1010 Wins
1010 WINS operates an all-news AM radio station serving New York City and the Tri-State area, part of CBS Broadcasting Inc. under Paramount Global, with parallel distribution through WCBS-TV, CBS News 24/7 streaming, mobile apps, and Paramount+.
- Company typePublic
- Founded1927
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What 1010 Wins does
1010 WINS operates an all-news radio station serving the New York City and broader Tri-State area (New York, New Jersey, Connecticut). The franchise originates inside CBS Broadcasting Inc., a Delaware-incorporated wholly-owned subsidiary of Paramount Global (NASDAQ: PARA), with ultimate voting control exercised through National Amusements and the Redstone family. While 1010 WINS itself is the audio news property, the aggregated source material describes the surrounding CBS News New York operation, which the radio station is commercially and editorially aligned with: WCBS-TV (Channel 2) as the local CBS television affiliate, WLNY-TV 55 as a secondary station, the CBS News 24/7 live streaming channel, the First Alert Weather service (including a citizen weather-watcher program and school-based First Alert Weather 101 curriculum), and the CBS New York Investigates unit producing investigative journalism on housing, transportation, and consumer fraud.
Underlying product technology comprises licensed AM broadcast spectrum plus a multi-platform digital stack: a mobile app with push notifications, web properties under cbsnews.com/newyork, distribution via Paramount+ subscription streaming, social channels (Facebook, YouTube, Instagram, TikTok, X), and electronic newsletters. The revenue model is primarily advertising-supported — local and regional spot advertising on radio and television — supplemented by audience-monetization synergies with parent-company Paramount+ subscription streaming. The customer segment is Tri-State area residents consuming local news, weather, traffic, sports, politics, and investigative content; B2B advertising customers were not named in the source.
The entity has been continuously operating as a CBS-affiliated news franchise since the mid-1960s all-news radio relaunch, and traces its corporate roots to CBS Broadcasting Inc., founded in 1927. Material structural events include the 2019 CBS–Viacom merger forming ViacomCBS and the 2022 rebrand to Paramount Global, both of which repositioned the broadcast-and-streaming portfolio that 1010 WINS inhabits.
1010 Wins firmographics
Firmographics- Name
- 1010 Wins
- Legal name
- CBS Broadcasting Inc.
- Website
- https://cbsnewyork.com
- Company type
- Public
- Founded year
- 1927
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- 1010 WINS operates an all-news AM radio station serving New York City and the Tri-State area, part of CBS Broadcasting Inc. under Paramount Global, with parallel distribution through WCBS-TV, CBS News 24/7 streaming, mobile apps, and Paramount+.
- Ownership category
- akta.pro rank
1010 Wins industry classification
Industry- Product category
- Local Broadcast News
- NAICS
- Television Broadcasting Stations (516120), Radio Broadcasting Stations (51611), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)
- SIC
- Television Broadcasting Stations (4833), Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.) (MPABACAE)
- akta.pro secondary industries
- 24/7 National & International News Channels (MPABAIAA), News & Business Information Cable Networks (MPABAFAE), News/Talk Radio Networks (MPABABAD)
Keywords
Where 1010 Wins is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
1010 Wins business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Distribution channels4 records
Marketing channels5 records
1010 Wins product offering
Product offeringCore offering
1010 WINS / CBS News New York operates an all-news local broadcasting and digital news service covering New York City and the Tri-State area. The station produces and distributes breaking news, weather forecasts (First Alert Weather), sports coverage, traffic updates, investigative journalism, and community features across over-the-air television (WCBS-TV Channel 2 and WLNY-TV 55), cable/satellite, digital streaming (CBS News 24/7, Paramount+), mobile applications, and social media platforms.
Product overview
CBS News New York operates as a local television news operation (WCBS-TV/CBS 2 and WLNY-TV) providing breaking news, investigative journalism, First Alert Weather, sports coverage, and entertainment news for the New York metropolitan area. The station distributes content through broadcast television, the CBS News 24/7 streaming channel, Paramount+ streaming service, mobile applications, and social media platforms. Key programs include local shows, investigative reports, and community-focused segments.
Differentiator
Problem solved
Functional benefit
Brands
- First Alert Weather: The station's weather forecasting brand providing weather updates and severe weather alerts for the tri-state area.
- CBS2 Weather Watchers
- CBS New York Investigates
Companies that use 1010 Wins
Customer profileSegments1 record
Ideal customer profiles1 record
1010 Wins technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
1010 Wins partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights5 records
1010 Wins competitors and assessment
Company assessmentDirect peers
- Bloomberg Radio: National business and general news radio network with strong New York presence, competing for news radio listeners and ad budgets in the same market as 1010 WINS.
- NY1 (Charter/Spectrum News): 24/7 cable news channel dedicated to New York City, offering round-the-clock local news coverage that directly competes with CBS New York's streaming and linear news offerings.
- WPIX 11 (CW/New York): Independent/CW-affiliated New York local TV station producing news and weather for the same tri-state region, competing for the same local audiences and ad budgets.
- WABC-TV (ABC 7 New York): ABC-owned local TV station serving New York City, Long Island, New Jersey, and Connecticut with news, weather, and investigations. Direct competitor in the same local broadcast news category.
- WNYW (Fox 5 New York): Fox-owned local TV station delivering news and weather coverage across the NYC metropolitan area, competing head-to-head with WCBS-TV for viewers and advertisers.
- WNYC (New York Public Radio): Major New York news/talk radio station operated by New York Public Radio, competing for news radio listenership and audience share in the same NYC market.
- WNBC (NBC 4 New York): Flagship NBC-owned local TV station in New York, providing comparable breaking news, weather, and investigative coverage to the same tri-state audience. Most direct local broadcast competitor in the NYC market.
- WCBS 880 (CBS News Radio 880): Sibling CBS-owned all-news AM radio station in New York, the most direct analog to 1010 WINS as an all-news radio format serving the same tri-state audience.
Emerging players
- The Gothamist: Digital-first NYC local news outlet that has grown audience share against traditional broadcasters; relevant as the emerging digital-native competitive threat to local broadcast TV and radio.
Broad incumbents
- ABC News (national): National broadcast news network that supplies programming to WABC-TV and competes with CBS News nationally. Relevant as the broader parent-network context in which local stations operate.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights5 records
Customer concentration
1010 Wins social profiles
Digital presence1010 Wins financial estimates
Financial estimateRevenue estimate
Valuation estimate
1010 Wins leadership team
Management profileNumber of profiles
Profiles5 records
1010 Wins subsidiaries and ownership
Company hierarchySubsidiaries3 records
1010 Wins funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
1010 Wins M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 1010 Wins
What does 1010 Wins do?
1010 WINS / CBS News New York operates an all-news local broadcasting and digital news service covering New York City and the Tri-State area. The station produces and distributes breaking news, weather forecasts (First Alert Weather), sports coverage, traffic updates, investigative journalism, and community features across over-the-air television (WCBS-TV Channel 2 and WLNY-TV 55), cable/satellite, digital streaming (CBS News 24/7, Paramount+), mobile applications, and social media platforms.
Is 1010 Wins a public or private company?
1010 Wins is a public company. It is classified as public and is currently operating.
When was 1010 Wins founded?
1010 Wins was founded in 1927. It employs 1 to 10 people.
Where is 1010 Wins based?
1010 Wins is headquartered in New York, United States, in the North America region.
Who are 1010 Wins's main competitors?
Direct peers on record are Bloomberg Radio, NY1 (Charter/Spectrum News), WPIX 11 (CW/New York), WABC-TV (ABC 7 New York), WNYW (Fox 5 New York), WNYC (New York Public Radio), WNBC (NBC 4 New York) and WCBS 880 (CBS News Radio 880). The Gothamist is listed as an emerging player. ABC News (national) is listed as a broad incumbent.
Does 1010 Wins have an API?
No public API is recorded for 1010 Wins.
What industry is 1010 Wins in?
1010 Wins's product category is Local Broadcast News. Its primary akta.pro industry code is MPABACAE, Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.), with a secondary code of MPABAIAA, 24/7 National & International News Channels. Its NAICS code is 516120 and its SIC code is 4833.