Kechara Soup Kitchen
Kechara Soup Kitchen Society is a Malaysian nonprofit founded in 2008 that combats hunger, homelessness, and poverty through Food Bank, Soup Kitchen, and Empowerment programmes serving homeless individuals, urban poor families, and Orang Asli communities across six Peninsular Malaysia operation hubs plus Johor.
- Company typePrivate
- Founded2008
- HeadquartersKuala Lumpur, Malaysia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Kechara Soup Kitchen does
Kechara Soup Kitchen Society is a non-religious, tax-exempt nonprofit organization (pertubuhan) founded in 2008 and headquartered in Kuala Lumpur, Malaysia, focused on reducing hunger, homelessness, and poverty through nondiscriminatory aid delivery. It operates three core programmes: Food Bank (structured monthly grocery distribution reaching 5,000+ registered families, 2,500+ monthly), Soup Kitchen (meal-set distribution to 17,000 registered homeless and urban poor clients with ancillary welfare services such as medical assistance, shelter placement, and job placement), and Empowerment (skills training and education for Orang Asli indigenous communities, including the 3M literacy module Membaca, Menulis, Mengira, vocational baking and sewing, and a social-enterprise product, Empowerment Cookies).
The organization services Peninsular Malaysia through six operation hubs in Imbi, Setapak, Penang, Perak, Bentong, and Melaka, with street distributions and volunteer activity also reaching Johor; logistics rely on a truck fleet partly sponsored by corporate partners and the Global FoodBanking Network. Technology infrastructure is intentionally lean: no proprietary software platform or API is disclosed, with operations supported by a beneficiary database, standardized House Assessment Forms, and KSK identification cards for eligibility and accountability. Payment processing is outsourced to third-party providers including Razorpay Curlec.
Revenue is generated entirely through donations and grants via three primary streams: individual giving (one-time and monthly recurring donations), corporate partnerships across multiple engagement models (Monetary Contributions, In-Kind Donations, General Sponsorships, Creative Campaigns, Resource Utilisation) and annual fundraising campaigns (Food Mission, School Mission, Orang Asli Education). The organization is governed by a Board of Directors led by President Henry Ooi, with operational leadership under Group Managing Director Elisa Khong and General Manager Justin Cheah, and an 11-50 employee base.
Kechara Soup Kitchen firmographics
Firmographics- Name
- Kechara Soup Kitchen
- Legal name
- Kechara Soup Kitchen Society
- Website
- https://kecharasoupkitchen.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Kechara Soup Kitchen Society is a Malaysian nonprofit founded in 2008 that combats hunger, homelessness, and poverty through Food Bank, Soup Kitchen, and Empowerment programmes serving homeless individuals, urban poor families, and Orang Asli communities across six Peninsular Malaysia operation hubs plus Johor.
- Ownership category
- akta.pro rank
Where Kechara Soup Kitchen is headquartered
LocationHeadquarters
- HQ city
- Kuala Lumpur
- HQ country
- Malaysia
- HQ region
- Asia
Offices6 records
Markets served
Kechara Soup Kitchen business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Others
Revenue model
- Individual Donations: One-time and monthly donations from individual donors, processed through Razorpay Curlec and banking networks. Donations are tax-deductible in Malaysia, with official receipts provided for tax filing purposes.
- Corporate Partnerships: Partnerships with companies including monetary contributions, in-kind donations, general sponsorships, creative campaigns, and resource utilisation programmes. Partnerships range from SMEs making RM1,000 donations to multinational corporations with multi-year partnerships.
- Campaign Fundraising: Specific campaigns including Food Mission (annual Orang Asli food aid), School Mission (educational supplies for children), and Orang Asli Education (year-long education support). Donors can support defined causes with clear, reportable outcomes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time | School Mission 2026: RM150 per student for school supplies |
| Unit Pricing | One time | Food Mission 2026: Goal RM642,600 for Orang Asli food aid |
| Unit Pricing | One time | Orang Asli Education 2026: Goal RM313,000 for year-long education |
| Unit Pricing | One time | Feed a Family campaign: variable donation amounts |
| Subscription | Monthly | Monthly Giving Programmes for corporate partners |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels11 records
Kechara Soup Kitchen product offering
Product offeringCore offering
Kechara Soup Kitchen operates a registered charitable society that distributes food and provides welfare support to Malaysia's homeless, urban poor, and Orang Asli indigenous communities. Its three core programmes are Food Bank (monthly structured grocery distribution to 2,500+ families), Soup Kitchen (evening street and static meal distribution to 17,000+ registered clients plus welfare referrals), and Empowerment (3M literacy module, vocational training, and income-generating activities for vulnerable populations).
Product overview
Kechara Soup Kitchen Society operates as a non-profit poverty alleviation organization in Malaysia with three core programmatic pillars — Food Bank, Soup Kitchen, and Empowerment — supported by annual fundraising campaigns (Food Mission, School Mission, Orang Asli Education) and corporate partnership models (Monetary Contributions, In-Kind Donations, General Sponsorships, Creative Campaigns, Resource Utilisation). The organization also offers individual donor campaigns (Feed a Family), nationwide volunteer programmes, and a social enterprise product (Empowerment Cookies). No technology product, software platform, or API-based offering is described; all offerings are charitable and social programmes, not technology products.
Differentiator
Problem solved
Functional benefit
Products and services
- Food Bank Programme Structured monthly food provision distribution to low-income families and registered charity partners across Malaysia, rescuing surplus produce from wholesalers, retailers, and manufacturers and redistributing essential groceries through six operational hubs.
- Soup Kitchen Programme Direct meal set distribution to homeless individuals, the elderly, and urban poor communities across Klang Valley and five states (Penang, Perak, Melaka, Johor), supplemented with welfare support including medical assistance, shelter placement, and job placement.
- Empowerment Programme Skills training and education initiative supporting Orang Asli communities and vulnerable populations through the 3M education module (Membaca, Menulis, Mengira), vocational training in baking and sewing, and income-generating opportunities such as Empowerment Cookies.
- Food Mission 2026 Campaign Annual fundraising campaign supporting 4,160 Orang Asli families across 54 villages in Peninsular Malaysia with dry provisions, with a 2026 goal of RM642,600.
- School Mission 2026 Campaign Campaign delivering essential school packs (school bag, stationery, scissors, glue, drink container) to 2,300 Orang Asli students across 53 villages in 7 states for World Children's Day, priced at RM150 per student with a 2026 goal of RM362,250.
- Orang Asli Education 2026 Campaign Year-long education support campaign for 100 Orang Asli students across 4 villages, providing the 3M module (Membaca, Menulis, Mengira), dry food supplies, and facility maintenance, with a 2026 goal of RM313,000.
- Corporate Monetary Contributions
Quantifiable outcome
- 5,256M kg of food provisions and surplus produce distributed since inception
- +7 more outcomes
Companies that use Kechara Soup Kitchen
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles3 records
Kechara Soup Kitchen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Kechara Soup Kitchen partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core and minor.
- OSK FoundationcoreIn 2024, OSK Foundation strengthened partnership with KSK by sponsoring two additional food distribution trucks, expanding reach to more underserved communities. OSK Foundation has supported Bentong operations and Royal family food distribution events.
- Sunway GroupcoreSince 2017, Sunway Group has partnered with KSK to distribute food, essential supplies and emergency aid to homeless individuals and those affected by natural disasters. Partnership has positively impacted tens of thousands of lives.
- Matrix Concepts Holdings BerhadcoreMulti-round food aid distribution programme (Foodbank Drive) supporting underprivileged families in Seremban. Each distribution reaches 40+ families with food and hygiene packs valued at RM250-RM340. Partnership includes employee volunteer involvement and cross-division engagement including Mawar Medical Centre.
- AmBank GroupcoreNationwide food drive across 72 branches involving 1,100+ staff members. Collected over 13,000 kg of dry food distributed to 620 urban and rural poor families including Orang Asli communities, benefiting approximately 3,100 individuals. Also includes Family Run events and car boot charity sales.
- Hong Leong BankcoreFood Security and Community Welfare are core pillars of Hong Leong Bank's community investment. Partnership addresses hunger through systematic food distribution and surplus recovery while empowering vulnerable communities through holistic outreach.
- Agilent Technologies LDA (M) Sdn BhdminorCorporate partnership providing employee volunteer opportunities and donations supporting marginalized communities including urban poor and Orang Asli. Employees benefit from meaningful community engagement opportunities.
- Kumar'sminorSupports KSK operational expenses on a monthly basis and donates food regularly. Long-term partnership supporting families served by KSK.
- Lotus's MalaysiacorePartnership to redirect surplus food to charity homes nationwide. KSK is a member of the Global FoodBanking Network (GFN), championing efforts to reduce food waste in line with SDG 12. Partnership helps prevent edible food from going to landfills.
- Marriott Business Council MalaysiacoreChose KSK as charity partner of the year supported through annual internal fundraising. Donated truck to KSK. General Managers of Malaysia are committed to supporting KSK long-term. Also supported Zero Food Wastage initiatives during Ramadan.
- GE AerospaceminorHas been volunteering with KSK since 2023. Regular provision delivery to registered urban poor families across Klang Valley with employee volunteer groups.
- Radium DevelopmentcoreFood Mission 2026 partnership supporting 97 Orang Asli families (approximately 600 individuals) with approximately 2,100kg of dry food provisions and 300 meal sets at Kampung Orang Asli Bukit Gabang, Lanchang, Pahang.
- Big Caring FoundationcoreMedical initiative sponsor supporting beneficiaries across Klang Valley with medical assistance wherever and whenever needed. Aims to reduce financial burden on those without stable housing and provide assurance of support.
- Wipro Consumer Care (Ldw)minorCorporate partner in 'Care for Your Skin, Care for the Community' event providing beauty products and donations benefiting approximately 270 houseless individuals and members of urban poor community.
- Fo GuangminorPartnered with KSK and Matrix Concepts for third round of Food Aid Distribution Programme at Arena Seremban. Buddhist organization volunteers participated in distribution event graced by Datin Seri Yong Chou Lian.
- Global FoodBanking Network (GFN)coreKSK is a member of the Global FoodBanking Network, an international organization supporting food banks worldwide. GFN provided trucks to expand KSK's food rescue operations. KSK's work advances SDG 12 (Responsible Consumption and Production) through food waste reduction.
- Happy Pickle AddictersminorPickleball tournament organized by Happy Pickle Addicters in collaboration with KSK, transforming sport event into purpose-driven initiative. Aims to raise awareness for underprivileged communities and leverage pickleball growth for social good.
- Various Retail Partners (Hypermarkets, Convenience Stores, Bakeries)corePartner locations for surplus food collection including hypermarkets, fast food chains, convenience stores, and bakeries. These partnerships enable KSK to rescue edible food that would otherwise go to landfills and redirect it to hungry families.
- Department of Social Welfare MalaysiacoreKSK is an on-the-ground partner of the Department of Social Welfare Malaysia. Deserving families are referred through an official database, and KSK conducts home assessments to ensure aid reaches those who truly need support.
Scale indicators18 records
Recent moves6 records
Expansion highlights6 records
Kechara Soup Kitchen competitors and assessment
Company assessmentBroad incumbents
- Mercy Malaysia: Established Malaysian humanitarian organisation running food aid, medical missions, and disaster relief programmes nationwide. Comparable to KSK in operating food security programmes for vulnerable populations, though Mercy operates at a much larger, multi-mandate scale including emergency response.
- Malaysian Red Crescent Society: National humanitarian society providing disaster relief, food aid, and community health programmes across Malaysia. Comparable to KSK in serving vulnerable populations with food assistance, though operating at a larger institutional scale as part of the International Red Cross/Red Crescent movement.
Direct peers
- MyFundAction: Malaysian non-profit running food aid, education support, and community welfare programmes for underprivileged communities including refugees and urban poor. Comparable to KSK in serving similar beneficiary segments with food distribution and welfare support models.
- Pit Stop Community Cafe: Kuala Lumpur-based charity cafe serving free meals to the homeless and urban poor. Directly comparable to KSK's Soup Kitchen programme — same beneficiary base (Klang Valley homeless), same meal distribution model, similar volunteer-driven operations.
- Tzu Chi Malaysia: Large Malaysian Buddhist charitable organisation that runs regular food aid distributions, recycling programmes, and community support for low-income and disaster-affected populations. Comparable to KSK as a multi-programme charity with formal volunteer networks and recurring food distribution operations.
- PERTIWI Soup Kitchen: Malaysia-based volunteer-run soup kitchen programme distributing meals to homeless and urban poor communities. Closely comparable to KSK's Soup Kitchen programme with overlapping beneficiary base and street-level meal distribution model.
- The Lost Food Project: Malaysia-based food rescue and redistribution non-profit that collects surplus food from retailers and redistributes to underserved communities. Directly comparable to KSK's Food Bank and surplus food rescue operations, with a similar beneficiary model and corporate partner ecosystem.
Others
- Global FoodBanking Network: International umbrella organisation that supports food banks worldwide, of which KSK is a member. Not a direct operational peer but an enabling ecosystem partner that provides trucks, best practices, and international credibility to member food banks like KSK.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Customer concentration
Kechara Soup Kitchen social profiles
Digital presenceKechara Soup Kitchen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kechara Soup Kitchen leadership team
Management profileNumber of profiles
Profiles8 records
Kechara Soup Kitchen funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kechara Soup Kitchen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kechara Soup Kitchen
What does Kechara Soup Kitchen do?
Kechara Soup Kitchen operates a registered charitable society that distributes food and provides welfare support to Malaysia's homeless, urban poor, and Orang Asli indigenous communities. Its three core programmes are Food Bank (monthly structured grocery distribution to 2,500+ families), Soup Kitchen (evening street and static meal distribution to 17,000+ registered clients plus welfare referrals), and Empowerment (3M literacy module, vocational training, and income-generating activities for vulnerable populations).
Is Kechara Soup Kitchen a public or private company?
Kechara Soup Kitchen is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Kechara Soup Kitchen founded?
Kechara Soup Kitchen was founded in 2008. It employs 11 to 50 people.
Where is Kechara Soup Kitchen based?
Kechara Soup Kitchen is headquartered in Kuala Lumpur, Malaysia, in the Asia region.
How does Kechara Soup Kitchen make money?
Three revenue lines are on record. Individual Donations are the primary driver. The others are corporate Partnerships and campaign Fundraising.
Who are Kechara Soup Kitchen's main competitors?
Broad incumbents on record are Mercy Malaysia and Malaysian Red Crescent Society. Direct peers are MyFundAction, Pit Stop Community Cafe, Tzu Chi Malaysia, PERTIWI Soup Kitchen and The Lost Food Project. Global FoodBanking Network is listed as an others.
Does Kechara Soup Kitchen have an API?
No public API is recorded for Kechara Soup Kitchen.