Bike Powered Events

What Bike Powered Events does

Bike Powered Events, founded in 2009 and headquartered in Baltimore, Maryland, designs, manufactures, and rents pedal-powered event equipment and delivers full-service event activations across the United States. The company's core technology consists of stationary bicycles configured as human-powered electrical generators that produce 100% of their own electricity through pedaling, requiring no external power source. It operates nine distinct product lines built on this platform: a blender bike branded as Wheely Good Smoothies, a Spin Art station, a Rainbow Rider, a Device Charging station, a Bubble Factory, a Kaleidoscope Disco lighting display, a Sound System, a Holiday Tree, and a Canopy setup.

The business operates a dual-channel revenue model. DIY rentals are shipped nationwide at flat rates, priced at $799 for the blender bike and $1,099 for the Spin Art station, targeting smaller buyers and self-organized events. Full-service event activations, where the company handles delivery, setup, and on-site operation, start at $2,000 in the Mid-Atlantic region. The customer base spans more than 20 named enterprise clients across diverse sectors, including Cigna, Google, Marriott, CVS Health, Costco, Lidl, United Airlines, New York Life, M&T Bank, Reebok, Intuit, Johns Hopkins, Fairfax County, SHRM, FMC Corporation, Gusto, Alpine Fresh, and Rewiring America, alongside experiential marketing agencies Freeman and GPJ. End-use segments include workplace and corporate events, health fairs, expos and conventions, schools and universities, brand activations, and festivals.

Bike Powered Events is structured as a private LLC with 11-50 employees. No external funding rounds, acquisitions, or leadership changes are disclosed in the available data. The company's strategic emphasis is on product-line expansion within the pedal-powered niche and on extending its geographic reach through nationwide shipping of DIY rentals.

Name

Bike Powered Events

Legal name

Bike Powered Events LLC

Website

https://bikepoweredevents.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Bike Powered Events, founded 2009 in Baltimore, designs and rents pedal-powered event experiences, including blender bikes, spin art, and device-charging stations, serving corporate, institutional, and agency clients across the United States.

Ownership category

akta.pro rank

Headquarters

HQ city

Baltimore

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. DIY Bike Rentals: Companies or event organizers rent the pedal-powered bikes and operate them independently. Bikes are shipped nationwide with roundtrip shipping included. Includes equipment, recipes, manuals, and ingredient shopping lists.
2. Full Service Event Activation: Complete turn-key event solutions where Bike Powered Events provides staff, equipment, ingredients, setup, and cleanup. Includes professional engaging staff to guide participants and serve smoothies or facilitate activities.
3. Spin Art Rentals: Self-run rental kits for spin art experiences shipped nationwide with art supplies included.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Bike Powered Events designs and delivers pedal-powered kinetic experiences for corporate events, schools, expos, festivals, and conventions using stationary bikes that generate their own electricity to power activities such as smoothies, spin art, device charging, lighting, sound, and bubble-making. The company sells both DIY rentals (bikes shipped nationwide for self-operation) and full-service event activations with staff, ingredients, setup, and cleanup.

Product overview

Bike Powered Events is a pedal-powered experience company offering eight distinct kinetic activity products: Blender Bike (Wheely Good Smoothies), Spin Art, Rainbow Rider, Device Charging, Bubble Factory, Kaleidoscope Disco, Sound System, and Holiday Tree. The company provides these as either Full Service Packages (with staffing, setup, ingredients, and cleanup) or Self-Run DIY Rentals (with equipment shipped to the customer). All experiences utilize stationary bikes to generate positive energy and engage audiences through collaborative, fun activities suitable for all ages and fitness levels.

Differentiator

Problem solved

Functional benefit

Brands

• Wheely Good Smoothies: Pedal-powered smoothie service using blender bikes at events, offering non-dairy organic smoothies made from ingredients provided by the company.

Products and services

• Blender Bike (Wheely Good Smoothies) Pedal-powered smoothie station where participants ride stationary bikes to blend smoothies in under 30 seconds using non-dairy, organic whole fruit and juice recipes. Available as full-service catering or DIY rental for corporate events, schools, festivals, and expos.
• Spin Art Interactive spin art creation experience where one person pedals a stationary bike and another paints on a spinning canvas to make unique artwork using tempura paint that dries in 5–10 minutes. Offered as a DIY rental kit shipped nationwide with art supplies.
• Rainbow Rider Pedal-powered experience featuring colorful, swirled design wheels for interactive kinetic activities. Designed for engagement at workplace events, health fairs, expos, and brand activations.
• Pedal-Powered Device Charging Pedal-powered station that converts rider pedaling into electricity to charge mobile devices, useful for sustainability-themed events and demonstrations.
• Bubble Factory Bicycle-powered bubble making station that generates continuous streams of bubbles for entertainment at family-friendly events and festivals.
• Kaleidoscope Disco Pedal-powered kaleidoscope and disco light experience combining visual effects with music, designed for events and brand activations.
• Pedal-Powered Sound System Pedal-powered sound system that generates audio entertainment through stationary bike power, enabling music-driven activations without external electricity.
• Holiday Tree Pedal-powered holiday tree lighting experience where participants generate electricity to illuminate decorative trees, used for seasonal corporate and community events.
• Full Service Event Activation Packages Complete event activation including equipment, professional staff, ingredients, setup, signage, and cleanup. Staff arrives an hour prior with all needed supplies. Mid-Atlantic pricing starts at $2,000; custom quotes available nationwide.
• Self-Run DIY Bike Rental Rental option where bikes and equipment are shipped to the customer with roundtrip shipping included. Includes manuals, recipes, ingredient shopping lists, and support for self-facilitated events. Blender Bike rental at $799 flat rate; Spin Art at $1,099 with art supplies.

Quantifiable outcome

• Smoothies made in under 30 seconds of pedaling
• +2 more outcomes

Named customers20 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• MKG: MKG is a full-service experiential marketing agency producing brand experiences, events, and activations for enterprise clients. It is comparable in scale and business model to Bike Powered Events' full-service activation offering, competing for corporate event budgets.
• Sparks: Sparks is a global experiential marketing agency that delivers brand experiences, pop-ups, and corporate events for major brands. It directly competes with Bike Powered Events for corporate wellness, team building, and brand activation budgets at comparable mid-market scale.
• PedalPub: PedalPub operates pedal-powered group vehicles for tours, parties, and events. It is directly comparable to Bike Powered Events as it monetizes human-powered pedal energy as a consumer/event experience and operates in similar commercial event segments.

Broad incumbents

• Jack Morton Worldwide: Jack Morton is a global brand experience agency that designs and produces immersive events, activations, and exhibits for major brands. It competes for the same enterprise experiential marketing budgets as Bike Powered Events and operates at significantly larger scale across geographies.
• George P. Johnson Experience (GPJ): George P. Johnson is the world's largest experiential marketing agency, delivering large-scale brand activations and event experiences for enterprise clients. It is directly comparable to Bike Powered Events' enterprise event activation business model and shares marquee customers; GPJ is also listed as a BPE customer/partner.
• Freeman: Freeman is a leading events and experiences company specializing in exhibits, event production, and brand activations for conventions and trade shows. It is comparable to Bike Powered Events as it services the same expos/conventions segment with experiential offerings, and is also a BPE customer.

Others

• Cvent: Cvent is an enterprise event management platform used by corporate event teams to plan, source, and measure meetings and events. It is adjacent infrastructure serving the same corporate event buyers, rather than an experiential services competitor to Bike Powered Events.
• Bizzabo: Bizzabo is an event experience platform providing event management software and registration tools for corporate events and conferences. It is adjacent to Bike Powered Events as enabling infrastructure for the same corporate event customer base, rather than a direct experiential competitor.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Bike-Powered-Events-100075193156661
• LinkedInlinkedin.com/company/bike-powered-events

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bike Powered Events