HL Robotics
HL Robotics is a South Korea-based autonomous driving robotics company within HL Group that develops indoor and outdoor parking robots (PARKIE, STAN), patrol robots (GOALIE), and collaborative logistics AMRs (CARRIE) for airports, real estate developers, logistics operators, and government customers across Asia and Europe.
- Company typePrivate
- Founded2025
- HeadquartersSeongnam, South Korea
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What HL Robotics does
HL Robotics is a South Korea-headquartered autonomous driving robotics company established in 2025 as a wholly-owned subsidiary of HL Group (HL Holdings) to consolidate the group's robotics strategy. The company develops and deploys a portfolio of autonomous robotic solutions built on a proprietary SLAM-based autonomous driving stack: PARKIE (indoor autonomous parking robot, claimed as the world's first), STAN (outdoor autonomous parking robot acquired via the 74.1% stake purchase of France-based Stanley Robotics in March 2025 for approximately 322 billion KRW), GOALIE (outdoor patrol/security robot), and CARRIE (ultra-slim collaborative logistics AMR with 14cm height and 2-ton load capacity featuring multi-robot coordinated transport). Its technology infrastructure pairs a hybrid cloud architecture — private network for real-time robot control and public cloud (AWS) for operations management, monitoring, and software updates — with a 3D real-time visualization system and an integrated drive module (IDM) component business combining motor, reducer, and drive systems originating from HL Mando's automotive manufacturing heritage.
The company serves property owners and real estate developers, airports, automotive and freight logistics operators, manufacturing and data-center facilities, municipal governments, and security and facility management customers across South Korea, France, the UK, Germany, and Canada. Revenue is generated primarily through hardware sales of robots and IDM components, supplemented by Robot-as-a-Service subscription contracts (notably the Canadian National Railway parking robot subscription covering 18 automotive logistics centers across Canada and the US), and system integration and installation services. Distribution runs through direct enterprise field sales targeting large property developers, airport operators, logistics companies, and government entities, augmented by strategic partnerships with construction and architecture firms (Haeran Architecture, Jungrim Architecture, HL D&I Hanla) for "robo-architecture" building integration projects.
HL Robotics operates two principal offices — the Korean headquarters in the Pangyo Global Biz Center, Seongnam-si, and the inherited Stanley Robotics headquarters in Paris — and has been selected as one of five elite teams by the Ministry of Science and ICT to develop South Korea's national "K-AI" sovereign AI foundation model. The company holds a CES 2024 Innovation Award and the FIX 2025 Best of Innovation Award for its Level 4 autonomous parking technology, and is led by CEO Kim Yun-ki (김윤기).
HL Robotics firmographics
Firmographics- Name
- HL Robotics
- Legal name
- HL Robotics Corp (에이치엘로보틱스 주식회사)
- Website
- https://hlrobotics.co.kr
- Company type
- Private
- Founded year
- 2025
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- HL Robotics is a South Korea-based autonomous driving robotics company within HL Group that develops indoor and outdoor parking robots (PARKIE, STAN), patrol robots (GOALIE), and collaborative logistics AMRs (CARRIE) for airports, real estate developers, logistics operators, and government customers across Asia and Europe.
- Ownership category
- akta.pro rank
HL Robotics industry classification
Industry- Product category
- Autonomous Mobile Robots
- NAICS
- Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511)
- SIC
- Misc Industrial & Commercial Machinery & Equipment (3590), Industrial Trucks, Tractors, Trailors & Stackers (3537)
- akta.pro primary industry
- Service & Hospitality Robots (HDAAAIAB)
- akta.pro secondary industries
- Industrial & Warehouse Robotics (HDAAAIAA), Robot Hardware, Actuators & Components (sensors, grippers, motors) (HDAAAIAL)
Keywords
Where HL Robotics is headquartered
LocationHeadquarters
- HQ city
- Seongnam
- HQ country
- South Korea
- HQ region
- Asia
Offices2 records
Markets served
HL Robotics business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Parking Robot Sales and Deployment: Direct sales and deployment of autonomous parking robots (PARKIE, STAN) to property owners, municipal governments, airports, and commercial facilities.
- Logistics Robot Sales: Sales of CARRIE logistics AMR to manufacturing, logistics, and data center facilities.
- IDM Component Sales: Sales of Integrated Drive Modules to robot manufacturers and integrators.
- Patrol Robot Sales: Sales of GOALIE patrol robots for security and facility management applications.
- Subscription Robot-as-a-Service: Parking robot subscription services, including the Canadian National Railway subscription service for outdoor parking robots.
- System Integration Services: Site integration and installation services for deploying parking and logistics robots.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
HL Robotics product offering
Product offeringCore offering
HL Robotics designs, manufactures, and deploys autonomous mobile robots focused on parking, logistics, and patrol applications. Its product portfolio includes the PARKIE indoor parking robot, STAN outdoor parking robot (via the Stanley Robotics acquisition), CARRIE collaborative logistics AMR, and GOALIE outdoor patrol robot, along with IDM integrated drive modules supplied to robot manufacturers. The company sells directly to enterprise customers such as airports, property developers, logistics operators, and municipal governments.
Product overview
HL Robotics offers a portfolio of autonomous robot solutions organized around four core product lines plus a components business. The main products are: PARKIE (indoor parking robot, world's first indoor autonomous driving parking robot), STAN (outdoor parking robot, acquired via Stanley Robotics), GOALIE (outdoor patrol/surveillance robot), and CARRIE (ultra-slim indoor logistics AMR with up to 2-ton capacity and collaborative transport capability). Additionally, the company offers IDM (Integrated Drive Module), an integrated motor-gearbox-drive component for robot locomotion. The products share common underlying autonomous driving and robotics technology, with the indoor/outdoor parking robots forming the core revenue focus, while patrol and logistics robots expand into adjacent markets.
Differentiator
Problem solved
Functional benefit
Brands
- PARKIE: World's first indoor autonomous parking robot developed by HL Robotics, operating via SLAM technology.
- STAN
- GOALIE
- CARRIE
- IDM
Products and services
- PARKIE Indoor Autonomous Parking Robot Indoor autonomous parking robot that drives under a vehicle, lifts it, and transports it to a parking space, then returns it to the exit on demand. Marketed as the world's first indoor autonomous driving parking robot and sold to commercial property developers, residential complexes, airports, and municipal governments for automated valet parking.
- STAN Outdoor Autonomous Parking Robot Outdoor autonomous parking robot developed by Stanley Robotics that moves vehicles freely within parking facilities without time-space constraints, enabling automated outdoor valet parking. Sold to airports (Lyon, Gatwick), logistics centers in Germany and Canada, and rolling out via subscription with Canadian National Railway across 18 automotive logistics centers in Canada and the US.
- GOALIE Outdoor Patrol Robot Field-verified autonomous patrol robot for outdoor security and facility surveillance, featuring route-based navigation, autonomous route recovery, real-time CCTV streaming to operators, speaker announcements, and two-way communication. Sold to security companies, facility managers, and municipalities for outdoor patrol, blind spot elimination, and real-time threat response.
- CARRIE Collaborative Logistics AMR Ultra-slim indoor autonomous mobile logistics robot approximately 14cm in height with up to 2-ton payload capacity. Features omni-directional driving including diagonal movement and in-place rotation, and is the first collaborative AMR that can call nearby partner robots for joint transport when cargo exceeds a single robot's capacity. Sold to manufacturing facilities, logistics operators, and data centers for in-facility material transport in narrow aisles and heavy-load applications.
- IDM Integrated Drive Module Integrated drive module combining motor, reducer, and drive into one unit for robot locomotion. Offered in two series: Quad Series (QD250 with 1,500kg load capacity, 1,300W continuous output) and Differential Series (DD90/DD120 with 750-1,000kg load capacity and 80-107.5mm ultra-low profile). Sold as a component to robot manufacturers and integrators for low-floor and heavy-load robot applications.
Quantifiable outcome
- 30%+ space efficiency improvement in parking facilities
- +4 more outcomes
Companies that use HL Robotics
Customer profileNamed customers9 records
Segments6 records
Ideal customer profiles6 records
HL Robotics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature8 records
HL Robotics partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor, core and strategic.
- Halla UniversityminorAutonomous driving patrol robot GOALIE demonstration at Wonjucheon stream. University partnership for technology validation and real-world testing.
- HDC LabscoreAI patrol robot co-development agreement for next-generation intelligent patrol robot development and commercialization. Combines HDC Labs' capabilities with HL Robotics' GOALIE patrol robot technology.
- HL D&I Hanla and Jungrim ArchitecturestrategicMOU for 'underground space innovation solution' (HL-NEO PARK) development. Combines robotics, construction, and design expertise to increase underground space utilization in buildings.
- Haeran ArchitecturestrategicPartnership to present new paradigm of 'robo-architecture' - fusion of robotics engineering and architecture, integrating parking robots into building design.
- NC AIcoreSelected as 'K-AI' company to participate in national AI foundation model development. One of 5 elite teams selected by Ministry of Science and ICT to develop sovereign AI. HL Robotics participating in AI development for robotics applications including manufacturing, logistics, robotics, and content industries.
- Amazon Web Services (AWS)coreAWS cloud-based integrated operation system implementation for parking robots. Hybrid cloud architecture with private network for robot control and public cloud for operations management. Featured at AWS Summit Seoul 2025.
- Stanley RoboticscoreAcquired 74.1% stake in Stanley Robotics for 322 billion KRW. Stanley Robotics is the world's first outdoor autonomous parking robot company, established in France in 2015, with successful commercialization at Lyon Airport since 2018. This acquisition provides HL Robotics with outdoor parking robot capabilities and European market presence.
- CISCOstrategicCISCO's network technology integrated into HL Robotics parking robots for uninterrupted, smooth robot performance in any environment.
Scale indicators6 records
Recent moves6 records
Expansion highlights8 records
HL Robotics competitors and assessment
Company assessmentDirect peers
- Geek+: Global leader in logistics AMRs for warehousing and manufacturing, with broad product portfolio across picking, sorting, and transport. Comparable to HL Robotics' CARRIE AMR for manufacturing and logistics facility automation.
- Stanley Robotics: World's first outdoor autonomous parking robot company, founded in France in 2015; HL Robotics owns a 74.1% stake acquired in March 2025. Direct comparable in outdoor autonomous parking robots, with deployments at Lyon Airport and Gatwick Airport.
- Rainbow Robotics: Korean robotics platform company (now partly owned by Samsung) developing autonomous mobile platforms and humanoid robots. Comparable Korean peer serving similar B2B robotics applications and competing for talent, partners, and Korean government robotics programs.
- Locus Robotics: Leading warehouse AMR provider specializing in piece-picking robots for fulfillment centers. Comparable to HL Robotics' CARRIE AMR business targeting manufacturing, logistics, and distribution facility customers.
- Knightscope: US-based developer of autonomous outdoor security and patrol robots (K-series). Direct comparable to HL Robotics' GOALIE patrol robot in addressing security blind spots and automating outdoor surveillance for commercial and municipal customers.
- ParkPlus: US-based parking management and automation company offering robotic and mechanical parking solutions. Comparable to HL Robotics in automating parking operations for real estate developers and commercial property owners.
Emerging players
- Bear Robotics: US-based (Korean-founded) developer of autonomous indoor service robots, primarily for restaurant and hospitality service. Adjacent peer operating autonomous navigation robots in commercial indoor environments, similar underlying autonomy stack to PARKIE and CARRIE.
- SMP Robotics: Developer of autonomous outdoor security and patrol robots for perimeter surveillance. Comparable to HL Robotics' GOALIE patrol robot, with overlapping target customer segments in security and facility management.
- EasyMile: French autonomous vehicle technology company specializing in autonomous shuttles and tow tractors for passenger and logistics applications. Comparable in autonomous-driving technology applied to vehicle movement in defined environments - similar to STAN outdoor autonomous parking robots.
Broad incumbents
- Symbotic: Large US-based warehouse automation and robotics platform serving major enterprise customers with end-to-end logistics automation. Broader incumbent in the same space as HL Robotics' CARRIE AMR, though operating at much larger enterprise scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
HL Robotics financial estimates
Financial estimateRevenue estimate
Valuation estimate
HL Robotics leadership team
Management profileNumber of profiles
Profiles4 records
HL Robotics subsidiaries and ownership
Company hierarchySubsidiaries2 records
HL Robotics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HL Robotics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HL Robotics
What does HL Robotics do?
HL Robotics designs, manufactures, and deploys autonomous mobile robots focused on parking, logistics, and patrol applications. Its product portfolio includes the PARKIE indoor parking robot, STAN outdoor parking robot (via the Stanley Robotics acquisition), CARRIE collaborative logistics AMR, and GOALIE outdoor patrol robot, along with IDM integrated drive modules supplied to robot manufacturers. The company sells directly to enterprise customers such as airports, property developers, logistics operators, and municipal governments.
Is HL Robotics a public or private company?
HL Robotics is a private company. It is classified as corporate owned and is currently operating.
When was HL Robotics founded?
HL Robotics was founded in 2025. It employs 51 to 100 people.
Where is HL Robotics based?
HL Robotics is headquartered in Seongnam, South Korea, in the Asia region.
How does HL Robotics make money?
Six revenue lines are on record. Parking Robot Sales and Deployment is the primary driver. The others are logistics Robot Sales, IDM Component Sales, patrol Robot Sales, subscription Robot-as-a-Service and system Integration Services.
Who are HL Robotics's main competitors?
Direct peers on record are Geek+, Stanley Robotics, Rainbow Robotics, Locus Robotics, Knightscope and ParkPlus. Emerging players are Bear Robotics, SMP Robotics and EasyMile. Symbotic is listed as a broad incumbent.
Does HL Robotics have an API?
No public API is recorded for HL Robotics.
What industry is HL Robotics in?
HL Robotics's product category is Autonomous Mobile Robots. Its primary akta.pro industry code is HDAAAIAB, Service & Hospitality Robots, with a secondary code of HDAAAIAA, Industrial & Warehouse Robotics. Its NAICS code is 334511 and its SIC code is 3590.