National Automotive and Vehicles Academy
National Automotive and Vehicles Academy (NAVA) is a PIF-backed Saudi vocational training institution founded in 2024 that delivers EV-focused diploma programs to Saudi nationals aged 18-25, combining fully subsidized tuition with guaranteed employment contracts at partner OEMs such as Ceer, Lucid, and Hyundai.
- Company typePrivate
- Founded2024
- HeadquartersJeddah, Saudi Arabia
- Headcount51–100
- GTM typeB2C
- OfferingServices
What National Automotive and Vehicles Academy does
National Automotive and Vehicles Academy (NAVA) is a vocational education institution founded in 2024 and headquartered in the Industrial Valley of King Abdullah Economic City, Saudi Arabia, that delivers diploma-level training in electric vehicle manufacturing and maintenance. NAVA operates as part of the Public Investment Fund (PIF) portfolio and serves Saudi nationals aged 18-25 with TVTC enrollment or a related diploma, offering three core programs: an EV Industrial Technician Diploma, an EV Service Technician Diploma, and an Automotive Technology Associate Diploma. The academy combines on-campus instruction with an online Learning Management System (lms.nava.edu.sa) and develops supplementary resources such as the first specialized Arabic glossary for EV manufacturing and maintenance terminology.
NAVA's curriculum is co-developed with major automotive OEMs including Ceer, Lucid Motors, and Hyundai, and the institution has secured TVTC local accreditation and IMI international accreditation. Students receive fully subsidized tuition, monthly allowances, free on-campus accommodation, and a conditional employment contract guaranteeing a starting salary of 8,000 SAR per month with partner OEMs upon graduation. Partnerships also extend to EVIQ (EV charging infrastructure), BYD, MBSC, Johnson Controls, and Saudi universities, broadening exposure to the broader automotive value chain.
The business model is government-funded: NAVA does not generate tuition revenue from students but instead receives funding from PIF, TVTC, HRDF, and NIDLP, and operates as a strategic Vision 2030 initiative to localize EV technical expertise. Revenue is not publicly disclosed, and the institution is in early operating stages with its first cohort onboarded in October 2024. Within its first year NAVA has accumulated multiple OEM partnerships, two industry awards (Best CSR Initiative 2024 and Human Capital Development and Entrepreneurship Award 2024), and both local and international accreditation.
National Automotive and Vehicles Academy firmographics
Firmographics- Name
- National Automotive and Vehicles Academy
- Legal name
- National Automotive and Vehicles Academy
- Website
- https://nava.edu.sa
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- National Automotive and Vehicles Academy (NAVA) is a PIF-backed Saudi vocational training institution founded in 2024 that delivers EV-focused diploma programs to Saudi nationals aged 18-25, combining fully subsidized tuition with guaranteed employment contracts at partner OEMs such as Ceer, Lucid, and Hyundai.
- Ownership category
- akta.pro rank
National Automotive and Vehicles Academy industry classification
Industry- Product category
- Vocational Education and Technical Training
- NAICS
- Technical and Trade Schools (6115), Other Technical and Trade Schools (611519)
- akta.pro primary industry
- Alternative Fuel, Hybrid & EV Service (High-Voltage) (EDAOAEAL)
- akta.pro secondary industry
- Automotive (EDABALAB)
Keywords
Where National Automotive and Vehicles Academy is headquartered
LocationHeadquarters
- HQ city
- Jeddah
- HQ country
- Saudi Arabia
- HQ region
- Middle East
Offices1 record
Markets served
National Automotive and Vehicles Academy business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Government-Funded Education: NAVA operates as a fully subsidized educational institution. All tuition fees are covered for enrolled students, who also receive monthly allowances and free on-campus accommodation. Funding is provided through partnerships with Public Investment Fund (PIF), government entities including TVTC, HRDF, and NIDLP.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Fully subsidized diploma programs with guaranteed employment |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
National Automotive and Vehicles Academy product offering
Product offeringCore offering
National Automotive and Vehicles Academy (NAVA) is a PIF-backed vocational academy that delivers fully subsidized diploma programs in electric vehicle manufacturing and maintenance, targeting Saudi nationals aged 18-25. The academy combines on-campus theoretical and hands-on training with an online LMS, and graduates enter conditional employment contracts with partner OEMs Ceer, Lucid, and Hyundai at a guaranteed starting salary of 8,000 SAR per month.
Product overview
National Automotive and Vehicles Academy (NAVA) is an educational institution offering vocational diploma programs in electric vehicle technology. The academy provides three main programs: the EV Industrial Technician Diploma (focused on manufacturing), the EV Service Technician Diploma (focused on maintenance and repairs), and the Automotive Technology Associate Diploma (foundational automotive knowledge). Programs are delivered through on-campus training combined with an online Learning Management System (LMS). The academy also developed a specialized Electric Vehicle terminology glossary as an educational resource. All programs include guaranteed employment pathways with partner automotive companies upon completion.
Differentiator
Problem solved
Functional benefit
Products and services
- EV Industrial Technician Diploma Diploma program focused on manufacturing technologies of modern electric vehicles, equipping students with skills for industrial technician roles in EV production. Designed for Saudi nationals aged 18-25 with TVTC enrollment or diploma in a related field.
- EV Service Technician Diploma Diploma program specializing in maintenance and servicing of electric vehicles, including smart diagnostics and repairs. Targets Saudi nationals preparing for service technician careers in EV dealerships and maintenance centers.
- Automotive Technology Associate Diploma Associate diploma in automotive technology providing foundational knowledge in vehicle systems and EV technologies. Designed for students seeking broader automotive technical expertise as a foundation for careers in the automotive sector.
- Dictionary of Electric Vehicle Manufacturing and Maintenance Terminology Specialized Arabic-English terminology glossary for electric vehicle manufacturing and maintenance, developed in collaboration with the Ministry of Industry and Mineral Resources and the King Salman International Arabic Language Complex. Bridges language and technology gaps in the EV sector and serves as an educational and reference resource.
Quantifiable outcome
- Starting salary of 8,000 SAR per month upon graduation
- +3 more outcomes
Companies that use National Automotive and Vehicles Academy
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
National Automotive and Vehicles Academy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
National Automotive and Vehicles Academy partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered minor, core and major.
- BYDminorStrategic discussions for partnership to develop future talent in electric vehicles. BYD delegation visited NAVA facilities to explore collaboration opportunities.
- Ministry of Industry and Mineral ResourcescoreKey government partner supporting NAVA's role in HCI2025 launch of EV terminology glossary. His Excellency Minister Bandar Al-Khorayef serves as patron for major events and partnerships.
- CeercoreStrategic partnership with Ceer, Saudi Arabia's first automotive company and EV brand, to launch EV Manufacturing Technology Diploma program. Partnership aims to train 300 Saudis in EV manufacturing technology and ensure employment pathways for graduates at Ceer Motors.
- Lucid MotorscoreStrategic MoU for transformative workforce training and national competency development in electric vehicle manufacturing. Partnership provides advanced skills that foster innovation and sustainability, contributing to sector growth aligned with Vision 2030.
- Hyundai Motor Company Middle EastcorePartnership for engine manufacturing training with over 200 specialized training opportunities. Focus on developing skilled Saudi technicians for various roles within Hyundai.
- EVIQmajorMoU to enhance cooperation in developing and qualifying national talents in electric vehicle charging infrastructure. EVIQ delegation provided insights on future of EV charging stations in Saudi Arabia.
- Technical and Vocational Training Corporation (TVTC)coreLocal accreditation partner and recruitment channel. TVTC provides student pipeline through its institutes across Saudi Arabia and ensures local accreditation of NAVA programs.
- National Industrial Development and Logistics Program (NIDLP)majorSupporting partner contributing to enriching educational experience with advanced expertise. Also serves as patron for NIDLP Excellence Awards 2024.
- Transport General Authority (TGA)majorSupporting partner contributing to comprehensive educational experience in transportation and automotive sectors.
- King Salman International Arabic Language ComplexmajorCollaboration partner for developing the first specialized Arabic glossary for EV manufacturing and maintenance terminology. Partnership bridges language and technology to fill critical knowledge gaps.
- Prince Mohammed Bin Salman College for Business and Entrepreneurship (MBSC)majorMoU to develop national leadership and support transformation of automotive sector. Partnership strengthens integration between applied and academic education.
- Abdul Latif JameelminorDelegation visit to explore latest technologies and gain insights for talent development collaboration with NAVA Academy.
- Juffali (Commercial Vehicles)minorNAVA Academy visited Juffali Commercial Vehicles factory to support local manufacturing ecosystem and develop national talent through industry exposure.
- Nissan Saudi ArabiaminorSenior leadership team visit to NAVA facilities to explore collaboration opportunities in automotive sector.
- Saudi Japanese Automobile High InstituteminorNAVA executives visited to exchange knowledge and experiences in enhancing and empowering next generation with skills for automotive industry leadership.
- King Abdulaziz UniversityminorVisit to strengthen academic cooperation and exchange expertise in electric vehicles and industries for sustainable future.
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
National Automotive and Vehicles Academy competitors and assessment
Company assessmentDirect peers
- WyoTech: Specialized US automotive and diesel trade school with manufacturer-specific training tracks and brand partnerships. Comparable as a focused automotive vocational institution with employer-aligned curriculum delivery.
- Saudi Japanese Automobile High Institute (SJAHI): Long-established Saudi technical institute specializing in Japanese-automotive (Toyota/Lexus) technician training, with a similar vocational diploma model serving Saudi youth. NAVA's leadership has explicitly engaged SJAHI for knowledge exchange, making it the most directly comparable peer in the Kingdom.
- Automotive Training Centers (ATC): US-based specialized automotive and collision repair trade school with OEM-aligned training programs. Comparable as a dedicated automotive vocational training provider serving career-track students with manufacturer partnerships.
Broad incumbents
- Lincoln Tech: US vocational training group offering automotive, diesel, and emerging-vehicle (including EV) technician programs. Comparable as a multi-campus technical school with employer-partnership employment pathways.
- Universal Technical Institute (UTI): Large US-based for-profit provider of automotive and diesel technician training across multiple brands. Comparable as a scaled, multi-OEM automotive training institution, though focused on ICE rather than EV specialization.
Others
- Institute of the Motor Industry (IMI): UK-based professional body that accredits automotive qualifications and certifies technicians globally. Comparable as the international accreditation partner NAVA has secured, and as a standards-setter for EV and motor-industry credentials.
- TÜV SÜD Akademie: Global technical training provider delivering automotive, EV, and e-mobility certification courses to industry professionals. Comparable as an established EV-training enablement partner serving OEMs and workforce-development programs.
Regional players
- Higher Colleges of Technology (UAE): UAE's largest applied higher-education network offering automotive engineering and technician tracks across multiple campuses. Comparable as a Gulf-region government-backed technical college but lacks NAVA's dedicated EV focus and OEM employment-guarantee structure.
- College of the North Atlantic - Qatar (CNA-Q): State-backed technical college in Qatar delivering diploma and apprenticeship programs including trades adjacent to automotive and industrial technology. Comparable as a Gulf government-funded vocational institution with employer-aligned training, but broader than NAVA's EV specialization.
Emerging players
- AVL Academy: Training arm of AVL, the Austria-based powertrain engineering firm, offering specialized EV, battery, and hybrid-powertrain courses. Comparable as an emerging player addressing EV-specific workforce development for automotive manufacturers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
National Automotive and Vehicles Academy social profiles
Digital presenceNational Automotive and Vehicles Academy compliance and trust
Trust signalCompliance3 records
National Automotive and Vehicles Academy financial estimates
Financial estimateRevenue estimate
Valuation estimate
National Automotive and Vehicles Academy leadership team
Management profileNumber of profiles
Profiles4 records
National Automotive and Vehicles Academy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
National Automotive and Vehicles Academy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about National Automotive and Vehicles Academy
What does National Automotive and Vehicles Academy do?
National Automotive and Vehicles Academy (NAVA) is a PIF-backed vocational academy that delivers fully subsidized diploma programs in electric vehicle manufacturing and maintenance, targeting Saudi nationals aged 18-25. The academy combines on-campus theoretical and hands-on training with an online LMS, and graduates enter conditional employment contracts with partner OEMs Ceer, Lucid, and Hyundai at a guaranteed starting salary of 8,000 SAR per month.
Is National Automotive and Vehicles Academy a public or private company?
National Automotive and Vehicles Academy is a private company. It is classified as corporate owned and is currently operating.
When was National Automotive and Vehicles Academy founded?
National Automotive and Vehicles Academy was founded in 2024. It employs 51 to 100 people.
Where is National Automotive and Vehicles Academy based?
National Automotive and Vehicles Academy is headquartered in Jeddah, Saudi Arabia, in the Middle East region.
How does National Automotive and Vehicles Academy make money?
One revenue line is on record: government-Funded Education.
Who are National Automotive and Vehicles Academy's main competitors?
Direct peers on record are WyoTech, Saudi Japanese Automobile High Institute (SJAHI) and Automotive Training Centers (ATC). Broad incumbents are Lincoln Tech and Universal Technical Institute (UTI). Others are Institute of the Motor Industry (IMI) and TÜV SÜD Akademie. Regional players are Higher Colleges of Technology (UAE) and College of the North Atlantic - Qatar (CNA-Q). AVL Academy is listed as an emerging player.
Does National Automotive and Vehicles Academy have an API?
No public API is recorded for National Automotive and Vehicles Academy.
What industry is National Automotive and Vehicles Academy in?
National Automotive and Vehicles Academy's product category is Vocational Education and Technical Training. Its primary akta.pro industry code is EDAOAEAL, Alternative Fuel, Hybrid & EV Service (High-Voltage), with a secondary code of EDABALAB, Automotive. Its NAICS code is 6115.