Your Channels
Your Channels is a Netherlands-based FAST channel-as-a-service provider that creates, distributes, and monetizes themed streaming channels on Samsung TV Plus, Pluto TV, and other platforms on behalf of media brands, publishers, and content owners.
- Company typePrivate
- Founded2006
- HeadquartersHilversum, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Your Channels does
Your Channels Holding B.V. is a Netherlands-based, privately held FAST (Free Ad-Supported Streaming TV) channel-as-a-service provider operating as part of Media Choice Group. The company creates, manages, distributes, and monetizes themed FAST channels on behalf of media brands, content owners, and publishers. Its channel portfolio spans news (Telegraaf TV), children's entertainment (Studio 100 TV, Studio 100 Hits), culinary (Proef njam!), sports (VI TV), decade-specific music (Your 60s, Your 70s, Your 80s), and lifestyle programming (PRIDEtv), distributed across Samsung TV Plus, Pluto TV, LG Channels, Rakuten, Titan OS, and Vidaa.
Underlying the operations is the Quatro90 technology platform—provided through partner MPG Media Services—which combines AI-based video content recognition, an ad-markers advisor and creator, a partially automated smart TV scheduler, and a Smart Dynamic Graphic Generator to enable largely autonomous channel operation. The company pairs this technology layer with end-to-end services covering platform deal-making, performance tracking, audience reach expansion, and ad-revenue maximization through a partner network.
Your Channels generates revenue primarily through advertising on FAST channels, with monetization routed via a partner network for targeting and premium placements and with full advertisement screening for brand safety. Its primary customer segments are enterprise media brands, publishers, and content owners seeking new CTV distribution and advertising revenue streams. The business is privately held under Media Choice Group, operates from Hilversum (the Dutch media capital), and has expanded from a Dutch-only footprint to eight European and Latin American territories.
Your Channels firmographics
Firmographics- Name
- Your Channels
- Legal name
- Your Channels Holding B.V.
- Website
- https://yourchannels.tv
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Your Channels is a Netherlands-based FAST channel-as-a-service provider that creates, distributes, and monetizes themed streaming channels on Samsung TV Plus, Pluto TV, and other platforms on behalf of media brands, publishers, and content owners.
- Ownership category
- akta.pro rank
Your Channels industry classification
Industry- Product category
- Digital Media Services (FAST Channel Operations)
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)
- SIC
- Television Broadcasting Stations (4833), Services-Motion Picture & Video Tape Distribution (7822)
- akta.pro industry
- FAST Channel Networks & PlatformsMedia, Entertainment & Sports/Digital Media & Content Platforms (Online Video, Podcasts, Creators)/Video Streaming Platforms (SVOD/AVOD/FAST)Direct-to-Consumer (DTC) Network/Studio Streaming ChannelsFAST Linear Streaming Channels (Ad-Supported)Sports FAST Channels & Free Ad-Supported StreamingMedia, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Streaming & Digital BroadcastingNiche/Genre Streaming Channels (e.g., Horror, Anime, Faith, Kids)
Keywords
Where Your Channels is headquartered
LocationHeadquarters
- HQ city
- Hilversum
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Your Channels business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Advertising Revenue (FAST Model): Your Channels generates revenue through advertising on free ad-supported streaming TV channels. The company maximizes ad revenue through its partner network and smart solutions for targeting and premium placements. All advertisements are fully screened to ensure brand-safe, high-quality viewing experience.
Go-to-market motion2 records
Distribution channels6 records
Marketing channels6 records
Your Channels product offering
Product offeringCore offering
Your Channels provides end-to-end FAST (Free Ad-Supported Streaming TV) channel-as-a-service for brands and media partners. The company creates, manages, distributes, and monetizes themed FAST channels on major platforms such as Samsung TV Plus, Pluto TV, LG Channels, Rakuten, Titan OS, and Vidaa. Its portfolio spans news, sports, children's entertainment, music, lifestyle, and culinary content delivered through partnerships with content owners like De Telegraaf, Studio 100, OUTtv, and PXR (Voetbal International).
Product overview
Your Channels is a FAST (Free Ad-Supported TV) channel provider offering a comprehensive channel-as-a-service solution. The company creates, manages, distributes, and monetizes themed FAST channels in partnership with media brands and content providers. Their portfolio includes news channels (Telegraaf TV), children's entertainment (Studio 100 TV), music channels (Studio 100 Hits, Your 60s/70s/80s), lifestyle (PRIDEtv), sports (VI TV), and culinary content (Proef njam!). They operate channels across major FAST platforms including Samsung TV Plus, Pluto TV, Titan OS, LG Channels, Rakuten TV, and Vidaa. The service combines strategy and partnerships (Your Channels) with operations and technology (MPG Media Services) to deliver a full FAST-as-a-Service solution.
Differentiator
Problem solved
Functional benefit
Products and services
- Telegraaf TV
- Studio 100 TV
- Studio 100 Hits
- Proef njam!
- PRIDEtv
- VI TV (Voetbal International TV)
- Your 60s
- Your 70s
- Your 80s
- Channel Development Services
- Management & Distribution Services End-to-end channel management service including platform deals, performance tracking, and audience reach expansion, allowing partners to focus on content creation.
- Monetization Services Ad revenue maximization service through partner network and smart solutions for targeting and premium ad placements, with fully screened advertisements for brand-safe viewing experiences.
- Quatro90 Proprietary technology platform from parent company Media Choice enabling AI-based content recognition, Ad-markers advisor and creator, automated smart TV scheduling, and Smart Dynamic Graphic Generator for autonomous channel operations.
Quantifiable outcome
- Telegraaf TV achieves 7 million reach and over 25 million monthly video plays on Samsung TV Plus
Companies that use Your Channels
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
Your Channels technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature3 records
Your Channels partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered major, flagship and core.
- Talpa MediamajorBroadcast media and production powerhouse, described as a FAST pioneer. Partnered in the development of VI TV and music channels on Samsung TV Plus.
- WPP Media (former GroupM)majorWorld's largest media buying agency involved in VI TV channel development. Provides media buying expertise for the football channel.
- Pluto TVflagshipExclusive partnership to launch PRIDEtv lifestyle channel for LGBTQI+ community. Available on Pluto TV across Austria, Germany, Italy, Latin America, Spain, Sweden, Switzerland, and UK. Content includes award-winning films, documentaries, queer series, short films, reality shows, and original TV shows.
- De Telegraaf / MediahuisflagshipExclusive partnership to create Telegraaf TV, one of the best-performing FAST channels in the Netherlands with 7 million reach and over 25 million monthly video plays. Your Channels handles complete channel creation, management, and monetization while De Telegraaf provides news content.
- MPG Media Services (Media Choice Group)coreYour Channels drives strategy and partnerships while MPG Media Services powers operations and innovative technology. Together they deliver a full FAST-as-a-Service solution. MPG Media Services provides the Quatro90 solution including AI-based content recognition, Ad-markers advisor, smart TV scheduler, and Smart Dynamic Graphic Generator.
- Samsung TV PlusflagshipPrimary distribution partner for FAST channels in the Netherlands. Your Channels is the local partner of Samsung TV Plus, launching multiple channels including Telegraaf TV, Studio 100 channels, VI TV, and music channels. The service is pre-installed on Samsung Smart TVs from 2017 onwards.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Your Channels competitors and assessment
Company assessmentBroad incumbents
- Rakuten TV: Rakuten TV is a European-based streaming platform offering both AVOD and FAST channels on smart TVs and is listed as one of Your Channels' distribution partners. Comparable as a broad incumbent in the European FAST/AVOD space overlapping with Your Channels' footprint.
- Titan OS: Titan OS is the European smart-TV operating system powering Philips, AOC, and other TV brands, and is a distribution partner for Your Channels' FAST channels. Comparable as a broad incumbent platform competing for the same viewer time and ad revenue in European FAST.
- Samsung TV Plus: Samsung TV Plus is the largest OEM-embedded FAST platform in Europe and Your Channels' flagship distribution partner (Telegraaf TV, Studio 100 channels, VI TV). Comparable as a broad incumbent that both competes for ad inventory and serves as Your Channels' primary shelf.
- Pluto TV (Paramount Global): Pluto TV is one of the largest FAST platform incumbents globally, operated by Paramount, and a flagship distribution partner for Your Channels (PRIDEtv). It is comparable as a FAST channel aggregator/platform competing for the same advertising budgets and viewer attention as Your Channels' channels.
- Tubi (Fox Corporation): Tubi is a major free ad-supported streaming platform owned by Fox Corporation, operating hundreds of FAST channels globally. Comparable as a broad incumbent in the FAST space that competes with Your Channels for ad spend, audience share, and content licensing relationships.
Direct peers
- FilmRise: FilmRise is a leading independent FAST channel operator and content distributor that creates, curates, and monetizes themed free ad-supported channels across platforms including Samsung TV Plus, Pluto TV, and Tubi. It is directly comparable to Your Channels as a third-party FAST channel creator working with the same distribution platforms.
- Amagi: Amagi provides a cloud-based technology platform for FAST channel creation, scheduling, and ad monetization, and operates its own branded FAST channels (e.g., Amagi-operated networks) across Samsung TV Plus, Pluto TV, and Freevee. Comparable to Your Channels both as a FAST tech enabler (Quatro90) and as a channel operator partnering with the same platforms.
- Stingray Digital Group: Stingray operates dozens of themed FAST channels (music, lifestyle, kids) on Samsung TV Plus, Pluto TV, and LG Channels globally, with proprietary scheduling and ad-monetization capabilities. The closest direct analog to Your Channels' music channel portfolio (Your 60s/70s/80s) and multi-platform FAST distribution model.
- Chicken Soup for the Soul Entertainment (Crackle): CSSE owns and operates Crackle, a free ad-supported streaming service and FAST channel network in North America, building and licensing themed channels across multiple platforms. Comparable to Your Channels as a vertically integrated FAST channel operator and content licensor, though primarily U.S.-focused.
- Xumo (Charter Communications): Xumo operates free ad-supported streaming channels distributed via Xumo Play and as a FAST service on Xfinity X1 and other pay-TV platforms. Comparable to Your Channels as a multi-platform FAST channel network offering themed linear channels funded by advertising.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Your Channels social profiles
Digital presenceYour Channels financial estimates
Financial estimateRevenue estimate
Valuation estimate
Your Channels leadership team
Management profileNumber of profiles
Profiles3 records
Your Channels subsidiaries and ownership
Company hierarchySubsidiaries7 records
Your Channels funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Your Channels M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Your Channels
What does Your Channels do?
Your Channels provides end-to-end FAST (Free Ad-Supported Streaming TV) channel-as-a-service for brands and media partners. The company creates, manages, distributes, and monetizes themed FAST channels on major platforms such as Samsung TV Plus, Pluto TV, LG Channels, Rakuten, Titan OS, and Vidaa. Its portfolio spans news, sports, children's entertainment, music, lifestyle, and culinary content delivered through partnerships with content owners like De Telegraaf, Studio 100, OUTtv, and PXR (Voetbal International).
Is Your Channels a public or private company?
Your Channels is a private company. It is classified as corporate owned and is currently operating.
When was Your Channels founded?
Your Channels was founded in 2006. It employs 11 to 50 people.
Where is Your Channels based?
Your Channels is headquartered in Hilversum, Netherlands, in the Europe region.
How does Your Channels make money?
One revenue line is on record: advertising Revenue (FAST Model).
Who are Your Channels's main competitors?
Broad incumbents on record are Rakuten TV, Titan OS, Samsung TV Plus, Pluto TV (Paramount Global) and Tubi (Fox Corporation). Direct peers are FilmRise, Amagi, Stingray Digital Group, Chicken Soup for the Soul Entertainment (Crackle) and Xumo (Charter Communications).
Does Your Channels have an API?
No public API is recorded for Your Channels.
What industry is Your Channels in?
Your Channels's product category is Digital Media Services (FAST Channel Operations). Its primary akta.pro industry code is MPACAAAC, FAST Channel Networks & Platforms, with a secondary code of MPABAHAG, Direct-to-Consumer (DTC) Network/Studio Streaming Channels. Its NAICS code is 51621 and its SIC code is 4833.