AmHappy

What AmHappy does

AmHappy is a French HR technology company founded in 2021 by Adrien Mahaut, headquartered in Tour-en-Bessin (Calvados), operating as a SASU. The company provides a hybrid employee benefits and externalized CSE (Comité Social et Économique) platform targeting primarily small and medium enterprises (TPE/PME) that lack the internal HR infrastructure to administer employee benefit programs. Its go-to-market combines 35 independent Business Manager agencies distributed across France with a fully digital platform, giving the company both a physical sales presence and a scalable self-serve product layer. The customer base of 1,500+ clients is approximately 95% SMBs, supplemented by select enterprise and public-sector accounts (Equans, Allianz, Gan Assurances, CSE CAF 41).

The core product suite covers the full range of French tax-exempt employee benefits under URSSAF regulation: the Tirelire (ASC social activities wallet, up to €2,591/year/employee exempt), Titres Restaurant (meal vouchers via a strategic dematerialization partner), CESU (home services up to €2,591/year), Titres Cadeaux (gift vouchers up to €200.25/event), Chèques Vacances via its ANCV-approved distributor status (up to €560/year), Paniers Garnis (regional gourmet gift baskets via Les Sabots d'Eugénie), and a marketplace of 500,000+ negotiated discounts (bons plans). The platform is delivered through a white-label mobile application, a manager dashboard (Espace Gestionnaire), e-ticketing, and the Carte Avantages payment card accepted at partner merchants. Underlying infrastructure is built on OVH hosting with MONETICO/CIC payment processing, Google Firebase for push, Brevo for email, and Google Analytics for measurement, all operated under GDPR-compliant privacy practices.

The business model combines subscription/platform management fees, transaction take-rates on the deals marketplace, and service margins on the distribution of statutory benefit instruments. Pricing is not publicly disclosed and is sold via direct sales and demo booking, structured around the employer's social contribution budget per employee. Employer contributions are positioned as 100% exempt from social charges up to URSSAF ceilings, marketed as a tool to attract and retain talent in SMBs competing against large groups for workforce engagement.

Name

AmHappy

Legal name

AMHAPPY

Website

https://amhappy.fr

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

AmHappy is a French SaaS company providing small and medium enterprises with a hybrid employee benefits platform — combining a 35-agency field network, white-label mobile app, and Carte Avantages payment card — to deliver tax-exempt benefits including meal vouchers, CESU, gift vouchers, holiday vouchers, and a 500,000+ deal marketplace.

Ownership category

akta.pro rank

Product category

Employee Benefits Platform

NAICS

Health and Welfare Funds (52512), Insurance and Employee Benefit Funds (5251), Professional Employer Organizations (561330)

SIC

Services-Management Services (8741)

akta.pro primary industry

Benefits Administration (BPACAPAC)

akta.pro secondary industries

Benefits Administration & Enrollment Support (BPAAAIAB), Flexible Benefits Administration (FSA/HSA/HRA) (HLAEALAK)

Keywords

• Employee benefits platform
• Externalised CSE solution
• Meal voucher platform
• Corporate social benefits
• Employee discount marketplace

Headquarters

HQ city

Tour-en-bessin

HQ country

France

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription / platform management fees: Companies and CSEs pay for access to the AmHappy platform and the suite of employee benefits tools (tirelire management, gift vouchers, meal vouchers, CESU, holiday vouchers, etc.). The pricing appears to be based on company size and the number of benefit products selected, likely on a per-employee or per-product subscription basis.
2. Transaction / take rate on partner deals: AmHappy generates revenue through its marketplace of 500,000+ negotiated deals. The company acts as an intermediary bringing together partner merchants (national brands and local businesses) and employee members. Revenue is derived from commercial arrangements with partner merchants and transaction processing on the platform's e-ticketing and gift voucher issuance.
3. Co-financing of employee benefit products (meal vouchers, CESU, holiday vouchers, gift vouchers): AmHappy facilitates the purchase and distribution of statutory employee benefit instruments (titres-restaurant, CESU, chèques-vacances, titres cadeaux) on behalf of employers and CSEs, acting as an intermediary. Revenue may derive from margins or service fees on these product distributions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

AmHappy provides a hybrid digital employee benefits and externalised CSE platform that enables French SMBs (TPE/PME) to offer tax-exempt employee benefits without managing an in-house CSE. The platform combines a mobile app and manager dashboard with a Carte Avantages payment card to deliver benefits including a tirelire (ASC wallet), titres-restaurant, CESU, chèques cadeaux, chèques vacances, and paniers garnis, alongside access to 500,000+ negotiated discounts from national and local partner merchants.

Product overview

AmHappy is a hybrid employee benefits platform that combines a local Business Manager network (35 agencies) with a digital platform and mobile app to deliver tax-exempt employee benefits to SMEs without a CSE (Comité Social et Économique). The core offering centers on three pillars: the Tirelire (social activities budget wallet), a mobile app with 500,000+ negotiated discounts, and the Avantages Card (physical/digital payment card). The platform integrates seven complementary benefit products: Titres Restaurant for meal financing, CESU for home services, Titres Cadeaux for life-event gifts, Chèques Vacances (ANCV partnership) for vacation funding, and Paniers Garnis for gourmet gift baskets. All benefits operate within URSSAF exemption rules (0% social charges), offering up to €2,591/year in purchasing power per employee at no additional cost to the employer.

Differentiator

Problem solved

Functional benefit

Products and services

• Application Mobile AmHappy Mobile app (iOS/Android) giving employees access to their benefits wallet (Tirelire), over 500,000 discount offers, e-ticketing, and real-time budget management, with geolocation for local deals and personalised offers.
• Carte Avantages AmHappy Physical and digital payment card linked to the employee's ASC tirelire budget, accepted at partner merchants for socio-cultural and leisure purchases, compliant with URSSAF exoneration rules. Contactless, active Monday to Saturday.
• Tirelire / Budget Œuvres Sociales (ASC) Digital wallet holding the employer's social activities (ASC) budget allocation per employee, 100% exempt from social charges up to €2,591/year per employee in 2026. Used to pay for leisure, discounts, and cultural benefits through the platform.
• Titres Restaurant Digital meal vouchers helping finance employee lunch breaks. Employer contributes 50-60% of face value, exempt from social charges up to €7.32/day in 2026. Available via card or mobile app at 260,000+ locations including restaurants, bakeries, and supermarkets.
• CESU (Chèque Emploi Service Universel) Pre-funded service vouchers for home services including childcare, house cleaning, gardening, tutoring, and help for elderly relatives. Employer can co-finance up to €2,591/year per employee (2026 ceiling), fully exempt from employer social charges.
• Titres Cadeaux / Chèques Cadeaux Gift vouchers for life events (birth, marriage, retirement, Christmas, Back-to-School, etc.). Exempt from social charges up to €200.25 per event per employee in 2026. Usable at 65,000+ partner stores via the AmHappy app or card.
• Chèques Vacances ANCV Vacation vouchers issued in partnership with ANCV, accepted at 170,000+ providers across France and the EU for accommodation, transport, dining, culture, and leisure. Employer contribution exempt up to €560/employee/year in 2026.
• Paniers Garnis Gourmet gift baskets featuring local specialities and artisanal products from Normandy, provided through exclusive partnership with Les Sabots d'Eugénie. Centralised ordering and delivery service for CSEs, Christmas gifts, and company events.
• Plateforme de Bons Plans (500,000+ offers) Hybrid discount platform combining national brand deals (Disneyland, Carrefour, Pathé, Netflix) with locally negotiated offers from regional agencies. Employees access over 500,000 exclusive discounts on leisure, dining, shopping, travel, and daily purchases via the mobile app.

Quantifiable outcome

• Up to €2,591/year in exonerated employee benefits per employee (CESU ceiling 2026)
• +5 more outcomes

Named customers10 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature5 records

Partnerships

23 partnerships are on record, tiered core, flagship and minor.

• ANCV (Agence Nationale des Chèques Vacances)coreStrategic or Co-development PartnerAmHappy is an approved distributor (distributeur agréé) of ANCV Chèques Vacances in France. This partnership allows AmHappy to offer ANCV holiday vouchers (paper and dematerialized) to employers and CSEs through its platform. The partnership enables employee access to 170,000+ ANCV-approved providers for accommodation, transport, dining, culture, and leisure across France and the EU. The ANCV partnership is a foundational element of AmHappy's holiday voucher product line.
• Les Sabots d'EugéniecoreStrategic or Co-development PartnerExclusive partnership for the supply and delivery of gourmet gift baskets (paniers garnis) featuring regional specialties and artisanal products from Normandy. Les Sabots d'Eugénie provides the product range of regional 'poucs' (bags of regional specialties); AmHappy centralizes ordering and delivery management for CSEs and companies. This is a key differentiator for AmHappy's physical gift basket offering.
• Titres Restaurant partner (strategic partner)coreStrategic or Co-development PartnerAmHappy partners with a strategic partner for the deployment of dematerialized meal vouchers (titres-restaurant). The partner provides the payment infrastructure enabling AmHappy to offer a 100% digital meal voucher solution on a chip card and/or mobile wallet, accepted at 260,000+ locations across France. This partnership underpins AmHappy's titres-restaurant product offering.
• CarrefourflagshipGTM or Marketing PartnerNational retail partner whose brand is featured prominently in the partner logos section on the AmHappy website. Carrefour offers exclusive negotiated discounts to AmHappy employee members through the platform's bons plans catalog.
• Disney (Disneyland Paris, Disney+)flagshipGTM or Marketing PartnerDisneyland Paris and Disney+ are featured as flagship national partners, offering exclusive attraction park tickets and streaming subscriptions to AmHappy members. Featured prominently in the bons plans catalog and on product pages.
• Parc AstérixflagshipGTM or Marketing PartnerFeatured national leisure park partner offering discounted attraction tickets to AmHappy employee members. Visible across the bons plans catalog and partner branding sections.
• Pathé / GaumontflagshipGTM or Marketing PartnerNational cinema chain partners (Pathé and Gaumont) featured in the bons plans section, offering discounted movie tickets to AmHappy members. Pathé is featured on product pages and partner brand sections.
• Center ParcsflagshipGTM or Marketing PartnerFeatured as a national holiday accommodation partner, offering exclusive deals on vacation rentals at Center Parcs to AmHappy employee members. Visible in the bons plans catalog and partner logo sections.
• FnacflagshipGTM or Marketing PartnerNational retail and cultural products partner offering exclusive discounts on books, electronics, and cultural events to AmHappy members. Featured in the bons plans catalog.
• Netflix, Spotify, Deezer, Disney+flagshipGTM or Marketing PartnerDigital entertainment subscription partners offering streaming deals to AmHappy employee members through the bons plans platform. Featured across product pages.
• CGR Cinémas, CinévillécoreGTM or Marketing PartnerNational and regional cinema chain partners offering discounted tickets to AmHappy members, covering both major networks and independent cinemas in local territories.
• Puy du FoucoreGTM or Marketing PartnerFeatured national theme park and historical show partner offering exclusive tickets and packages to AmHappy members.
• Zoo de BeauvalcoreGTM or Marketing PartnerFeatured national zoo partner offering discounted admission tickets to AmHappy employee members.
• Leroy Merlin, Darty, Auchan, Monoprix, La Redoute, Magasins U, BellewaerdeflagshipGTM or Marketing PartnerLarge national retail and home improvement partners (Leroy Merlin, Darty, Auchan, Monoprix, La Redoute, Magasins U, Bellewaerde) featured in the partner logo section, offering exclusive shopping discounts and deals to AmHappy members across multiple categories including home, electronics, groceries, and furniture.
• SmartboxcoreGTM or Marketing PartnerGift experience box partner featured in the bons plans catalog, offering flexible gift experiences (weekend getaways, dining, spa) to AmHappy members.
• MK2coreGTM or Marketing PartnerIndependent French cinema chain partner offering discounted tickets to AmHappy members, featured in the bons plans section alongside national cinema networks.
• MONETICO / CICcoreTechnology or IntegrationMONETICO (CIC bank) provides payment processing infrastructure for the AmHappy platform. Credit card payments on the platform are secured via MONETICO's 3D Secure system, as stated in the CGU. This is the primary payment service provider for the e-commerce and ticketing operations.
• Brevo (ex Sendinblue)coreTechnology or IntegrationBrevo is AmHappy's email marketing and newsletter service provider, used for transactional emails, newsletters, and commercial communications. Brevo processes marketing interaction data (clicks, openings) retained for up to 3 years. Brevo is GDPR-compliant and used across both the website and app for user communications.
• Google AnalyticscoreTechnology or IntegrationGoogle Analytics is used for web audience measurement and analytics across the amhappy.fr website and app, in compliance with GDPR. Data is processed by Google, potentially outside the EEA, under standard contractual clauses.
• Google FirebasecoreTechnology or IntegrationGoogle Firebase is used for push notification delivery and app usage data collection in the AmHappy mobile application, in compliance with GDPR.
• Meta Business Suite (Facebook/Instagram)coreTechnology or IntegrationMeta Business Suite is used for social media management and scheduling across AmHappy's Facebook and Instagram accounts, with data potentially transferred outside the EEA under standard contractual clauses.
• OVHcoreTechnology or IntegrationOVH is the web hosting provider for the amhappy.fr website and application, as stated in the legal notices. OVH SAS is a French cloud and web hosting company.
• GWM AgencyminorImplementation/ SI/ Consulting PartnerGWM Agency is the website development agency responsible for the design and construction of the amhappy.fr website and application, as stated in the legal notices.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Glady: French employee benefits platform offering gift cards, meal vouchers, and CSE-like benefits. Direct competitor targeting SMBs with a digital-first model similar to AmHappy's platform.
• Swile: French multi-product employee benefits platform (meal vouchers, gift cards, mobility, savings). Direct competitor to AmHappy in the SMB CSE/benefits space with broader product suite and significant venture funding (raised €200M+).
• CSE Link: French externalized CSE management platform that handles benefits administration for SMBs. Directly comparable to AmHappy's CSE externalisé offering with similar target customer profile.
• Bimpli (ex-Apetiz): Bimpli is a Natixis/Groupe BPCE-backed French employee benefits platform offering meal vouchers, gift cards, and CSE solutions. Directly competes with AmHappy in the SMB benefits administration segment.
• Up (formerly Up France / WeSave): French employee benefits and payment solutions provider offering meal vouchers, gift cards, and CSR/quality-of-life-at-work services. Direct peer in the SMB CSE benefits segment.

Emerging players

• Wittyfit: French QVT (quality of life at work) and employee engagement platform with benefits/discounts features. Emerging player with partial overlap to AmHappy's employee benefits value proposition.
• People Spheres: French HR Tech platform that aggregates HR applications including benefits administration. Overlaps with AmHappy on the HR Tech / benefits stack for SMB-to-mid-market French employers.

Broad incumbents

• Edenred: Global leader in employee benefits (Ticket Restaurant, etc.) with multi-billion euro market cap. Competes with AmHappy in the meal voucher and benefits space but serves primarily enterprise clients; broad incumbent in the broader category.
• Sodexo (Pluxee): Global benefits and food services giant (Pluxee is the benefits spin-off). Competes with AmHappy across meal vouchers and CSE solutions as a broad incumbent with extensive international footprint.

Others

• Les Avantages Sociaux (ANCV partner ecosystem): ANCV (Agence Nationale pour les Chèques-Vacances) and its approved distributor ecosystem regulate and distribute holiday vouchers in France. Indirect ecosystem connection as AmHappy is an approved ANCV distributor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/amhappy.fr
• LinkedInlinkedin.com/company/amhappy
• Instagraminstagram.com/amhappy_france

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AmHappy