What Next Buzz does

Next Buzz B.V. is a Dutch full-service internet agency headquartered in Amersfoort, Netherlands, operating under private ownership since 1999. The firm delivers an integrated suite of digital services — custom website development, e-commerce webshop builds, online marketing (SEO, Google Ads, social media), and managed web hosting — primarily to small and medium-sized businesses in the mid-Netherlands region. The customer base is horizontal and SMB-led, spanning real estate brokerage, recruitment, retail, legal services, automotive, entertainment, education, and social welfare. Engagements run through direct outreach from the Amersfoort office via phone, email, website contact forms, and a 24/7 ticket support portal (panel.nextbuzz.nl), with no channel partners or resellers involved.

The technology stack is built around WordPress as the primary CMS, supplemented by WooCommerce and OpenCart for e-commerce. Next Buzz has developed two proprietary assets: BysMoo, an internally built content management system for websites and webshops, and the Buzz SEO plugin, a custom WordPress SEO plugin the company has open-sourced on its GitHub account (github.com/nextbuzz/buzz-seo). Marketing integrations cover the Google stack (Analytics, Search Console, Tag Manager, Optimize, Data Studio, Keyword Planner, Pagespeed Insights, My Business, Trends, Alerts) and MailChimp for email. Hosting is delivered on a security-focused infrastructure with SSL installation and GDPR-compliant data processing under a formal Verwerkersovereenkomst, with data stored within the European Economic Area.

Revenue is generated across three streams: one-time project fees for website and webshop builds, recurring quarterly or annual maintenance/SLA contracts covering WordPress core and plugin updates, and ongoing hosting subscriptions. Pricing is quote-based and not publicly disclosed; project contracts can run multi-year, while maintenance typically bills annually. Next Buzz claims to have delivered hundreds of projects over its operating history and reports a 9.6/10 customer satisfaction rating across 25 public reviews on Feedback Company. The firm is privately held by long-term management led by Managing Director Edwin Weijzen, with no disclosed institutional investors or external ownership.

Name

Next Buzz

Legal name

Next Buzz B.V.

Website

https://nextbuzz.nl

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Next Buzz is a Dutch full-service internet agency in Amersfoort building websites, webshops, and providing online marketing and hosting for small and medium-sized businesses. It uses WordPress, WooCommerce, and its proprietary BysMoo CMS, serving clients primarily across the mid-Netherlands region since 1999.

Ownership category

akta.pro rank

Product category

Digital Agency Services

NAICS

Advertising Agencies (541810), Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Digital Marketing Strategy & Channel Mix Advisory (MPAAAFAF)

akta.pro secondary industry

Media Measurement, Attribution & Mix Modeling (MMM/MTA) (BPAFABAN)

Keywords

• Web development services
• Online marketing services
• Web hosting services
• SEO services
• E-commerce development

Headquarters

HQ city

Amersfoort

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Web Design & Development: Custom website development services including responsive design, WordPress development, and maatwerk (custom) solutions. Revenue is generated on a project basis.
2. Webshop Development: E-commerce website development using WooCommerce, OpenCart, and their proprietary BysMoo platform. Project-based revenue.
3. Online Marketing Services: SEO, Google Ads (SEA), social media marketing, and content strategy services to drive online visibility and ROI for clients.
4. Web Hosting Services: Hosting services for client websites including server management, SSL certificate installation, and 24/7 ticket support. Can include recurring maintenance contracts.
5. Maintenance Contracts (SLA): Quarterly website maintenance contracts ensuring WordPress core, plugins, and security updates are applied. Keeps client websites up-to-date and secure.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Next Buzz is a full-service Dutch internet bureau that designs and develops custom websites and webshops, manages online marketing campaigns (SEO, Google Ads, social media), and provides web hosting with maintenance and support. The agency bundles web development, marketing, and hosting into one integrated offering for SMB clients in the Netherlands, leveraging WordPress, WooCommerce, OpenCart, and its proprietary BysMoo CMS and Buzz SEO plugin.

Product overview

Next Buzz is a full-service internet bureau (digital agency) offering a unified suite of digital services centered around three core pillars: web development, online marketing, and web hosting. The product portfolio includes custom website development using their proprietary BysMoo CMS alongside WordPress, e-commerce webshop development with WooCommerce or OpenCart, hosting services with 24/7 support, and comprehensive online marketing including SEO, Google Ads, and social media management. The offering is structured as a one-stop solution where Next Buzz combines these expertise areas to help clients achieve optimal online returns. Additional services include Google Tools implementation, MailChimp newsletter management, SSL certificate installation, and ongoing maintenance contracts (SLA) with quarterly update schedules.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Ontwikkeling Custom website development services including responsive design across desktop, tablet, and smartphone, technical implementation, and post-launch support for Dutch SMBs.
• Webshop Ontwikkeling E-commerce website development using WooCommerce, OpenCart, and the proprietary BysMoo platform, featuring responsive design, SEO optimization, and conversion-focused design for online retailers.
• Webhosting Managed web hosting services for client websites with 24/7 ticket-based support, SSL certificate installation, and telephone assistance during office hours.
• Online Marketing Comprehensive online marketing services covering SEO, Google Ads (SEA), social media marketing, and email marketing campaigns designed to drive online visibility and ROI for clients.
• BysMoo CMS Proprietary Content Management System developed by Next Buzz for managing websites and webshops, offered as a customizable alternative to WordPress for clients seeking tailored configurations.
• Onderhoudscontracten / SLA Quarterly website maintenance contracts ensuring WordPress core, plugins, and security updates are applied on a recurring basis to keep client websites secure and up-to-date.

Quantifiable outcome

• 9.6/10 customer satisfaction rating from 25 reviews

Named customers11 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration17 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• VindictacoreTechnology or IntegrationVindicta provides the server infrastructure on which Next Buzz and many of its clients' websites are hosted. This is a mutual infrastructure partnership where Vindicta supplies hosting resources and Next Buzz develops and manages client websites on that infrastructure.
• Flint (theater)minorStrategic or Co-development PartnerNext Buzz is a 'Drager' (supporter/partner) of Flint, the theater and cultural center in Amersfoort. This partnership enhances Next Buzz's local visibility and community presence, supporting the theater's programming.
• ArtelisaminorChannel Partner/ Reseller/ DistributorDesign agency that created the visual design for Vindicta's website, which Next Buzz subsequently developed and built.
• Concreet geeft vormminorStrategic or Co-development PartnerDesign agency that collaborated with Next Buzz on multiple projects including SOVEE, Stichting Leergeld Amersfoort, and Abroad Experience, handling visual design while Next Buzz provided technical implementation.
• LeadinfominorGTM or Marketing PartnerLeadinfo partner badge displayed on the Next Buzz website, indicating a marketing partnership for lead intelligence services.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Greenhouse Group: Larger Dutch digital services group active in web, marketing, and technology. Comparable as a full-service competitor targeting Dutch and European mid-market accounts with similar service pillars to Next Buzz.
• Wix.com: Global SaaS website builder competing against Next Buzz's custom web development services for SMB customers who may opt for self-service. Comparable because it addresses the same 'SMB needs a website' buyer, even via a different delivery model.
• DEPT (DEPT®): Large Dutch-headquartered digital agency offering web development, online marketing, creative, and hosting-adjacent services to global and mid-market clients. Comparable because it competes for the same Dutch digital budgets from a position of scale, specialization, and brand recognition.
• WordPress.com (Automattic): Hosted WordPress platform offering website building, hosting, and SEO tools. Comparable to Next Buzz as a WordPress-centric alternative for Dutch SMBs that may bypass custom agencies in favor of managed platform pricing.

Direct peers

• Vevida: Dutch hosting and website services provider owned by team.blue. Comparable because it bundles hosting with WordPress and website solutions for the Dutch SMB segment that Next Buzz also serves.
• Webreus: Dutch digital agency combining web design, hosting, and online marketing for SMB clients. Directly comparable in scope, customer profile, and geography to Next Buzz's mid-Netherlands focus.
• Social Brothers: Dutch digital agency with web development, online marketing, and content services targeting SMB and mid-market clients. Comparable in service mix and Dutch market positioning, with a slightly larger team and broader content capabilities.
• Yourhosting: Dutch provider combining web hosting, domain registration, and website builder services. Comparable to Next Buzz's hosting plus SMB website offering, especially for self-service and small-business customers in the Netherlands.
• Lumen Digital: Dutch digital agency providing web development, e-commerce, and online marketing services to mid-market clients. Closely comparable to Next Buzz in service mix and Dutch SMB customer base, with overlapping WordPress expertise.
• Hoppinger: Dutch full-service digital agency that builds websites, webshops, and delivers online marketing. Directly comparable to Next Buzz in offering and target market, but operates from Rotterdam with larger scale and a similar SMB/mid-market focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/nextbuzznl
• Facebookfacebook.com/nextbuzz
• LinkedInlinkedin.com/company/nextbuzz
• Instagraminstagram.com/nextbuzz

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Next Buzz