REED Charitable Foundation

What REED Charitable Foundation does

REED Charitable Foundation (RCF) is a Winter Park, Florida-based 501(c)(3) nonprofit that delivers evidence-based Structured Literacy and Orton-Gillingham (OG) training to K-12 educators. Its core curriculum is built on the Science of Reading and Structured Literacy pedagogy — an explicit, systematic, cumulative, multisensory, diagnostic, and responsive instructional approach — and includes tiered training courses (Classroom Educator at 35 hours, Structured Literacy Level 1 and Level 2, Associate Level at 65 hours, plus Morphology, Writing, Refresher, and OGA Certification & Practicum). Structured Literacy Level 1 is accredited through the International Dyslexia Association, and the program carries the ESSA Evidence Badge for Tier 3 Promising Evidence (K-2). Delivery is multimodal: in-person, live virtual via Zoom, and asynchronous through the RCF Online Academy. Complementary offerings include the Structured Literacy Hub membership (a digital resource library on Absorb LMS), Teacher University monthly webinars, Coaching Support for post-training implementation, classroom materials via Shopify and Teachers Pay Teachers, and parent/teacher resource hubs.

RCF serves multiple customer segments: school districts and district leaders (purchasing PD aligned with Title II and CLSD federal grants), individual teachers and reading specialists (paying $350 per teacher for accredited training), and parents of children with dyslexia or reading difficulties (accessing free resources and advocacy tools). Named customers include UCP Charter Schools (via a Florida Department of Education grant) and Sullivan Elementary School. Revenue is diversified across four streams: (1) training program fees at $350/teacher, (2) individual donations including the $200/month ($2,400/year) Literacy Champions Circle recurring donor program, (3) corporate sponsorships for the annual Dyslexia Gala with tiers up to $35,000 (Executive Producer), and (4) classroom materials sales. Reach spans multiple US states and US territories with international online academy users.

Name

REED Charitable Foundation

Legal name

REED Charitable Foundation, Inc.™

Website

https://reedcharitablefoundation.org

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

REED Charitable Foundation is a Winter Park, Florida-based 501(c)(3) nonprofit delivering accredited Structured Literacy and Orton-Gillingham training to K-12 educators via in-person, virtual, and asynchronous formats. It serves school districts, individual teachers, and parents, generating revenue from training fees, donations, gala sponsorships, and classroom materials.

Ownership category

akta.pro rank

Product category

Education Professional Development / Literacy Training

NAICS

Educational Support Services (61171), Exam Preparation and Tutoring (611691), Educational Services (611), Grantmaking and Giving Services (81321)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Structured Literacy / Orton-Gillingham Intervention Services (EDAKAJAC)

akta.pro secondary industries

Dyslexia & Structured Literacy (Orton-Gillingham) Tutoring (EDANAFAB), Literacy & Numeracy Intervention (Reading/Math Support) (EDAJALAD), Literacy Foundations (Phonics, Reading Fluency, Comprehension) Platforms (EDAFAOAD), Orton-Gillingham & Structured Literacy Enrichment (EDAMAJAH)

Keywords

• Structured literacy training
• Orton-Gillingham professional development
• Educator certification programs
• District literacy implementation
• Dyslexia teacher training

Headquarters

HQ city

Winter Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Training Program Fees: Revenue from educator training courses including Classroom Educator (35 hours + optional 5 hours homework), Structured Literacy Level 1 (35 hours live + 10 hours async), and Associate Level (65 hours live + 5 hours homework). Pricing is $350 per teacher.
2. Individual Donations: One-time and monthly donations from individual supporters. Monthly donors (Literacy Champions Circle) contribute $200/month or $2,400 annually. One-time donations via credit card, PayPal, Venmo, Apple Pay, Google Pay, or bank account.
3. Event Sponsorships: Corporate sponsorships for the annual Dyslexia Gala at various tiers: Executive Producer ($35,000), Blockbuster ($20,000), Marquee ($10,000), Partner Spotlight ($12,500), Ensemble Table ($2,750), and others.
4. Classroom Materials Sales: Sale of classroom materials through Shopify storefront and Teachers Pay Teachers platform.

Pricing tiers

Go-to-market motion4 records

Distribution channels6 records

Marketing channels9 records

Core offering

REED Charitable Foundation delivers evidence-based structured literacy professional development training for teachers based on the Orton-Gillingham approach and Science of Reading. The foundation offers multiple tiered courses (Classroom Educator, Structured Literacy Level 1 & 2, Associate Level, Morphology, Writing, Refresher, OGA Certification) priced at $350 per teacher, delivered in-person, live virtually, or asynchronously. Supplementary offerings include the Structured Literacy Hub membership, coaching and district support services aligned with Title II and CLSD grants, classroom materials, and free resources for parents and teachers.

Product overview

REED Charitable Foundation (RCF) is a nonprofit literacy organization offering a comprehensive ecosystem of educator training programs and community resources. The core offerings include structured literacy training courses (RCF Online Academy, Structured Literacy Level 1 & 2, Classroom Educator, Associate Level, Morphology, Writing, and Refresher modules) that provide OG (Orton-Gillingham) methodology certification ranging from 35 to 65+ hours of instruction. Supporting these training programs is the Structured Literacy Hub membership providing ongoing resources, Teacher University monthly webinars, and coaching support for implementation. RCF also provides district support services aligned with Title II and CLSD grants, classroom materials through a Shopify store, and a rich array of free parent and teacher resource hubs. The organization hosts the annual Dyslexia Gala as its flagship fundraising event. Together, these offerings form a complete professional development and support system designed to make structured literacy training financially and geographically accessible to all educators.

Differentiator

Problem solved

Functional benefit

Brands

• RCF Online Academy: Online training platform for structured literacy courses
• Structured Literacy Hub
• Teacher University
• Literacy Champions Circle
• Dyslexia Experience & Gala

Products and services

• Classroom Educator Course
• Structured Literacy Level 1
• Structured Literacy Level 2
• Associate Level Course
• RCF Online Academy
• OGA Certification & Practicum
• Coaching Support
• District Support Services
• Structured Literacy Hub Membership
• Classroom Materials

Quantifiable outcome

• Schools achieved annual growth up to 3x higher than national norm with RCF's structured literacy training
• +4 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered minor and moderate.

• Mental Health Association of Central FloridaminorOthersCommunity partner providing mental health resources and support for families affected by dyslexia and literacy challenges.
• Team Genius SquadminorOthersCommunity organization partner supporting RCF's mission and community events.
• Winter Park Chamber of CommercemoderateOthersRCF is a member of the Winter Park Chamber of Commerce. Won Best Charitable Organization award from the Chamber in 2024.
• Center for Health, Learning, and AchievementminorOthersCommunity partner organization focused on health and learning achievements.
• Bradshaw and AssociatesminorOthersCommunity partner providing professional services support.
• The Bridge (The Christ School)minorOthersPartner school program supporting literacy development.
• Lift OrlandominorOthersCommunity partner organization focused on lifting communities through education.
• Project ReadmoderateTechnology or IntegrationTechnology partner offering Project Read AI as a resource for teachers in RCF's teacher resources section.
• Winter Park LibraryminorOthersCommunity partner providing library resources and community space.
• Boys and Girls Club of Central FloridaminorOthersCommunity partner organization supporting youth development and education.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Benchmark Education: K-12 literacy publisher offering curriculum, assessment, and teacher PD including structured literacy-aligned content. Competes for district literacy PD budgets alongside RCF but with a broader publishing footprint.
• Voyager Sopris Learning: Provides literacy and reading intervention programs plus professional development for districts (e.g., LANGUAGE! Live, Read Well). Comparable to RCF in serving struggling readers and district PD buyers but as part of a wider intervention product portfolio.
• Lexia Learning (Cambium Learning Group): Large-scale literacy software and PD provider serving K-12 districts with embedded assessment and structured literacy components. Competes with RCF for the same Title II / CLSD district dollars but with a much broader product portfolio and deeper district penetration.
• Curriculum Associates (iReady): Major K-12 instructional publisher behind iReady Diagnostic and Toolbox, including literacy instruction and teacher PD. Competes with RCF for district literacy budgets but as part of a broad, multi-product offering rather than a structured literacy specialist.

Direct peers

• Really Great Reading: Provides structured literacy curriculum, assessments, and teacher training aligned with the Science of Reading, including OG-based professional development. Targets the same school district and educator audience as RCF with an overlapping structured literacy PD offering.
• Institute for Multisensory Education (IMSE): Trains teachers in the Orton-Gillingham approach with in-person and online courses for districts and individuals. Closely comparable to RCF in methodology (OG/structured literacy), customer base (teachers and districts), and product format (live + asynchronous training).
• Reading Horizons: Delivers structured literacy software and teacher training built on a Science-of-Reading-aligned methodology, selling to districts and educators. Comparable to RCF in target customer, structured literacy focus, and blended digital + live PD delivery model.
• Wilson Language Training: Provider of Fundations, Just Words, and Wilson Reading System — structured literacy / OG-aligned teacher training and intervention programs for K-12 districts. Directly competes with RCF in the same structured literacy PD category, with similar accreditation and district sales motion.
• Brainspring: Offers Orton-Gillingham-based teacher certification and classroom programs (Phonics First, Structures) sold to schools and districts. Directly competes with RCF in OG methodology training and educator certification, with comparable course hour counts and accreditation positioning.

Others

• Orton-Gillingham Academy: Professional credentialing body for Orton-Gillingham practitioners and training programs; not a direct competitor but an ecosystem participant whose accreditation RCF programs pursue (e.g., OGA Certification & Practicum offering) and which influences buyer expectations.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCyTZBPVDKhew9A0dGMHPp5A
• Facebookfacebook.com/reedcharitablefoundation
• LinkedInlinkedin.com/company/reed-charitable-foundation
• Instagraminstagram.com/reedcharitablefoundation

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about REED Charitable Foundation