Agil'oa

What Agil'oa does

Agil'OA is a French psychometric publisher founded in 2009 in Flourens (Toulouse-area), the exclusive producer of the Agile Profile® suite of behavioral agility assessments. Its core technology consists of two proprietary, scientifically validated questionnaires: the Agile Profile® Inventory (API), an 80-item instrument measuring natural behavioral agility tendencies, and the Agile Profile® Development (APD), a 54-item instrument simulating workplace pressure (time, decisions, evaluation). Together they generate the Quotient d'Agilité (QA) and individual, team, and organizational culture diagnostics built on a three-posture model (Anticipation, Cooperation, Innovation) segmented into emotional and rational levers.

The company serves three primary customer segments: coaches/consultants seeking evidence-based behavioral tools, recruiters and HR professionals using behavioral agility for predictive hiring, and managers and leaders developing team adaptability. Commercial offerings include a €200 TTC individual assessment plus certified debrief, a self-serve e-commerce boutique selling physical memo and sticker packs, and bespoke enterprise seminars, transformation programs, and culture diagnostics delivered primarily through the SKM Impulsion partnership. Practitioner certification is routed exclusively through UNIC – L'Université de Coaching, creating a controlled, distributed network of 600+ licensed users across France and francophone markets.

Agil'OA operates as a private, post-founder-transition boutique under owner Dr. Séverine Moïchine (since 2023), with 1–10 employees, no disclosed external funding, and a customer base spanning 40+ enterprise logos including Schneider Electric, Michelin, SNCF, BNP Paribas, Orange, and Randstad. Its primary intellectual property—registered trademarks and the academic foundation rooted at Grenoble Ecole de Management—is monetized through a hybrid model of direct consumer sales, channel-based licensing, and high-touch professional services engagements.

Name

Agil'oa

Legal name

Agil'OA

Website

https://agiloa.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Agil'OA publishes the Agile Profile® suite of proprietary psychometric questionnaires that measure individual and team behavioral agility, sold to coaches, recruiters, managers, and enterprise clients across France and francophone markets via a network of 600+ certified practitioners and the UNIC training and SKM Impulsion delivery partnerships.

Ownership category

akta.pro rank

Product category

Behavioral Assessment Services

NAICS

Software Publishers (5132)

SIC

Services-Management Consulting Services (8742), Services-Computer Programming Services (7371)

akta.pro primary industry

Personality & Behavioral Assessments (BPACAMAC)

akta.pro secondary industry

Performance Management & OKRs (BPACAPAF)

Keywords

• Behavioral agility assessment
• Psychometric testing services
• Professional coaching tools
• Organizational diagnostics
• Recruitment assessment solutions

Headquarters

HQ city

Flourens

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Individual Assessment Sales: Direct sale of Agile Profile® personal assessment (Inventory + Development report) to individual consumers at a fixed price of €200 TTC, including a certified professional debrief session. Supplementary memo packs sold at €20 HT (pack of 10).
2. Professional Certification & Training: Certification programs for coaches, recruiters, managers, and consultants wanting to become licensed Agile Profile® practitioners. Delivered in partnership with UNIC – L'Université de Coaching. Revenue comes from training fees charged to professionals seeking certification.
3. Enterprise & Team Engagements: Customized corporate engagements including team seminars, organizational culture diagnostics, leadership development programs, and recruitment support. Delivered in partnership with SKM Impulsion. Priced via personalized quote based on team size and engagement scope.
4. Collaborative Research & Validation Studies: Agil'OA conducts scientific validation studies (currently with Jean-Baptiste Pavani, targeting 720 professional coach participants) to strengthen the convergence validity of the Agile Profile Inventory. Participation is free for subjects; preferential-rate reports are offered as an incentive.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Agil'Oa publishes and licenses the Agile Profile\u00ae, a proprietary suite of two psychometric questionnaires (80-item Inventory measuring natural behavioral agility and 54-item Development measuring agility under workplace pressure) used to assess individuals, teams, and organizational culture. The company delivers these assessments through a certified practitioner network, sells individual assessments directly, runs enterprise engagement and certification programs, and supports clients with manager seminars, virtual workshops, and physical coaching accessories.

Product overview

Agil'OA is the publisher of the Agile Profile Global, a suite of two psychometric questionnaires assessing behavioral agility in professional contexts. The core offering comprises Agile Profile Inventory (80-question assessment of natural behavioral preferences) and Agile Profile Development (54-question assessment under simulated workplace pressure). The two questionnaires are delivered together as part of the Agile Profile Global Report — a 30-page personalized analysis — and are always debriefed by a certified professional. Agil'OA also sells physical goods (mémo cards, stickers), offers professional certification programs for coaches/recruiters/managers, and provides virtual workshops and seminars for certified practitioners. The company also measures a Quotient d'Agilité (QA) as a core metric, comparable to IQ or EQ.

Differentiator

Problem solved

Functional benefit

Brands

• Agile Profile®: Scientific psychometric assessment tool for evaluating behavioral agility and the capacity to act together naturally and under pressure. Consists of two questionnaires: Agile Profile® Inventory (natural agility) and Agile Profile® Development (agility under pressure).
• Agile Profile® Inventory
• Agile Profile® Development
• Quotient d'Agilité (QA)

Products and services

• Agile Profile Inventory
• Agile Profile Development
• Rapport Agile Profile Global
• M\u00e9mos Agile Profile (pack de 10)
• Plaquette d'autocollants smileys agiles
• Certification Agile Profile
• S\u00e9minaires et formations manager agile

Quantifiable outcome

• A failed recruitment (for a €30,000 annual salary) costs the enterprise approximately €24,000 (€12,000 in recruitment/onboarding + €12,000 in failure/replacement). Agile Profile® claims to reduce this risk by predicting candidate-organization behavioral fit.
• +2 more outcomes

Named customers24 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Jean-Baptiste PavaniminorStrategic or Co-development Partner · 1 January 2025Jean-Baptiste Pavani is a researcher collaborating with Agil'OA on an international francophone scientific study to validate the fourth criterion (convergence validity) of the Agile Profile® Inventory. The study targets 720 professional coach participants (primarily EMCC members) and cross-validates Agile Profile® results against established personality questionnaires (BFI and NEO-PI-3). This academic collaboration strengthens the scientific credibility of the tool but is not a commercial partnership.
• SKM ImpulsioncoreChannel Partner/ Reseller/ Distributor · 1 January 2023SKM Impulsion, led by Dr Séverine Moïchine (owner of Agil'OA since 2023), acts as the primary facilitation and delivery partner for Agile Profile® services to enterprise clients. SKM provides certified facilitators and trainers for workshops, seminars, and organizational transformation programs. The partnership enables Agil'OA to scale delivery across France and internationally without building a large in-house field sales team.
• UNIC – L'Université de CoachingcoreChannel Partner/ Reseller/ DistributorUNIC – L'Université de Coaching is the exclusive authorized certification and training partner for the Agile Profile® methodology. It is the only organization habilitated to deliver the practitioner certification that allows coaches, HR professionals, and consultants to legally administer the Agile Profile® tools to their clients. This partnership is critical to Agil'OA's go-to-market as it creates a distributed certified practitioner network.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Korn Ferry: Global organizational consulting firm offering behavioral assessments (e.g., Korn Ferry Assess) within a broader portfolio of executive search, leadership development, and HR consulting services.
• Cegos: Large international training and organizational development firm headquartered in France; overlaps in the enterprise learning, leadership development, and HR consulting space where Agile Profile® is deployed, but is a broad incumbent rather than a focused assessment publisher.

Regional players

• Wavestone: French-origin management and technology consulting firm whose positive-impact and transformation engagements overlap with Agile Profile® enterprise deployments, though they do not publish a competing psychometric product.

Direct peers

• AssessFirst: French-founded psychometric assessment platform combining personality, motivation, and cognitive reasoning tests for recruitment — a direct francophone competitor targeting the same HR and coaching ecosystem.
• Hogan Assessments: Global leader in personality and behavioral assessments used for hiring, leadership development, and team effectiveness — directly comparable in product category (validated psychometric tools), target buyer (HR leaders, coaches), and use cases (predicting workplace behavior).
• Predictive Index: Behavioral assessment SaaS for hiring and team design; closely comparable in targeting HR/recruiters with validated psychometric tools that predict job fit and team dynamics.
• Thomas International (DISC): Provider of DISC-based behavioral assessments used for recruitment, team building, and leadership — comparable in offering validated psychometric tools sold through certified practitioners to enterprise and coach clients.
• SHL (now part of Expleo): Major psychometric assessment provider serving enterprise talent acquisition and development; comparable in offering standardized behavioral questionnaires, scoring reports, and global enterprise deployments.
• Central Test: French publisher of psychometric tests for HR and coaching professionals; directly comparable as a publisher of scientifically validated behavioral questionnaires with a certified-practitioner distribution model.
• MBTI (The Myers-Briggs Company): Publisher of the MBTI personality framework widely used in coaching and team development; comparable as a flagship behavioral/personality assessment with strong brand recognition among coaches and HR practitioners.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@agiloaagileorganisationeta2666
• LinkedInlinkedin.com/company/agil-oa
• Xx.com/AGILOA2

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agil'oa