We Are Models
We Are Models is a Lisbon-based modeling agency representing male and female models for international runway, editorial, and commercial bookings with brands including Versace, Cartier, Ralph Lauren, and Giorgio Armani.
- Company typePrivate
- Founded2013
- HeadquartersLisboa, Portugal
- Headcount1–10
- GTM typeB2B
- OfferingServices
What We Are Models does
We Are Models, Lda is a Lisbon-headquartered modeling agency founded in 2013 that represents a boutique roster of male and female fashion models for runway, editorial, and commercial work. The agency's core offering is talent representation across a mainboard and new faces portfolio for women and men, complemented by a Lab program for experimental and emerging talent, scouting services for new model discovery, and an On Stay service providing accommodation and support to models working temporarily in Lisbon. The agency maintains an active placement record with international luxury and fashion brands including Versace, Cartier, Ralph Lauren, Giorgio Armani, Benetton, Holzweiler, Lemon Jelly Shoes, and Mova Atelier, as well as editorial placements in publications such as Elle Serbia, and participating in Lisbon's Moda Lisboa fashion week.
The underlying platform is a web-based talent management system that delivers individual model profiles featuring polaroids, videos, comp cards, and portfolio imagery for casting directors and brand clients to review. Distribution runs through the agency's own website, a Vimeo channel featuring campaign and runway content, a newsletter, a Models.com industry marketplace listing, and an integrated direct-to-consumer e-commerce shop shipping across Portugal, Spain, Germany, Belgium, Netherlands, France, Italy, Luxembourg, and other European destinations.
The business operates two revenue streams: standard model representation commissions on bookings secured for clients (runway shows, editorial campaigns, commercial advertising) and direct product sales through the online shop. The agency reports 1-10 employees, operates from a single office at Rua General Taborda 5 in Lisbon, and is privately held with no disclosed external investors or parent entity.
We Are Models firmographics
Firmographics- Name
- We Are Models
- Legal name
- We Are Models, Lda
- Website
- https://wearemodels.pt
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- We Are Models is a Lisbon-based modeling agency representing male and female models for international runway, editorial, and commercial bookings with brands including Versace, Cartier, Ralph Lauren, and Giorgio Armani.
- Ownership category
- akta.pro rank
Where We Are Models is headquartered
LocationHeadquarters
- HQ city
- Lisboa
- HQ country
- Portugal
- HQ region
- Europe
Offices1 record
Markets served
We Are Models business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Model Representation Services: The agency represents models and connects them with fashion brands, casting directors, and designers for runway shows, editorial campaigns, and commercial work. Revenue is generated through commissions from model bookings and representation agreements.
- E-commerce Online Store: Online shop selling products with shipping across Europe. Products are sold directly to consumers with various international shipping rates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | International shipping rates to European destinations |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
We Are Models product offering
Product offeringCore offering
We Are Models is a Lisbon-based modeling agency that represents male and female fashion models for runway, editorial, advertising, and commercial bookings. The agency scouts and develops talent, manages model portfolios, and connects its roster with fashion brands, photographers, and advertising clients, while also running an online merchandise shop.
Product overview
We Are Models is a Lisbon-based modeling agency offering comprehensive talent representation services. The agency's core offering consists of male and female model portfolios (mainboard and new faces), supplemented by talent scouting, experimental Lab talent development, and On Stay support services. The agency also operates an e-commerce shop and produces campaign videos. Services include polaroids, portfolio/comp cards, and casting documentation. The company represents international models and collaborates with fashion brands, luxury houses, and editorial publications.
Differentiator
Problem solved
Functional benefit
Products and services
- Model Representation Services Full-service representation of male and female fashion models, including portfolio management, booking coordination, casting, and brand-client liaison for runway, editorial, advertising, and commercial assignments.
- Models Women Roster of female fashion models represented by the agency, available for booking by brands, photographers, and production companies for runway, editorial, and commercial work.
- Models Men Roster of male fashion models represented by the agency, available for booking by brands, photographers, and production companies for runway, editorial, and commercial work.
- Scouting Talent scouting service through which the agency identifies and recruits new male and female models for its roster.
- Lab In-house talent development program that prepares and trains models on the agency's roster.
- On Stay Accommodation service provided to models while they are on assignment or visiting the agency for castings and bookings.
- Online Shop Online e-commerce store selling agency-branded clothing and accessories to consumers.
Quantifiable outcome
- 15 new faces introduced per season for model board expansion
- +1 more outcomes
Companies that use We Are Models
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles3 records
We Are Models technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
We Are Models partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Models.comcoreWe Are Models maintains a professional listing on Models.com, the leading industry platform connecting modeling agencies with casting directors and fashion brands. This marketplace presence enables international visibility and booking opportunities for their roster of male and female models.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
We Are Models competitors and assessment
Company assessmentDirect peers
- Marilyn Agency: Paris-based French modeling agency representing models for fashion editorial, runway, and commercial campaigns — a direct European peer in the same boutique tier.
- Next Management: Global modeling agency with offices in major fashion capitals, representing both editorial and commercial models for luxury brands — a direct competitor for the same international casting opportunities.
- Elite Model Management: One of the world's largest and most established modeling agencies, representing male and female models for runway, editorial, and commercial work with global luxury brands — directly comparable to We Are Models' core offering.
- Storm Model Management: London-based boutique agency representing fashion and editorial models with strong luxury brand placements — directly comparable in operating model to We Are Models.
- The Society Management: New York-based boutique modeling agency representing fashion talent for runway and editorial — comparable mid-scale boutique competitor targeting similar luxury clientele.
- Ford Models: Historic US modeling agency representing editorial and commercial models for runway, print, and advertising — long-standing direct competitor in the same talent representation category.
- Wilhelmina Models: Established US-based modeling and talent management agency serving fashion and commercial clients — directly comparable business model targeting similar brand clients.
- DNA Model Management: New York-based modeling agency representing fashion and editorial talent for luxury brand campaigns — comparable boutique-tier competitor with similar international brand portfolio.
Broad incumbents
- IMG Models: Global talent and modeling agency under WME-IMG, representing top-tier models for luxury fashion campaigns and editorial work — operates at significantly larger scale but in the same core category.
Regional players
- Central Models: Lisbon-based Portuguese modeling agency representing local and international models for fashion and commercial work — direct regional competitor operating in the same Iberian market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Customer concentration
We Are Models social profiles
Digital presenceWe Are Models financial estimates
Financial estimateRevenue estimate
Valuation estimate
We Are Models leadership team
Management profileNumber of profiles
Profiles1 record
We Are Models funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
We Are Models M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about We Are Models
What does We Are Models do?
We Are Models is a Lisbon-based modeling agency that represents male and female fashion models for runway, editorial, advertising, and commercial bookings. The agency scouts and develops talent, manages model portfolios, and connects its roster with fashion brands, photographers, and advertising clients, while also running an online merchandise shop.
Is We Are Models a public or private company?
We Are Models is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was We Are Models founded?
We Are Models was founded in 2013. It employs 1 to 10 people.
Where is We Are Models based?
We Are Models is headquartered in Lisboa, Portugal, in the Europe region.
How does We Are Models make money?
Two revenue lines are on record. Model Representation Services are the primary driver. The others are E-commerce Online Store.
Who are We Are Models's main competitors?
Direct peers on record are Marilyn Agency, Next Management, Elite Model Management, Storm Model Management, The Society Management, Ford Models, Wilhelmina Models and DNA Model Management. IMG Models is listed as a broad incumbent. Central Models is listed as a regional player.
Does We Are Models have an API?
No public API is recorded for We Are Models.