Social Layer
Social Layer builds modular decentralized social infrastructure for pop-up communities and network state initiatives, offering a self-serve platform (app.sola.day) with multi-protocol integration and portable data ownership. It serves pop-up city builders and hyper community builders globally, powering projects including Shanhaiwoo, The Mu, Vitalia, and Zumap.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount—
- GTM typeB2C
- OfferingSoftware
What Social Layer does
Social Layer is a privately held IT company that designs and develops decentralized modular social infrastructure for pop-up communities and cities. Its core product is the Social Layer Framework, a turnkey platform delivering multi-protocol integration, extensibility and composability, portable and ownable data, and community management tooling aimed at solving coordination, scalability, and data ownership challenges for ephemeral communities. The company distributes via a self-serve web application (app.sola.day) under the consumer-facing brand sola.day, and operates four proof-of-concept community projects built on the framework: Shanhaiwoo (gamification for event initiators), The Mu (blockchain and cryptography developer community active in Chiangmai, Thailand), Vitalia (the first hub on the Caribbean island of Roatán inside a Special Economic Zone), and Zumap (an interactive map infrastructure for Network State communities).
The business model is product-led growth targeting hyper community builders, with revenue generated through platform services on a subscription or recurring basis; pricing is not publicly disclosed and the primary customer segments are pop-up city builders and hyper community builders. The company's claimed network of 25,000+ community builders is cultivated through organic channels — Twitter/X, Telegram, blog, newsletter, and an open-source GitHub presence — rather than through institutional sales motions. Social Layer is privately held with no disclosed funding rounds, headcount, revenue, or named enterprise customers in the source data, and operates globally with no disclosed ownership or parent-company relationships.
Social Layer firmographics
Firmographics- Name
- Social Layer
- Legal name
- Social Layer
- Website
- https://sociallayer.im
- Company type
- Private
- Operating status
- Operating
- Short description
- Social Layer builds modular decentralized social infrastructure for pop-up communities and network state initiatives, offering a self-serve platform (app.sola.day) with multi-protocol integration and portable data ownership. It serves pop-up city builders and hyper community builders globally, powering projects including Shanhaiwoo, The Mu, Vitalia, and Zumap.
- Ownership category
- akta.pro rank
Social Layer industry classification
Industry- Product category
- Decentralized Community Infrastructure
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Interest-Based Communities & Forums (BPAMABAC)
- akta.pro secondary industries
- Local & Neighborhood Communities (BPAMABAG), Gaming Social Networks & Community Platforms (profiles, guilds, forums, discovery) (MPAFAIAD)
Keywords
Social Layer business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Platform Services: Social Layer provides infrastructure and framework services for building pop-up communities and cities. Revenue is generated through platform usage, likely subscription-based or transaction-based models for community management and coordination services.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Social Layer product offering
Product offeringCore offering
Social Layer provides a turnkey modular framework and infrastructure for designing, scaling, and sustaining pop-up communities and cities. The platform offers multi-protocol integration, extensibility, composability, portable and ownable data, and community management tools, delivered through a self-serve web application at app.sola.day.
Product overview
Social Layer is a unified platform providing a turnkey framework and infrastructure for designing, scaling, and sustaining pop-up communities and cities. The core Social Layer Framework offers multi-protocol integration, extensibility, composability, portable and ownable data, and community management features. Several community projects are built on this platform: Shanhaiwoo (gamification for event initiators), The Mu (blockchain dev community in Chiangmai), Vitalia (first hub on Roatán island), and Zumap (interactive map for Network States). Together, these products form a modular ecosystem for building decentralized, pop-up communities and cities.
Differentiator
Problem solved
Functional benefit
Brands
- Shanhaiwoo: Gamification in Community Building - a game designed to encourage people to become event initiators and engage more actively in public spaces.
- The Mu
- Vitalia
- ZuMap
Products and services
- Social Layer Framework A modular social infrastructure framework providing multi-protocol integration, extensibility and composability, portable and ownable data, and community management and customization features for community builders creating pop-up cities and network state initiatives.
- Shanhaiwoo A community-building game that gamifies event initiation and public-space engagement, designed to reflect vibe and identity through process details for pop-up city participants.
- The Mu A developer community platform that solves real-world problems using blockchain and cryptography, coordinating community events across multiple venues and encouraging members to host their own events (e.g., Mu Chiangmai).
- Vitalia A hub infrastructure project on Roatán island in a Special Economic Zone that facilitates daily city events, record-keeping, and supports residents building companies with funding and accelerator support.
- ZuMap An interactive map infrastructure for Network State communities that preserves memories and emotional bonds formed in ephemeral cities, allowing absent members to sense the presence and shared connections.
Companies that use Social Layer
Customer profileSegments2 records
Ideal customer profiles1 record
Social Layer technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Social Layer partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Social Layer competitors and assessment
Company assessmentEmerging players
- Disco: Web3-native community and learning platform with tokenized membership. Comparable to Social Layer as a community-infrastructure layer for tokenized/credentialed cohorts and decentralized groups.
- Charmverse: DAO and community workspace for proposals, bounties, and contributor coordination. Comparable to Social Layer's developer/community coordination tooling, particularly aligned with The Mu's use case.
- Lens Protocol: Decentralized social graph protocol emphasizing portable profiles and user-owned data. Overlaps with Social Layer's data-portability and multi-protocol positioning within the Web3 social stack.
- Farcaster: Decentralized social protocol with portable identity and ownable data. Comparable to Social Layer's portable-ownable-data architecture and Web3-native community ethos, though optimized for social graphs rather than pop-up cities.
- Guild.xyz: Token-gated community management platform for DAOs and Web3 groups. Comparable in serving decentralized community builders, though focused on access control rather than full pop-up-city coordination.
Direct peers
- Bettermode: White-label community platform with embeddable components and customization. Comparable to Social Layer's modular, composable community framework targeting builders who want plug-in community infrastructure.
- Circle: Community-platform SaaS offering branded communities, courses, and events for creators and SMBs. Closely matches Social Layer's self-serve, subscription-based community infrastructure model.
- Discourse: Open-source community discussion platform with extensible, self-hostable architecture. Comparable to Social Layer as developer-oriented, modular community infrastructure that emphasizes portability and customization.
- Geneva: Group-based community platform supporting multiple smaller communities under one app. Comparable in the multi-community coordination use case that Social Layer targets with pop-up cities and ephemeral groups.
- Mighty Networks: A leading community-platform SaaS for creators, brands, and cohorts. Directly comparable to Social Layer as a turnkey platform for building and managing interest-based communities with events and member engagement.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Social Layer social profiles
Digital presenceSocial Layer financial estimates
Financial estimateRevenue estimate
Valuation estimate
Social Layer leadership team
Management profileNumber of profiles
Social Layer funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Social Layer M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Social Layer
What does Social Layer do?
Social Layer provides a turnkey modular framework and infrastructure for designing, scaling, and sustaining pop-up communities and cities. The platform offers multi-protocol integration, extensibility, composability, portable and ownable data, and community management tools, delivered through a self-serve web application at app.sola.day.
Is Social Layer a public or private company?
Social Layer is a private company. It is classified as unknown and is currently operating.
When was Social Layer founded?
Social Layer was founded in -1.
How does Social Layer make money?
One revenue line is on record: platform Services.
Who are Social Layer's main competitors?
Emerging players on record are Disco, Charmverse, Lens Protocol, Farcaster and Guild.xyz. Direct peers are Bettermode, Circle, Discourse, Geneva and Mighty Networks.
Does Social Layer have an API?
No public API is recorded for Social Layer.
What industry is Social Layer in?
Social Layer's product category is Decentralized Community Infrastructure. Its primary akta.pro industry code is BPAMABAC, Interest-Based Communities & Forums, with a secondary code of BPAMABAG, Local & Neighborhood Communities. Its SIC code is 7372.