What HM Telecom does

HM Telecom is a privately held, 100% Australian-owned telecommunications services provider headquartered in Melbourne, Victoria, founded in April 1998 by Harry Maz. The company sells mobile communications, fixed-line and NBN residential and business internet, hosted voice (Cloud PBX under the Connect You sub-brand), SIP trunking, 1300/1800 business numbers, website and email hosting, domain registration and international roaming services. Its technology stack relies on wholesale Tier 1 mobile network partnerships for cellular services, NBN infrastructure for fixed broadband, and cloud-based hosted voice platforms for business telephony — there are no proprietary network assets or software products disclosed.

The business operates a direct-to-consumer and B2B go-to-market, primarily through its website hmtel.com.au, a 1300-number inside-sales line, and email-based consultation with no-obligation quotes. Customers are segmented horizontally into residential households, small and medium businesses (the primary segment), and a smaller enterprise tier served via higher-priced NBN Business plans with Bronze and Gold eSLA service-level guarantees. Pricing is subscription-based across all lines, with 24-month minimum terms on residential NBN and usage-based charges for international roaming.

The revenue model is overwhelmingly subscription recurring: monthly fees for mobile plans, NBN plans, Cloud PBX seats, SIP channels, business numbers, hosting and domain renewals, supplemented by usage-based international roaming revenue. The company positions its differentiation on a single-bill consolidated experience, direct contact with Australian support staff rather than automated call centers, and claimed client cost savings of 15–30% versus previous telecom arrangements. Two illustrative SMB case studies (Care Giving Solutions and Independent Motorsports) are referenced; the company claims a cumulative base of 36,000+ clients across Australia. No external funding, M&A activity, certifications, patents or AI capabilities are disclosed in the available data.

Name

HM Telecom

Legal name

HM Telecom

Website

https://hmtel.com.au

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

HM Telecom is a Melbourne-based, Australian-owned telecommunications provider delivering mobile, NBN internet, Cloud PBX, SIP trunking, business numbers, web hosting and domain services to residential households and small-to-medium businesses across Australia.

Ownership category

akta.pro rank

Product category

Telecommunications Services

NAICS

Wired and Wireless Telecommunications Carriers (except Satellite) (51711), Wired Telecommunications Carriers (517111), Wireless Telecommunications Carriers (except Satellite) (517112)

SIC

Services-Telephone Interconnect Systems (7385), Telephone Communications (No Radiotelephone) (4813)

akta.pro primary industry

Cloud PBX & Hosted Telephony (HDAIAHAB)

akta.pro secondary industries

Fiber-to-the-Premises (FTTP/FTTH) Broadband Providers (HDAIABAC), Dedicated Internet Access (DIA) & Business Broadband (HDAIAFAD)

Keywords

• Mobile telecommunications
• NBN internet services
• Cloud PBX hosting
• SIP trunking services
• Business telecom bundles

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Mobile Communications Services: Recurring subscription revenue from mobile phone plans including voice, data, and SMS services. The company offers MICRO, STANDARD, and SUPER mobile plan tiers for both individual and business users.
2. Fixed Wire Internet (NBN): Recurring revenue from NBN residential and business internet plans. Plans range from basic 25/10Mbps to hyperfast 2000/200Mbps tiers with monthly subscription pricing.
3. Hosted Voice / Cloud PBX: Monthly subscription revenue from cloud-based business phone systems including features like call forwarding, voicemail-to-email, auto attendants, hunt groups, and mobile integration.
4. SIP Trunking: Voice-over-internet service revenue for businesses connecting existing phone systems to the cloud, typically charged per channel or concurrent call basis.
5. 1300/1800 Business Numbers: Revenue from dedicated business phone numbers with call routing capabilities, often bundled with hosted voice or SIP services.
6. Website and Email Hosting: Web hosting, email hosting, and domain registration services with various plan tiers including unlimited data transfer and email accounts.
7. Domain Registration: One-time or annual fees for domain name registration across .com.au, .net.au, .org.au, .asn.au, .id.au, and international domains.
8. International Roaming: Additional charges for international roaming services on mobile plans, including daily roaming packs and monthly roaming inclusions.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

HM Telecom is an Australian-owned telecommunications provider delivering mobile plans, NBN internet (residential and business), cloud-hosted PBX voice, SIP trunks, 1300/1800 numbers, mobile broadband, international roaming, website and email hosting, and domain registration. Services are bundled under a single bill for residential households and small-to-medium businesses across Australia.

Product overview

HM Telecom is a telecommunications services provider offering a bundled portfolio of mobile, internet, cloud, and voice solutions. The core offering centers on Connect You Cloud PBX (hosted voice/cloud phone system) and Connect You SIP Trunks (internet-based voice connectivity), complemented by 1300/1800 business numbers. Mobile services include Mobile Plans (Micro/Standard/Super tiers), Mobile Broadband, and International Roaming. Internet connectivity is delivered via NBN Business Plans and NBN Residential Plans across multiple speed tiers. Digital services include Website & Email Hosting with eCommerce capabilities and Domain Registration. The company operates on a one-bill, one-provider model targeting residential and small-to-medium business customers seeking bundled communications solutions.

Differentiator

Problem solved

Functional benefit

Brands

• Connect You: Cloud PBX and SIP Trunk services offered by HM Telecom for business voice communications.

Products and services

• Mobile Plans Mobile voice and data plans delivered over wholesale mobile networks for Australian consumers and businesses, bundled on a single bill with other HM Telecom services.
• Mobile Broadband Mobile data services providing Internet connectivity on the go for Australian consumers and businesses, included within HM Telecom's mobile portfolio.
• International Roaming International roaming add-on for mobile customers travelling overseas, enabling voice, SMS, and data usage abroad on partner networks.
• NBN Residential Plans NBN internet plans for Australian residential households, providing tiered broadband speeds bundled with mobile and other services on a single bill.
• NBN Business Plans NBN business internet plans for Australian small and medium businesses, providing broadband connectivity with business-grade support and bundling options.
• Cloud PBX (Connect You) Cloud-hosted PBX phone system for Australian businesses, delivering feature-rich hosted voice without on-premises hardware, bundled with other Connect You services.
• SIP Trunks (Connect You) SIP trunking service enabling Australian businesses to connect on-premises or hosted PBX systems to the public telephone network via IP.
• 1300/1800 Numbers 1300 and 1800 inbound number services for Australian businesses, providing a single national number with flexible call routing and answering points.
• Website & Email Hosting Website and email hosting services for Australian small businesses and individuals, providing managed hosting infrastructure on a subscription basis.
• Domain Registration Domain name registration services for Australian businesses and individuals, typically bundled with website and email hosting plans.

Quantifiable outcome

• 15-30% telecom cost reduction for business clients compared to previous arrangements
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Tier 1 NetworkscoreTechnology or IntegrationHM Telecom partners with tier 1 networks to deliver mobile and internet services to customers. This partnership ensures reliable service coverage and quality connectivity across Australia, which is a fundamental requirement for delivering telecom services to residential and business customers.

Scale indicators5 records

Recent moves6 records

Expansion highlights3 records

Broad incumbents

• Telstra: Australia's incumbent carrier providing fixed, mobile, and business voice/cloud services. HM Telecom deliberately positions as a more personalised, lower-cost alternative to Telstra for SMB customers.
• TPG Telecom: One of Australia's largest telcos offering NBN, mobile, and business voice. Competes with HM Telecom across all product lines but at significantly greater scale and brand recognition.
• Macquarie Telecom: Australian business-focused telco providing NBN, mobile, and hosted voice/UCaaS to mid-market and enterprise. Highly relevant comparable for the higher end of HM Telecom's SMB/enterprise customer base.
• Optus Business: Major Australian telco with enterprise and SMB connectivity and UCaaS offerings (including Optus Loop). Direct incumbent competitor in the SMB hosted voice and NBN segments HM Telecom serves.

Direct peers

• Aussie Broadband: Australian NBN provider offering residential and business plans with a strong value-for-money positioning. Closely parallels HM Telecom's NBN-led strategy, bundling internet with business voice and mobile plans.
• iiNet: Australian consumer and SMB ISP/NBN reseller, now part of TPG Telecom. Directly comparable to HM Telecom on NBN plan tiers and bundled broadband-plus-voice offerings targeting Australian households and small businesses.
• Dodo Services: Australian NBN, mobile, and energy reseller targeting price-sensitive households and small businesses. Comparable in reseller business model and SMB/residential mix to HM Telecom.
• More Telecom: Australian small business telco focused on NBN, mobile, and hosted voice for SMBs. Highly comparable to HM Telecom's product mix (NBN + Cloud PBX + mobile) and SMB-first GTM motion.
• Belong (Telstra MVNO): Telstra-owned digital telco offering NBN and mobile on a simple, no-frills model. Comparable direct competitor for budget-conscious Australian residential customers that HM Telecom also targets.

Emerging players

• MyRepublic Australia: Smaller Australian NBN and mobile provider targeting tech-savvy residential and small business customers. Comparable size, scope, and target segments to HM Telecom.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/hmtel55
• LinkedInlinkedin.com/in/harry-maz-57426a42/?originalSubdomain=au

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HM Telecom