The orbit india

What The orbit india does

The Orbit India is an independent digital news platform operating as a single WordPress-based website at theorbitindia.com, headquartered in Guwahati, Assam, India. The platform publishes cricket-focused editorial content — including IPL match coverage, player net worth and salary breakdowns, BCCI business analysis, endorsement deal reporting, and comparative player performance studies — aimed primarily at Indian cricket enthusiasts and a broader South Asian news audience. Content is organized into thematic categories rather than as distinct product modules, with a recent publication cadence extending into June 2026.

The business model is exclusively advertising-supported and free to readers, with no paywall, subscription fees, or premium tier disclosed. Monetization runs through Google AdSense using DoubleClick cookie-based personalized ad targeting, supplemented by Google Analytics for traffic measurement. Distribution is fully digital and multi-channel: the website is paired with a WhatsApp Channel, an email newsletter (reportedly 1.28 million subscribers), and social media accounts across X, Facebook, Instagram, and YouTube, with aggregated social reach exceeding 8.4 million followers. The platform has no disclosed funding, no parent company, no executive team disclosure, and no corporate entity suffix in legal disclaimers, consistent with a small founder-owned media venture operating at modest scale.

Name

The orbit india

Legal name

The Orbit India

Website

https://theorbitindia.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

The Orbit India is an independent, ad-supported digital news platform based in Guwahati, India, publishing cricket news, IPL analysis, player net worth breakdowns, and sports business content for Indian cricket fans across website, newsletter, WhatsApp, and social channels.

Ownership category

akta.pro rank

Headquarters

HQ city

Kokrajhar

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Advertising Revenue: The Orbit India generates revenue through Google AdSense and third-party advertising services. The platform displays personalized advertisements based on user browsing behavior and previous visits, utilizing DoubleClick cookie technology for ad targeting.
2. Newsletter Subscriptions: The platform offers newsletter subscription services, allowing readers to receive updates on new articles and breaking news content via email.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

The Orbit India is an independent digital news platform that publishes original cricket news, IPL match analysis, player net worth and salary breakdowns, and sports business insights (BCCI, endorsements, franchise valuations). It operates a single WordPress-based website (theorbitindia.com) delivering free editorial content to Indian audiences and global cricket readers, with no paywall or subscription fee.

Product overview

The Orbit India is an independent digital news platform operated as a single unified website (theorbitindia.com) that delivers cricket news, sports finance analysis, and current affairs content. The platform focuses primarily on Indian cricket coverage, providing IPL match analysis, player net worth breakdowns, sports business insights, and performance statistics. The content is organized around thematic categories including cricket news, player earnings analysis, and sports business coverage, rather than separate product modules or sub-brands.

Differentiator

Problem solved

Functional benefit

Products and services

• The Orbit India News Platform An independent digital news platform delivering accurate, reliable, and up-to-date information covering national news, global updates, trending stories, cricket news, player net worth analysis, sports business insights, and current affairs to Indian audiences and global readers. Content is free to access with no paywall.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

One partnership is on record.

• Google AdSensecoreChannel Partner/ Reseller/ DistributorThe Orbit India uses Google AdSense as its primary advertising partner for displaying personalized advertisements. Google and its partners use cookies to serve personalized ads based on user browsing behavior across websites.

Scale indicators6 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Sportskeeda: Sportskeeda is a large India-based multi-sport digital publisher with strong cricket, IPL and sports-business coverage. It competes directly for cricket SEO traffic and advertising dollars and has built a comparable newsletter and social distribution stack.
• ESPNcricinfo: ESPNcricinfo is the global incumbent for cricket news, statistics and analysis, including extensive IPL and player coverage. It competes for the same Indian cricket audience as The Orbit India and offers deeper editorial resources and brand authority.
• Cricket.com: Cricket.com is an India-focused cricket content and live-scoring platform with news, features and video coverage. It overlaps directly with The Orbit India on IPL news, player stories and audience demographics.
• Cricbuzz: Cricbuzz is a leading Indian cricket-focused digital news and live-score platform with a strong mobile app presence. It directly overlaps with The Orbit India on cricket news coverage and audience, and represents the dominant SEO/app competitor in the Indian cricket vertical.
• InsideSport: InsideSport is an Indian sports business news platform covering IPL franchise valuations, BCCI, endorsements and league financials — the same sports-business niche The Orbit India targets, making it a focused direct peer for high-intent cricket commerce readers.
• Wisden: Wisden is a long-established cricket publisher (print and digital) with deep coverage of player profiles, statistics and cricket business. It competes in the premium cricket editorial segment and for global cricket-finance audiences.
• CricTracker: CricTracker is an India-focused cricket news and analysis site covering IPL matches, player news and statistics. It targets the same cricket enthusiast persona and competes for similar AdSense-driven advertising revenue.

Broad incumbents

• Times of India - Sports: The Times of India sports section is a large mainstream Indian sports news property with substantial cricket and IPL coverage. It is a broad-incumbent competitor: same audience, vastly larger parent newsroom and SEO authority.
• Hindustan Times - Cricket: Hindustan Times' cricket section delivers IPL and Indian cricket news as part of a major national newspaper. It competes for the same cricket-news reader and advertiser pool but within a much broader general-news portfolio.
• NDTV Sports: NDTV Sports is the sports vertical of a major Indian news broadcaster, offering cricket news alongside broader sports coverage. It competes with The Orbit India for cricket-news search traffic but operates as part of a much larger news organization.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/theorbitindia
• YouTubeyoutube.com/@TheOrbitIndia
• Facebookfacebook.com/profile.php
• Instagraminstagram.com/theorbitindia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The orbit india