Hollywood Undead

What Hollywood Undead does

Hollywood Undead is an American nu-metal/rock band founded in 2005 and based in Los Angeles that creates, records, releases, and performs original rock and hip hop-inflected music. Its core products are music releases (singles, albums, and collaborations such as the 2024 single "Feels Like Home" featuring Jeris Johnson), live concert performances promoted via an active tour schedule, and branded merchandise sold through a direct-to-consumer e-commerce storefront at store.hollywoodundead.com. New music is distributed through the Sumerian Records label across streaming platforms.

The band's business model operates on three revenue streams: touring and live performance, merchandise sales, and music streaming/digital sales. Go-to-market is multi-channel: a direct-to-consumer e-commerce and website hub, event-driven touring, and a community-led "Undead Army" email list that drives recurring engagement for new releases and merchandise drops. Distribution is global via the e-commerce store and streaming platforms, with no publicly disclosed pricing or subscription tiers.

The company is privately held, with 1-10 employees and no disclosed ownership structure, funding rounds, or institutional investors. There is no information on management team composition, corporate parent, or financial performance. The band is operationally active, as evidenced by ongoing release and touring activity, but the absence of growth signals (no hiring, no funding, no expansion announcements) limits insight into scale trajectory.

Name

Hollywood Undead

Website

https://hollywoodundead.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Hollywood Undead is a Los Angeles-based nu-metal/rock band founded in 2005 that creates and performs original music, sells branded merchandise through direct-to-consumer e-commerce, and tours actively for a global fan base known as the "Undead Army."

Ownership category

akta.pro rank

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Touring and Live Performances: Revenue generated from live concert performances. The band maintains an active touring schedule with upcoming tour dates displayed on their website.
2. Merchandise Sales: Sale of band merchandise including clothing, accessories, and other branded items through the official store at store.hollywoodundead.com.
3. Music Streaming and Digital Sales: Revenue from music releases distributed through streaming platforms and digital stores. New single 'Feels Like Home' is distributed via streaming platforms.

Go-to-market motion3 records

Distribution channels2 records

Marketing channels3 records

Core offering

Hollywood Undead is a rock/nu-metal band that creates, records, and releases original music such as singles and albums, performs live concerts on tour, and sells branded merchandise including apparel and accessories through their official online store. Their most recent release is the single "Feels Like Home" featuring Jeris Johnson, distributed via Sumerian Records on streaming platforms.

Product overview

Hollywood Undead is a musical artist/band offering original music releases (singles and albums), live tour performances, and branded merchandise through their online store. Their recent work includes the 2024 single 'Feels Like Home' featuring Jeris Johnson. The portfolio consists of their core music products and a merchandise retail operation.

Differentiator

Problem solved

Functional benefit

Products and services

• Hollywood Undead Music Releases Original music including singles, albums, and collaborations created and released by the Hollywood Undead band, distributed via streaming platforms and digital stores. Targeted at fans of rock and nu-metal music.
• Hollywood Undead Merchandise Store Online retail store selling band-branded merchandise including clothing, apparel, and accessories directly to fans worldwide.
• Feels Like Home (Single) Recent single collaboration with Jeris Johnson featuring Hollywood Undead, released 2024 on Sumerian Records, distributed via streaming platforms. Targeted at existing fans and new listeners of rock/nu-metal.
• Live Tour Performances Live concert performances by the band at venues worldwide, with tour dates promoted on the official website. Targeted at fans attending live rock/nu-metal concerts.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights5 records

Direct peers

• Escape the Fate: American rock band formed in 2005 with a similar post-hardcore/alternative-metal sound and mid-tier touring presence, sharing a directly overlapping fan demographic with Hollywood Undead.
• Papa Roach: American rock band with a nu-metal/rap-rock heritage closely aligned with Hollywood Undead's sound and an established touring, merchandise, and streaming revenue model.
• Five Finger Death Punch: American heavy metal band with a touring-and-merchandise-driven business model in the same rock/metal ecosystem, though at a larger commercial scale than Hollywood Undead.
• Bring Me The Horizon: British rock/metal band that began in the same mid-2000s heavy scene as Hollywood Undead and operates a comparable touring, merch, and streaming business, now at a significantly larger scale.
• Asking Alexandria: British rock/metalcore band formed in 2008 with a similar touring-and-merchandise business model in the same era and overlapping heavy-rock audience as Hollywood Undead.
• Falling In Reverse: American rock band formed in 2008 in the same post-hardcore/rock scene as Hollywood Undead, with comparable touring cadence and direct-to-fan merchandise operations.
• Of Mice & Men: American metalcore/rock band formed in 2009 operating in the same heavy-rock touring circuit as Hollywood Undead with a comparable revenue mix of touring, streaming, and merchandise.
• Black Veil Brides: American rock band formed in 2006 with a comparable nu-metal/post-hardcore aesthetic, mid-tier touring scale, and similarly engaged fan community.

Broad incumbents

• Linkin Park: Historic nu-metal band that pioneered the genre in which Hollywood Undead operates; a broader incumbent in the same musical category with a much larger audience and catalog reach.
• System of a Down: Historic nu-metal/alternative metal band that established the genre foundation Hollywood Undead builds on; operates at a much larger scale as a legacy rock incumbent.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/hollywoodundead
• Facebookfacebook.com/hollywoodundead
• LinkedInlinkedin.com/company/hollywood-undead

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hollywood Undead