Water Positive
Water Positive Think Tank (WPTT) is a Spain-based, non-profit global community founded in 2023 that advances a regenerative Water Positive framework for corporations, governments, and agricultural and community stakeholders through events, membership, and partnerships.
- Company typePrivate
- Founded2023
- HeadquartersAlicante, Spain
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Water Positive does
Water Positive Think Tank (WPTT) is a Spain-domiciled, non-profit global think tank founded in 2023 in response to the United Nations Water Conference. It operates as a community of more than 100 multidisciplinary professionals convened to advance sustainable water management through a systemic and science-based approach. The framework defines 'Water Positive' as a regenerative paradigm that goes beyond reducing water use to actively restoring more water than is consumed, and bundles methodologies including Volumetric Water Benefit Accounting (VWBA), WASH Benefit Accounting, Water Quality Benefit Accounting, and the emerging act4water framework for quantifying and certifying water benefits.
The organization does not sell commercial software products. Its offering centers on a downloadable governance charter (Water Positive TT Charter), events (annual Water Positive Day, regional Water Positive Summits, the International Forum Water Positive Korea), and webinars, with the website waterpositive.es serving as the primary content and membership channel. Distribution is direct via membership sign-up and event participation, targeting enterprise and government buyers. Customer and partner coverage spans corporations (Coca-Cola Korea, ACCIONA, DuPont, K-water), national and regional governments (Republic of Korea Ministry of Environment, Government of the Principality of Asturias, Cantabrian Hydrographic Confederation), industry associations (AEDyR), and water utilities (EMA Gijón, Cadasa).
Its primary customer segments are corporations seeking to substantiate water-positive claims, governments and public institutions developing water sustainability roadmaps, the agricultural sector (which consumes ~70% of global freshwater), and water-stressed communities. Pricing is not publicly disclosed and revenue figures are not published; scale signals are the 100+ professional community, 51-100 internal headcount, event cadence in Spain (Madrid, Gijón/Asturias), Korea, and engagement into Latin America via UN Global Compact Chile. Leadership comprises President Daniele Strongone, Secretary General and Founder Alejandro Sturniolo (also VP Marketing and Sustainability at H2O Innovations), and Vice President Esmeralda Leyva.
Water Positive firmographics
Firmographics- Name
- Water Positive
- Legal name
- Water Positive
- Website
- https://waterpositive.es
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Water Positive Think Tank (WPTT) is a Spain-based, non-profit global community founded in 2023 that advances a regenerative Water Positive framework for corporations, governments, and agricultural and community stakeholders through events, membership, and partnerships.
- Ownership category
- akta.pro rank
Water Positive industry classification
Industry- Product category
- Water Sustainability Consulting
- NAICS
- Environmental Consulting Services (541620), Environmental Consulting Services (54162)
- SIC
- Services-Commercial Physical & Biological Research (8731)
- akta.pro primary industry
- Water, Sanitation & Hygiene (WASH) (BPAGABAC)
- akta.pro secondary industries
- Water, Sanitation & Hygiene (WASH) Solutions (BPAGALAI), Water Resources, WASH & Integrated Water Management (BPADALAH), WASH (Water, Sanitation & Hygiene) Organizations (HLAJAKAI)
Keywords
Where Water Positive is headquartered
LocationHeadquarters
- HQ city
- Alicante
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
Water Positive business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Membership Program: The Think Tank operates as a collaborative, science-driven community welcoming professionals from all sectors. Membership provides interdisciplinary and inclusive environment to foster collaboration and long-term impact. Membership charter and governance documents outline objectives and commitment expectations.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Water Positive product offering
Product offeringCore offering
Water Positive is a non-profit think tank and global community of more than 100 professionals that develops and promotes the Water Positive framework — a methodology for organizations to regenerate more freshwater than they consume. Founded in 2023 following the UN Water Conference, it convenes corporates, public institutions, academia, and civil society around evidence-based methodologies (VWBA, WASH Benefit Accounting, Water Quality Benefit Accounting) and the act4water framework to operationalize water-positive commitments.
Product overview
Water Positive Think Tank (WPTT) is a global community of over one hundred professionals from diverse disciplines working to advance sustainable water management through a systemic and science-based approach. Born from the United Nations Water Conference in 2023, it brings together knowledge, innovation and collaboration to drive water resilience and support the Sustainable Development Goals. By connecting expertise with action, the Think Tank promotes regenerative approaches to water, helping restore ecosystems, improve availability and create a net positive impact on water resources. The organization does not appear to offer a commercial software product; it functions as a collaborative network and think tank focused on water sustainability advocacy and education.
Differentiator
Problem solved
Functional benefit
Products and services
- Water Positive Think Tank Membership Annual membership to the Water Positive Think Tank global community of 100+ water professionals, providing access to the Water Positive framework, methodologies, networking, and participation in community events for organizations seeking to operationalize water-positive commitments.
- Water Positive Day Madrid Annual flagship one-day conference held in Madrid that convenes corporates, public institutions, academia, and civil society to advance the Water Positive agenda through keynotes, panels, and case studies. Open to member organizations and external attendees.
- Water Positive Summit Asturias Summit event in Asturias/Gijón, Spain bringing together senior leaders from corporates, public institutions, academia, and civil society to drive adoption of the Water Positive framework across regions and sectors.
- Water Positive Forum Korea Regional Water Positive Forum held in Korea that brings together Asian stakeholders — including K-water, public institutions, and corporates — to advance water-positive practices and partnerships in the Asia-Pacific region.
Quantifiable outcome
- Over 2 billion people (1 in 4) live without safely managed drinking water
- +3 more outcomes
Companies that use Water Positive
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
Water Positive technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Water Positive partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core and minor.
- K-water (Korea Water Resources Corporation)coreJoint organizer with Ministry of Environment of Republic of Korea for International Forum Water Positive Korea 2025 under theme 'Strategies and Vision for Water Positive in Korea to Respond to Climate Change'. K-water's Head of Environmental Energy Division presented on status of Water Positive implementation in Korea.
- Ministry of Environment of Republic of KoreacoreCo-organizer with K-water for International Forum Water Positive Korea 2025. Director of Water Management Policy provided opening remarks. The forum marked a milestone in aligning digital innovation, corporate goals, and public policy to accelerate Water Positive adoption.
- UN Global Compact / CEO Water MandatecoreWater Positive Think Tank presents at webinars within context of Water Resilience Coalition led by CEO Water Mandate in collaboration with UN Global Compact and Pacific Institute. Coalition highlights global water stress crisis and positions it among priorities of business agenda.
- Pacific InstitutecoreCollaborates with CEO Water Mandate and UN Global Compact in Water Resilience Coalition to highlight growing global water stress crisis and its relationship to climate change.
- Global Compact Chile NetworkcoreOrganized joint webinar 'Water Positive in the context of the Race towards Resilience' to promote progress towards SDG 6 and connections with other SDGs focusing on water resilience in context of Water Resilience Coalition.
- Coca-Cola KoreaminorExecutive Director Namju Koo presented 'Current Water Positive Initiatives & Goals of Global Corporations' at International Forum Water Positive Korea 2025. Also participated in closing panel on strategies for enhancing Water Positive in Korea.
- ACCIONA InfrastructurecoreCEO José Díaz-Caneja presented ACCIONA's innovations in sustainable water management. ACCIONA leads water treatment sector through design, construction and operation of drinking water treatment plants, wastewater treatment plants, reverse osmosis desalination plants and tertiary treatments. Promoted Water Positive initiative with Sacyr Agua announced October 2024.
- DuPontcoreCollaborated on reclaimed water project in Asturias, Spain at Villapérez wastewater treatment plant near Oviedo. Project focuses on recovery and advanced treatment of wastewater for reuse in industrial sector, supported by European funds including Next Generation EU.
- AEDyR (Spanish Association of Desalination and Reuse)corePresident Domingo Zarzo addressed current state of water reuse and desalination at 1st Water Positive Summit, highlighting technological advances and challenges. Emphasized need for innovative financing models such as water footprint offsetting to attract private investment in reuse infrastructure.
- Cantabrian Hydrographic Confederation (MITECO)minorPresident Barbara Monte Donapetry highlighted sustainable water management efforts in Cantabrian region at 1st Water Positive Summit, emphasizing efforts to implement advanced technologies and water conservation strategies to face environmental and climate challenges.
- Government of the Principality of AsturiascoreDirector General of Water Vanesa Mateo Pérez driving innovative initiatives for sustainable water resource management. Led water regeneration project in collaboration with Gijón positioning region as benchmark in water sustainability. Collaborated with DuPont and European funds on pilot at Villapérez wastewater treatment plant.
- Empresa Municipal de Aguas de Gijón (EMA Gijón)corePresident Jesús Martínez Salvador presented initiatives to improve water use efficiency and reduce water footprint including modernization of infrastructures and implementation of intelligent systems for water management. Synergies established to extend reclaimed water practices to other municipalities.
- Water Consortium of Asturias (Cadasa)minorPartnership established with synergies to extend reclaimed water practices from Gijón pilot project to other municipalities in Asturias region.
- The Future of Water Fund (William Sarni, CEO)coreCEO William Sarni presented 'Digital-Based Strategies for Global Water Restoration' at International Forum Water Positive Korea 2025. Explored digital transformation for global water restoration and role of catalytic communities in driving innovative, scalable solutions.
- United Nations Water Conference 2023coreWater Positive Think Tank was born from the United Nations Water Conference in 2023, bringing together knowledge, innovation and collaboration to drive water resilience and support Sustainable Development Goals.
- Agrow AnalyticsminorMember of Water Positive Think Tank led by Antonella Maggioni. Achieved 'EIT Food Water Scarcity' award and first water footprint offset contract in Europe enabling large corporations to offset their footprint through Agrow Analytics. Guides companies towards Water Positive footprint and watershed restoration.
- PuntoCero ConsultoresminorCEO Nicolás Ibieta is member of Water Positive Think Tank and moderated webinar on Water Positive in context of Race towards Resilience organized with Global Compact Chile.
- H2O InnovationscoreVP Marketing and Sustainability Alejandro Sturniolo is also Founder of Water Positive Think Tank, presenting global vision and mid-to-long-term strategies for advancing Water Positive as framework for climate action.
Scale indicators2 records
Recent moves7 records
Expansion highlights6 records
Water Positive competitors and assessment
Company assessmentDirect peers
- Pacific Institute: A long-standing water-focused think tank producing research and policy on global water issues. Comparable as a nonprofit water-research/advocacy organization collaborating with WPTT on the Water Resilience Coalition and water stress framing.
- The Water Council: A Milwaukee-based water technology and innovation cluster advancing the Water Technology Catalyzer and global water cluster networks. Comparable as a water-focused nonprofit ecosystem builder bringing together corporates, startups and researchers.
- WaterAid: A major international NGO focused on WASH (water, sanitation and hygiene) access. Comparable as a WASH-focused nonprofit operating in adjacent space to WPTT's WASH Benefit Accounting framework and SDG 6 alignment.
- Water Footprint Network (WFN): WFN developed the global Water Footprint Assessment methodology (ISO 14046-aligned) that WPTT explicitly references. It is the most established water-impact methodology NGO and a direct precedent for WPTT's VWBA approach.
- Alliance for Water Stewardship (AWS): AWS is the leading international standard-setter for water stewardship (AWS Standard) used by corporates to certify site-level water management. Directly comparable as a framework/standard body operating in the same water-positive/water-stewardship category that WPTT targets.
Broad incumbents
- International Water Association (IWA): Global network of water professionals and utilities advancing water innovation and policy. Comparable as a large established water-focused membership organization; WPTT's "100+ professionals" model resembles a lighter-weight IWA-style professional community.
- World Resources Institute (WRI) - Aqueduct: WRI's Aqueduct project provides the most widely used global water-risk datasets and tools. Highly comparable as a water data/framework authority that corporates and investors rely on for water disclosures — overlapping with WPTT's VWBA methodology positioning.
- CEO Water Mandate / UN Global Compact: A UN Global Compact initiative mobilizing corporate water stewardship globally, including the Water Resilience Coalition. WPTT is a listed partner/presenter; it overlaps heavily with CEO Water Mandate's convening and corporate-target-setting mission.
- CDP (Water Disclosure): CDP runs the global corporate water disclosure system used by investors and corporates. As WPTT positions its framework for CSRD/CSDDD alignment, CDP is the dominant incumbent in water-related corporate reporting WPTT must interoperate with or compete against.
Emerging players
- Circle of Blue: An independent nonprofit journalism/think tank covering global water crises. Comparable as a water-focused advocacy/research nonprofit amplifying the urgency of water scarcity — overlapping with WPTT's thought-leadership mission.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Water Positive social profiles
Digital presenceWater Positive financial estimates
Financial estimateRevenue estimate
Valuation estimate
Water Positive leadership team
Management profileNumber of profiles
Profiles3 records
Water Positive funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Water Positive M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Water Positive
What does Water Positive do?
Water Positive is a non-profit think tank and global community of more than 100 professionals that develops and promotes the Water Positive framework — a methodology for organizations to regenerate more freshwater than they consume. Founded in 2023 following the UN Water Conference, it convenes corporates, public institutions, academia, and civil society around evidence-based methodologies (VWBA, WASH Benefit Accounting, Water Quality Benefit Accounting) and the act4water framework to operationalize water-positive commitments.
Is Water Positive a public or private company?
Water Positive is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Water Positive founded?
Water Positive was founded in 2023. It employs 51 to 100 people.
Where is Water Positive based?
Water Positive is headquartered in Alicante, Spain, in the Europe region.
How does Water Positive make money?
One revenue line is on record: membership Program.
Who are Water Positive's main competitors?
Direct peers on record are Pacific Institute, The Water Council, WaterAid, Water Footprint Network (WFN) and Alliance for Water Stewardship (AWS). Broad incumbents are International Water Association (IWA), World Resources Institute (WRI) - Aqueduct, CEO Water Mandate / UN Global Compact and CDP (Water Disclosure). Circle of Blue is listed as an emerging player.
Does Water Positive have an API?
No public API is recorded for Water Positive.
What industry is Water Positive in?
Water Positive's product category is Water Sustainability Consulting. Its primary akta.pro industry code is BPAGABAC, Water, Sanitation & Hygiene (WASH), with a secondary code of BPAGALAI, Water, Sanitation & Hygiene (WASH) Solutions. Its NAICS code is 541620 and its SIC code is 8731.