Biosense Medical Supplies

What Biosense Medical Supplies does

Biosense Medical Supplies Limited is a privately held, UK-based distributor of medical consumable supplies serving neurophysiology diagnostics. Founded in 2021 via a management buy-out from Biosense Medical Ltd, the company operates from Little Waltham, Chelmsford with a headcount of 1-10 employees. It holds official UK and Republic of Ireland distribution rights for tier-1 neurophysiology manufacturers including Mavidon, Weaver and Company, AMBU, Technomed, and Electro-Cap International, and additionally carries Neurospec AG, CNSAC MedShop GmbH, and H+H Medizinprodukte product lines.

The company's catalogue comprises 111+ SKUs across eight product categories spanning EEG caps, recording electrodes, EMG needles, conductive pastes and adhesives, patient preparation consumables, cardiology electrodes, vestibular accessories, and audiology supplies. Products are third-party manufactured; BMS does not design or produce devices itself, though it distributes manufacturer-led product updates such as the 2022 reformulation of Mavidon Collodion HV.

Revenue is generated through transactional one-time sales of consumables at unit prices ranging from £10.50 to £660.00 via three channels: an e-commerce web shop with BACS prepayment for individuals and private customers, NHS procurement purchase orders for hospitals (with automatic 30-day credit terms), and direct telephone or email sales for approved private accounts. Customer segments are primarily NHS hospitals and trusts and private healthcare providers, with a secondary academic and research segment served via university accounts and conference sponsorship.

Name

Biosense Medical Supplies

Legal name

Biosense Medical Supplies Limited

Website

https://biosensemedical.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Biosense Medical Supplies is a UK-based distributor of neurophysiology medical consumables, including EEG, EMG, sleep study, and cardiology products, serving NHS hospitals, private healthcare providers, and academic research institutions across the UK and Republic of Ireland.

Ownership category

akta.pro rank

Product category

Medical Consumables Distribution

NAICS

Health and Personal Care Retailers (456)

SIC

Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro industry

PRIMARYCRAOAHAE

Medical Supplies & Consumables Wholesale (Non-Device)

Consumer Products & Retail/Wholesale, Distribution & Category Management/Health, OTC & Pharmacy Wholesale Distribution

SECONDARYCRAFAHAG

Medical, Dental & Lab Supply Marketplaces

Consumer Products & Retail/E-commerce & Marketplaces/Wholesale/B2B E-commerce Marketplaces

Keywords

• Neurophysiology consumables
• Medical electrodes distribution
• EEG supplies distributor
• EMG needle electrodes
• Sleep study supplies

Headquarters

HQ city

Little Waltham

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Medical Consumable Sales: BMS generates revenue through direct sales of medical consumables including electrodes, conductive pastes, skin prep gels, collodion adhesives, and accessories to NHS trusts, private hospitals, and research institutions. Products are sold via web shop, telephone orders, and NHS procurement systems with 30-day payment terms for credit-approved customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Biosense Medical Supplies distributes a catalogue of more than 111 specialised medical consumable products for neurophysiology and cardiology diagnostics to healthcare providers in the UK and Republic of Ireland. The portfolio covers EEG electrodes and caps, EMG needle electrodes, conductive pastes, skin preparation gels, collodion adhesives, sleep study consumables, vestibular accessories, audiology supplies, and ECG electrodes sourced from manufacturers including Mavidon, Weaver and Company, AMBU, Technomed, and Electro-Cap International. Sales are transacted through an e-commerce web shop, NHS procurement systems, telephone, and email, with dispatch typically within 24-48 hours.

Product overview

Biosense Medical Supplies is a UK and Republic of Ireland distributor of medical consumable supplies, not a product manufacturer. The company operates an e-commerce catalog platform alongside a distribution business model. Their product portfolio centers on neurophysiology consumables including EEG (Electroencephalography), clinical EMG (Electromyography), and Sleep Studies supplies. The main product categories include Adhesives, Pastes and Gels (featuring NuPrep, Ten20, and Mavidon Collodion HV), Electro-Cap systems, Patient Preparation products, Recording Electrodes, Cardiology electrodes, Vestibular Accessories, and Audiology supplies. The company sources products from manufacturing partners including Mavidon, Weaver and Company, AMBU, Technomed, Electro-Cap International, Neurospec AG, CNSAC MedShop GmbH, and H+H Medizinprodukte. Products are sold through an online web-shop with next-day UK mainland delivery.

Differentiator

Problem solved

Functional benefit

Products and services

• Mavidon Collodion HV (Improved Formula) 15ml tube of Mavidon Collodion HV adhesive with an improved formula 5x thicker than the original, used for securing electrodes during EEG and other neurodiagnostic procedures; targeted at neurophysiology departments in NHS and private healthcare.
• NuPrep Skin Prep Gel NuPrep skin preparation gel from Weaver and Company, sold in 114g sizes, used to prepare the skin before electrode application in neurophysiology procedures; for EEG/EMG departments and clinics.
• Ten20 Conductive Paste Ten20 conductive paste adhesive from Weaver and Company in an 8oz jar, used to secure electrodes and maintain conductivity during neurodiagnostic procedures; for EEG/EMG clinical use.
• Mavidon Medical Adhesive Remover Mavidon medical adhesive remover used to safely dissolve and remove electrode adhesives (such as Collodion HV) from the patient's skin after neurodiagnostic procedures; for clinical neurophysiology use.
• Skintact ECG Electrodes Skintact ECG electrodes manufactured in Austria, with gelled design for improved skin contact, used in ECG/cardiology applications within the NHS and private cardiology services.
• Technomed Plaquette Disposable Ground Electrode Disposable adhesive surface electrode from Technomed with a silver/silver-chloride conductive layer for low impedance, designed for cutaneous recording and stimulation in neurophysiology.
• Technomed Reusable Stick-on Electrodes Technomed reusable stick-on electrodes supplied in chlorided silver or gold-plated variants with 1m coloured cables and touch-proof connectors, for EEG/EMG recording in clinical neurophysiology.
• Technomed Silverline Disposable EMG Needle Electrode Disposable EMG needle electrodes from Technomed available in a range of gauge sizes (23G-30G) and lengths (25mm-75mm), used for clinical electromyography (EMG) procedures.
• Ambu Neuroline Cup Electrodes Cup electrodes and related disposable neurological electrodes from the Ambu Neuroline range, used for EEG and neurodiagnostic applications in clinical neurophysiology departments.
• Mavidon Silent Air Pump HD Mavidon Silent Air Pump HD compressor providing 1.86 CFM air supply for EEG applications, used in neurophysiology clinical settings as an accessory for EEG electrode application.
• Synapsys VNS Mask with Disposable Foam Cushions Vestibular testing mask from Synapsys supplied with disposable foam cushions, used in vestibular diagnostics by audiologists and neuro-otology clinicians.

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• MavidoncoreChannel Partner/ Reseller/ DistributorBMS is an Official UK & ROI Distributor for Mavidon products including Collodion HV (improved formula 5x thicker), Medical Adhesive Remover, Silent Air Pump HD, and related consumables. Mavidon produces collodion adhesives used in EEG and neurodiagnostic procedures.
• Weaver and CompanycoreChannel Partner/ Reseller/ DistributorBMS is an Official Partner and UK & ROI Distributor for Weaver and Company products including NuPrep skin prep gel and Ten20 conductive paste - widely used products in EEG and neurophysiology departments.
• AMBUcoreChannel Partner/ Reseller/ DistributorBMS is an Official Partner of AMBU, distributing their neurodiagnostic products including Neuroline Cup electrodes, disposable tab electrodes, Neuroline ground electrodes, and White Sensor disposable press-stud electrodes.
• Neurospec AGminorChannel Partner/ Reseller/ DistributorPartnership for distribution of Neurospec AG products in the UK and Ireland market.
• TechnomedcoreChannel Partner/ Reseller/ DistributorBMS distributes Technomed products including Silverline disposable EMG needle electrodes, reusable stick-on electrodes (chlorided silver and gold plated), disposable electrodes, EMG needle electrode cables, and Plaquette disposable ground electrodes.
• Electro-Cap InternationalcoreChannel Partner/ Reseller/ DistributorBMS is an Official Partner distributing Electro-Cap products for EEG recording including EEG caps and accessories in the UK and Ireland.
• CNSAC MedShop GmbHminorChannel Partner/ Reseller/ DistributorDistribution partnership for CNSAC MedShop GmbH products including disposable EEG caps and adapters in the UK and Ireland.
• H+H MedizinprodukteminorChannel Partner/ Reseller/ DistributorPartnership for distribution of H+H Medizinprodukte EEG-related products in the UK and Ireland market.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Regional players

• Wave Medical: Wave Medical is a European distributor of neurophysiology and medical consumables. Comparable to Biosense as a multi-brand EEG/EMG consumables distributor focused on a similar clinical user base, though primarily serving continental European markets rather than the UK & Ireland.

Broad incumbents

• Compumedics: Compumedics designs, manufactures, and sells sleep diagnostics, EEG, and neurophysiology monitoring systems and consumables globally. Comparable through overlap in sleep study and EEG consumables supplied to neurodiagnostic and sleep labs, though at a much larger scale and with own-branded equipment.
• Hospital Services Ltd: Hospital Services Ltd (HSL) is one of Ireland's largest independent medical equipment and consumables distributors serving HSE, public hospitals, and private clinics. Comparable to Biosense through its geographic overlap in the Republic of Ireland and its role as a multi-brand medical distributor to clinical departments.
• Fannin Healthcare: Fannin (part of DCC Healthcare) is a long-established Irish and UK medical supplies distributor serving hospital, pharmacy, and primary care customers. Comparable as an Ireland/UK medical supply wholesaler targeting hospital departments, although it operates across much broader therapeutic categories.
• Natus Medical: Natus Medical is a major global neurodiagnostic medical device and consumables supplier (EEG, EMG, ICU monitoring). It is highly comparable to Biosense Medical Supplies because both serve the same neurophysiology end-customers with overlapping portfolios of EEG electrodes, EMG needles, and related consumables, although Natus manufactures while Biosense distributes.
• GBUK Healthcare: GBUK Healthcare is a UK-based distributor and manufacturer of medical devices and consumables serving NHS and private healthcare providers. Comparable as a UK medical supplies distributor with NHS procurement relationships, although GBUK operates a much broader portfolio beyond neurophysiology.

Direct peers

• Spes Medica: Spes Medica is an Italian manufacturer and global distributor of neurophysiology electrodes and accessories (EEG cup electrodes, EMG needles, stimulation probes). Comparable to Biosense in that both specialise in supplying consumables for EEG/EMG/EP procedures to clinical neurophysiology departments.
• Cadwell: Cadwell designs, manufactures, and distributes neurodiagnostic equipment and consumables for EEG, EMG, and sleep studies. Directly comparable to Biosense as a single-domain neurophysiology supplier with overlapping product categories spanning electrodes and related accessories.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/biosensemedical

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Biosense Medical Supplies