12go Asia Pte. Ltd.

What 12go Asia Pte. Ltd. does

12Go Asia Pte. Ltd. is a Singapore-incorporated private company founded in 2012 that operates a multi-modal ground and regional transport booking aggregation platform under the brand 12Go. The platform enables travelers to search, compare, and purchase tickets for trains, buses, ferries, flights, taxis, vans, and transfers across 50+ countries spanning Southeast Asia, Europe, the Middle East, Oceania, the Americas, and Africa. Inventory is sourced through integrations with major carriers including FlixBus, Deutsche Bahn, SAS, Eurostar, Pegasus Airlines, FlixTrain, and numerous regional operators, with the platform monetizing via commission on each ticket sold. Distribution occurs through the proprietary website 12go.com and native iOS and Android applications (cumulatively 2M+ downloads with a 4.7 store rating), supported by three dedicated B2B portals: an Agent affiliate program, a Reseller portal for travel agents, and an Operator portal for transport providers listing their inventory.

Name

12go Asia Pte. Ltd.

Legal name

12Go Asia Pte. Ltd.

Website

https://12go.com

Company type

Private

Founded year

2012

Operating status

Operating

Ownership category

akta.pro rank

Product category

Online Travel Booking

NAICS

Travel Agencies (561510)

SIC

Transportation Services (4700)

akta.pro primary industry

Ground Transport Booking Platforms (Rail/Bus/Shuttle) (THALAFAD)

akta.pro secondary industries

Air Booking Platforms & Flight Marketplaces (THALAFAA), Air Travel Booking Platforms (Flights) (BPAMAIAB), Rail Content Aggregators & Connectivity APIs (THALAJAE), Online Booking Tools (OBT) & Corporate Booking UX (THALAGAD)

Keywords

• Online travel booking
• Transport ticket aggregation
• Multi-modal travel platform
• Ground transportation booking
• Rail and bus tickets

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Ticket Sales Commission: Platform charges commission on each ticket sold through the marketplace, connecting passengers with transport operators including FlixBus, Deutsche Bahn, SAS, Eurostar, and regional carriers

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

12Go operates an online travel booking platform and mobile apps that aggregate trains, buses, ferries, flights, taxis, vans, and transfers from multiple transport operators worldwide. Users can search, compare, and purchase tickets across transport modes in a single interface across 50+ countries. The company also operates dedicated B2B portals for travel agents, resellers, and transport operators to access and manage inventory on the platform.

Product overview

12Go Asia Pte. Ltd. operates a travel booking aggregation platform that connects users with multiple transport operators offering trains, buses, flights, ferries, transfers, and vans. The core 12Go Platform and Mobile Application enable direct ticket booking across 2M+ downloads, while specialized portals serve distinct B2B segments: the Agent Portal for affiliate partners, Reseller Portal for travel agents requiring white-label access, and Operator Portal for transport providers. Additional services include Rail Passes for multi-journey train travel and Group Bookings for charter or bulk ticket arrangements.

Differentiator

Problem solved

Functional benefit

Products and services

• 12Go Online Booking Platform Core online travel booking platform (12go.com) that aggregates trains, buses, ferries, flights, taxis, vans, and transfers from multiple operators worldwide, allowing users to search, compare, and purchase tickets across transport modes.
• 12Go Mobile Application

Segments1 record

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core.

• FlixBuscoreTechnology or IntegrationMajor bus operator integrated on platform offering standard and premium bus services across Europe including Germany, Czech Republic, and international routes
• Deutsche BahncoreTechnology or IntegrationGerman national railway integrated for train ticket sales across domestic and international routes
• SAS (Scandinavian Airlines)coreTechnology or IntegrationNordic airline integrated for flight bookings on Scandinavian and international routes
• EurostarcoreTechnology or IntegrationHigh-speed rail operator connecting major European cities (Paris, Brussels, Amsterdam, London) integrated for ticket sales
• Pegasus AirlinescoreTechnology or IntegrationTurkish low-cost airline integrated for domestic and international flight routes, particularly popular on Turkey-Europe routes
• FlixTraincoreTechnology or IntegrationFlixBus-affiliated train operator integrated for green train travel across Germany and neighboring countries

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• BusBud: BusBud is an intercity bus booking platform operating across the Americas and other regions. It competes with 12Go in bus ticketing aggregation, particularly on routes in Mexico, Canada, and South America.
• Rome2Rio: Rome2Rio is a global multimodal transport search engine comparing train, bus, ferry, flight, and driving options worldwide. Its scope, business model, and target traveler closely mirror 12Go's.
• Kiwi.com: Kiwi.com is a travel booking platform combining flights, trains, buses, and transfers into single itineraries. Its virtual interlining and multimodal approach mirror 12Go's ground-transport aggregation model.
• Wanderu: Wanderu is a North American bus and train aggregator, primarily serving intercity ground transport. While regionally focused, it competes in the same aggregation niche as 12Go for budget ground-travel booking.
• Trainline: Trainline is Europe's largest independent rail and coach ticket retailer. It overlaps directly with 12Go on European train and bus ticketing and offers a comparable consumer-facing booking experience.
• Omio: Omio (formerly GoEuro) is a leading multi-modal transport aggregator across trains, buses, and flights in Europe. It directly competes with 12Go in the same niche of cross-mode European ground transport booking.

Broad incumbents

• FlixBus: FlixBus is a major European intercity bus operator and increasingly rail (FlixTrain). As both a key integration partner and a direct competitor with its own booking platform, it represents a broader incumbent in ground transport.
• Booking.com: Booking.com has expanded beyond hotels into flights, car rentals, and ground transport via its Booking.com for Travel Agents program. It is a broad incumbent that competes with 12Go for the same budget traveler's wallet.
• Skyscanner: Skyscanner is a global travel search engine covering flights, hotels, and increasingly car and rail. Its scale and brand make it a broader incumbent competing with 12Go for multimodal travel discovery.

Regional players

• RedCoach: RedCoach is a US-focused premium motorcoach operator with direct booking. As a regional player in bus transport, it represents a non-overlapping geographic competitor to 12Go in North American ground transport.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/12go

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 12go Asia Pte. Ltd.