Heirloom Market BBQ
Heirloom Market BBQ is a single-location, chef-driven Korean-American fusion barbecue restaurant in Atlanta, GA, serving dine-in, pickup, and full-service catering to individual consumers and event hosts across the Atlanta metro area.
- Company typePrivate
- Founded2013
- HeadquartersAtlanta, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Heirloom Market BBQ does
Heirloom Market BBQ is a single-location, chef-driven barbecue restaurant located at 2243 Akers Mill Rd in Atlanta, Georgia, founded in 2013 by Chef Cody Taylor and Chef Jiyeon Lee. The restaurant specializes in a Korean-American fusion concept, applying traditional Southern smoking techniques to proteins such as brisket, pulled pork, turkey breast, and spare ribs while incorporating Korean ingredients and flavors — most notably gochujang-rubbed ribs, Spicy Korean Pork, kimchi-based sides (kimchi slaw, Korean sweet potatoes, local kimchi), and four signature sauces (Table, Kitchen, Korean, Settler). Menu items are sold as 6-oz sandwiches, 9-oz platters, tacos, by-the-pound meat, and a signature HM 3X3 family combo, all served on General Muir buns.
The business operates a patio-only dine-in service Tuesday through Saturday from 11am to 8pm, supplemented by digital pickup ordering through the SpotOn platform and gift card sales via the SpotOn e-gift card portal. A separate full-service catering arm handles event delivery, setup, and optional staffed service for corporate events, private parties, and weddings within a defined Atlanta radius, with distance-tiered order minimums ($200 for 0-3 miles up to $600 for 9-10 miles), a 48-hour notice requirement, and an 18% delivery/setup fee plus chafing equipment rental ($18/set) and optional servers at $150+/hour.
The company is privately held, family/founder-owned with no disclosed venture capital, no parent entity, and no second location. Commercial operations are supported entirely by off-the-shelf restaurant technology (SpotOn, TripleSeat, Google reCAPTCHA), organic social media (Facebook and Instagram) for daily specials, and earned media such as the Atlanta Eats TV feature. There are no proprietary technology assets, patents, AI/ML capabilities, or third-party integrations beyond standard restaurant tooling. Pricing is fully transactional (per-unit menu pricing plus per-event catering fees) with no subscription, licensing, or recurring revenue component.
Heirloom Market BBQ firmographics
Firmographics- Name
- Heirloom Market BBQ
- Legal name
- Heirloom Market BBQ
- Website
- https://heirloommarketbbq.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Heirloom Market BBQ is a single-location, chef-driven Korean-American fusion barbecue restaurant in Atlanta, GA, serving dine-in, pickup, and full-service catering to individual consumers and event hosts across the Atlanta metro area.
- Ownership category
- akta.pro rank
Heirloom Market BBQ industry classification
Industry- Product category
- BBQ Restaurant & Catering
- NAICS
- Limited-Service Restaurants (722513), Special Food Services (7223)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- BBQ & Smokehouse Fast Casual (THAFABAH)
Keywords
Where Heirloom Market BBQ is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Heirloom Market BBQ business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Restaurant Food Sales: Direct food sales from the restaurant location including sandwiches, platters, ribs, wings, tacos, and sides. Customers order online for pickup or dine in on the patio.
- Catering Delivery & Setup: Catering services for events with delivery, setup, and optional staffed service. Includes 18% delivery/setup fee, chafing set-up rentals at $18 per set, and optional serving staff at $150+ per hour.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Sandwiches - 6oz portion on General Muir Bun with 1 side |
| Unit Pricing | Pay-as-you-go | Platters - 9oz portion on General Muir Bun with 1 side |
| Unit Pricing | Pay-as-you-go | Ribs - Gochujang rubbed and smoked spare ribs |
| Unit Pricing | Pay-as-you-go | Wings - Signature sweet and smoky wings |
| Unit Pricing | Pay-as-you-go | Tacos - Choice of smoked meats or crispy tofu with kimchi slaw |
| Unit Pricing | Pay-as-you-go | Regular Sides |
| Unit Pricing | Pay-as-you-go | Special Sides |
| Unit Pricing | Pay-as-you-go | By The Pound - Meat sold by weight with sauce included |
| Other | Pay-as-you-go | Catering Delivery & Setup Service |
| Other | Pay-as-you-go | Catering Delivery Minimums by Distance |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Heirloom Market BBQ product offering
Product offeringCore offering
Heirloom Market BBQ is a single-location chef-driven barbecue restaurant in Atlanta, GA that serves smoked meats (brisket, Korean pork, pulled pork, turkey, ribs, wings) blended with Korean flavors, available for patio dining and pickup. The business also offers full-service event catering with delivery, setup, chafing equipment, and optional staffed service within a defined delivery radius.
Product overview
Heirloom Market BBQ is a chef-driven BBQ restaurant in Atlanta, GA founded by Chef Cody Taylor and Chef Jiyeon Lee, blending Korean culinary traditions with classic Southern BBQ. The company operates as a single-location restaurant offering dine-in/pickup service and full-service catering. Its core offerings include smoked meats (brisket, Korean pork, pulled pork, turkey), signature sandwiches and platters, ribs, wings, tacos, and Korean-inspired sides. The business integrates digital ordering via Spoto for pickup orders and TripleSeat for catering quote management, providing customers seamless access to its menu and event catering services.
Differentiator
Problem solved
Functional benefit
Products and services
- BBQ Restaurant (In-Store Dining & Pickup)
- Online Ordering for Pickup
- Catering Services
- Gift Cards
Companies that use Heirloom Market BBQ
Customer profileSegments2 records
Ideal customer profiles2 records
Heirloom Market BBQ technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Heirloom Market BBQ partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- General MuirminorGeneral Muir supplies the buns used for all sandwiches and platters at Heirloom Market BBQ. The partnership provides quality bread products as part of the restaurant's ingredient sourcing.
Recent moves6 records
Expansion highlights4 records
Heirloom Market BBQ competitors and assessment
Company assessmentBroad incumbents
- Sweetgreen: National fast-casual chain with strong digital ordering and catering platform. Useful as a comparable for the operational tooling, catering tiering, and DTC ordering playbook that Heirloom Market BBQ has begun to build out.
- Mission BBQ: Multi-state BBQ franchise with hundreds of locations. Operates in the same BBQ category with dine-in and catering, but at significantly larger scale and more standardized menu than Heirloom Market BBQ.
- Dreamland BBQ: Established regional BBQ chain with multiple locations across the Southeast. Comparable category (smokehouse BBQ, dine-in, catering) but broader footprint and more traditional positioning than Heirloom's fusion concept.
Emerging players
- Saucy Korean BBQ: Korean BBQ concept serving traditional and fusion formats in a fast-casual setting. Comparable Korean BBQ heritage and casual dining model, useful as a category benchmark for Heirloom's fusion positioning.
- Slutty Vegan: Atlanta-based, chef/celebrity-founded food concept with strong social media presence. Comparable founder-driven brand, Atlanta origin, and DTC pickup motion, though operating in plant-based rather than BBQ.
Direct peers
- Sam's BBQ1: Atlanta-area BBQ restaurant with catering operations, offering smoked meats and traditional sides. Comparable single-location, dine-in/pickup/catering structure and price points to Heirloom Market BBQ.
- Daddy D'z BBQ Joynt: Long-standing Atlanta BBQ institution serving smoked meats and sides in a casual dine-in format. Competes for the same local BBQ customer and event-catering dollars as Heirloom Market BBQ.
- Bone Lick BBQ: Atlanta BBQ restaurant with a strong chef identity and a modern take on Southern BBQ. Closely comparable concept type (chef-driven, urban Atlanta, smoked meats, sides, beer program) to Heirloom Market BBQ.
- Community Q BBQ: Independent Atlanta BBQ restaurant known for chef-driven smoked meats and sides. Same single-location, dine-in/pickup/catering model and same target customer base as Heirloom Market BBQ.
- Fox Bros Bar-B-Q: Atlanta-based BBQ restaurant serving traditional Southern smoked meats. Directly competes with Heirloom Market BBQ in the same Atlanta market and same BBQ category, with overlapping dine-in, pickup, and catering motions.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Heirloom Market BBQ social profiles
Digital presenceHeirloom Market BBQ financial estimates
Financial estimateRevenue estimate
Valuation estimate
Heirloom Market BBQ leadership team
Management profileNumber of profiles
Profiles2 records
Heirloom Market BBQ funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Heirloom Market BBQ M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Heirloom Market BBQ
What does Heirloom Market BBQ do?
Heirloom Market BBQ is a single-location chef-driven barbecue restaurant in Atlanta, GA that serves smoked meats (brisket, Korean pork, pulled pork, turkey, ribs, wings) blended with Korean flavors, available for patio dining and pickup. The business also offers full-service event catering with delivery, setup, chafing equipment, and optional staffed service within a defined delivery radius.
Is Heirloom Market BBQ a public or private company?
Heirloom Market BBQ is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Heirloom Market BBQ founded?
Heirloom Market BBQ was founded in 2013. It employs 11 to 50 people.
Where is Heirloom Market BBQ based?
Heirloom Market BBQ is headquartered in Atlanta, United States, in the North America region.
How does Heirloom Market BBQ make money?
Two revenue lines are on record. Restaurant Food Sales are the primary driver. The others are catering Delivery & Setup.
Who are Heirloom Market BBQ's main competitors?
Broad incumbents on record are Sweetgreen, Mission BBQ and Dreamland BBQ. Emerging players are Saucy Korean BBQ and Slutty Vegan. Direct peers are Sam's BBQ1, Daddy D'z BBQ Joynt, Bone Lick BBQ, Community Q BBQ and Fox Bros Bar-B-Q.
Does Heirloom Market BBQ have an API?
No public API is recorded for Heirloom Market BBQ.
What industry is Heirloom Market BBQ in?
Heirloom Market BBQ's product category is BBQ Restaurant & Catering. Its primary akta.pro industry code is THAFABAH, BBQ & Smokehouse Fast Casual. Its NAICS code is 722513 and its SIC code is 5810.