Girl Scouts of West Central Florida

What Girl Scouts of West Central Florida does

Girl Scouts of West Central Florida (GSWCF) is an independent 501(c)(3) nonprofit corporation and a chartered local council (Council 320) of Girl Scouts of the USA, headquartered at 4610 Eisenhower Blvd., Tampa, FL. The organization traces its origin to the second Girl Scout troop in the nation, established in 1913 at Hyde Park United Methodist Church in Tampa, one year after Juliette Gordon Low founded the movement in 1912. It currently serves more than 20,500 girl and adult members across eight West Central Florida counties (Citrus, Hernando, Hillsborough, Marion, Pasco, Pinellas, Polk, and Sumter), delivering the national Girl Scout Leadership Experience framework through grade-level programs spanning Daisies (K-1) through Ambassadors (11-12).

The core service is a membership-based youth leadership development program delivered primarily through volunteer-led troops and supported by council-organized programming. The product portfolio includes the annual Girl Scout membership, badge and Journey curriculum, progressive Highest Awards (Bronze, Silver, Gold), the Cookie Program (the largest girl-led business in the U.S.) and Fall Product Program, summer camp operations across four owned properties (Camp Indian Echo in Hudson, Camp Wai Lani in Palm Harbor, Camp Wildwood in Wildwood, Camp Dorothy Thomas in Riverview), girl travel programs, specialized patch programs, and retail through the Tampa Leadership Center store plus three camp trading posts. Technology infrastructure is limited to the national MyGS membership portal, CampBrain camp registration, and a council-specific GirlScoutShop.com e-commerce storefront; no proprietary technology stack is operated.

Revenue is generated across six streams: membership dues ($45 girl / $30 adult), cookie and fall product program proceeds, merchandise sales, summer camp fees, donations/grants (Daisy's Circle recurring giving, corporate sponsorships, planned giving), and camp store trading posts. Pricing is intentionally low with need-based financial assistance (camperships, dues waivers, uniform support) to remove participation barriers. The go-to-market motion is community-led and event-driven: Girl Scout Rally recruitment events at schools, churches, and community venues, bilingual Spanish-language outreach, and self-serve online enrollment. The council is governed by a volunteer Board of Directors under a published 2024-27 Strategic Plan and reports financials via Form 990 and Impact Reports on its website.

Name

Girl Scouts of West Central Florida

Legal name

Girl Scouts of West Central Florida

Website

https://gswcf.org

Company type

Private

Founded year

1913

Operating status

Operating

Headcount range

101–250 employees

Short description

Girl Scouts of West Central Florida is a 501(c)(3) nonprofit council (Council 320) serving 20,500+ girl and adult members across eight West Central Florida counties with membership-based leadership development, the Cookie Program, and four owned summer camp properties.

Ownership category

akta.pro rank

Product category

Youth Development Services

NAICS

Sports and Recreation Instruction (61162), Civic and Social Organizations (8134), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Educational Services (8200), Services-Membership Organizations (8600)

akta.pro primary industry

Youth Multi-Sport Camps (General Athletics, Summer Camps) (MPAKAJAA)

akta.pro secondary industries

Group Camping & Scout Camps (THAGAOAI), Life Skills & SEL Camps (Confidence, Executive Function, Social Skills) (EDAMALAO), Cooperative (Parent-Led) Preschools (EDACABAG)

Keywords

• Youth development programs
• Girl leadership training
• Summer camp programs
• Cookie fundraising program
• Membership association

Headquarters

HQ city

Tampa

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Membership Dues: Annual membership fees collected from girl and adult members. Girl Scout membership year runs October 1 through September 30.
2. Cookie Program: Girl Scout Cookie Program generates revenue for troops and council through direct sales of cookies to consumers at booth sales, door-to-door, and digital channels.
3. Fall Product Program: Sweets & Treats Fall Product Program provides additional fundraising opportunities through council-approved products.
4. Merchandise Sales: Girl Scout Store sells uniforms, badges, insignia, handbooks, camp merchandise, and branded items at physical locations and online through GirlScoutShop.com.
5. Donations and Grants: Donations through Daisy's Circle recurring giving program, employer matching, planned giving, and one-time donations. Corporate sponsorships available.
6. Summer Camp Fees: Camp registration fees for day camp, overnight camp, and travel camp sessions. Financial assistance (camperships) available based on need.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels6 records

Core offering

Girl Scouts of West Central Florida is a 501(c)(3) nonprofit council that delivers girl-led leadership development programming for girls K-12 through annual membership, troop-based meetings, badge and Journey curricula, the Girl Scout Cookie Program, four summer camp properties, and retail merchandise. Programs operate across eight West Central Florida counties (Citrus, Hernando, Hillsborough, Marion, Pasco, Pinellas, Polk, Sumter) and are funded through membership dues, cookie/product sales, camp fees, retail, and donations.

Product overview

Girl Scouts of West Central Florida operates as a membership-based youth development organization offering a unified portfolio of programs and services centered on building leadership skills in girls. The core Girl Scout Membership provides access to the Girl Scout Leadership Experience framework, which encompasses badge and Journey programs, highest awards (Bronze, Silver, Gold), the Cookie Program for entrepreneurship, and troop participation. The organization operates four summer camp properties (Camp Indian Echo, Camp Wai Lani, Camp Wildwood, Camp Dorothy Thomas) offering overnight and day camp experiences with outdoor activities. Additional offerings include patch programs for specialized interests, girl leadership opportunities (Girl Advisory Board, Media Girls), travel programs, and retail through the Girl Scout Store and camp trading posts. Financial assistance and Juliette (independent member) programs ensure accessibility. The Cookie Program serves as both a revenue source and entrepreneurial learning platform. All programs are supported by volunteer training and council-led events.

Differentiator

Problem solved

Functional benefit

Products and services

• Girl Scout Membership Annual membership program for girls K-12 and adults providing access to Girl Scout programs, events, camps, and the cookie program. Membership runs October 1 through September 30 annually.
• Troop Participation Program Regular troop meetings led by trained volunteer troop leaders where Girl Scouts earn badges, participate in community service, and develop leadership skills through the Girl Scout Leadership Experience.
• Summer Camp Programs Overnight, day, and travel camp experiences at four council properties (Camp Indian Echo, Camp Wai Lani, Camp Wildwood, Camp Dorothy Thomas) with activities including canoeing, kayaking, archery, rock climbing, horseback riding, and STEM programs.
• Badge and Journey Programs Skill-building curriculum where Girl Scouts earn badges by demonstrating mastery of skills (STEM, outdoors, life skills, entrepreneurship) and Journey awards by completing multi-session experiences with community Take Action projects.
• Highest Awards (Bronze, Silver, Gold) Progressive leadership awards: Bronze (Juniors), Silver (Cadettes), and Gold (Seniors/Ambassadors) requiring girls to identify an issue, develop a plan, and implement a sustainable Take Action project.
• Cookie Program Entrepreneurship program where Girl Scouts sell cookies through booth sales, door-to-door, and digital channels to develop goal-setting, money management, and business skills. Includes the Sweets & Treats Fall Product Program.
• Girl Scout Store and Trading Posts Retail locations selling uniforms, insignia, badges, books, camp merchandise, and program materials. Includes Tampa Leadership Center store and trading posts at Camp Wildwood, Camp Wai Lani, and Camp Dorothy Thomas.
• Girl Scout Travel Programs Domestic and international travel opportunities including local field trips, overnight camping, regional trips (Juniors+), and Girl Scout Destinations for independent travel (grades 6+), with scholarships and planning resources.
• Individually Registered Member (Juliette) Program Alternative membership option allowing girls without troop access to independently participate in badge-earning, camping, cookie sales, and events on their own schedule.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and supporting.

• Juvenile Welfare BoardcoreStrategic or Co-development PartnerCommunity partner committed to diversity, equity, inclusion and racial justice. Supports council DEI-RJ initiatives and provides funding to expand access to Girl Scouting for underserved populations in the community.
• Children's BoardcoreStrategic or Co-development PartnerCommunity partner in council DEI-RJ initiatives working to advance equity and racial justice. Collaborates with council to promote equitable outcomes for all girls.
• BayCare KidssupportingStrategic or Co-development PartnerProud Champion sponsor supporting Girl Scout camps and programs. Provides resources and support for summer camp experiences.
• United Way of Central FloridasupportingStrategic or Co-development PartnerProud Champion sponsor supporting Girl Scout camps and programs in the Central Florida region.
• Suncoast Credit Union FoundationsupportingStrategic or Co-development PartnerProud Champion sponsor providing financial support for Girl Scout programs and camperships.
• United Way of Lake & SumtersupportingStrategic or Co-development PartnerProud Champion sponsor supporting Girl Scout programs in Lake and Sumter county areas.
• The Spurlino FoundationsupportingStrategic or Co-development PartnerProud Champion sponsor supporting Girl Scout camp programs through foundation grants.
• Conn Memorial FoundationsupportingStrategic or Co-development PartnerProud Champion sponsor providing financial support for Girl Scout programs.
• Clay Electric Cooperative, Inc.supportingStrategic or Co-development PartnerProud Champion sponsor supporting Girl Scout programs in the region.
• Rotary Club of the VillagessupportingStrategic or Co-development PartnerProud Champion sponsor supporting Girl Scout programs through community service funding.
• Tampa Bay WatersupportingStrategic or Co-development PartnerProud Champion sponsor supporting Girl Scout outdoor and environmental programs.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Girl Scouts of the USA: National umbrella organization governing all 111 local Girl Scout councils including GSWCF. Operates the MyGS platform, defines badge curriculum, sets national dues structure, and runs the national Cookie Program — direct structural peer that GSWCF is organizationally affiliated with.
• YMCA of the Suncoast / Tampa Metropolitan Area YMCA: Regional YMCA operating afterschool programs, summer camps, swim instruction, and youth leadership programs across the same West Central Florida footprint. Competes for child care, summer camp, and youth programming dollars.

Direct peers

• Boy Scouts of America (Scouting America): Direct peer in the U.S. youth character-development movement. Operates a parallel council structure, badge/rank progression, summer camps, and annual membership model — competing for the same K-12 youth and adult volunteer pool across West Central Florida.
• 4-H (National 4-H Council): USDA-affiliated youth development organization offering project-based learning in STEM, agriculture, and civic engagement. Comparable membership-based, volunteer-led, club-delivered model competing for the same parent and child time across Florida counties.
• Camp Fire (National): Inclusive youth development organization historically parallel to Girl Scouts, with badge-style programs, resident camps, and council-based delivery. Closely mirrors the GSWCF troop/camp/membership construct and member age range.
• Boys & Girls Clubs of America: National youth development nonprofit operating club-based afterschool and summer programs. Directly comparable scale, donor-supported revenue model, and youth-outcomes mission with overlapping K-12 segments in the same Florida geography.

Others

• American Camp Association: National professional association that accredits and supports youth-serving camps — including the four GSWCF properties. Comparable membership organization with dues, accreditation, and professional development revenue model.

Regional players

• Girl Scouts of Citrus Council: Adjacent Florida Girl Scout council covering Brevard, Lake, Orange, Osceola, Seminole, and Volusia counties — partly contiguous with GSWCF's Citrus, Sumter, and Marion service area. Comparable scale and member program.
• Girl Scouts of Gateway Council: North/North Central Florida Girl Scout council (Jacksonville-based). Peer council benchmarking for camp operations, council events, and council-level fundraising strategies.
• Girl Scouts of Southeast Florida: Fellow Florida Girl Scout council serving Broward, Lee, Martin, Palm Beach, and St. Lucie counties. Same product (membership, cookies, camp, badges), different geography — useful operating benchmark for camp utilization and revenue mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/gswcf
• Facebookfacebook.com/GirlScoutsWCF
• LinkedInlinkedin.com/company/gswcf
• Instagraminstagram.com/gswcf
• Xx.com/gswcf

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Girl Scouts of West Central Florida