Frisco's Chicken

What Frisco's Chicken does

Frisco's Chicken is a private, single-county quick-service restaurant chain headquartered in Lancaster, Pennsylvania, operating under FJD Partners LLC. Founded in 2012 by Francisco "Frisco" Gomez De La Torre, a Peruvian immigrant from Arequipa, the concept centers on Peruvian charcoal rotisserie chicken (Pollo a la Brasa) marinated in a proprietary herb-and-spice brine and cooked over charcoal, accompanied by fresh bowls, empanadas, sides, and three signature house-made sauces (Cilantro, Aji, Rocoto). As of 2024 the company operates five dine-in, takeout, delivery, and catering locations across Lancaster County (Lancaster City, Mount Joy, Willow Valley, and Lititz), with the Willow Valley site newly opened in Fall 2024.

The underlying technology stack is intentionally lightweight: order capture and payments run through the Toasttab platform (supporting online ordering, catering, gift cards, and rewards), while customer engagement is delivered through a proprietary iOS/Android app that migrated the legacy loyalty program and enables in-app ordering with automatic point accrual at 1 point per dollar (points never expire). Merchandise is fulfilled on a print-on-demand basis through Printify, and community outreach is anchored by the "Frisco's Gives Back" initiative and a recurring partnership with the Library System of Lancaster County.

Revenue is generated across five streams: in-store and off-premise food and beverage sales, catering (corporate events and weddings starting at $14.99/person for 15+ guests), loyalty-driven repeat visits, gift cards, and branded merchandise. The customer base is predominantly individual and family consumers in Lancaster County, with secondary catering demand from corporate clients, event hosts, and wedding planners. Pricing is not publicly disclosed at the menu level; the company is privately held, has not raised institutional capital (only a single small $65,404 round dated 2022-06-06), and does not disclose revenue.

Name

Frisco's Chicken

Legal name

FJD Partners LLC

Website

https://friscoschicken.com

Company type

Private

Founded year

2012

Operating status

Operating

Short description

Frisco's Chicken is a privately held Peruvian charcoal rotisserie chicken restaurant chain operating five locations across Lancaster County, Pennsylvania. It serves individual diners, families, and catering clients with signature rotisserie chicken, bowls, empanadas, and house-made sauces, supported by a Toasttab ordering platform and a proprietary mobile loyalty app.

Ownership category

akta.pro rank

Product category

Casual Dining Restaurants

NAICS

Full-Service Restaurants (722511), Caterers (722320)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Farm-to-Table & Contemporary American Restaurants (THAFACAF)

akta.pro secondary industry

Full-Service Catering (Off-Premise) (HSACAGAA)

Keywords

• Peruvian charcoal chicken
• Rotisserie restaurant
• Casual dining
• Catering services
• Quick service restaurant

Headquarters

HQ city

Lancaster

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Food and Beverage Sales: Core revenue from dine-in, takeout, and delivery of Peruvian charcoal chicken, combo meals, sandwiches, fresh bowls, empanadas, sides, and beverages. Menu items range from individual quarter chicken meals to family packages.
2. Catering Services: Catering for corporate events, office lunches, birthday parties, weddings, and other occasions. Packages start at $14.99 per person for 15+ people. Includes full-service wedding catering with bar service, servers, rentals.
3. Loyalty Program: Points-based rewards program where customers earn 1 point per dollar spent. Points never expire. Rewards redeemed for free food items at various tier levels.
4. Merchandise: Frisco's Chicken Forever branded merchandise including apparel and accessories sold through Printify print-on-demand platform.
5. Gift Cards: Digital and physical gift cards sold through Toasttab platform for gifting purposes.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Frisco's Chicken operates Peruvian charcoal rotisserie chicken restaurants across Lancaster County, Pennsylvania, serving signature Pollo a la Brasa marinated in a proprietary herb-and-spice brine and cooked over charcoal fire. The menu includes combo meals, fresh bowls, empanadas, sandwiches, house-made sauces, sides, desserts, and beverages, available through dine-in, takeout, delivery, and full-service catering for corporate events and weddings. Operations are supported by a Toasttab online ordering platform and a proprietary mobile loyalty app.

Product overview

Frisco's Chicken is a Peruvian charcoal rotisserie chicken restaurant operating as a single-location quick-service restaurant in Lancaster, PA. The core offering centers on signature Peruvian charcoal rotisserie chicken (Pollo a la Brasa), complemented by combo meals, fresh bowls, savory empanadas, sandwiches, and sides. Additional revenue streams include catering services for events and weddings, a mobile rewards app with loyalty points, and branded merchandise. The restaurant's signature sauces and traditional Peruvian recipes draw inspiration from Arequipa, Peru, the founder's hometown.

Differentiator

Problem solved

Functional benefit

Products and services

• Peruvian Charcoal Chicken (Pollo a la Brasa) Signature Peruvian charcoal rotisserie chicken marinated in secret herbs and spices and cooked over charcoal fire; served whole, half, or quarter with choice of house-made sauces; gluten free.
• Combo Meals Chicken meals bundled with sides and sauces, including family meals, half chicken meals, and quarter chicken meals in various configurations for individuals through to whole families.
• Ultimate Crispy and Classic Crispy Chicken Sandwiches Signature pulled chicken piled high on a brioche bun, topped with coleslaw, pickles, and Frisco's sauce; available in Ultimate Crispy and Classic Crispy variants.
• Frisco's Fresh Bowls Rice bowls featuring signature pulled charcoal chicken, lomo (marinated beef), or vegetarian quinoa cake, topped with various accompaniments.
• Savory Empanadas Crusty fried pastries with four unique fillings: Pollo (chicken), Lomo (beef), Queso (cheese), and Rice & Bean; made with traditional Peruvian recipes.
• Sides House-made accompaniments including Peruvian-style chicken fried rice, black beans, seasoned corn, green beans, brussels sprouts, yuca fries, french fries, plantains, mac & cheese, cole slaw, and house salad.
• Signature Sauces House-made sauces featuring Peruvian ingredients: Cilantro Sauce (mild), Aji Sauce (medium with yellow aji peppers and huacatay), and Rocoto Sauce (hot with red rocoto peppers).
• Kid's Meals Deep-fried breaded chicken tenders served with a side of choice, designed for children.
• Desserts Traditional Peruvian tres leches cake made with gluten, dairy, and eggs.
• Beverages

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• ToasttabcoreTechnology or IntegrationToasttab provides the online ordering platform for Frisco's Chicken, handling takeout, delivery, and catering orders. Separate ordering URLs for regular orders, catering, rewards signup, and gift cards through the Toasttab ecosystem.
• Google PlaycoreChannel Partner/ Reseller/ DistributorGoogle Play hosts the official Frisco's Chicken Android mobile application for customer downloads, enabling mobile ordering and loyalty program access.
• Apple App StorecoreChannel Partner/ Reseller/ DistributorApple App Store distributes the official Frisco's Chicken iOS mobile application for customer downloads, enabling mobile ordering and loyalty program access.
• Library System of Lancaster CountyminorStrategic or Co-development PartnerAnnual partnership for Summer Reading Program where Frisco's provides incentives including free food for students who participate. Demonstrates community commitment.
• PrintifyminorOEM/ Whitelabel/ Licensing PartnerPrint-on-demand platform for Frisco's Chicken Forever merchandise including apparel and accessories. Allows merch sales without inventory investment.
• LGH HealthworksminorOthersEmployee health benefits provider mentioned in Shift Supervisor job posting benefits section.

Scale indicators2 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• CAVA: Fast-casual Mediterranean chain with bowls, mobile ordering, loyalty program, and catering. Comparable on format (bowls, fast-casual, loyalty app) and on category-bending ethnic cuisine positioning in US markets.
• Wingstop: Specialty chicken concept scaled nationally with dine-in, takeout, delivery, and catering. Useful comparable for chicken-category brand-building, digital ordering mix, and catering economics.
• Sweetgreen: Fast-casual chain with bowls, mobile app, loyalty, and catering for corporate clients. Comparable on tech-enabled direct ordering, bowls menu, and catering-led B2B revenue diversification.
• Chick-fil-A: Largest US chicken QSR with dine-in, takeout, delivery, and catering. Broad incumbent benchmark for chicken-specific QSR unit economics, mobile ordering, and loyalty infrastructure at scale.
• Chipotle Mexican Grill: US fast-casual leader for Latin-inspired bowls, burritos, and catering for corporate events. Comparable on Latin cuisine positioning, bowl-led menu, Toasttab-style digital ordering, and large-scale catering operations.

Direct peers

• Pollo Tropical: Caribbean/Latin grilled-chicken chain with marinated poultry, rice and beans, and tropical sides. Comparable marinade-led chicken concept, dine-in/takeout/delivery model, and ethnic-cuisine positioning.
• Pollo Campero: Global Guatemalan/Latin American rotisserie chicken chain. Closest direct comparable to Frisco's Peruvian charcoal chicken concept: flame/charcoal-cooked poultry with proprietary marinades, dine-in plus takeout/delivery, and ethnic-cuisine positioning at the quick-service tier.
• Pio Pio: New York-based Peruvian rotisserie chicken restaurant group serving Pollo a la Brasa with signature green and yellow aji sauces. Direct format and cuisine match to Frisco's, including sides, family meals, and catering.
• El Pollo Loco: US chain specializing in flame-grilled chicken with Latin-inspired menu (burritos, bowls, sides). Closest scaled US analogue to Frisco's char-grilled chicken + Latin sides + fast-casual format.

Emerging players

• Sazón Restaurant & Catering: Regional Peruvian/Latin restaurant with catering for events and weddings. Smaller-scale analogue to Frisco's on Peruvian cuisine authenticity plus full-service catering model, useful for segment-level comparison.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/FriscosChicken

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Frisco's Chicken