Landi Pools & Games
Landi Pools & Games is a privately held South Jersey specialty retailer founded in 1996 that sells, installs, and services pools, hot tubs, swim spas, and game-room products for residential homeowners across Cumberland, Cape May, Gloucester, and Atlantic counties.
- Company typePrivate
- Founded1996
- HeadquartersVineland, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Landi Pools & Games does
Landi Pools & Games is a privately held specialty retailer founded in 1996 in Vineland, New Jersey, that sells and installs residential and commercial pools, hot tubs, swim spas, and home recreation products, along with related accessories, equipment, and water-care chemicals. The company operates a main retail store and a by-appointment private showroom, both on N. Delsea Drive in Vineland, complemented by an e-commerce storefront at landipools.com offering approximately 247 SKUs of chemicals, parts, and accessories. The product portfolio is structured as a multi-brand authorized-dealer model spanning Caldera, PDC, and Dream Maker Spas; Dolphin, Imagine, Carvin, Buster Crabbe, and Radiant Pools; Legacy Billiards game-room products; and equipment/water-care lines from Hayward, Pentair, Maytronics, Natural Chemistry, ProTeam, and Frog.
The company's revenue model combines one-time product sales (pool, hot tub, swim spa, game-room equipment, and accessories), professional services (custom gunite and fiberglass pool construction, renovation, liner replacement, and commercial pool installation for hotels and resorts), recurring consumables (chemicals and water-care products sold through retail and e-commerce), and a $30/year Platinum Membership offering up to 15% off select items. Pricing on major purchases is quote-based rather than publicly listed, with financing options offered and in-home consultations available.
The customer base is primarily residential homeowners in South Jersey — including Cumberland County, Cape May Courthouse, Egg Harbor Township, Hammonton, and Sewell/Washington Township — seeking home improvement, wellness, and family entertainment use cases, with a small commercial/hospitality segment for pool construction. Marketing is conducted through the company website, Facebook, YouTube, Instagram, an email newsletter, and in-store promotions. The company is independently owned, has 11-50 employees, and shows no evidence of institutional investment, parent-company ownership, or public listing.
Landi Pools & Games firmographics
Firmographics- Name
- Landi Pools & Games
- Legal name
- Landi Pools & Games
- Website
- https://landipools.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Landi Pools & Games is a privately held South Jersey specialty retailer founded in 1996 that sells, installs, and services pools, hot tubs, swim spas, and game-room products for residential homeowners across Cumberland, Cape May, Gloucester, and Atlantic counties.
- Ownership category
- akta.pro rank
Landi Pools & Games industry classification
Industry- Product category
- Pool and Hot Tub Retail
- NAICS
- All Other Amusement and Recreation Industries (71399), Hobby, Toy, and Game Retailers (45912)
- SIC
- Retail-Building Materials, Hardware, Garden Supply (5200), Retail-Home Furniture, Furnishings & Equipment Stores (5700)
- akta.pro primary industry
- Equipment Installation & Upgrades (Automation, Covers, Sanitizers) (HSAIALAJ)
- akta.pro secondary industry
- Pool & Spa Chemicals (Chlorination, pH Control, Algaecides) (CRAJAKAL)
Keywords
Where Landi Pools & Games is headquartered
LocationHeadquarters
- HQ city
- Vineland
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Landi Pools & Games business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Others
Revenue model
- Product Sales: Direct sales of pools, hot tubs, swim spas, game room equipment (pool tables, shuffleboards, arcade games), and related accessories. Products are sold through retail showroom and online store.
- Construction and Installation Services: Pool construction, renovation, and liner replacement services. Includes commercial and residential swimming pool construction.
- Water Care Products: Sale of pool and spa chemicals, maintenance products, and water care solutions through e-commerce and retail.
- Platinum Membership: $30 yearly membership offering up to 15% off select retail products including chemicals and accessories.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Standard retail pricing with Platinum Membership option |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Landi Pools & Games product offering
Product offeringCore offering
Landi Pools & Games is a South Jersey-based authorized-dealer retailer founded in 1996 that sells above-ground, inground, semi-inground, custom gunite, and commercial pools; hot tubs and swim spas from brands such as Caldera, PDC, and Dream Maker; and game room equipment (Legacy Billiards pool tables, shuffleboards, air hockey, foosball, table tennis). The company also sells pool equipment (Hayward, Pentair, Maytronics, Water Tech), water care chemicals, and accessories through a physical retail store, a private appointment showroom, and an e-commerce storefront, and offers pool construction, renovation, liner replacement, and in-home consultation services, plus a $30/year Platinum Membership discount program.
Product overview
Landi Pools & Games is a South Jersey-based retailer founded in 1996, operating as a single-location retail store specializing in pools, hot tubs, and game room equipment. The company offers an integrated portfolio of products organized into three core categories: (1) Water recreation including hot tubs from Caldera Spas, PDC Hot Tubs, and Dream Maker Spas; swim spas from PDC; and pools including above ground, inground (fiberglass/vinyl liner/gunite), semi-inground, and commercial pools from brands like Dolphin, Imagine Pools, Carvin, Buster Crabbe, and Radiant. (2) Game room furnishings featuring Legacy Billiards products including pool tables, shuffleboards, air hockey, foosball, and table tennis in various styles. (3) Supporting products and services including equipment (Hayward, Pentair, Maytronics, Water Tech), water care systems (Natural Chemistry, Frog, ProTeam, FreshWater Salt), accessories, and construction/renovation services. The company also operates an e-commerce store for parts, chemicals, and accessories.
Differentiator
Problem solved
Functional benefit
Products and services
- Hot Tubs
- Swim Spas Swim spas from PDC Spas including TruSwim, Summit, Synergy, and Splash Series, marketed for residential exercise, aquatic therapy, and recreation.
- Inground Pools Custom inground pools in fiberglass (Dolphin, Imagine), vinyl liner, and custom gunite configurations, available in freeform, rectangle, round/oval, and classic styles for residential installation.
- Above Ground Pools Above ground swimming pools including Buster Crabbe steel wall, aluminum wall, and aluminum paneled wall configurations, plus Radiant premium above ground and semi-inground pools, available in round/oval and rectangle styles with equipment packages.
- Custom Gunite Pools Fully custom gunite inground pools built by Landi with features including waterfalls, slides, and grottos, targeted at residential homeowners seeking high-end custom backyard installations.
- Commercial Pools Commercial swimming pool construction for hotels, resorts, and public facilities, offered as a separate service line to the residential pool business.
- Semi-Inground Pools Semi-inground pools offering a versatile installation option for homeowners with sloped or uneven yard conditions, including Radiant Pools semi-inground configurations.
- Game Room Equipment Handcrafted Legacy Billiards pool tables, shuffleboards, air hockey, foosball, and table tennis tables available in Modern, Outdoor, Rustic, and Vintage styles for home game rooms.
- Pool Construction & Renovation Services Full-service pool construction, renovation, liner repairs and replacements, in-home consultation, and water testing/analysis services for residential and commercial customers.
- Pool and Spa Equipment Pool and spa equipment from Hayward, Pentair, Maytronics, and Water Tech including pumps, filters, automation, heaters, lights, water features, and robotic cleaners for residential and commercial pools.
- Pool and Spa Water Care Products Pool and spa water treatment chemicals from Natural Chemistry, Frog Water Care, ProTeam Pool Care, and the Caldera FreshWater Salt System, including algaecides, balancers, shocks, sanitizers, and opening/closing chemicals.
- Platinum Membership Annual $30 membership program providing up to 15% off select retail products including chemicals, accessories, and parts, designed to drive repeat purchases from the installed customer base.
Companies that use Landi Pools & Games
Customer profileSegments1 record
Ideal customer profiles2 records
Landi Pools & Games technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Landi Pools & Games partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core.
- Caldera SpascoreAuthorized dealer of Caldera Spas hot tubs and accessories. Carries Utopia Series, Paradise Series, and Vacanza Series spas along with Caldera water care products and FreshWater salt systems.
- PDC Hot TubscoreAuthorized PDC Spas dealer offering LifeStyle, Premium, and Luxury series hot tubs, as well as TruSwim, Summit, Synergy, and Splash swim spas.
- Dream Maker SpascoreAuthorized dealer of Dream Maker Spas including Cabana Collection, Comfort Collection, and Crossover Collection suites.
- Dolphin Inground PoolscoreAuthorized dealer of Dolphin fiberglass inground pools including Classic pools.
- Imagine PoolscoreAuthorized dealer of Imagine Pools fiberglass pools with various color and style options.
- Buster Crabbe PoolscoreAuthorized dealer of Buster Crabbe pools including steel wall pools, aluminum wall pools, and aluminum paneled wall pools, plus decks and fencing.
- Carvin PoolscoreAuthorized dealer of Carvin pools.
- Radiant PoolscoreAuthorized dealer of Radiant above ground and semi-inground pools.
- Legacy BilliardscoreAuthorized dealer of Legacy Billiards products including pool tables, shuffleboards, air hockey, foosball, and table tennis tables.
- Hayward Pool EquipmentcoreAuthorized dealer of Hayward pool equipment including ProSeries and Perflex filtration systems.
- PentaircoreAuthorized dealer of Pentair pool equipment including pumps, filters, automation, heaters, and water features.
- MaytronicscoreAuthorized dealer of Maytronics Dolphin pool cleaners and robotic vacuums.
- Natural ChemistrycoreAuthorized dealer of Natural Chemistry pool and spa water care products including algaecides, balancers, and maintenance products.
- ProTeam Pool CarecoreAuthorized dealer of ProTeam Pool Care products including algaecides, balancers, disinfectants, shocks, and troubleshooters.
- Frog Water CarecoreAuthorized dealer of Frog Water Care products for both pool and spa water care including @Ease in-line system.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Landi Pools & Games competitors and assessment
Company assessmentDirect peers
- Brunswick Billiards: Major billiards and game room furniture manufacturer and retailer. Comparable to Landi on the Legacy Billiards game room product line for pool tables, shuffleboards, and game room furnishings.
- Premier Pools & Spas: Large pool design, build, and renovation company with regional branch offices across the U.S. Direct comparable to Landi on pool construction, renovation, and retail services, though at significantly greater scale.
- Olhausen Billiards: Premium pool table and game room furniture manufacturer with dealer network. Comparable to Landi on billiards retail within the game room category Landi serves via Legacy Billiards.
- Blue Haven Pools & Spas: Regional pool and spa builder and retailer with multiple branch locations. Comparable to Landi as a one-stop provider of pool design, construction, and retail products, but with broader geographic reach.
- Anthony & Sylvan Pools: Long-established U.S. pool builder and renovation service provider with retail showroom operations. Comparable to Landi on custom pool construction and renovation services in regional markets.
Broad incumbents
- Leslie's Pool Supplies: Largest U.S. specialty retailer of pool and spa supplies, parts, and chemicals. Comparable to Landi on the water care and consumables retail side, but operates on a national multi-store scale rather than a regional showroom model.
- Hot Spring Spas: Major hot tub manufacturer with a national network of authorized retail dealers. Comparable to Landi on hot tub retail and dealer model, though operating at a much larger brand scale.
Regional players
- California Pools & Landscape: Large regional pool builder and outdoor living contractor serving the western U.S. Comparable to Landi on custom pool construction and outdoor living services, but in a different geographic market.
Others
- Pool Corporation: Largest U.S. wholesale distributor of pool and spa products, supplying many of the same brands Landi carries. Comparable as the upstream supply-chain participant in the same product categories, not a retail competitor.
- Caldera Spas: Premium hot tub manufacturer whose products Landi sells as an authorized dealer. Comparable as the brand-side counterpart of Landi's spa retail business; not a direct competitor but a key supplier relationship.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Landi Pools & Games social profiles
Digital presenceLandi Pools & Games financial estimates
Financial estimateRevenue estimate
Valuation estimate
Landi Pools & Games leadership team
Management profileNumber of profiles
Landi Pools & Games funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Landi Pools & Games M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Landi Pools & Games
What does Landi Pools & Games do?
Landi Pools & Games is a South Jersey-based authorized-dealer retailer founded in 1996 that sells above-ground, inground, semi-inground, custom gunite, and commercial pools; hot tubs and swim spas from brands such as Caldera, PDC, and Dream Maker; and game room equipment (Legacy Billiards pool tables, shuffleboards, air hockey, foosball, table tennis). The company also sells pool equipment (Hayward, Pentair, Maytronics, Water Tech), water care chemicals, and accessories through a physical retail store, a private appointment showroom, and an e-commerce storefront, and offers pool construction, renovation, liner replacement, and in-home consultation services, plus a $30/year Platinum Membership discount program.
Is Landi Pools & Games a public or private company?
Landi Pools & Games is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Landi Pools & Games founded?
Landi Pools & Games was founded in 1996. It employs 11 to 50 people.
Where is Landi Pools & Games based?
Landi Pools & Games is headquartered in Vineland, United States, in the North America region.
How does Landi Pools & Games make money?
Four revenue lines are on record. Product Sales are the primary driver. The others are construction and Installation Services, water Care Products and platinum Membership.
Who are Landi Pools & Games's main competitors?
Direct peers on record are Brunswick Billiards, Premier Pools & Spas, Olhausen Billiards, Blue Haven Pools & Spas and Anthony & Sylvan Pools. Broad incumbents are Leslie's Pool Supplies and Hot Spring Spas. California Pools & Landscape is listed as a regional player. Others are Pool Corporation and Caldera Spas.
Does Landi Pools & Games have an API?
No public API is recorded for Landi Pools & Games.
What industry is Landi Pools & Games in?
Landi Pools & Games's product category is Pool and Hot Tub Retail. Its primary akta.pro industry code is HSAIALAJ, Equipment Installation & Upgrades (Automation, Covers, Sanitizers), with a secondary code of CRAJAKAL, Pool & Spa Chemicals (Chlorination, pH Control, Algaecides). Its NAICS code is 71399 and its SIC code is 5200.