What Charged Marine does

Charged Marine is a privately held, founder-led company founded in 2025 and headquartered in Bakersfield, California, that operates an e-commerce marketplace for electric marine products alongside a portfolio of professional services targeting the North American zero-emission marine industry. The core platform is a Shopify-powered storefront listing 169+ products across categories including electric boats (114+), lithium marine batteries (43), electric conversion kits (8), personal watercraft (3), and one electric ferry, aggregating more than 20 brands such as Candela, X Shore, Flux Marine, Taiga Motors, Duffy, Vision Marine Technologies, Voltari, and Artemis Technologies.

The company monetizes through two distinct revenue streams. The first is direct-to-consumer product sales via the marketplace, with publicly visible unit pricing on lithium marine batteries and accessory categories. The second is a professional services practice that includes marine electrification strategy and roadmap development, technical advisory, utility coordination, site feasibility, load modeling, charging infrastructure planning, pilot project design, deployment support, grant and incentive application assistance, and a Marine Electrification Intelligence methodology that ingests GPS, AIS, telematics, engine logs, and vessel monitoring data to produce fleet electrification business cases, battery sizing, charging requirements, and ROI analyses. A third go-to-market offering provides lead generation, demo promotion, and event production support for boat OEMs and propulsion manufacturers expanding into the United States and Canada.

Charged Marine serves four primary customer segments: recreational boat buyers (consumer e-commerce), commercial marine operators (ferries, water taxis, harbor craft, tour operators, fishing fleets, tugboats, government fleets), marina and port operators seeking electrification infrastructure advisory, and boat OEMs and propulsion manufacturers seeking North American market entry support. The company's most publicly significant commercial engagement is a strategic partnership with RAD Propulsion to support RAD's North American market expansion into the United States and Canada. Distribution is primarily direct-to-consumer e-commerce supplemented by a dealer locator, sea trial booking, and contact-based enterprise services sales; marketing relies on content, newsletter, and industry event sponsorship. The business does not disclose revenue, has not raised institutional funding, and operates with a team in the 1-10 employee range.

Name

Charged Marine

Legal name

Charged Marine

Website

https://chargedmarine.com

Company type

Private

Founded year

2025

Operating status

Operating

Headcount range

1–10 employees

Short description

Charged Marine operates an e-commerce marketplace for electric marine products and provides professional services for marine electrification, serving recreational boaters, commercial fleet operators, marinas, and OEMs expanding into North America.

Ownership category

akta.pro rank

Product category

Electric Boat Marketplace

NAICS

Boat Dealers (441222), Support Activities for Water Transportation (4883)

SIC

Wholesale-Electrical Apparatus & Equipment, Wiring Supplies (5063), Motors & Generators (3621)

akta.pro primary industry

Boat & Personal Watercraft (PWC) Retail (CRAMAIAA)

akta.pro secondary industries

Electrical Engineering & Power Distribution (Generation, Switchboards, Cabling, Lighting) (IMAJAGAF), Marine Parts, Accessories & Maintenance Supplies Retail (CRAMAIAB), Marine Electrical Installation, Commissioning & Field Services (IMAJAJAL)

Keywords

• Electric boat marketplace
• Marine electrification consulting
• Marina charging infrastructure
• Electric marine propulsion
• Commercial fleet advisory

Headquarters

HQ city

Bakersfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Product Sales: E-commerce marketplace selling electric boats, lithium marine batteries, electric conversion kits, and charging equipment. Operates on a direct-to-consumer model with product pricing visible on the website.
2. Professional Services: Marine electrification strategy, technical advisory, utility coordination, site feasibility, infrastructure planning, pilot project design, deployment support, and grant/incentive application assistance for OEMs, fleets, marinas, and ports.
3. Market Development Services: Go-to-market support, lead generation, demo promotion, and event production for boat OEMs and propulsion manufacturers expanding into North American markets.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Charged Marine operates an online marketplace that lists and sells electric boats, lithium marine batteries, conversion kits, charging equipment, and personal watercraft from third-party manufacturers. Alongside the marketplace, the company delivers professional services including electrification strategy, marina and port advisory, charging infrastructure planning, fleet assessment, grant support, and go-to-market services for electric marine OEMs expanding into North America.

Product overview

Charged Marine operates primarily as an Electric Boat Marketplace — a Shopify-powered e-commerce platform listing 169+ products across 15+ curated categories including Electric Boats (114+), Lithium Marine Batteries (43), Electric Conversion Kits (8), Electric Personal Watercraft (3), Electric Ferries (1), Electric Outboard Motors, Electric Trolling Motors, Electric Pontoon Boats, Electric Power Boats, Electric Social Cruisers, Electric Deck Boats, Inflatable Boats, and Merchandise. Beyond the marketplace, Charged Marine provides professional services including marine electrification strategy and roadmap development, technical advisory for vessels/ports/charging systems, utility coordination and power availability analysis, site feasibility and load modeling, pilot project design and deployment support, consumer and commercial lead generation, demo promotion and event production, marina electrification advisory services, electric boat charging and energy solutions (L2 and DCFC), Marine Electrification Intelligence services (data-driven fleet planning), commercial vessel and infrastructure grant support, and electric boat club partnerships. The portfolio also includes a curated CORE Commercial Marine Craft Incentives collection for California. The business model combines a digital marketplace with hands-on professional services spanning strategy, planning, deployment, and market development for the zero-emission marine industry.

Differentiator

Problem solved

Functional benefit

Products and services

• Electric Boat Marketplace Shopify-powered e-commerce marketplace connecting buyers with electric boat manufacturers and marine electrification product sellers, offering 169+ products across categories including electric boats, conversion kits, batteries, and motors.
• Marine Electrification Professional Services Hands-on professional services for boat builders, propulsion manufacturers, marinas, ports, and fleets covering electrification strategy and roadmap development, technical advisory, utility coordination, site feasibility, load modeling, infrastructure planning, and pilot project deployment support.
• Marine Electrification Intelligence Services Data-driven fleet electrification planning using operational data, advanced modeling, and simulation, covering vessel utilization, battery sizing, charging requirements, business case development, total cost of ownership, ROI analysis, and fleet transition roadmaps.
• Marina Electrification Advisory Services Independent advisory services for marina owners, operators, and developers covering electrical capacity assessments, load modeling, utility coordination, AC vs. DC charging guidance, microgrid planning, permitting/compliance, and phased implementation roadmaps.
• Electric Boat Charging and Energy Solutions Consultation and turnkey installation of boat charging infrastructure (30A, 50A L2, and DCFC), on- and off-grid energy solutions with high-capacity lithium battery banks, solar integration, and hybrid generator options.
• Go-to-Market Platform for Boat OEMs and Propulsion Manufacturers Dedicated platform and go-to-market support for consumer and commercial electric marine technologies, providing free and featured product listings, qualified buyer leads, demo promotion, tradeshow visibility, and OEM content storytelling.
• Consumer and Commercial Lead Generation Intent-driven lead generation across recreational and commercial markets, including electric boat discovery, demo scheduling, incentive education, fleet electrification assessments, port project matchmaking, and utility-aligned prospects.
• Demo Promotion and Event Production Planning, promotion, and production of electric boat demo days, OEM launch events, marina and port pilot demonstrations, and policy, investor, and workforce briefings.
• Commercial Vessel and Infrastructure Grants Support Grant and incentive identification and application support for electric and hybrid commercial vessels, charging infrastructure, shore power, and grid upgrades, aligned with state and federal funding priorities.
• CORE Commercial Marine Craft Incentives Collection (California) Curated collection of 14+ electric commercial vessels and conversion kits eligible for California's Clean Off-Road Equipment Voucher Incentive Project (CORE), providing point-of-sale discounts for zero-emission marine equipment.

Quantifiable outcome

• Over 80 industry leaders gathered at 2026 Electric Marine Leadership Summit, demonstrating industry influence and network positioning.
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• RAD PropulsioncoreGTM or Marketing Partner · 1 December 2025Charged Marine appointed as strategic partner to support RAD Propulsion's North American market expansion. RAD opened an office in Charleston, South Carolina in late 2025 as part of its US growth strategy. Charged Marine provides market development, business engagement, and go-to-market support to bolster RAD's commercial activities, manufacturing, and sales teams in the United States and Canada. Partnership includes engagement with OEMs, fleet operators, and marinas, along with demonstrations and pilot programs to assess market demand.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Defender Marine: Defender Marine is a large US marine e-commerce retailer specializing in marine parts, safety equipment, and electronics. It is comparable to Charged Marine as a marine e-commerce retailer serving boating consumers with technical and safety products, but without the electric-marine focus or advisory services layer.
• West Marine: West Marine is the largest US specialty retailer of boating parts, accessories, and marine hardware with a national e-commerce and store footprint. It is a broad incumbent comparable on the marine parts/accessories retail side of Charged Marine's marketplace, though West Marine carries predominantly combustion-era products.
• Boats Group (YachtWorld / Boat Trader): Boats Group operates the dominant online marine marketplaces (YachtWorld, Boat Trader, boats.com) serving recreational boaters across all propulsion types. It is the broad incumbent analogue to Charged Marine's e-commerce marketplace function with vastly greater traffic and SEO authority, though it is not electric-specialized.

Emerging players

• RAD Propulsion: RAD Propulsion is a UK-based electric outboard and marine propulsion OEM that appointed Charged Marine as its North American market development partner. It is comparable as an emerging player in the same electric marine ecosystem, supplying products that flow through Charged Marine's marketplace and services.
• Flux Marine: Flux Marine is a US-based electric outboard and boat propulsion startup whose products appear on Charged Marine's marketplace. It is an emerging peer in the electric propulsion category, addressing the same recreational and light-commercial segments served by Charged Marine's commercial lead generation services.
• Artemis Technologies: Artemis Technologies is a UK/Northern Ireland-based electric workboat OEM (EF-12, eFoiler) whose commercial vessels are listed on Charged Marine's marketplace. It is an emerging peer in the commercial electric workboat category targeting harbor craft and government fleet buyers.
• Vision Marine Technologies: Vision Marine is a Canadian electric boat and propulsion OEM (Voltari patrol, E-Motion outboards) whose products are featured on Charged Marine's marketplace. It is an emerging peer comparable on electric marine product supply and US/Canadian market development.
• Candela (Candela Boats): Candela is a Swedish electric hydrofoil boat manufacturer (C-8, P-12 Shuttle Ferry) listed on Charged Marine's marketplace. It is an emerging peer in the electric boat OEM space, competing indirectly with other brands Charged Marine distributes and serving overlapping high-end recreational and ferry buyers.

Direct peers

• Plugboats: Plugboats is an electric boat-focused online publication and product directory covering electric marine technology, brands, and infrastructure. It is the closest direct peer to Charged Marine, operating a similar electric-marine content-plus-marketplace position targeting both consumers and commercial buyers.
• Sea Watts: Sea Watts produces the Electric Marine Leadership Summit and related marine-electrification events that Charged Marine's founder also runs. It is a direct peer in marine electrification events and industry convening, sharing leadership overlap and operating in the same zero-emission marine community.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/charged-marine

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Charged Marine