Good Vibes Club

What Good Vibes Club does

Good Vibes Club (GVC) is an NFT-based art and storytelling brand operated by Toast Studio, Inc., a Puerto Rico corporation founded by brothers Chris Guyot (Artist) and Tyler Guyot (Biz). The company's flagship product is a 10,000-piece 3D profile-picture (PFP) NFT collection on Ethereum (ERC-721), created in collaboration with award-winning animation studio Toast and NFT marketplace SuperRare, and launched in March 2025. The collection was developed over more than three years using a proprietary in-camera 3D rendering pipeline with intentional trait pairing rules, 12 color curation batches, and over 25,000 generative test renders. It ranks as the #1 NFT project to launch in 2025, with secondary trading volume exceeding 12,500 ETH (~$40M USD) across OpenSea, Magic Eden, and SuperRare.

The surrounding ecosystem extends beyond the Genesis collection into a multi-surface product suite: a cosmetic Badge System with weighted 'Stoke Level' scoring for Rewards Pool eligibility; a community raffle; a Multi-Send batch transfer utility; the $VIBESTR ERC-20 token (third-party deployed by TokenWorks with a 10% protocol transaction tax funding rewards and autonomous NFT liquidity); a physical merchandise storefront at shop.goodvibesclub.io; and an array of community-built tools (VIBE OFF!, SpotiVibe, GVC Analytics, Smash The Wall, VibePool, Vibes Collector). The Vibetown animated universe serves as the narrative IP foundation, with the Feb 2026 Instant IP partnership adding patented IP protection to support planned expansion into multimedia, gaming, and broader commercial brand extensions.

GVC's revenue model is rooted in secondary marketplace royalties on the Genesis collection, supplemented by merchandise sales and discretionary community rewards funded via the $VIBESTR token's protocol tax. The primary customer segment is individual NFT collectors and digital art enthusiasts acquired through community-led growth (Discord, X/Twitter, YouTube, Instagram), with an emerging secondary segment of licensors and brand partners enabled by the Instant IP partnership. The company is privately held, has no external venture funding identified, and operates with a small core team including co-founders, artists, developers, and advisors drawn from Toast and SuperRare.

Name

Good Vibes Club

Legal name

Toast Studio, Inc.

Website

https://goodvibesclub.io

Company type

Private

Founded year

2025

Operating status

Operating

Ownership category

akta.pro rank

Product category

NFT Digital Collectibles

SIC

Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Trading Cards & Collectibles NFT Marketplaces (FSADANAI)

akta.pro secondary industries

Play-to-Earn & Reward Platforms (questing, loyalty, airdrop mechanics) (FSAPAGAH), NFT Commerce, Ticketing & Utility Enablement (token-gated access, memberships, passes, ticketing rails) (FSAPAFAJ)

Keywords

• NFT art collectibles
• 3D profile picture NFTs
• Digital IP branding
• Community token rewards
• Generative 3D art

Headquarters

HQ city

San Juan

HQ country

Puerto Rico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Secondary NFT Marketplace Royalties: Toast Studio collects royalties on secondary sales of GVC NFTs through marketplace integrations. Transaction mechanics are governed by third-party marketplaces (OpenSea, Magic Eden, SuperRare) and blockchain protocols, not by Toast Studio directly.
2. GVC Merchandise Store: Physical merchandise sold through the shop.goodvibesclub.io storefront, generating revenue from branded apparel and products tied to the GVC IP.
3. Rewards Pool Program ($VIBESTR Tax Allocation): A 1% transaction tax on $VIBESTR token trades flows to the Rewards Pool wallet (vibestrategy.eth). While discretionary, this fund supports community rewards events. The 8% allocation to the autonomous NFT liquidity mechanism indirectly supports GVC NFT market activity and potential future royalties.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Good Vibes Club is an art-forward digital collectibles IP brand centered on a 10,000-piece Genesis 3D profile-picture (PFP) NFT collection on Ethereum, co-created by award-winning animation studio Toast and NFT marketplace SuperRare. The project sells primary-mint NFTs (sold out at March 2025 launch), earns royalties on secondary-market trades, distributes branded merchandise through its own shop, and operates a community engagement layer anchored by the $VIBESTR ERC-20 token, a Badge System, a community raffle, and a discretionary Rewards Pool funded by token-tax mechanics.

Product overview

Good Vibes Club is a creative IP brand centered on a premium 3D PFP NFT collection (the Genesis NFT Collection) created by award-winning animation studio Toast in partnership with SuperRare. The ecosystem spans the Vibetown animated universe, the $VIBESTR ERC-20 token with a protocol-level tax mechanism, a cosmetic Badge System tied to holdings and community participation, a Community Raffle, Multi-Send functionality for batch NFT transfers, a Rewards Pool Program funded by token taxes, and a physical merchandise Shop. Community-built tools (VIBE OFF!, SpotiVibe, GVC Analytics, etc.) further extend the ecosystem. The collection launched in March 2025 as the #1 ranked NFT project, achieving $40M+ in trading volume.

Differentiator

Problem solved

Functional benefit

Products and services

• Good Vibes Club Genesis NFT Collection A 10,000-piece, art-forward 3D PFP NFT collection on Ethereum, built with custom in-camera rendering, intentional trait pairing rules, 12 curated color batches, and over 100 hand-drawn textures. Sold out at the March 2025 primary mint launch; secondary trading occurs on OpenSea, Magic Eden, and SuperRare. Targeted at premium digital-art collectors.
• $VIBESTR Token Ethereum ERC-20 community token for the Good Vibes Club ecosystem, deployed by TokenWorks and adopted by GVC. A 10% protocol-level transaction tax is enforced by smart-contract code and funds a community Rewards Pool, an autonomous NFT liquidity mechanism for GVC, and a buy-and-burn of the parent token. Token holdings qualify holders for tiered cosmetic badges that contribute to Rewards Pool eligibility.
• GVC Merchandise Shop Online storefront at shop.goodvibesclub.io selling branded apparel and physical products tied to the Good Vibes Club IP. Operated as part of the brand's broader IP commercialization strategy alongside the digital collectibles.

Quantifiable outcome

• Over 12,500 ETH (~$40M USD) in total trading volume since March 2025 launch
• +4 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• Instant IPcoreStrategic or Co-development Partner · 2 February 2026Good Vibes Club entered a strategic partnership with Instant IP, a patented blockchain intellectual property protection solution, to protect and expand its IP assets as digital collectible valuations grow. Instant IP will provide IP protection against AI misuse, secure GVC marks and characters in key markets, and support future multimedia, merchandise, and gaming expansions. The collaboration aims to establish a new industry benchmark for NFT brand protection as the digital collectibles space matures toward larger commercial opportunities.
• ToastcoreStrategic or Co-development PartnerToast is the award-winning animation studio that co-created Good Vibes Club. The studio brings world-class animation and storytelling expertise, having partnered with Google, Apple, Visa, Facebook, Oreo, and others. Toast has invested 3+ years developing the custom 3D rendering pipeline powering the GVC Genesis collection. Toast Studio, Inc. is the legal entity operating Good Vibes Club.
• SuperRarecoreStrategic or Co-development PartnerSuperRare is the NFT marketplace platform that co-created Good Vibes Club alongside Toast. The SuperRare team (John Crain — CEO, Charles Crain — CTO, Jonathan Perkins — CPO) is directly involved in the Vibe Squad. SuperRare provides marketplace distribution, curation credibility, and platform infrastructure for GVC NFTs.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Others

• SuperRare: Premium curated NFT marketplace and GVC's strategic co-creation partner. Relevant both as a distribution channel and as a strategic collaborator with the Crain brothers' leadership embedded in GVC's Vibe Squad.
• Magic Eden: Multi-chain NFT marketplace that lists GVC's secondary trading. Relevant as a distribution channel and infrastructure partner rather than a direct competitor.
• OpenSea: The largest NFT marketplace and primary secondary trading venue for GVC. Relevant as the dominant distribution rail for the GVC collection.
• TokenWorks: Third-party developer of the $VIBESTR ERC-20 token and Strategy™ smart contract protocol adopted by GVC. Relevant as the infrastructure provider for the token and Rewards Pool mechanisms.

Direct peers

• Azuki: Premium anime-styled PFP NFT collection that has expanded into physical products (Beanz), brand partnerships, and the Hilumia world-building IP — closely comparable to GVC's Vibetown narrative and IP-extension strategy.
• Doodles: PFP NFT brand that has explicitly pivoted toward multimedia IP expansion, music, and licensing — directly comparable to GVC's animation-led, character-IP-driven growth strategy and community-driven product roadmap.
• Moonbirds: Premium 10,000-piece PFP NFT collection with a strong brand identity and Proof collective ecosystem. Comparable to GVC in collection size, premium positioning, and emphasis on community utility beyond the NFT.
• CloneX (RTFKT): 3D PFP collection that pioneered avatar-style 3D art NFTs with luxury and athletic brand collaborations — directly comparable to GVC's in-camera 3D rendering approach and brand partnership ambitions.
• Pudgy Penguins: Leading PFP NFT collection with significant brand expansion into physical merchandise, licensing, and the Pudgy World gaming ecosystem — directly comparable to GVC's PFP-plus-IP commercialization thesis and #1 NFT collection positioning.

Broad incumbents

• Bored Ape Yacht Club (Yuga Labs): The benchmark premium PFP collection and Yuga Labs' broader IP portfolio (Otherside, Otherside metaverse, Otherside land). GVC follows a similar premium-IP-led NFT model at a smaller scale.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/goodvibesclub
• YouTubeyoutube.com/@goodvibesclubofficial
• Instagraminstagram.com/goodvibesclub.io

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Good Vibes Club