Adag
ADAGP is a French non-profit collective rights management organization founded in 1953 that administers copyright royalties for visual artists and their heirs across reproduction, resale (droit de suite), and digital uses, licensing major streaming platforms and operating a 55-society reciprocal international network.
- Company typePrivate
- Founded1953
- HeadquartersParis, France
- Headcount—
- GTM typeB2B
- OfferingServices
What Adag does
ADAGP (Société des Auteurs dans les Arts graphiques et plastiques) is a French non-profit collective rights management organization (société civile à capital variable) founded in 1953 to administer copyright for visual artists — including painters, sculptors, illustrators, cartoonists, photographers, designers, and applied arts professionals — and their heirs. Headquartered at 11 Rue Duguay-Trouin in Paris, ADAGP collects and distributes royalties for reproduction, public representation, resale (droit de suite), and statutory collective rights (private copying, TV retransmission, reprography, educational use, public lending, and neighbouring rights). It is a member of CISAC and EVA, and operates within a reciprocal network of 55 sister societies worldwide, including Poland's ZAiKS, which joined in October 2025.
The organization runs a member-facing extranet (Espace Adhérent) and a self-serve online authorization request portal (demande.adagp.fr), supplemented by an online payment system, a droit de suite calculator, and a publicly searchable Répertoire des artistes. Internally, ADAGP operates AIR (Automated Image Recognition) — a proprietary computer vision system for identifying artworks and reconciling usage — and provides members with AI-protection guidance including Glaze and Nightshade defensive tools and a machine-readable opt-out mechanism against text-and-data-mining exceptions. In June 2025, ADAGP opened L'Atelier at 76 bis Rue de Rennes, a collaborative workspace featuring digitization (Scanlab), co-working (La Fabrique), and a member lounge (La Cafèt) offered free of charge to adherents; Scanlab reached approximately 97% occupancy within 2.5 months of opening.
ADAGP operates as a membership-governed, democratically elected entity with no external shareholders: board elections in 2021 installed Hervé Di Rosa as President (also President of CIAGP) with Marie-Anne Ferry-Fall as Directrice Générale. Revenue is derived from licensing royalties across publishing, press, exhibitions, advertising, multimedia, audiovisual (streaming platform agreements with Disney+, HBO Max, Paramount+, T18, Netflix, and Meta), and art-market resale channels. In 2022, ADAGP became the first French collective management organization to obtain extended collective licensing (LCE) approval, covering sectors such as scientific publishing. Pricing follows statutory rate schedules by usage category, and the L'Atelier facility, public awards programs (Révélation Bande dessinée, Révélation Art urbain, Prix Photographie & Sciences, Bourse Dynamo!), and a network of cultural partnerships (Rencontres d'Arles, Quai des Bulles, Monnaie de Paris) deepen community engagement alongside the core licensing franchise.
Adag firmographics
Firmographics- Name
- Adag
- Legal name
- ADAGP (Société des Auteurs dans les Arts graphiques et plastiques)
- Website
- https://adagp.fr
- Company type
- Private
- Founded year
- 1953
- Operating status
- Operating
- Short description
- ADAGP is a French non-profit collective rights management organization founded in 1953 that administers copyright royalties for visual artists and their heirs across reproduction, resale (droit de suite), and digital uses, licensing major streaming platforms and operating a 55-society reciprocal international network.
- Ownership category
- akta.pro rank
Adag industry classification
Industry- Product category
- Collective Rights Management
- NAICS
- Lessors of Nonfinancial Intangible Assets (except Copyrighted Works) (533), Music Publishers (51223), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (711410)
- SIC
- Patent Owners & Lessors (6794), Services-Allied To Motion Picture Distribution (7829)
- akta.pro primary industry
- Music Rights Administration & Royalty Processing (Admin, Accounting, Statements) (MPAIAKAD)
- akta.pro secondary industries
- Performing Rights Organizations (PROs) & Public Performance Licensing (MPAIAKAA), Creator Licensing & Rights Monetization (UGC Licensing, Music/Video Rights) (MPACAFAK), Royalty, Reporting & Revenue Share Administration (MPADALAJ)
Keywords
Where Adag is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Adag business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Reproduction and representation rights: ADAGP collects and distributes royalties for the reproduction and public representation of visual artworks, including uses in publishing, press, exhibitions, advertising, and digital media.
- Droit de suite (resale right): Manages the droit de suite (resale royalty right), which entitles visual artists and their heirs to a percentage of the sale price when their works are resold on the art market through auction houses or galleries.
- Collective rights (copie privée, retransmission TV, reprographie, pedagogical use, lending right, neighbouring rights): Mandatory collective rights administered by law: private copying remuneration, TV retransmission rights, reprography (photocopying), educational use royalties, public lending remuneration, and neighbouring rights for press. These are distributed to members twice yearly.
- Extended collective licensing agreements: ADAGP was the first French copyright collective to obtain approval for extended collective licensing (LCE), enabling broad licensing of visual arts works for specific sectors such as scientific publishing.
- Audiovisual licensing agreements: Collective agreements with streaming platforms (Netflix, Disney+, Paramount+, Warner Bros. Discovery/HBO Max, T18) for the audiovisual use of visual arts works.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Statutory royalty rates by usage category |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Adag product offering
Product offeringCore offering
ADAGP is a French collective rights management organization (société civile à capital variable) that administers copyright and neighbouring rights on behalf of visual artists and their heirs. It licenses reproduction, representation, and resale (droit de suite) rights, collects royalties from publishers, cultural institutions, broadcasters, and digital platforms, and redistributes them to its members. It also administers mandatory collective rights (private copying, TV retransmission, reprography, educational use, public lending) and runs artistic creation support programs.
Product overview
ADAGP is a collective copyright management society for visual arts (Société des Auteurs dans les Arts Graphiques et Plastens) founded in 1953. The organization operates as a unified platform offering copyright management services for visual artists and rights holders. Its core digital products include: the online Artist Directory (Répertoire des artistes), the Online Authorization Request system, Online Payment portal, the Droit de Suite Calculator, and the L'Atelier collaborative workspace. ADAGP also provides AIR (Automated Image Recognition) for artwork identification, manages collective rights, and offers artistic creation support programs including the Révélations prize series. The organization advocates for artists' rights, particularly regarding AI and digital challenges.
Differentiator
Problem solved
Functional benefit
Brands
- L'Atelier: A collaborative workspace and meeting place for ADAGP members, opened in June 2025, offering digitization services (Scanlab), co-working space (La Fabrique), and a casual lounge area (La Cafèt').
- AIR
Products and services
- Reproduction and Representation Rights Licensing Collective licensing of reproduction and public representation rights for visual artworks, with statutory royalty rates applied by usage category. Authorizations are requested via ADAGP's online portal and granted to publishers, press, exhibition organizers, advertisers, and multimedia users.
- Droit de Suite (Resale Rights) Administration Administration of the droit de suite (resale royalty right), entitling visual artists and their heirs to a percentage of the sale price when their works are resold on the art market through auction houses and galleries. Includes an online resale rights calculator.
- Collective Rights Management Statutorily mandated collective rights administration covering private copying remuneration, TV retransmission rights, reprography (photocopying), educational use royalties, public lending remuneration, and neighbouring rights for press, distributed to members twice yearly.
- Extended Collective Licensing (LCE) Extended collective licensing enabling broad licensing of visual arts works for specific sectors such as scientific publishing, covering repertoires beyond direct member mandates.
- Online Authorization Request Service Self-serve online portal (demande.adagp.fr) that processes authorization requests for artwork reproduction across editions, press, exhibitions, advertising, and multimedia. Used by cultural institutions, publishers, audiovisual producers, and digital platforms.
- Online Payment Service
Quantifiable outcome
- Over 15,000 member votes cast in 2025 general assembly, demonstrating broad member engagement
- +1 more outcomes
Companies that use Adag
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Adag technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature3 records
Adag partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered key, flagship and core.
- Monnaie de PariskeyCollaboration agreement between ADAGP and Monnaie de Paris for the minting of collector coins featuring Marc Chagall's artworks, with rights managed by ADAGP on behalf of the artist's estate.
- T18keyAgreement between SACD, ADAGP, and T18 for the broadcast and digital exploitation of dramatic and visual arts works on the T18 network, ensuring fair author remuneration.
- Paramount+keyCollective licensing agreement between SACD, ADAGP, and Paramount+ covering audiovisual exploitation of dramatic and visual arts works on the streaming platform in France.
- Warner Bros. Discovery France (HBO Max)keyContract between SACD and ADAGP with Warner Bros. Discovery France for HBO Max streaming platform covering audiovisual rights for dramatic and visual arts works.
- Disney+keyRenewed collective contract between SACD and ADAGP with Disney+ for streaming audiovisual works, covering French and European content on the platform.
- Meta (Facebook/Instagram)flagshipGroundbreaking agreement between Meta and ADAGP for the licensing of visual arts works on Meta's platforms. Negotiations to renew the October 2024 agreement failed in June 2026.
- Quai des BullescoreLongstanding partnership for the Révélation Bande dessinée award, recognizing emerging comic artists. Now in its 11th edition.
- La Villa Pérochon — CACPcoreCo-organizer of the Prix Photographie & Sciences with ADAGP and Fondation Swiss Life, supporting contemporary photographic creation bridging photography and science.
- Fondation Swiss LifecoreCo-sponsor of the Prix Photographie & Sciences prize with ADAGP and La Villa Pérochon — CACP, supporting photographers bridging photography and science.
- Association Juste IcicorePartnership for the Révélation Art urbain award supporting emerging street art artists, now in partnership with Juste Ici.
- La Sofia (Société française des intérêts des auteurs de l'écrit)coreADAGP is compatible with membership in La Sofia for joint collection of collective rights (private copying, reprography, etc.). La Sofia administers extended licensing for unavailable books (ReLIRE).
- Wikimédia FrancekeyJoint statement with Wikimédia France on extended collective licensing, published October 2022, concerning the use of visual arts works on Wikimedia platforms.
- CISAC (Confédération Internationale des Sociétés d'Auteurs et Compositeurs)flagshipADAGP is a member of CISAC, the global confederation of authors' societies. Its director and president participate in CISAC governance, congresses, and international working groups on copyright.
- EVA (European Visual Artists)coreADAGP participates in EVA activities including European conferences on artistic copyright. EVA is the European grouping of visual artists' societies.
- ZAiKS (Poland)corePolish collective management organization became ADAGP's 55th sister society in October 2025, expanding the international reciprocal representation network.
- Centre national des arts plastiques (Cnap)keyADAGP identified as a key player in Martin Bethenod's report on strengthening support for the French art scene, recommending Cnap take a coordinating role for the visual arts sector.
- France CréativekeyADAGP is a founding member of France Créative, a platform of cultural and creative sector organizations that published the first Panorama of Cultural and Creative Industries in France.
- Palais de TokyokeySalon de Montrouge winners gain exhibition opportunities at Palais de Tokyo and at Biennale Jeune Création Européenne as part of ADAGP's prize package.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Adag competitors and assessment
Company assessmentDirect peers
- VG Bild-Kunst: VG Bild-Kunst is Germany's leading visual arts collecting society, administering reproduction, participation, and remuneration rights for visual artists. It is a sister society of ADAGP and operates a comparable extended licensing and statutory collective rights model.
- Artist Rights Society (ARS): ARS is the U.S. copyright licensing organization for visual artists, representing rights for reproduction and other uses. It is functionally analogous to ADAGP for the American market and is a sister society within CISAC's reciprocal network.
- PICTORIGHT: PICTORIGHT is the Dutch collective management organization for visual creators (visual artists, photographers, illustrators). It performs the same rights administration and royalty distribution functions as ADAGP, making it one of the most direct international peers.
- SACEM: SACEM is France's principal music performing rights organization, structurally identical to ADAGP as a French société civile collective management organization. It administers rights, collects royalties, and distributes to creators — making it the closest functional analogue in ADAGP's home market, only for music rather than visual arts.
- KUVASTO: KUVASTO is the Finnish visual artists' copyright society, administering reproduction rights and collecting royalties for visual creators. It is a direct international peer of ADAGP, operating a similar collective rights model on a smaller national scale.
- VEGAP: VEGAP is the Spanish visual arts collective rights management organization, directly comparable to ADAGP in mandate (managing reproduction and representation rights for visual artists). It is a sister society within ADAGP's international reciprocal network and shares statutory CMO structure.
- SOFAM: SOFAM is the Belgian collective management organization for visual arts authors. It manages reproduction rights for visual artists in Belgium and is a sister society of ADAGP within the international reciprocal network.
Broad incumbents
- SABAM: SABAM is Belgium's broad multi-discipline authors' society covering music, audiovisual, and visual arts. While it has overlapping visual arts rights administration with ADAGP, its scope is much wider across creative disciplines, making it a broader incumbent in the same overall rights management industry.
- SIAE: SIAE is Italy's multi-discipline authors' society covering music, cinema, literature, and visual arts. It shares the same collective management and statutory OGC model as ADAGP but operates across a broader portfolio of creative disciplines.
Others
- CISAC: CISAC is the international confederation of authors' societies, of which ADAGP is a member. It is not a competing CMO but the global industry body that coordinates standards, governance, and reciprocal agreements across the network of CMOs in which ADAGP operates.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Adag social profiles
Digital presenceAdag financial estimates
Financial estimateRevenue estimate
Valuation estimate
Adag leadership team
Management profileNumber of profiles
Profiles4 records
Adag funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Adag M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Adag
What does Adag do?
ADAGP is a French collective rights management organization (société civile à capital variable) that administers copyright and neighbouring rights on behalf of visual artists and their heirs. It licenses reproduction, representation, and resale (droit de suite) rights, collects royalties from publishers, cultural institutions, broadcasters, and digital platforms, and redistributes them to its members. It also administers mandatory collective rights (private copying, TV retransmission, reprography, educational use, public lending) and runs artistic creation support programs.
Is Adag a public or private company?
Adag is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Adag founded?
Adag was founded in 1953.
Where is Adag based?
Adag is headquartered in Paris, France, in the Europe region.
How does Adag make money?
Five revenue lines are on record. Reproduction and representation rights are the primary driver. The others are droit de suite (resale right), collective rights (copie privée, retransmission TV, reprographie, pedagogical use, lending right, neighbouring rights), extended collective licensing agreements and audiovisual licensing agreements.
Who are Adag's main competitors?
Direct peers on record are VG Bild-Kunst, Artist Rights Society (ARS), PICTORIGHT, SACEM, KUVASTO, VEGAP and SOFAM. Broad incumbents are SABAM and SIAE. CISAC is listed as an others.
Does Adag have an API?
No public API is recorded for Adag.
What industry is Adag in?
Adag's product category is Collective Rights Management. Its primary akta.pro industry code is MPAIAKAD, Music Rights Administration & Royalty Processing (Admin, Accounting, Statements), with a secondary code of MPAIAKAA, Performing Rights Organizations (PROs) & Public Performance Licensing. Its NAICS code is 533 and its SIC code is 6794.