The On It Foundation
The On It Foundation is a 501(c)(3) non-profit founded in 1999 that provides free computers, STEM/STEAM education, and discounted internet to low-income K-12 families in the United States who receive free or reduced school lunch, operating from Miami with a volunteer-run board.
- Company typePrivate
- Founded1999
- HeadquartersMiami, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What The On It Foundation does
The On It Foundation is a Miami-based 501(c)(3) public non-profit founded in November 1999 by Calvetta Phair, providing free computers, STEM/STEAM education, and discounted internet/broadband services to low-income K-12 families in the United States who qualify for free or reduced school lunch. Its core offering is the Free Computer Donation Program, which distributes donated and refurbished systems directly to the homes of qualifying students on a first-come, first-served basis, supplemented by a $500-per-student 'Get On It!' Sponsor Program that bundles a computer, 20 hours of training, and internet service. The foundation runs with 1-10 employees and an unpaid volunteer board, and monetizes only incidentally through low-cost laptop sales ($150-$165 refurbished Dell Latitude 3190) via partner vendors Walmart Restored and 3R Technology, discounted internet referrals through EveryoneOn, and fiscal sponsorship fees for new non-profits and event organizers.
The organization has no proprietary technology platform; its value chain is operationally simple: collect donated hardware, screen applicants, ship to homes, and deliver STEM content. Recent product extensions include ImOnIt.TV, a 24/7 streaming STEM/STEAM educational platform, and a SuperChampions2025 digital learning initiative, signaling a shift toward content-based program delivery. Distribution is national (US-only) with reliance on a community-led go-to-market model that depends on word-of-mouth referrals, network sharing, and partnerships with MultiFamily Subsidized Housing Markets and Youth For Technology (the international referral channel). Revenue is not publicly disclosed, and the organization does not accept computer parts, COD shipments, or shipping costs — it is structurally dependent on upstream donations and volunteer capacity.
The On It Foundation firmographics
Firmographics- Name
- The On It Foundation
- Legal name
- The On It Foundation
- Website
- https://theonitfoundation.org
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The On It Foundation is a 501(c)(3) non-profit founded in 1999 that provides free computers, STEM/STEAM education, and discounted internet to low-income K-12 families in the United States who receive free or reduced school lunch, operating from Miami with a volunteer-run board.
- Ownership category
- akta.pro rank
The On It Foundation industry classification
Industry- Product category
- Nonprofit Digital Equity Services
- NAICS
- Educational Services (611), Computer Training (61142), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- STEM, Digital Literacy & Maker Education Nonprofits (BPAGADAG)
- akta.pro secondary industries
- After-School, Tutoring & Academic Enrichment Nonprofits (BPAGADAC), Certification & Credentialed Creator Programs (MPACALAI)
Keywords
Where The On It Foundation is headquartered
LocationHeadquarters
- HQ city
- Miami
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The On It Foundation business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Monetary Donations: The foundation accepts donations of any amount from individuals and corporations. All proceeds support the mission and program service offerings which are free to recipients. Board members are non-paid volunteers.
- Student Sponsorship Program: The 'Get On It!' Sponsor Program charges $500 per student, providing one computer, 20 hours of computer training, and internet service. This is a structured giving tier for individuals and companies.
- Low-Cost Computer Sales: The foundation offers low-cost, high-quality systems sourced from partners (Walmart Restored, 3R Technology) for those who do not qualify for free computers. Sells Dell Latitude 3190 laptops at $150-$165.
- Fiscal Sponsorship: Provides fiscal sponsorship services for new non-profit entities requiring IRS 501(c)(3) status, as well as for professional athletes, individuals, or for-profit organizations hosting community/corporate/STEM events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free Computer Distribution - For qualifying low-income K-12 students |
| Unit Pricing | One time/ perpetual license | Get On It! Sponsorship Package - $500 per student |
| Unit Pricing | One time/ perpetual license | Laptop Wrap/Sponsor a Student - $150 |
| Unit Pricing | One time/ perpetual license | Low-cost computers from partners |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels4 records
The On It Foundation product offering
Product offeringCore offering
The On It Foundation is a 501(c)(3) public non-profit that provides free refurbished computers, STEM/STEAM education, and 20 hours of computer training directly to the homes of low-income K-12 students in the United States who receive free or reduced school lunch. It also offers discounted internet/broadband access through partnerships, low-cost refurbished laptops for non-qualifying families, fiscal sponsorship services for new nonprofits, and the ImOnIt.TV streaming STEM educational platform.
Product overview
The On It Foundation is a 501(c)(3) nonprofit that operates a single integrated mission rather than a platform-plus-modules architecture. Its core offering is the Free Computer Donation Program, which provides computers directly to low-income K-12 students' homes. This is supplemented by the "Get On It!" Sponsor Program ($500 sponsorship including computer, 20 hours of training, and internet), Low-Cost Laptop Sales through Walmart and 3R Technology partners (Dell Latitude 3190 starting at $150), Discounted Internet/Broadband via EveryoneOn partnership, ImOnIt.TV streaming STEM platform, and Fiscal Sponsorship services for qualifying organizations.
Differentiator
Problem solved
Functional benefit
Brands
- ImOnIt.TV: A streaming STEM platform launched to expand media presence for Science, Technology, Engineering, and Math education content available 24/7.
Products and services
- Free Computer Donation Program Provides free donated/refurbished desktop and laptop computers to low-income K-12 students who receive free or reduced school lunch, attend public or home school, and reside in the United States. Computers are distributed on a first-come, first-served basis with a waiting list when supplies are unavailable.
- Get On It! Sponsor Program Sponsorship program providing one computer, 20 hours of computer training, and Internet service per sponsored student for $500. The sponsoring individual or company name is placed on the student's computer.
- Low-Cost Laptop Sales Low-cost, high-quality refurbished laptops (Dell Latitude 3190: Intel Celeron N4120, 4GB RAM, 64GB SSD, 11.6in display) sold through partnerships with Walmart Restored Program and 3R Technology for families who do not qualify for free computers.
- Laptop Wrap and Sponsorship $150 (via Zelle) or $165 (via PayPal) laptop wrap service that allows donors to customize a Dell Latitude 3190 with their logo or design while sponsoring a student's device. 'OnItWrap' must be included in the payment memo.
- Discounted Internet/Broadband Service Discounted Internet and broadband service offered through the EveryoneOn partnership to address connectivity needs for families, including those who do not qualify for free computers.
- ImOnIt.TV Streaming STEM Platform Streaming media platform providing 24/7 STEM/STEAM educational content accessible to families to support the foundation's mission of providing 22nd-century skill sets.
- Fiscal Sponsorship Services Provides IRS 501(c)(3) tax-exempt status and fiscal sponsorship for new non-profit entities seeking grants or funding, as well as for professional athletes, individuals, or for-profit organizations hosting single community/corporate/STEM/STEAM events.
Quantifiable outcome
- Provides free computers to low-income K-12 students and their families across the United States
Companies that use The On It Foundation
Customer profileSegments1 record
Ideal customer profiles3 records
The On It Foundation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The On It Foundation partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- MultiFamily Subsidized Housing MarketscoreThe foundation partners with MultiFamily Subsidized Housing Markets to reach and serve low-income families with students in grades K-12. This partnership supports the foundation's mission of providing free computers and STEM education to underserved communities.
- Youth For Technology (YFT)coreInternational partnership through which the foundation assists organizations outside the United States in receiving donated and/or discounted refurbished computers combined with additional business services. YFT serves as the international channel for the foundation's technology access mission.
- 3R Technologyminor3R Technology is a partner vendor offering low-cost, high-quality computer systems. Their store sells products that support the foundation's mission for those who do not qualify for free computers.
- WalmartminorWalmart's Restored Program provides discounted laptops (e.g., Dell Latitude 3190) through the foundation's registry. These are professionally inspected, tested, and cleaned products sold in Like New condition.
- EveryoneOnminorEveryoneOn provides discounted Internet/Broadband services to families through a partnership link on the foundation's website, addressing connectivity needs for computer recipients.
- DigitunityminorDigitunity is referenced as an alternative partner organization where donors can send computer donations if they do not wish to ship to The On It Foundation directly, supporting the foundation's donation pipeline.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
The On It Foundation competitors and assessment
Company assessmentDirect peers
- Computers for Children (various regional orgs): Regional nonprofits providing refurbished computers to students in need. Comparable K-12-focused device distribution model; often smaller in scale and geographically concentrated.
- EveryoneOn: Nonprofit connecting low-income families to affordable internet and devices. Already a named partner of The On It Foundation; comparable mission around digital inclusion, though EveryoneOn is primarily a connectivity aggregator rather than a direct device distributor.
- World Computer Exchange: Nonprofit refurbishing and distributing computers to youth in developing countries. Comparable mission profile around digital equity for youth, though with an international rather than US-K-12 focus.
- Human-I-T: Nonprofit that refurbishes donated technology and distributes it to underserved communities while providing digital literacy training. Closely comparable end-to-end model (refurbish + distribute + train) targeting low-income households.
- Digitunity: National nonprofit focused on digital inclusion through computer refurbishment and reuse. Directly comparable as both organizations operate donated-device pipelines targeting low-income households; On It Foundation explicitly names Digitunity as a partner/donor referral.
- PCs for People: Nonprofit providing affordable computers and internet to low-income individuals and families. Directly comparable mission, customer base, and device-plus-connectivity bundle model, but at meaningfully larger scale with federal E-Rate and ACP experience.
- National Cristina Foundation: Nonprofit channeling donated computers to organizations serving people with disabilities, students, and the disadvantaged. Comparable reuse-and-donate philosophy, though operating as a referral-matching intermediary rather than direct distributor.
- Youth For Technology (YFT): Nonprofit using technology to empower youth in underserved communities internationally. Named as an international partner of On It Foundation; comparable STEM-and-device mission but with a developing-country focus.
Emerging players
- CompuCorps: Nonprofit providing refurbished computers and digital literacy training to underserved communities. Comparable device-plus-training model, though smaller scale and more regionally focused.
Others
- 3R Technology: Refurbished IT asset vendor and resale partner. Listed as a channel partner for On It Foundation; adjacent supplier rather than direct mission-aligned peer, but materially related as the source of low-cost devices.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
The On It Foundation social profiles
Digital presenceThe On It Foundation financial estimates
Financial estimateRevenue estimate
Valuation estimate
The On It Foundation leadership team
Management profileNumber of profiles
Profiles1 record
The On It Foundation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The On It Foundation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The On It Foundation
What does The On It Foundation do?
The On It Foundation is a 501(c)(3) public non-profit that provides free refurbished computers, STEM/STEAM education, and 20 hours of computer training directly to the homes of low-income K-12 students in the United States who receive free or reduced school lunch. It also offers discounted internet/broadband access through partnerships, low-cost refurbished laptops for non-qualifying families, fiscal sponsorship services for new nonprofits, and the ImOnIt.TV streaming STEM educational platform.
Is The On It Foundation a public or private company?
The On It Foundation is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The On It Foundation founded?
The On It Foundation was founded in 1999. It employs 1 to 10 people.
Where is The On It Foundation based?
The On It Foundation is headquartered in Miami, United States, in the North America region.
How does The On It Foundation make money?
Four revenue lines are on record. Monetary Donations are the primary driver. The others are student Sponsorship Program, low-Cost Computer Sales and fiscal Sponsorship.
Who are The On It Foundation's main competitors?
Direct peers on record are Computers for Children (various regional orgs), EveryoneOn, World Computer Exchange, Human-I-T, Digitunity, PCs for People, National Cristina Foundation and Youth For Technology (YFT). CompuCorps is listed as an emerging player. 3R Technology is listed as an others.
Does The On It Foundation have an API?
No public API is recorded for The On It Foundation.
What industry is The On It Foundation in?
The On It Foundation's product category is Nonprofit Digital Equity Services. Its primary akta.pro industry code is BPAGADAG, STEM, Digital Literacy & Maker Education Nonprofits, with a secondary code of BPAGADAC, After-School, Tutoring & Academic Enrichment Nonprofits. Its NAICS code is 611 and its SIC code is 8200.