Nynn
Nynn (NYNN S.A.) operates House of NYNN, a private lifestyle members club in central Athens spanning 5,500+ SQM across four zones (dining, co-working, wellness, pool). It sells tiered annual memberships (€300-€4,200) plus a €840 joining fee, targeting affluent professionals, families and remote workers via selective, referral-driven admissions.
- Company typePrivate
- Founded-
- HeadquartersAthens, Greece
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Nynn does
NYNN S.A. operates House of NYNN, a private lifestyle members club located within The Ilisian mixed-use complex at 1A Vasileos Alexandrou Ave in central Athens. The venue spans more than 5,500 square meters across three levels and is organized into four experience zones: the Living Room (social dining, lounge and entertainment), the Forum (co-working hot desks, meeting pods, library, podcast studio), the Wellness Floor (performance gym, studios, indoor pool, heat/cold therapy, spa treatments, rooftop running track and pickleball court), and the Oasis (the largest outdoor pool in central Athens). Memberships are sold as annual subscriptions priced from €300 to €4,200 depending on tier (All House, Under 40, Under 30, Out of Town, Partner, Kids 0-3/4-12/13-17), with a universal €840 one-time joining fee; admissions are selective and currently paused to preserve exclusivity.
The company monetizes primarily through recurring membership subscriptions and one-time joining fees, with secondary monetization via on-site F&B, wellness services and events. The technology layer is built on commodity third-party platforms rather than proprietary software: Peoplevine powers the member portal and enrollment (member.houseofnynn.nynn.co), Book4Time handles spa and appointment scheduling, Workable supports recruitment, and Google Analytics and EU-located cloud databases form the analytics and data substrate. All House Membership includes potential access to the Sonato global network of relevant private clubs, providing an international reciprocity layer.
Go-to-market is sales-led and referral-driven: prospective members apply through a multi-step web enrollment form that captures a "Recommender" field, leveraging selective admissions and word-of-mouth as the primary growth channels. The target customer is affluent professionals, entrepreneurs, creatives and their families seeking an integrated work-wellness-social experience in Athens, with cross-property benefits extended through partnerships with Conrad Athens hotel and other Ilisian outlets. The company is headquartered at 60 Zefyrou Str., Palaio Faliro, employs 11-50 staff, and is privately held with no disclosed external investors or funding rounds.
Nynn firmographics
Firmographics- Name
- Nynn
- Legal name
- NYNN S.A.
- Website
- https://nynn.co
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Nynn (NYNN S.A.) operates House of NYNN, a private lifestyle members club in central Athens spanning 5,500+ SQM across four zones (dining, co-working, wellness, pool). It sells tiered annual memberships (€300-€4,200) plus a €840 joining fee, targeting affluent professionals, families and remote workers via selective, referral-driven admissions.
- Ownership category
- akta.pro rank
Nynn industry classification
Industry- Product category
- Private Members Club Hospitality
- NAICS
- Other Traveler Accommodation (72119), Accommodation (721)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600)
- akta.pro primary industry
- Private House Hotels & Small Luxury Inns (THAGADAL)
Keywords
Where Nynn is headquartered
LocationHeadquarters
- HQ city
- Athens
- HQ country
- Greece
- HQ region
- Europe
Offices2 records
Markets served
Nynn business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Annual Membership Fees: Recurring annual subscription fees with tiered pricing based on age categories (All House, Under 40, Under 30, Out of Town, Partner, Kids). Revenue recognized annually with optional monthly payment plans.
- Joining Fee: One-time upfront fee charged upon membership acceptance to join House of NYNN.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | All House Membership - Full access to all spaces and services |
| Subscription | Annual | Under 40 Membership |
| Subscription | Annual | Under 30 Membership |
| Subscription | Annual | Out of Town Membership |
| Subscription | Annual | Kids Membership 13-17 years |
| Subscription | Annual | Kids Membership 4-12 years |
| Subscription | Annual | Kids Membership 0-3 years |
| One time/ perpetual license | Pay-as-you-go | One-time Joining Fee |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Nynn product offering
Product offeringCore offering
Nynn operates House of NYNN, a private lifestyle members' club in Athens located within The Ilisian complex, offering members access to social dining, co-working, wellness, fitness, and poolside spaces across three levels and over 5,500 square meters. The offering is sold through tiered annual membership subscriptions (All House, Under 40, Under 30, Out of Town, Partner, Kids) with a one-time joining fee, supported by a curated calendar of experiences, events, and entertainment.
Product overview
NYNN operates House of NYNN, a private lifestyle members' club in Athens, as part of its portfolio of inspiring places. The club spans over 5,500 SQM across three levels and offers multiple membership tiers (All House, Under 40, Under 30, Out of Town, Partner, Kids) ranging from €2,100 to €4,200 annually, plus a €840 joining fee. Members receive full access to four distinct zones: Living Room (all-day social dining and entertainment), Forum (co-working and creative spaces), Wellness Floor (fitness, spa, and holistic wellness including rooftop amenities), and Oasis (largest outdoor pool in central Athens). The club features a curated calendar of events and experiences, with optional Sonato Membership for global private club access. House of NYNN is complemented by the digital member portal powered by Peoplevine for enrollment and membership management.
Differentiator
Problem solved
Functional benefit
Brands
- House of NYNN: A private lifestyle members club offering full access to all spaces and services including Living Room, Forum, Wellness Floor, and Oasis across three levels and over 5,500 SQM. Located at The Ilisian in Athens, Greece.
Products and services
- House of NYNN Membership A private lifestyle members' club located in Athens at The Ilisian, offering members full access to all spaces and services across three levels and over 5,500 SQM. The membership includes access to four distinct zones (Living Room, Forum, Wellness Floor, and Oasis), a curated calendar of events and experiences, and is available in tiered age-based and household variants with annual fees ranging from €300 to €4,200 plus a one-time €840 joining fee.
- Sonato Global Network Membership Add-on membership providing access to Sonato, a global network of relevant members' clubs offering seamless entry to distinguished private clubs worldwide. Included within the All House Membership tier and available as an upgrade for other membership tiers.
Companies that use Nynn
Customer profileSegments4 records
Ideal customer profiles4 records
Nynn technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature2 records
Nynn partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core, supporting and flagship.
- Peoplevine Inc.corePeoplevine provides the member portal technology powering the House of NYNN member login and membership management system. Members access their accounts through member.houseofnynn.nynn.co. The platform handles enrollment forms, membership administration, and member data management.
- Workable Technology LimitedsupportingWorkable provides HR and recruitment technology. Referenced in privacy policy and terms of use as a linked third-party service provider for the careers/application process.
- Book4Time Inc.coreBook4Time provides spa and appointment booking technology. Referenced in privacy policy as a linked third-party website. Used for scheduling spa appointments, wellness treatments, and managing bookings within House of NYNN.
- The IlisiancoreThe Ilisian is the mixed-use complex in Athens where House of NYNN is located. Provides exclusive benefits and privileges for NYNN members across Conrad hotel, restaurants, and other outlets. NYNN is a key component of The Ilisian's lifestyle and hospitality offerings.
- Conrad HotelssupportingConrad Athens (part of The Ilisian) offers exclusive benefits and discounts to House of NYNN members. Part of the cross-property privileges extending to NYNN members.
- SonatoflagshipSonato is a global network of relevant members' clubs. All House Membership includes potential access to this international network, offering seamless entry to the world's most distinguished private clubs. Available as add-on for other membership tiers.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Nynn competitors and assessment
Company assessmentDirect peers
- The Wing: Members-only social and co-working club concept focused on women professionals. Comparable to NYNN in offering curated community, workspace, and lifestyle programming under membership model, though with different target demographic.
- NeueHouse: Members-only co-working and creative studio concept with locations in NYC and LA. Overlaps with NYNN's Forum zone in offering workspace and community, with similar pricing tiers and member-driven programming.
- Soho House: Global private members club operator with hospitality, co-working, wellness, and dining under one roof across multiple cities. Soho House is the most direct comparable to NYNN's House of NYNN in terms of business model, member experience, and pricing tier, though at much larger scale.
- Annabel's (Richard Caring): Iconic London private members club operated under Birley Group. Comparable to NYNN in positioning as a premium social club with dining, entertainment, and exclusive member programming for high-net-worth individuals.
- Casa Cipriani: Luxury private members club concept from the Cipriani family with locations in NYC and Milan. Comparable to NYNN in offering premium lifestyle experience combining dining, social spaces, and curated events with tiered membership and exclusivity positioning.
- The Arts Club London: Historic London private members club offering dining, cultural programming, workspaces, and overnight accommodation. Comparable to NYNN in offering an integrated lifestyle experience with curated programming for affluent professional members.
- Home House (London): London private members club with bedrooms, dining, gym, and event spaces. Closely comparable to NYNN in offering multi-zone experience (living, dining, wellness, work) within a single members-only property at premium pricing.
Broad incumbents
- Aman Club: Aman's private members club concept (Aman Club) at select properties globally, offering wellness, dining, and exclusive programming to ultra-high-net-worth members. Comparable premium positioning and integrated wellness-hospitality model, though at higher price point.
- SIX SENSES Hotels Resorts Spas: Luxury hospitality brand with deep wellness focus, including residential and club concepts. Comparable to NYNN's Wellness Floor programming and integrated lifestyle positioning, but operates primarily as hotels rather than members clubs.
Emerging players
- Spring Studios: Members-based creative workspace and event venue with locations globally. Comparable to NYNN's Forum and curated events model, though more focused on creative industry members and production-oriented programming.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Nynn social profiles
Digital presenceNynn compliance and trust
Trust signalCompliance1 record
Nynn financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nynn leadership team
Management profileNumber of profiles
Nynn funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nynn M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nynn
What does Nynn do?
Nynn operates House of NYNN, a private lifestyle members' club in Athens located within The Ilisian complex, offering members access to social dining, co-working, wellness, fitness, and poolside spaces across three levels and over 5,500 square meters. The offering is sold through tiered annual membership subscriptions (All House, Under 40, Under 30, Out of Town, Partner, Kids) with a one-time joining fee, supported by a curated calendar of experiences, events, and entertainment.
Is Nynn a public or private company?
Nynn is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nynn founded?
Nynn was founded in -1. It employs 11 to 50 people.
Where is Nynn based?
Nynn is headquartered in Athens, Greece, in the Europe region.
How does Nynn make money?
Two revenue lines are on record. Annual Membership Fees are the primary driver. The others are joining Fee.
Who are Nynn's main competitors?
Direct peers on record are The Wing, NeueHouse, Soho House, Annabel's (Richard Caring), Casa Cipriani, The Arts Club London and Home House (London). Broad incumbents are Aman Club and SIX SENSES Hotels Resorts Spas. Spring Studios is listed as an emerging player.
Does Nynn have an API?
No public API is recorded for Nynn.
What industry is Nynn in?
Nynn's product category is Private Members Club Hospitality. Its primary akta.pro industry code is THAGADAL, Private House Hotels & Small Luxury Inns. Its NAICS code is 72119 and its SIC code is 7997.