Afrika24 Reisen

Name

Afrika24 Reisen

Legal name

Afrika24 Reisen (PTY) LTD

Website

https://afrika24-reisen.de

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Adventure Travel Services

NAICS

Tour Operators (56152), Travel Agencies (561510)

akta.pro industry

PRIMARYTHAKAFAG

Safari & Wildlife Travel Agencies

Travel & Hospitality/Travel Agencies, Tour Operators & OTAs/Specialty/Niche Travel Agencies (Luxury, Adventure, Honeymoon, etc.)

SECONDARYTHAKAFAB

Adventure & Expedition Travel Agencies

Travel & Hospitality/Travel Agencies, Tour Operators & OTAs/Specialty/Niche Travel Agencies (Luxury, Adventure, Honeymoon, etc.)

SECONDARYTHAJABAL

Multi-Activity & Expedition Packages (Guided Adventure Trips)

Travel & Hospitality/Tours, Attractions & Experiences/Adventure & Outdoor Experiences (Hiking, Rafting, Zipline, Safaris)

SECONDARYHSACAKAM

Destination Research & Custom Recommendations

Home & Personal Services/Event & Personal Concierge Services/Travel & Itinerary Concierge Services

SECONDARYTHAAALAE

Wildlife & Nature Interpretation Guides (Birding, Photography, Naturalist)

Travel & Hospitality/Adventure, Amusement Parks & Ecotourism/Adventure & Ecotourism Equipment Rental & Guiding Services

Keywords

• Tailor-made safari tours
• African adventure travel
• Private guided tours
• Self-drive travel design
• Luxury safari packages

Headquarters

HQ city

Cape Town

HQ country

South Africa

HQ region

Africa

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Travel Package Design and Booking Service: Afrika24 Reisen designs and sells complete travel packages to Southern Africa (South Africa, Namibia, Botswana, Zambia, Zanzibar). Revenue is generated through the markup on accommodations, lodges, activities, and ground services that they arrange for customers. The service includes personalized travel design, partner accommodations, German-speaking guides, airport transfers, and 24/7 support during the trip. Flights are not included in their service.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Afrika24 Reisen designs and sells tailor-made safari and adventure travel packages to Southern and Eastern Africa (South Africa, Namibia, Botswana, Zambia, Zanzibar). The company handles complete trip planning including accommodations, airport transfers, ground transport, activities, and licensed German-speaking tour guides, supported by 24/7 concierge availability during the trip. Flights are not included; customers book them separately.

Product overview

Afrika24 Reisen is a German-owned travel agency specializing in custom African adventure travel across Southern Africa. The company operates as a service-based offering centered on personalized trip planning and booking facilitation, combining private guided tours with German-speaking guides and self-drive travel design services. Their core product portfolio includes destination packages covering South Africa, Namibia, Botswana, Zambia, and Zanzibar, complemented by specialized offerings such as golf holidays in the Western Cape, Garden Route tours, wine tasting excursions, and exclusive digital detox experiences in Botswana's Okavango Delta. The company positions itself as a full-service travel concierge, offering 24/7 availability, airport transfers, licensed tour guides, and personal booking services in Cape Town.

Differentiator

Problem solved

Functional benefit

Products and services

• Private geführte Touren (Private Guided Tours)

Quantifiable outcome

• 3% of every trip donated to Young Bafana Soccer Academy for underprivileged children in South Africa

Named customers5 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Young Bafana Soccer AcademycoreStrategic or Co-development PartnerSocial impact partnership where Afrika24 Reisen automatically donates 3% of every trip to this NGO supporting underprivileged children and youth in South Africa (Somerset West). The NGO is based near Cape Town and offers visitors insights into the Lwandle Township.
• Ker & Downey LodgecoreStrategic or Co-development PartnerLuxury lodge partner in the Okavango Delta, a UNESCO World Heritage Site. Provides exclusive safari accommodations and activities for A24 guests.
• Chobe Bakwena LodgecoreStrategic or Co-development PartnerSustainable luxury lodge on the Chobe River, focused on environmental protection. Part of cross-border Botswana/Zambia itineraries.
• The Royal LivingstonecoreStrategic or Co-development PartnerLuxury hotel at Victoria Falls, Zambia. Part of the Victoria Falls experience package, guests wake up with views of wildlife including zebras.
• Siviti Luxury Safari LodgecoreStrategic or Co-development PartnerExclusive safari lodge in Timbavati Plains near Kruger National Park. Limited to 12 guest groups for maximum privacy. Home to Big 5 wildlife.
• Botlierskop Private Game ReservecoreStrategic or Co-development PartnerSafari lodge on the Garden Route, offering luxury bungalows and guided safaris on 4500 hectares with 4 of the Big 5.
• ETGPA Golf AcademyminorChannel Partner/ Reseller/ DistributorGolf academy partner providing golf travel services and experiences in the Western Cape region.
• Jungle House Plot No. 2coreStrategic or Co-development PartnerExclusive-use jungle property adjacent to Okavango Delta. Offered exclusively by Afrika24 Reisen. Features organic food, limited cell phone use (30 min/day), and personalized bush activities.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Asilia Africa: East and Southern Africa safari operator running its own camps and curated itineraries in Tanzania, Kenya, and beyond. Overlaps with Afrika24 Reisen on safari product and geographies such as Zambia/Zanzibar.
• Wilderness Safaris: One of Africa's largest luxury safari operators with camps and guided experiences across Botswana, Namibia, Zambia, Zimbabwe, and South Africa. Comparable to Afrika24 Reisen on destination coverage, premium customer base, and curated lodge-led itineraries.
• Singita: Ultra-luxury safari brand with lodges in South Africa, Tanzania, and Zimbabwe. Comparable to Afrika24 Reisen on the premium safari experience and at least one of the partners (Siviti, near Kruger) in the same geography.
• Expert Africa: UK-based specialist tour operator focused on tailor-made Southern and East Africa safaris with strong first-hand knowledge and personally vetted properties. Highly comparable to Afrika24 on curated, expert-led safari design and Southern Africa focus.
• Mahlatini Luxury Travel: Bespoke African luxury travel specialist serving primarily UK, European, and North American clients with tailor-made Southern and East African safaris. Closely matches Afrika24's business model as a tour operator and travel designer without owning its own properties.
• andBeyond: Luxury safari and travel operator offering high-end guided experiences across Southern and Eastern Africa, including its own lodge portfolio. Directly comparable to Afrika24 Reisen in customer profile (premium, experience-led) and in the curated luxury safari plus Southern Africa geography overlap.
• Jacada Travel: Luxury bespoke travel company designing custom trips to Africa, South America, and Asia with a strong curated, expert-led model. Similar to Afrika24 Reisen in high-touch tailor-made travel design with premium pricing and personal travel designer concept.
• Rainbow Tours: UK specialist offering tailor-made safaris and holidays across Southern and East Africa. Comparable to Afrika24 Reisen as a destination-focused tour operator with curated itineraries and premium positioning.
• Journeys by Design: Bespoke Southern Africa travel designer offering tailor-made itineraries with private guides and high-end lodge access. Comparable to Afrika24 Reisen in custom itinerary design, premium clientele, and operator (not asset-owner) model.

Regional players

• Gondwana Collection Namibia: Namibia-focused lodge and safari operator offering accommodation and guided experiences across Namibia. Comparable to Afrika24 Reisen on product type and Southern Africa focus, but anchored in a single country.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCYQsS0viSpJGwTlIs_-a6Vg
• Instagraminstagram.com/afrika24_reisen
• Facebookfacebook.com/A24Reisen
• LinkedInlinkedin.com/company/afrika24-reisen

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Afrika24 Reisen