LEADING & LEARNING
Leading & Learning is a Coral Gables, Florida-based private educational consulting firm offering tutoring, standardized test preparation, academic shepherding, and college admissions consulting to K-12 and graduate students, delivered in-person across Miami/Fort Lauderdale and globally via Zoom.
- Company typePrivate
- Founded2004
- HeadquartersCoral Gables, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What LEADING & LEARNING does
Leading & Learning, Inc. is a private educational consulting firm headquartered in Coral Gables, Florida, providing personalized academic services to students from elementary school through graduate studies. Founded and led by Dr. Erik Shane — a former Dean of Students at La Salle High School (1997-2015) who has tutored nearly 6,000 students over his career — the company operates four integrated service lines: Tutoring (1:1 and small-group instruction across all subjects, delivered in-person or virtually), Test Preparation (covering SSAT, ISEE, HSPT, SAT, ACT, AP, IB, GRE, GMAT, LSAT, MCAT, and others), the Shepherding Program (ongoing academic monitoring, mentorship, and executive-function coaching), and Educational Consulting (college and graduate school admissions guidance including school list development, essay support, and application strategy). Successful placements at Stanford, MIT, Harvard, Notre Dame, UCLA, NYU Stern, Cornell, and 200+ other institutions are cited as proof points.
The business model is straightforward professional services revenue: quote-based hourly or session fees billed monthly, with all pricing handled through direct contact rather than published rate cards. Go-to-market is sales-led via the company website, phone (305.856.1194), email, and a Zoho-based careers/intake flow; client acquisition is driven primarily by word-of-mouth referrals and prominently featured testimonials. Distribution is hybrid: in-person tutoring across the Miami/Fort Lauderdale metro combined with global virtual delivery via Zoom, supported by a basic client portal for existing customers. The company employs 11-50 staff including a COO, CIO, and three service-line directors, operates with no external funding, no disclosed partnerships, and no proprietary technology platform beyond standard video conferencing and a login portal. Customer segments are entirely individual families (students and their parents), with demonstrated retention across multiple children within the same household.
LEADING & LEARNING firmographics
Firmographics- Name
- LEADING & LEARNING
- Legal name
- Leading & Learning
- Website
- https://leadingandlearning.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Leading & Learning is a Coral Gables, Florida-based private educational consulting firm offering tutoring, standardized test preparation, academic shepherding, and college admissions consulting to K-12 and graduate students, delivered in-person across Miami/Fort Lauderdale and globally via Zoom.
- Ownership category
- akta.pro rank
LEADING & LEARNING industry classification
Industry- Product category
- Educational Consulting Services
- NAICS
- Exam Preparation and Tutoring (611691)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Graduate & Professional School Admissions Exams (GRE/GMAT/LSAT/MCAT) Prep (EDANABAB)
- akta.pro secondary industries
- K–12 Standardized Assessments & Benchmark Exams Prep (State tests, MAP, ISEE/SSAT) (EDANABAD), Study Skills & Executive Function Coaching (Planning, Organization, Time Management) (EDANADAB)
Keywords
Where LEADING & LEARNING is headquartered
LocationHeadquarters
- HQ city
- Coral Gables
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
LEADING & LEARNING business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Tutoring Services: One-on-one or small-group tutoring sessions for students at all levels, in all subjects, delivered in-person or virtually. Revenue is generated through hourly or session-based fees for educational support.
- Test Preparation: Standardized test preparation services for SAT, ACT, GRE, GMAT, LSAT, MCAT, and other exams. Provided to elementary through graduate school students.
- Shepherding Program: Academic monitoring and mentorship services helping students develop study skills, time management, and organizational capabilities. Ongoing support with regular progress reports.
- Educational Consulting: College and graduate school admissions consulting, including school list development, essay support, application assistance, and mentorship through the selection process.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Customized service packages based on individual student needs |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
LEADING & LEARNING product offering
Product offeringCore offering
Leading & Learning provides personalized one-on-one or small-group tutoring across all subjects and grade levels (elementary through graduate school), standardized test preparation for exams such as the SAT, ACT, GRE, GMAT, LSAT, and MCAT, a Shepherding Program for ongoing academic monitoring and study-skills mentorship, and educational consulting covering school selection, essay development, and college/graduate admissions applications. Services are delivered in-person in the Miami/Fort Lauderdale area and virtually via Zoom to a global client base, with pricing customized per student and billed on an ongoing basis.
Product overview
Leading & Learning is a full-service educational consulting company offering four interconnected service modules: Tutoring Services for academic support across all subjects and levels, Test Prep for standardized test preparation, the Shepherding Program for ongoing academic monitoring and mentorship, and Educational Consulting for college admissions guidance. These services work together to provide comprehensive support tailored to each student's unique learning style and educational needs, from elementary school through graduate studies.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Students placed at top universities including Stanford, MIT, Harvard, Notre Dame, UCLA, NYU, Cornell, Indiana University, and over 200 other institutions
- +1 more outcomes
Companies that use LEADING & LEARNING
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
LEADING & LEARNING technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
LEADING & LEARNING partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
LEADING & LEARNING competitors and assessment
Company assessmentDirect peers
- Wyzant: Online tutoring marketplace connecting students with private tutors across subjects and levels. Directly comparable to Leading & Learning's one-on-one tutoring delivery model, though Wyzant operates as a marketplace rather than a branded service.
- Kaplan Test Prep: Large-scale test preparation provider covering GRE, GMAT, LSAT, MCAT, SAT, and ACT plus admissions consulting. Direct competitor in the standardized exam prep category across K-12 and graduate-level exams.
- Collegewise: Full-service college admissions counseling and test prep provider combining one-on-one tutoring, standardized test prep, and admissions consulting. Closest comparable in business model, service mix, and target customer (high school students and families pursuing selective college outcomes).
- Varsity Tutors: Online tutoring platform offering one-on-one instruction across all subjects and grade levels plus standardized test prep. Comparable on the virtual tutoring and multi-subject tutoring offerings that anchor Leading & Learning's core service.
- Princeton Review: Major test prep and college admissions brand offering prep for SAT/ACT/GRE/GMAT/LSAT/MCAT plus admissions counseling, directly overlapping Leading & Learning's Test Prep and Educational Consulting offerings.
Broad incumbents
- Huntington Learning Center: Established franchise-based tutoring and test prep provider serving K-12 students. Comparable on tutoring and standardized test prep but operates as a broad national franchise rather than a personalized local service.
- Sylvan Learning: National tutoring franchise offering personalized instruction, test prep, and academic support. Comparable on tutoring and test prep offerings but operates as a scaled franchise network.
- Kumon: Global supplemental education franchise focused on math and reading tutoring for K-12 students. Comparable as an established tutoring provider but with a structured workbook-based methodology rather than personalized one-on-one instruction.
Emerging players
- Magoosh: Online test prep company offering affordable self-study courses for GRE, GMAT, SAT, ACT, and other exams. Comparable in standardized test prep category, particularly for graduate-level exams like GRE and GMAT.
- PrepScholar: Online test prep platform with adaptive learning programs for SAT, ACT, GRE, and other standardized exams. Comparable in the test prep category but delivers via self-serve online curriculum rather than human tutors.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
LEADING & LEARNING social profiles
Digital presenceLEADING & LEARNING financial estimates
Financial estimateRevenue estimate
Valuation estimate
LEADING & LEARNING leadership team
Management profileNumber of profiles
Profiles11 records
LEADING & LEARNING funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LEADING & LEARNING M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LEADING & LEARNING
What does LEADING & LEARNING do?
Leading & Learning provides personalized one-on-one or small-group tutoring across all subjects and grade levels (elementary through graduate school), standardized test preparation for exams such as the SAT, ACT, GRE, GMAT, LSAT, and MCAT, a Shepherding Program for ongoing academic monitoring and study-skills mentorship, and educational consulting covering school selection, essay development, and college/graduate admissions applications. Services are delivered in-person in the Miami/Fort Lauderdale area and virtually via Zoom to a global client base, with pricing customized per student and billed on an ongoing basis.
Is LEADING & LEARNING a public or private company?
LEADING & LEARNING is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was LEADING & LEARNING founded?
LEADING & LEARNING was founded in 2004. It employs 11 to 50 people.
Where is LEADING & LEARNING based?
LEADING & LEARNING is headquartered in Coral Gables, United States, in the North America region.
How does LEADING & LEARNING make money?
Four revenue lines are on record. Tutoring Services are the primary driver. The others are test Preparation, shepherding Program and educational Consulting.
Who are LEADING & LEARNING's main competitors?
Direct peers on record are Wyzant, Kaplan Test Prep, Collegewise, Varsity Tutors and Princeton Review. Broad incumbents are Huntington Learning Center, Sylvan Learning and Kumon. Emerging players are Magoosh and PrepScholar.
Does LEADING & LEARNING have an API?
No public API is recorded for LEADING & LEARNING.
What industry is LEADING & LEARNING in?
LEADING & LEARNING's product category is Educational Consulting Services. Its primary akta.pro industry code is EDANABAB, Graduate & Professional School Admissions Exams (GRE/GMAT/LSAT/MCAT) Prep, with a secondary code of EDANABAD, K–12 Standardized Assessments & Benchmark Exams Prep (State tests, MAP, ISEE/SSAT). Its NAICS code is 611691 and its SIC code is 8200.