Bloom Fitness

Name

Bloom Fitness

Legal name

Bloom Fitness Corporation

Website

https://bloomfitness.org

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Adaptive Fitness Services for Disabilities

NAICS

Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Adaptive & Special Needs Personal Training (HSADAAAL)

akta.pro secondary industries

Senior/Low-Impact Group Fitness (HSADABAI), Therapeutic/Adaptive Yoga & Clinical Pilates (HSADACAE)

Keywords

• Adaptive fitness programs
• Disability wellness services
• Virtual fitness classes
• IDD fitness services
• Inclusive fitness community

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Donations and Philanthropy: Bloom relies heavily on donations from individuals, corporations, and foundations to fund operations. The organization has invested over $1,000,000 in supporting its mission and accepts donations through its website, Donor Advised Funds, and IRA Distributions.
2. Partnership Program Fees: IDD service provider organizations pay to host Bloom programming at their facilities. The program costs approximately $5 per athlete interaction in year one and less than $2 per athlete interaction in subsequent years, making it highly cost-effective for partner organizations.
3. Volunteer Contributions: Volunteers lead in-person and Bloom Live! classes without requiring fitness experience, reducing labor costs and enabling program delivery across 40+ locations.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Bloom Fitness delivers adaptive fitness classes (Strength, Yoga, Pilates, Dance, Cycle, and Chair Fitness) specifically designed for adults with intellectual and developmental disabilities (IDD). Programming is delivered through three channels: in-person classes at partner IDD service provider facilities, Bloom Live! real-time virtual classes, and Bloom On Demand pre-recorded video content, all accessible via a proprietary web application and free mobile app (iOS/Android).

Product overview

Bloom Fitness is a unified adaptive fitness platform offering six class types (Strength, Yoga, Pilates, Dance, Cycle, and Chair Fitness) specifically designed for adults with intellectual and developmental disabilities (IDD). The platform delivers programming through three integrated service channels: in-person classes at partner IDD service provider facilities, Bloom Live! virtual real-time classes, and Bloom On Demand pre-recorded videos. Access to all programming is provided through the Bloom App (mobile for iOS/Android) and the Bloom Fitness Web Application. The product portfolio functions as a single integrated offering rather than separate modules, with all class types and delivery formats unified under the Bloom brand.

Differentiator

Problem solved

Functional benefit

Brands

• Bloom Live!: Virtual live fitness classes broadcast to athletes across the country
• Bloom On Demand
• Bloom Kidz

Products and services

• Bloom Fitness Web Application A web-based adaptive fitness platform providing on-demand video classes and Bloom Live! real-time virtual classes for adults with intellectual and developmental disabilities, accessible at gobloom.org.
• Bloom App A free community-driven mobile application for Apple (iOS), Android, and browser-based access to Bloom Fitness classes (Bloom Live! and On Demand) and community connection features for adults with IDD and their supporters.
• Bloom Live! Real-time virtual fitness classes broadcast nationally via video conferencing, enabling athletes with IDD from across the country to participate together in yoga, Pilates, cycle, strength, dance, and chair fitness classes.
• Bloom On Demand On-demand pre-recorded fitness video classes accessible at any time from any location, allowing athletes with IDD to work out at their preferred location and time and enabling partner facilities to deliver programming independently.
• Bloom Partnership Program Adaptive fitness partnership program for IDD service provider organizations (day habilitation centers, residential homes, community colleges, 18+ programs), delivering in-person 30-minute classes in Strength, Yoga, Pilates, Dance, Cycle, and Chair Fitness at partner facilities for approximately $5 per athlete interaction in year one and less than $2 in subsequent years.
• Bloom In-Person Adaptive Fitness Classes In-person adaptive fitness classes (Strength, Yoga, Pilates, Dance, Cycle, and Chair Fitness) delivered at partner IDD service provider facilities across 40+ locations in 5 states for adults with intellectual and developmental disabilities. Classes are 30 minutes long, highly adaptable to each athlete's unique needs, and led by trained volunteer instructors.

Quantifiable outcome

• 96% of Bloom Athletes feel healthier because of their participation in Bloom
• +10 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

41 partnerships are on record, tiered core, flagship and minor.

• Cartman and Hampton Inc.coreChannel Partner/ Reseller/ Distributor · 10 March 2025IDD service provider offering holistic services impacting physical, spiritual, and emotional growth. Hosts Bloom fitness classes at their Houston facility.
• nonPareilcoreTechnology or Integration · 16 June 2021Technology partnership for Bloom mobile app development. nonPareil is a nonprofit organization that trains people on the autism spectrum to gain competitive employment in technology. The partnership aligns both organizations' missions while producing a better product for Bloom athletes.
• Aspire AccessoriescoreChannel Partner/ Reseller/ Distributor · 10 March 2021Work transition program for individuals with autism, providing a solution for the 'services cliff' when individuals age out of school-based environments. Primarily utilizes Bloom's virtual and on-demand video classes.
• The Harris CentercoreChannel Partner/ Reseller/ DistributorThe Harris Center empowers people with behavioral health and IDD needs through an integrated recovery-oriented system of care. Locations at 6125 Hillcroft Avenue Houston, TX and 6805 Oak Village Drive Humble, TX.
• Pursuit CenterflagshipChannel Partner/ Reseller/ DistributorBelieves everyone has unique talents waiting to be uncovered. Home to Bloom Live!, enabling Bloom to reach more athletes across the nation. Located at 4400 Harrisburg Blvd, Houston, TX 77011.
• The HUB HoustoncoreChannel Partner/ Reseller/ DistributorRelationship-centered educational program serving teenagers and young adults with neurological differences, bringing belonging to a community where members are Heard, Understood and Believed in.
• The VillagecoreChannel Partner/ Reseller/ DistributorCreates support and services for individuals with IDD, their families, and local community to reach maximum potential and independence. Bloom fitness growth milestone: over 50 enthusiastic athletes joined Bloom yoga, Pilates, strength and dance classes.
• Brookwood CommunitycoreChannel Partner/ Reseller/ DistributorThrough grace of God, provides an educational environment creating meaningful work, builds sense of belonging, and awakens genuine purpose in lives of adults with disabilities. Multiple Texas locations.
• AB Tech Community CollegecoreChannel Partner/ Reseller/ DistributorABE Foundations offers classes for adults with IDD, emphasizing independence through improving academic, vocational, social, survival, and independent-living skills. Located in Asheville, NC.
• Irene Wortham CentercoreChannel Partner/ Reseller/ DistributorProvides quality comprehensive residential and day services in a caring atmosphere for individuals with developmental and socio-economic challenges. Located in Asheville, NC.
• Reach for IndependencecoreChannel Partner/ Reseller/ DistributorProvides opportunities to enhance quality of life, self-sufficiency, and independence for persons with IDD in Western North Carolina. Located in Fletcher, NC.
• SpindletopcoreChannel Partner/ Reseller/ DistributorMission to help people help themselves by providing resources and support. Multiple Texas locations including Port Arthur, Beaumont, and Silsbee.
• MarbridgecoreChannel Partner/ Reseller/ DistributorNon-profit residential community offering transitional and lifetime care to adults with wide range of cognitive disabilities through compassion and faith. Located in Manchaca, Texas.
• Arc of Greater BeaumontcoreChannel Partner/ Reseller/ DistributorCreates possibilities for people with IDD to grow, learn, and live. Located in Beaumont, TX.
• Thomas and Lewin AssociatescoreChannel Partner/ Reseller/ DistributorProvides HCS services throughout most of the State of Texas. Located in Rosenberg, TX.
• Open Hearts Art CentercoreChannel Partner/ Reseller/ DistributorNonprofit supportive studio and gallery dedicated to representing and empowering adults with varied abilities. Located in Asheville, NC.
• Goodwill Industries of NWNCminorChannel Partner/ Reseller/ DistributorCreates opportunities for people to enhance lives through training, workforce development services, and collaboration. Located in Asheville, NC.
• BiG HeroesminorChannel Partner/ Reseller/ DistributorProvides continued post-high school learning experiences to young adults with disabilities. Located in Brownsville, TX.
• Pathways to OpportunityminorChannel Partner/ Reseller/ DistributorLife skills development program with focus on real-world application of skills. Located in Fort Myers, FL.
• Thrive CommunityminorChannel Partner/ Reseller/ DistributorGod-centered, post-high school vocational community for adults with special needs. Located in Johns Creek, GA.
• ShineminorChannel Partner/ Reseller/ DistributorProvides opportunities for people with disabilities to work, live and serve as members of the kingdom of God. Located in Joplin, MO.
• Autism Society NCminorChannel Partner/ Reseller/ DistributorImproves lives of individuals with autism, supports their families, and educates communities. Located in Asheville, NC.
• Project BeaconminorChannel Partner/ Reseller/ DistributorBuilds community of belonging where adults with Autism and other neurodiversities can play, learn, work, and live. Located in Conroe, TX.
• Raj Hope FoundationminorChannel Partner/ Reseller/ DistributorDedicated to providing educational, social, and physical fitness services to adults with IDD in Magnolia, TX and surrounding areas. Located in Magnolia, TX.
• C.A.M.P. UniversityminorChannel Partner/ Reseller/ DistributorCan Achieve Maximum Potential - believes special education graduates can and should continue staying active socially, mentally, and physically. Located in McAllen, TX.
• The HavenminorChannel Partner/ Reseller/ DistributorEnhances quality of life for people with unique abilities by encouraging independence and championing inclusion. Located in Sarasota, FL.
• Loveland CenterminorChannel Partner/ Reseller/ DistributorHelps individuals with IDD live their lives to the fullest through life skills development programs. Located in Venice, FL.
• Easter SealsminorChannel Partner/ Reseller/ DistributorOffers personal, social, therapeutic, and work skill training to adults with disabilities. Located in Sarasota, FL.
• Friends of Down SyndromeminorChannel Partner/ Reseller/ DistributorEmpowers community through lifelong learning, creating meaningful opportunities. Located in Houston, TX.
• Home Place of TexasminorChannel Partner/ Reseller/ DistributorExcellence through volunteer site training, socialization, and development of independent life skills for adults with IDD. Located in Spring, TX.
• Ady's Big ArmyminorChannel Partner/ Reseller/ DistributorCreates meaningful opportunities for people with IDD to thrive, contribute, and be celebrated. Located in Birmingham, AL.
• Ability PlusminorChannel Partner/ Reseller/ DistributorOver 20 years experience providing services to individuals with intellectual disabilities and autism. Locations in Sugar Land, TX and Wharton, TX.
• Gigi's PlayhouseminorChannel Partner/ Reseller/ DistributorProvides FREE educational, therapeutic, and career development programs for individuals with Down syndrome. Located in Houston, TX.
• Suncoast CILminorChannel Partner/ Reseller/ DistributorEmpowers people with disabilities to take charge of their lives. Located in Sarasota, FL.
• Avondale HouseminorChannel Partner/ Reseller/ DistributorProvides specialized, high-quality education and services to children and adults with autism. Located in Houston, TX.
• BiG CommunityminorChannel Partner/ Reseller/ DistributorProvides meaningful work and community for adults with IDD. Located in Georgetown, TX.
• Vita LivingminorChannel Partner/ Reseller/ DistributorOffers group homes, activity center, and case management for individuals with IDD. Located in Houston, TX.
• Noah's HouseminorChannel Partner/ Reseller/ DistributorProvides opportunity for growth, fulfillment, and independence to adults with IDD through loving, nurturing, and affordable home and community. Located in Houston, TX.
• Hope VillageminorChannel Partner/ Reseller/ DistributorForever home and living learning community for adults with intellectual disabilities. Located in Friendswood, TX.
• Unending PossabilitiesminorChannel Partner/ Reseller/ DistributorGod-centered vocational community providing meaningful work, sense of belonging, dignity, and respect for adults with disabilities. Located in Van, TX.
• BlueWest OpportunitiesminorChannel Partner/ Reseller/ DistributorProvides residential, vocational, and supported employment services focused on whole person. Western North Carolina home.

Scale indicators15 records

Recent moves7 records

Expansion highlights6 records

Emerging players

• Kadiant: Provider of center-based ABA and related therapeutic services for children with autism, increasingly expanding into broader developmental services including fitness-adjacent programming. Comparable as an emerging player in IDD services that could expand into adaptive fitness.
• Melio's Fitness: Adaptive fitness provider offering specialized training for individuals with Down syndrome and other developmental disabilities. Comparable as a smaller, more focused emerging player in IDD-specific fitness, with potential overlap in target population and class style.

Broad incumbents

• Best Buddies International: National nonprofit creating opportunities for one-to-one friendships and integrated employment for people with intellectual and developmental disabilities. Comparable as a broad IDD-services incumbent with potential to expand into wellness programming similar to Bloom's.
• Easterseals: Large national nonprofit disability services network offering personal, social, therapeutic, and work-skills training to people with disabilities and autism. Comparable as a partner-channel for IDD services; could expand into adaptive fitness at scale and compete for the same donor dollars.
• Special Olympics: Global nonprofit providing year-round sports training and athletic competition for children and adults with intellectual disabilities. Most directly comparable broad incumbent in IDD-focused physical activity, though its model centers on competitive events rather than weekly fitness programming.
• YMCA of Greater Houston: Regional YMCA chapter operating in Bloom's home market with adaptive and inclusive programming for individuals with disabilities. Comparable as a broader community recreation incumbent that could absorb adaptive fitness into a much larger membership base.
• The Arc of the United States: National nonprofit advocating for and serving people with intellectual and developmental disabilities, with local chapters operating community programs. Comparable as an IDD-services incumbent that could become a competitor or partner for fitness programming similar to Bloom's.

Others

• National Center on Health, Physical Activity and Disability (NCHPAD): Public-health resource center promoting inclusive health, fitness, and physical activity for people with disabilities. Comparable as a thematically adjacent ecosystem player providing content, training, and referrals rather than direct fitness programming.

Direct peers

• Autism Fitness: Specialized adaptive fitness provider offering exercise programming specifically for individuals on the autism spectrum and with IDD, including training for caregivers and professionals. Closest direct competitor in IDD-specific adaptive fitness, with overlapping class format and target population.

Regional players

• Gigi's Playhouse:

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubevimeo.com/user90983363
• Facebookfacebook.com/bloomfitness
• LinkedInlinkedin.com/company/bloomfitness
• Instagraminstagram.com/bloomfitnesscommunity

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bloom Fitness