What Strongr Fastr does

Strongr Fastr is a Pittsburgh-based private LLC (1–10 employees) that operates an AI-powered fitness, meal planning, and workout generation platform. The core product is a freemium mobile app available on Google Play and the Apple App Store, offering a 10-minute AI-driven body analysis that produces personalized diet plans and adaptive workout routines. The AI engine applies progressive overload principles to training, the Mifflin St. Jeor equation for BMR estimation, and ISSN macronutrient guidelines for nutrition, with calorie and macro targets auto-adjusting based on user progress. The platform supports keto, paleo, and vegetarian diets, generates weekly meal plans with grocery lists, and includes body measurement tracking against population data. A separate B2B professional software product lets fitness trainers and coaches deliver white-label versions of the platform to their clients via branded PWA or branded native apps, billed as a per-client monthly subscription. The platform is localized into English, Spanish, Portuguese, German, French, and Italian, and the company reports more than 100,000 users.

Name

Strongr Fastr

Legal name

Strongr Fastr LLC

Website

https://strongrfastr.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Strongr Fastr operates an AI-powered fitness platform that generates personalized meal plans and adaptive workout routines through a freemium mobile app, and sells a white-label professional software product to fitness trainers. It is based in Pittsburgh and serves over 100,000 individual users and an unstated number of fitness professionals across the US, Europe, and Brazil.

Ownership category

akta.pro rank

Product category

AI Fitness and Nutrition Software

NAICS

Diet and Weight Reducing Centers (812191)

akta.pro primary industry

Strength & Conditioning Personal Training (HSADAAAB)

akta.pro secondary industries

Meal Planning & Prep Coaching (Macros, Grocery Guidance) (HSADAFAN), Weight Loss & Body Transformation Training (HSADAAAC), Weight Gain & Muscle-Building Nutrition (HSADAFAC)

Keywords

• AI fitness planning
• Personalized meal planning
• Adaptive workout software
• Macro nutrition tracking
• White-label trainer platform

Headquarters

HQ city

Pittsburgh

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Consumer App (Freemium): Free mobile app for individual consumers with basic features. Users can access AI body analysis, meal planning, workout routines, and grocery lists at no cost. The freemium model drives user acquisition and conversion to premium features.
2. Professional Software Subscription: Fitness professionals pay for access to deliver nutrition and workout plans to their clients. Pricing includes a base price covering 5 clients plus additional per-client fees. Professionals manage client payments off-platform.
3. Affiliate Program: Referral program for affiliates who promote the platform and earn commissions for driving new user sign-ups or professional subscriptions.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Strongr Fastr provides an AI-powered mobile fitness application that generates personalized meal plans, adaptive workout routines, and grocery lists based on a 10-minute body analysis. The platform combines evidence-based nutrition calculations (Mifflin St. Jeor, ISSN guidelines) with progressive-overload workout programming to serve individual consumers free of charge. It additionally sells a white-label professional software platform to fitness trainers and coaches who deliver customized plans to their own clients.

Product overview

Strongr Fastr is a unified fitness platform combining AI-powered meal planning and workout generation. The core offering consists of the AI Meal Planner (generating personalized weekly meal plans from a recipe database with automatic grocery lists), the AI Workout Builder (creating adaptive gym or bodyweight routines using progressive overload), and the Body Visualizer (tracking body measurements over time). For fitness professionals, the Professional Software platform enables white-label delivery of customized meal and workout plans to clients via branded PWA, partially-branded native app, or fully branded native app. Additional modules include Macro Calculator, Macro Analytics for predictive nutrition recommendations, and Custom Exercise Videos for professionals.

Differentiator

Problem solved

Functional benefit

Products and services

• AI-Powered Meal Planner AI-driven meal planning system that generates personalized weekly meal plans from a database of simple, realistic recipes, creates small grocery lists, and automatically optimizes meals to the user's exact nutritional needs and macro goals. Targets individual consumers seeking to hit calorie and macronutrient targets.
• AI Workout Builder / Generator AI-powered workout builder that creates personalized gym or bodyweight training routines that adapt to user progress using progressive overload principles, with automatic periodization and deload recommendations. Targets individual consumers who want workouts that scale with their fitness level.
• Body Visualizer & Simulator Body measurement tracking tool that allows users to monitor changes in body measurements over time and compare against general population data. Targets individual fitness consumers tracking visual progress toward fat loss or muscle building goals.
• Professional Software for Fitness Professionals B2B white-label platform enabling fitness trainers and coaches to deliver customized meal plans and workout routines to their clients. Supports branded Progressive Web App, partially-branded native app, or fully branded native app delivery with custom domain options. Targets personal trainers, fitness coaches, and bodybuilding coaches managing multiple clients.

Quantifiable outcome

• Users report losing 30-100 lbs of fat over 3-6 months when consistently logging meals and following the program
• +2 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability5 records

Feature9 records

Partnerships

Four partnerships are on record, tiered core.

• FatSecretcoreTechnology or IntegrationUses FatSecret Platform API for barcode scanning and off-plan food nutrition information. FatSecret collects and verifies nutritional information used in the app for tracking calories and macros.
• USDA FoodData CentralcoreTechnology or IntegrationPrimary source for recipe ingredient nutritional data. USDA FoodData Central provides verified food composition data used in Strongr Fastr's recipe database, with additional verification by nutritionists.
• Google Play StorecoreChannel Partner/ Reseller/ DistributorPrimary distribution channel for Android app. App listed on Google Play with direct download link from website.
• Apple App StorecoreChannel Partner/ Reseller/ DistributorPrimary distribution channel for iOS app. App listed on App Store with direct download link from website.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Emerging players

• Future: Personalized virtual personal training app pairing users with human coaches plus digital tracking. Adjacent comparable as an AI/human hybrid coaching model, though with a heavier human-coach layer.

Direct peers

• MyFitnessPal: Mass-market consumer app for calorie/macro tracking, meal logging, and exercise logging. Direct competitor in the consumer meal planning and nutrition tracking category where Strongr Fastr also operates.
• Freeletics: AI-driven personal training and coaching app offering adaptive workout plans. Direct competitor in the AI-personalized fitness category, especially for bodyweight and home training.
• TrueCoach: Coaching platform for personal trainers to manage client workouts, nutrition, and communication. Comparable to Strongr Fastr Professional Software on the B2B2C distribution side.
• MacroFactor: AI-driven macro and calorie tracking app with adaptive coaching. Closely comparable to Strongr Fastr's AI-optimized nutrition and macro analytics features.
• Lose It!: Consumer weight-loss app combining calorie tracking with meal planning and food logging. Comparable to Strongr Fastr in target use case (fat loss) and audience (individual consumers).
• Trainerize: B2B platform that enables fitness professionals to deliver training and nutrition plans to clients via branded apps. Direct peer to Strongr Fastr's professional software / white-label offering.
• Eat This Much: Automated meal planning service that generates meal plans based on user goals and dietary preferences. Closely comparable to Strongr Fastr's AI meal planning algorithm.
• Cronometer: Detailed nutrition tracking app with verified data sources (similar to Strongr Fastr's USDA integration). Direct competitor in serious macro/calorie tracking.
• Strong (workout tracker): Popular workout tracking app with progressive overload and progression planning. Overlaps directly with Strongr Fastr's adaptive workout builder and progression schemas.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/strongrfastrapp
• Facebookfacebook.com/strongrfastr
• Instagraminstagram.com/strongrfastr
• Pinterestpinterest.com/strongrfastr

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Strongr Fastr