Sufra AI
- Company typePrivate
- Founded2025
- HeadquartersDoha, Qatar
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
Sufra AI firmographics
Firmographics- Name
- Sufra AI
- Legal name
- Sufra Technology W.L.L.
- Website
- https://sufra.tech
- Company type
- Private
- Founded year
- 2025
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Sufra AI industry classification
Industry- Product category
- Restaurant Management Software
- NAICS
- Information (51)
- akta.pro primary industry
- Restaurant Reservations & Dining Booking Platforms (BPAMAIAK)
- akta.pro secondary industry
- Merchant-of-Record (MoR) & Payment Facilitation (PayFac) Infrastructure (FSAGABAE)
Keywords
Where Sufra AI is headquartered
LocationHeadquarters
- HQ city
- Doha
- HQ country
- Qatar
- HQ region
- Middle East
Offices1 record
Markets served
Sufra AI business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Restaurant SaaS Subscription: SaaS platform for restaurants with recurring subscription fees. The company offers free trials and special pricing for early restaurant partners, suggesting a subscription-based model for ongoing access to guest management and payment features.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Early restaurant pricing with free trial |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Sufra AI product offering
Product offeringCore offering
Sufra is a restaurant guest management and mobile payment SaaS platform that builds comprehensive guest profiles (names, favorite tables, orders, allergies, birthdays, companions, spend history, VIP/regular tags) accessible to the entire team, and provides contactless smart bill payment enabling guests to scan, view, pay, split, or tip directly from their phones in Arabic and English. The platform is purpose-built for restaurants in Qatar seeking to deliver personalized service and accelerate table turnover.
Product overview
Sufra AI offers a unified restaurant guest management and payment platform called Sufra. The core platform consists of two integrated modules: Guest Profiles (which maintains comprehensive guest records including preferences, visit history, VIP/regular status, and team notes) and Smart Bills (which enables contactless mobile payment and bill splitting that automatically feeds transaction data into guest profiles). The platform is currently launching with a limited group of partner restaurants in Doha, Qatar.
Differentiator
Problem solved
Functional benefit
Products and services
- Sufra A unified restaurant guest management and contactless mobile payment platform for restaurants in Qatar that builds comprehensive guest profiles (names, preferences, order history, allergies, birthdays, companions, VIP/regular tags) shared across the team and enables guests to scan, view, pay, split, or tip bills directly from their phones in Arabic and English.
Quantifiable outcome
- Faster table turns through mobile bill payment
- +1 more outcomes
Companies that use Sufra AI
Customer profileSegments1 record
Ideal customer profiles1 record
Sufra AI technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Sufra AI partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights5 records
Sufra AI competitors and assessment
Company assessmentDirect peers
- SevenRooms: Restaurant guest-CRM, marketing, and online booking platform focused on building guest profiles, preferences, and visit history. Most directly comparable to Sufra on the guest-profile/memory side, and serves as the closest functional benchmark for what Sufra is building for restaurants.
- Lightspeed Restaurant: Cloud-based restaurant POS and management platform covering ordering, payments, and guest engagement. Comparable to Sufra as a full-stack restaurant SaaS, though positioned as a broader incumbent rather than a guest-memory-first product.
- Resy (American Express): Restaurant reservations and guest-data platform with notes, preferences, and visit history embedded in the diner profile. Comparable to Sufra in emphasizing guest memory and relationship-driven service, though primarily reservations-led.
- Tock: Reservations, guest profiling, and CRM platform focused on restaurants and hospitality venues. Comparable to Sufra on the guest-data and reservations axis, particularly for premium/relationship-driven dining experiences.
- Toast: End-to-end restaurant management platform combining POS, payments, online ordering, and guest-engagement tooling. Comparable to Sufra on the payments-plus-guest-data wedge, though at far greater scale and with a broader feature set.
- OpenTable: Restaurant reservations and guest-management platform that captures diner profiles, visit history, and preferences. Comparable to Sufra in serving restaurants with guest-data and booking flows, though with a heavier reservations-led model.
- TouchBistro: iPad-based restaurant POS with front-of-house, ordering, and guest-engagement capabilities. Comparable to Sufra as a restaurant-operations SaaS targeting SMB operators with mobile/hardware-anchored experiences.
Regional players
- CoverManager: Spanish restaurant reservations, CRM, and channel-management platform. Comparable to Sufra as a vertical restaurant guest-CRM, though primarily serving the Spanish market rather than MENA.
Broad incumbents
- Square for Restaurants (Block): Payments-led restaurant POS from Block with integrated ordering, payroll, and guest engagement. Comparable to Sufra on the mobile-payment side, but operates as part of a much larger commerce/fintech portfolio rather than a restaurant-specialist.
- TheFork (Tripadvisor): Restaurant reservations and marketing platform operating across Europe and other regions. Comparable to Sufra in serving restaurants with online booking and guest-data tooling, but as part of Tripadvisor's broader travel/dining portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Sufra AI social profiles
Digital presenceSufra AI financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sufra AI leadership team
Management profileNumber of profiles
Profiles2 records
Sufra AI funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sufra AI M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sufra AI
What does Sufra AI do?
Sufra is a restaurant guest management and mobile payment SaaS platform that builds comprehensive guest profiles (names, favorite tables, orders, allergies, birthdays, companions, spend history, VIP/regular tags) accessible to the entire team, and provides contactless smart bill payment enabling guests to scan, view, pay, split, or tip directly from their phones in Arabic and English. The platform is purpose-built for restaurants in Qatar seeking to deliver personalized service and accelerate table turnover.
Is Sufra AI a public or private company?
Sufra AI is a private company. It is classified as venture growth investor backed and is currently operating.
When was Sufra AI founded?
Sufra AI was founded in 2025. It employs 1 to 10 people.
Where is Sufra AI based?
Sufra AI is headquartered in Doha, Qatar, in the Middle East region.
How does Sufra AI make money?
One revenue line is on record: restaurant SaaS Subscription.
Who are Sufra AI's main competitors?
Direct peers on record are SevenRooms, Lightspeed Restaurant, Resy (American Express), Tock, Toast, OpenTable and TouchBistro. CoverManager is listed as a regional player. Broad incumbents are Square for Restaurants (Block) and TheFork (Tripadvisor).
Does Sufra AI have an API?
No public API is recorded for Sufra AI.
What industry is Sufra AI in?
Sufra AI's product category is Restaurant Management Software. Its primary akta.pro industry code is BPAMAIAK, Restaurant Reservations & Dining Booking Platforms, with a secondary code of FSAGABAE, Merchant-of-Record (MoR) & Payment Facilitation (PayFac) Infrastructure. Its NAICS code is 51.