United Way of Southern Maine
- Company typePrivate
- Founded1929
- HeadquartersPortland, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
United Way of Southern Maine firmographics
Firmographics- Name
- United Way of Southern Maine
- Legal name
- United Way of Southern Maine
- Website
- https://uwsme.org
- Company type
- Private
- Founded year
- 1929
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
United Way of Southern Maine industry classification
Industry- Product category
- Nonprofit Human and Social Services
- NAICS
- Community Housing Services (62422), Other Individual and Family Services (624190), Emergency and Other Relief Services (624230), Temporary Shelters (624221)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Housing Assistance & Homeless Services (BPAGAEAB)
- akta.pro secondary industries
- Community Centers & Neighborhood Support Services (BPAGAEAL), Family & Parenting Support Services (BPAGAEAC), Mental Health & Crisis Support Services (BPAGACAD), Homelessness Prevention, Shelter & Supportive Housing Services (BPAIANAC)
Keywords
Where United Way of Southern Maine is headquartered
LocationHeadquarters
- HQ city
- Portland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
United Way of Southern Maine business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Individual Donations: Individual donors contribute through one-time gifts, recurring donations, and legacy society commitments. Donors can give via the website, workplace campaigns, or direct mail.
- Workplace Giving Campaigns: Corporate workplace giving campaigns where employees pledge payroll deductions to United Way. Managed by Corporate Engagement Managers with tools and resources provided.
- Women United Membership: Giving circle with annual membership tiers ($500-$2,500) supporting single mothers and their children. Members also contribute to annual holiday drives and special events.
- Event Fundraising: Special events including Day of Action volunteer mobilization, Portland 10 Miler partnership, and community bake nights at partner venues generate donations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Workplace Giving - Payroll Deduction |
| Other | Pay-as-you-go | General Donation |
| Subscription | Annual | Gold Level - Women United |
| Subscription | Annual | Leader Level - Women United |
| Subscription | Annual | Member Level - Women United |
| Subscription | Annual | Friend of Women United |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels8 records
United Way of Southern Maine product offering
Product offeringCore offering
United Way of Southern Maine is an independent 501(c)(3) nonprofit that mobilizes individual and corporate donations to fund direct-service programs and a network of 43 community partners addressing child care access, housing instability, financial insecurity, and community health in Cumberland and York counties. It runs direct programs including CA$H Greater Portland free tax preparation, United 4 Child Care centers, 211 Maine helpline, Keep ME Warm heating assistance, and the Housing Crisis Response Fund, while operating donor giving circles such as Women United, Emerging Leaders United, and the Tocqueville Society.
Product overview
United Way of Southern Maine operates as a community impact organization offering a portfolio of direct service programs and giving circles. Core programs include CA$H Greater Portland (free tax preparation), United 4 Child Care (child care center operations), 211 Maine (24/7 helpline), Keep ME Warm Fund (heating assistance), and Housing Crisis Response Fund. The organization also facilitates giving circles including Women United, Emerging Leaders United, Tocqueville Society, Leaders' Circle, and Legacy Society. These programs work together to address financial insecurity, housing instability, child care access, and community resilience across Southern Maine.
Differentiator
Problem solved
Functional benefit
Brands
- CA$H Greater Portland: Free tax preparation, financial education, and year-round outreach program helping individuals and families achieve financial security.
- Women United
- Housing Crisis Response Fund
- Keep ME Warm
- Day of Action
- 211 Maine
- United 4 Child Care
- Emerging Leaders United
- Tocqueville Society
- Leaders' Circle
- Legacy Society
Products and services
- CA$H Greater Portland Free tax preparation services for households earning $69,000 or less, offering in-person appointments, online DIY filing via MyFreeTaxes, Scan & Go, and fully virtual service options. Helps individuals and families achieve financial security through tax preparation, financial education, and year-round outreach.
- United 4 Child Care Nonprofit child care centers providing flexible, high-quality child care slots to address workforce shortages and increase access for families in Southern Maine. The South Portland center serves up to 90 children.
- 211 Maine Helpline
Quantifiable outcome
- 376 families moved from homelessness to housing in 2025
- +4 more outcomes
Companies that use United Way of Southern Maine
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles4 records
United Way of Southern Maine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
United Way of Southern Maine partnerships and signals
Strategic signalPartnerships
22 partnerships are on record, tiered minor and core.
- BoulosminorDay of Action 2026 sponsor.
- Clark InsuranceminorDay of Action 2026 sponsor.
- Lebel HarrimanminorDay of Action 2026 sponsor.
- The Opportunity AlliancecoreThe Opportunity Alliance is a key community partner providing 211 Maine helpline services, heating assistance (HEAP), Head Start programs, and crisis services. United Way invests in and co-brands these programs. TOA serves 24,000 Mainers annually.
- Boys & Girls Clubs of Southern MainecoreWomen United invests in Anchoring Youth to Succeed program providing afterschool care with wraparound services for youth development.
- A Company of GirlscoreWomen United investment in Anchoring Youth to Succeed program supporting youth development alongside Boys & Girls Clubs.
- New Ventures MainecoreWomen United invests in Career Success for Single Moms program providing career class series, group support, and coaching for single mothers.
- York County Community Action CorporationcoreWomen United investment in Housing Navigation and Financial Stability program for single mothers in York County.
- In Her PresencecoreWomen United investment in Immigrant Women Achieving Independence program providing career support for immigrant women.
- Caring UnlimitedcoreWomen United investment in Legal Assistance for Victims providing civil legal assistance for survivors of domestic violence in York County.
- Day OnecoreWomen United investment in MaineMOM program providing wraparound care for perinatal women affected by substance use disorder.
- Quality Housing CoalitioncoreWomen United investment in Project HOME providing direct cash assistance, skill-building, and peer-to-peer support.
- cPort Credit UnioncoreKey partner for CA$H Greater Portland, providing Scan & Go tax preparation sites at multiple branch locations (Forest Ave, Riverside, Middle St in Portland, and Scarborough).
- AARPminorPartner in CA$H Greater Portland free tax preparation program.
- Internal Revenue ServicecoreFederal partner enabling IRS-certified volunteer tax preparers through the VITA (Volunteer Income Tax Assistance) program.
- Growing LearnerscoreOperator of United 4 Child Care center in South Portland, providing high-quality child care for 90 children.
- Lighthouse Credit UnionminorCorporate partner donating to United Way for each Portland Sea Dogs home run and home victory during 2026 season (up to $10,000).
- Portland 10 MilerminorThird year partnership where event donates portion of proceeds to United Way. Seven runners raised additional funds totaling $10,000.
- Portland Regional Chamber of CommercecoreCo-host of United 4 Child Care ribbon cutting ceremony. Partner in community initiatives supporting workforce development.
- WEXminorCorporate partner supporting Women United through gift wrapping events and financial contributions. Featured as corporate partner in November 2025 newsletter.
- KeyBankminorKey4Women sponsor for Women United Fall Gathering for third year. Supports single mothers and their families.
- Maine Immigrant Rights CoalitionminorCommunity partner supporting CA$H Greater Portland's multilingual tax preparation services for immigrant communities.
Scale indicators19 records
Recent moves7 records
Expansion highlights5 records
United Way of Southern Maine competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
United Way of Southern Maine social profiles
Digital presenceUnited Way of Southern Maine financial estimates
Financial estimateRevenue estimate
Valuation estimate
United Way of Southern Maine leadership team
Management profileNumber of profiles
Profiles9 records
United Way of Southern Maine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
United Way of Southern Maine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about United Way of Southern Maine
What does United Way of Southern Maine do?
United Way of Southern Maine is an independent 501(c)(3) nonprofit that mobilizes individual and corporate donations to fund direct-service programs and a network of 43 community partners addressing child care access, housing instability, financial insecurity, and community health in Cumberland and York counties. It runs direct programs including CA$H Greater Portland free tax preparation, United 4 Child Care centers, 211 Maine helpline, Keep ME Warm heating assistance, and the Housing Crisis Response Fund, while operating donor giving circles such as Women United, Emerging Leaders United, and the Tocqueville Society.
Is United Way of Southern Maine a public or private company?
United Way of Southern Maine is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was United Way of Southern Maine founded?
United Way of Southern Maine was founded in 1929. It employs 11 to 50 people.
Where is United Way of Southern Maine based?
United Way of Southern Maine is headquartered in Portland, United States, in the North America region.
How does United Way of Southern Maine make money?
Four revenue lines are on record. Individual Donations are the primary driver. The others are workplace Giving Campaigns, women United Membership and event Fundraising.
Does United Way of Southern Maine have an API?
No public API is recorded for United Way of Southern Maine.
What industry is United Way of Southern Maine in?
United Way of Southern Maine's product category is Nonprofit Human and Social Services. Its primary akta.pro industry code is BPAGAEAB, Housing Assistance & Homeless Services, with a secondary code of BPAGAEAL, Community Centers & Neighborhood Support Services. Its NAICS code is 62422 and its SIC code is 8300.