ZIRA Group

What ZIRA Group does

ZIRA Group (ZIRA d.o.o.) is a privately held telecommunications software company headquartered in Sarajevo, Bosnia and Herzegovina, founded in 1997. With regional offices in London and Dubai serving Europe and the Middle East, the company provides cloud-native, modular Business Support Systems (BSS) for telecom operators. Its product portfolio encompasses revenue management, partner management, digital marketplace enablement, and e-invoicing solutions, all built on TM Forum Open Digital Architecture (ODA)-aligned platforms with 27 certified Open APIs.

The company's core technology stack includes the ZIRA BSS Platform, which is API-first and microservices-based, deployable as SaaS or on-premises. Recent product investment has centered on an AI Telco Platform launched in 2024, incorporating predictive analytics, anomaly detection, optimization, and generative AI capabilities, including what the company describes as industry-first supplier price forecasting with a six-month horizon. The platform holds TM Forum ODA Ready accreditation and Open API Platinum certification.

ZIRA operates an enterprise direct sales model, generating revenue from license/subscription fees and implementation/professional services. Its customer base spans Tier 1 telecom operators including stc, Telecom Italia, Liberty Global, Türk Telekom, Virgin Media Ireland, Mobily, Sunrise, Magenta Telekom, BH Telecom, A1 Bulgaria, T-Hrvatski Telekom, and PLUS Communication, with recent expansion into adjacent infrastructure segments including fiber companies (Open Fiber), tower companies (Tawal), and digital marketplaces (Njuškalo). The company is bootstrapped with no disclosed external funding and has operated for 27+ years, indicating a self-sustaining capital structure.

Name

ZIRA Group

Legal name

ZIRA d.o.o.

Website

https://ziragroup.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

251–500 employees

Short description

ZIRA Group is a privately held Bosnia-based telecom software company providing cloud-native BSS platforms and AI-powered telecom solutions to Tier 1 operators, fiber/tower companies, and digital marketplaces across Europe and the Middle East.

Ownership category

akta.pro rank

Headquarters

HQ city

Sarajevo

HQ country

Bosnia & Herzegovina

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. BSS Platform Licensing/Subscription: ZIRA provides its All-in-One BSS suite to telecom operators through licensing arrangements. The modular architecture allows operators to subscribe to specific products or the full suite, with pricing based on operator size, transaction volumes, and modules selected.
2. Professional Services & Implementation: Implementation, customization, and consulting services for deploying ZIRA's BSS solutions. Includes system integration, data migration, partner onboarding support, and ongoing technical assistance.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

ZIRA develops and sells a cloud-native, fully modular All-in-One BSS (Business Support Systems) suite that delivers end-to-end Lead-to-Cash capabilities for telecom operators and communication service providers. The platform spans Product Catalog, Revenue Management, Order Management/CPQ, Customer and Partner Management, Trading and Routing Management, e-Invoicing, and an industry-first AI Telco Platform for time series forecasting. Built on TM Forum Open Digital Architecture (ODA) principles with 27 certified Open APIs, it is sold via subscription licensing with quote-based enterprise pricing and supported by professional services for implementation and customization.

Product overview

ZIRA Group offers a unified All-in-One BSS (Business Support Systems) suite built on a modular, cloud-native platform architecture. The portfolio includes six core products: AI Telco Platform (for predictive and GenAI capabilities), Product Catalog, Revenue Management, Customer and Partner Management, Order Management System & CPQ, and Trading and Routing Management. These products work as an integrated Lead-to-Cash suite with TM Forum ODA accreditation. Five vertical solutions extend the platform: e-Invoicing, Carrier Interconnect, Fiber Enablement, TowerCo, and Digital Marketplace. The platform supports both B2B and B2B2X business models with TM Forum Open API Platinum certification (27 certified APIs) for ecosystem integration.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Reduce integration effort by 30-50% using TM Forum Open APIs
• +9 more outcomes

Named customers15 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability6 records

Feature6 records

Partnerships

Five partnerships are on record, tiered flagship and core.

• Virgin Media IrelandflagshipTechnology or Integration · 23 July 2025Virgin Media Ireland implemented ZIRA's All-in-One Fiber BSS Platform for wholesale fiber network launch. The partnership delivered a full-stack Lead-to-Cash solution in 9 months, covering Product Catalog, Customer & Partner Management, Order Capture, Fulfillment, Agreement Management, Billing, and Partner Self-Service Portal.
• TM ForumcoreStrategic or Co-development PartnerZIRA actively participates in TM Forum's Open Digital Architecture (ODA) initiative, Catalyst projects, and industry working groups. The partnership provides ZIRA with early access to evolving telecom standards and enables influence on BSS architecture standards. ZIRA's Lead-to-Cash suite achieved 'Ready for ODA' accreditation through this partnership.
• stc GroupflagshipTechnology or Integrationstc Group is a key reference customer and integration partner. ZIRA's ODA-based products run 17 certified Open APIs in live production with stc. The partnership demonstrates ZIRA's ability to deliver enterprise-scale BSS transformation for major regional operators.
• NjuškalocoreTechnology or IntegrationCroatia's leading digital marketplace partnered with ZIRA for BSS platform modernization. ZIRA deployed Customer 360, Lead Management, Product Catalog, Marketing Module, Billing & Finance Management, CPQ, and Customer Ticketing. Platform now processes 2 million orders daily.
• Mobily (Etihad Etisalat)coreTechnology or IntegrationMobily partnered with ZIRA for ZATCA-compliant e-invoicing solution implementation. ZIRA delivered a robust solution ensuring full compliance with Saudi Arabia's electronic invoicing regulations while streamlining B2C and B2B high-volume transactions.

Scale indicators12 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Optiva: Optiva provides BSS solutions for CSPs and MVNOs, including charging, billing and product catalog. It targets a similar tier of emerging-market and mid-tier telecom operators with cloud-native offerings comparable to ZIRA's suite.
• Matrixx Software: Matrixx provides a real-time, cloud-native monetization platform for telecom operators including catalog, charging and partner settlement. It competes with ZIRA's Trading & Routing and Revenue Management modules in the wholesale and interconnect space.
• Cerillion: Cerillion provides a pre-packaged BSS suite (billing, CRM, ordering, product catalog) for telecoms and utilities with a similar modular architecture to ZIRA. It targets comparable mid-tier and greenfield operator deployments.
• Tecnotree: Tecnotree delivers a digital BSS suite for telecom operators in emerging markets, with strength in MVNO enablement and partner management. It is comparable to ZIRA in focusing on agile, modular BSS for tier-2/3 operators and digital service providers.
• Netcracker Technology: Netcracker is a specialized telecom BSS/OSS vendor offering a full Lead-to-Cash suite for CSPs. It is the closest direct competitor to ZIRA's modular, cloud-native BSS portfolio targeting tier-1 and tier-2 operators globally.
• Hansen Technologies: Hansen Technologies is a specialist BSS vendor serving telecoms, energy and utilities with billing, customer management and order management solutions. It directly overlaps with ZIRA's revenue management and customer engagement offerings.

Broad incumbents

• Amdocs: Amdocs is the largest pure-play BSS vendor for telecoms, offering a comprehensive CES suite spanning catalog, billing, CRM and AI. It competes with ZIRA across the same telecom operator buyers but at much greater scale and broader portfolio depth.
• Ericsson (Digital Services / BSS): Ericsson sells a broad telecom portfolio including BSS (catalog, charging, mediation) primarily to tier-1 mobile operators. It overlaps with ZIRA's offerings as part of a much wider network equipment and services stack.
• Nokia (CloudBSS / CBIS): Nokia offers CloudBSS and related telecom software products aimed at CSPs undergoing digital transformation. Like Ericsson and Amdocs, it competes with ZIRA as part of a much larger vendor portfolio rather than as a BSS specialist.

Regional players

• Sigma Software (telecom practice): Sigma Software is a Ukraine-headquartered IT services and product company with a telecom BSS/OSS practice serving operators in Eastern Europe and MENA. It is comparable to ZIRA for regional telecom customers and modular BSS implementations in adjacent geographies.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks4 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@ZiraGroup
• Facebookfacebook.com/ZIRASolutions
• LinkedInlinkedin.com/company/zira
• Instagraminstagram.com/lifeatzira
• Xx.com/ziraltd

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ZIRA Group