SurePay

What SurePay does

SurePay Limited is a privately-held Ugandan fintech and vertical SaaS company headquartered at Plot 24 Martyrs Garden Ntinda, Kampala. The company operates a cloud-based digital solutions platform delivering eight products spanning core banking (SureBanker), payment processing (Merchant Services, Bespoke Payments Development), vertical management software (School Management System, Property Management System, Church Management System), communications (BulkSMS Platform), and a consumer-facing Mobile Banking App. Its proprietary payment code system enables institutions — particularly schools — to collect fees digitally by routing payments directly into bank accounts, replacing manual cash collection with real-time, system-generated reporting.

The company's go-to-market is direct sales via its website, with demo-request and callback forms targeting businesses, schools, financial institutions, property managers, and religious organizations across Uganda. Revenue is generated through SaaS subscriptions across the management system portfolio and transaction processing fees on payment volumes routed through integrated bank and mobile money rails. The product architecture is designed to integrate with existing customer systems rather than replace them, leveraging partnerships with eight Ugandan banks (ABC, DFCU, Equity, Stanbic, GT Bank, I&M, Post Bank, Ecobank) and two major telcos (Airtel, MTN) for settlement and mobile money functionality, plus strategic partners like Edify in the education sector.

Named customers to date are small primary schools in Uganda, and the company operates with an estimated 11-50 employees on a bootstrapped basis (no funding rounds disclosed). The customer book is diversified across at least five verticals at the SMB level, but the absence of disclosed enterprise anchors, dated milestones, or financial KPIs limits visibility into revenue scale and growth cadence.

Name

SurePay

Legal name

SurePay Limited

Website

https://surepayltd.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

SurePay Limited is a Kampala-based digital solutions provider offering cloud-based payment processing, core banking, and vertical management software (school, property, church) to SMBs and institutions across Uganda, routing transactions through partner banks and mobile money operators.

Ownership category

akta.pro rank

Product category

Payment Processing Software

NAICS

Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Prepackaged Software (7372), Finance Services (6199), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Bill Pay, Invoicing & Payables Platforms (BPAMAFAF)

akta.pro secondary industries

Merchant Payment Gateways (API/Hosted Checkout) (FSAMACAA), A2A Checkout & Merchant Acceptance Solutions (FSAMAFAF)

Keywords

• Payment processing software
• Core banking software
• School management software
• Merchant payment solutions
• Enterprise management software

Headquarters

HQ city

Kampala

HQ country

Uganda

HQ region

Africa

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Software/SaaS Subscriptions: Subscription-based pricing model for access to various management systems including school management, property management, church management, and core banking solutions
2. Transaction Processing Fees: Revenue generated from payment processing through merchant services and payment code systems for fee collections and business transactions

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

SurePay Limited delivers cloud-based digital payment and management software to organizations in Uganda. Its portfolio spans the SureBanker core banking system for financial institutions, merchant services for payment processing via proprietary payment codes, and vertical-specific management systems for schools, property managers, and religious organizations. Complementary offerings include a BulkSMS communications platform, a mobile banking app, and bespoke payment development services.

Product overview

SurePay is a multi-product digital solutions platform offering eight distinct products spanning financial services, enterprise management, and communications. The portfolio centers on SureBanker as the core banking engine, complemented by Merchant Services for payment processing. Additional sector-specific solutions include School Management System, Property Management System, and Church Management System for institutional management, alongside BulkSMS Platform for communications and a Mobile Banking App for customer-facing banking access. Bespoke Payments Development provides custom integration capabilities for specialized requirements.

Differentiator

Problem solved

Functional benefit

Brands

• SureBanker: Core banking system designed for financial institutions to manage accounts, transactions, and customer relationships.
• School Management System
• BulkSMS Platform
• Merchant Services
• Property Management System
• Church Management System
• Mobile Banking App

Products and services

• School Management System

Quantifiable outcome

• Eliminated cash handling for schools, reducing financial risk and enabling better budget planning
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eleven partnerships are on record, tiered core.

• ABC BankcoreTechnology or IntegrationBanking partner integrated with SurePay's payment processing systems, enabling customers to make fee and payment transactions through ABC Bank accounts.
• DFCU BankcoreTechnology or IntegrationStrategic banking partner enabling payment processing and transaction settlement for SurePay's financial solutions.
• Equity BankcoreTechnology or IntegrationMajor banking partner providing payment infrastructure for SurePay's digital transaction processing services.
• Stanbic BankcoreTechnology or IntegrationBanking partner integrated with SurePay's payment systems to facilitate digital transactions and payment collections.
• GT BankcoreTechnology or IntegrationPartner bank enabling transaction processing and payment settlement through SurePay's digital platforms.
• I&M BankcoreTechnology or IntegrationBanking partner integrated with SurePay payment solutions for transaction processing.
• Post BankcoreTechnology or IntegrationPartner financial institution providing payment infrastructure for SurePay's digital solutions.
• EcobankcoreTechnology or IntegrationPan-African banking partner integrated with SurePay's payment processing platform.
• AirtelcoreTechnology or IntegrationTelecommunications partner providing mobile money integration and SMS services for SurePay's BulkSMS platform and payment solutions.
• MTNcoreTechnology or IntegrationTelecommunications partner enabling mobile money services and SMS functionality for SurePay's digital transaction and communication platforms.
• EdifycoreStrategic or Co-development PartnerStrategic partner likely involved in education sector financing and payment solutions, working with SurePay on school fee payment systems.

Scale indicators1 record

Recent moves1 record

Expansion highlights5 records

Emerging players

• DummyPay: Pan-African payment gateway focused on African merchants, supporting cards, mobile money, and bank transfers. Comparable in merchant payment processing and developer-friendly API focus to SurePay's Merchant Services.

Regional players

• Paga: Nigerian mobile money and payment platform serving consumers, merchants, and businesses. Comparable in offering multi-channel digital payments (mobile, POS, web) and bill payment functionality, though operating primarily in Nigeria.
• Hubtel: Ghanaian digital payments and commerce platform enabling merchants, schools, and institutions to accept digital payments via mobile money and bank integrations. Highly comparable product breadth (school fees, merchant collections, bulk SMS) in a different West African market.

Direct peers

• Xente Technologies: Uganda-based fintech offering digital payments, e-commerce, and business management solutions for SMEs and institutions. Direct local competitor with overlapping school fee and merchant payment use cases.
• Cellulant: Pan-African digital payments platform operating Tingg and other consumer/merchant payment products across multiple African markets. Comparable in cross-vertical payment orchestration and direct-to-institution sales motion.
• Pesapal: East African (Kenya/Uganda) payment service provider enabling merchants and SMEs to accept digital payments, including school fee and bill payment integrations. Closely comparable business model and regional footprint to SurePay.

Broad incumbents

• Interswitch: Nigerian-headquartered pan-African digital payments and commerce company providing payment gateway, switching, and banking infrastructure. Overlaps with SurePay's payment processing, SureBanker-style bank integrations, and vertical SMB solutions.
• Flutterwave: Pan-African payment gateway serving merchants and institutions with multi-currency checkout and API infrastructure. Comparable to SurePay's Merchant Services and Payment Codes offering, but operating at much larger scale across 30+ African countries.
• MFS Africa (Onafriq): Pan-African mobile money and cross-border payments network connecting mobile wallets, banks, and remittance operators across Africa. Operates at the network/rail layer similar to the banks SurePay depends on for settlement.
• Safaricom (M-Pesa / Daraja): Kenyan mobile network operator behind M-Pesa and Daraja APIs, which dominate African mobile money. Comparable payment-rail layer to what SurePay integrates with, and a potential competitor if it expands merchant/school fee solutions directly.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/SurepayLimited
• Facebookfacebook.com/Surepay-Limited-100083392440152
• LinkedInlinkedin.com/company/surepay-ltd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SurePay