Wills Logistics, Llc

What Wills Logistics, Llc does

Wills Logistics, LLC is a privately held freight brokerage and bulk commodity transportation provider based in the Nashville, Tennessee area (Hendersonville mailing address). Founded by Mel Wills and operating for over 25 years, the company functions as an intermediary connecting shippers of bulk commodities — primarily agricultural products such as corn, soybeans, and grains, as well as aggregates, rocks, salt, and sand — with a vetted network of FMCSA-compliant motor carriers. Its service portfolio spans five integrated lines: Logistics Services (freight forwarding and customs clearance), Commodities (buying, selling, and hedging), Transport Services (bulk trucking), Broker Services (shipper-to-carrier matching), and Bulk Commodity Transportation (farm-to-processor movement). The primary customer segments are bulk-goods shippers, American corn and soybean farmers requiring integrated commodity trading plus logistics, and qualified motor carriers seeking freight capacity.

The company runs a sales-led, relationship-driven go-to-market model with direct customer engagement through a dedicated phone line (866-BNA-BULK), email, and website quote request forms. Revenue is generated through transaction-based brokerage fees on arranged shipments. No proprietary technology platform, TMS, or digital marketplace is disclosed; the company references "streamlined processes and advanced technology" without substantiation. Geographic reach is concentrated in the Southeastern United States (Tennessee, Georgia, South Carolina) with claimed coast-to-coast capability for large projects. The company maintains no public-facing pricing, no published rate cards, and no disclosed revenue, headcount, or funding data, making it a low-information private operator in a highly fragmented brokerage market.

Wills Logistics is founder-owned with no disclosed external investors, parent company, M&A activity, or capital structure. Operational signals include active driver hiring, an open carrier application pipeline, FMCSA compliance infrastructure, and a multi-channel digital presence (Facebook, LinkedIn, Instagram, blog) used for top-of-funnel brand building. Certifications are limited to FMCSA compliance for motor carriers in its network. The company does not disclose API, SDK, AI/ML, or any technology platform capabilities.

Name

Wills Logistics, Llc

Legal name

Wills Logistics LLC

Website

https://willslogisticsllc.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

Wills Logistics, LLC is a Nashville-area freight broker and bulk commodity transporter that matches shippers of agricultural products and aggregates with a network of FMCSA-compliant motor carriers, primarily serving the Southeastern United States.

Ownership category

akta.pro rank

Product category

Bulk Commodity Transportation and Logistics Brokerage

NAICS

Freight Transportation Arrangement (48851), Specialized Freight (except Used Goods) Trucking, Long-Distance (48423)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731), Trucking (No Local) (4213)

akta.pro primary industry

Truckload (TL) Freight Brokerage (TLADAMAB)

akta.pro secondary industries

Dedicated / Contract Carriage Brokerage (Shippers’ Managed Capacity) (TLACACAF), Bulk & Tanker Road Freight Forwarding (Dry Bulk, Liquids, Chemicals) (TLACACAL), Agricultural Bulk Commodities Transport (Grain/Oilseeds/Feed) (TLADAKAD)

Keywords

• Bulk commodity transportation
• Freight brokerage services
• Logistics management
• Agricultural commodity trading
• Interstate trucking

Headquarters

HQ city

Nashville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Broker Services - Logistics, Commodities & Transport: The company acts as a logistics broker matching shippers with motor carriers for bulk commodity transportation. Revenue is generated through transaction/brokerage fees on arranged shipments of commodities (corn, grains, aggregates) and bulk transport services. The broker model connects quality carriers with clients requiring transportation solutions.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Wills Logistics, LLC is a bulk commodity transportation broker that arranges freight movement for agricultural and industrial goods (corn, grain, aggregates, rocks, salt, sand) by matching shippers with a network of certified, FMCSA-compliant motor carriers. The company also offers complementary logistics coordination, freight forwarding, customs clearance, and commodity buying, selling, and hedging services across the Southeastern United States.

Product overview

Wills Logistics, LLC is a logistics and transportation company offering a unified suite of services centered around bulk commodity transport. The core portfolio consists of five integrated service offerings: Logistics Services (freight forwarding, customs clearance, and supply chain management), Commodities (buying, selling, hedging, and transport of agricultural products like corn and grain), Transport Services (bulk trucking across the Southeastern US), Broker Services (connecting shippers with qualified motor carriers), and Bulk Commodity Transportation (moving raw materials from origin to destination). With over 25 years of experience, the company serves customers across the Greater Nashville Region and Southeastern United States, operating 24/7 with a network of experienced drivers and carrier partners.

Differentiator

Problem solved

Functional benefit

Products and services

• Logistics Services Freight forwarding, customs clearance, and supply chain management services for state and interstate shipments, handling all shipping details for business customers.
• Commodities Buying, selling, hedging, and transport solutions for agricultural and industrial commodities including corn, grain, rocks, salt, and sand, targeted at farmers and commodity producers.
• Transport Services Bulk transport and trucking services moving goods across the Southeastern United States, including Georgia and South Carolina, with 24/7 availability for commercial shippers.
• Broker Services Freight brokerage connecting shippers of bulk commodities with a qualified, FMCSA-compliant motor carrier network for interstate commerce, generating revenue through transaction/brokerage fees.
• Bulk Commodity Transportation Specialized bulk commodity transportation for agricultural products and raw materials from farms to processing facilities, serving farmers and agricultural producers across the southeastern U.S.

Quantifiable outcome

• Response within 24 hours for quote requests

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• RXO, Inc. Spin-off from XPO focused on truck brokerage and last-mile services, with technology-enabled matching of shippers to carriers. Comparable asset-light brokerage model serving bulk and dry freight shippers, but with proprietary digital platform and broader geographic footprint.
• CH Robinson Worldwide: One of the largest North American third-party logistics providers and truckload freight brokers, with deep expertise in agricultural commodity and bulk freight. Comparable business model (asset-light brokerage) and overlap on agricultural shipper base, though vastly larger and more diversified.
• Hub Group: Large public intermodal and logistics provider offering truck brokerage, dedicated capacity, and supply chain solutions across North America. Comparable as a multi-modal freight broker serving agricultural and bulk shippers, but at materially greater scale and asset ownership than Wills.
• U.S. Xpress Enterprises: Asset-based truckload carrier that also offers brokerage services for shippers needing flexible capacity. Comparable in serving bulk commodity and agricultural freight in the Southeast, though primarily an asset-based operator rather than pure broker.

Direct peers

• Echo Global Logistics: Technology-enabled freight brokerage arranging truckload and less-than-truckload transport across modes. Directly comparable third-party brokerage model serving shippers of bulk and general commodities, with overlap on agricultural and industrial customer segments.
• Landstar System: Asset-light trucking and logistics company that connects shippers with owner-operator capacity via an agent-based network. Closely comparable non-asset broker model, similar reliance on vetted independent motor carriers, and overlapping agricultural and bulk commodity customer base.
• PLS Logistics Services: Asset-light freight broker and third-party logistics provider serving industrial and bulk shippers across North America. Closely comparable brokerage-only model with similar reliance on independent carrier capacity.
• Anderson Trucking Service (ATS): Specialized freight broker and carrier serving agricultural, construction, and bulk commodity customers. Direct comparable niche specialization in heavy-haul and bulk freight brokerage with regional carrier networks.

Regional players

• Trans-System Inc. Privately held flatbed and specialized freight hauler serving the Midwest and Southeast, with brokerage and dedicated services. Comparable asset-light and asset-based mix for bulk and agricultural commodities in the same regional footprint.
• Cowan Systems: Mid-Atlantic/Southeast-focused logistics and trucking company with brokerage and dedicated services for bulk and agricultural freight. Comparable regional concentration and customer overlap with Wills, but operates a larger owned fleet.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/willslogistics
• LinkedInlinkedin.com/company/wills-logistics-llc
• Instagraminstagram.com/willslogisticsllc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wills Logistics, Llc