ABMCARE
ABMCARE is an Apple Authorized Service Provider and sole regional distributor for Apple service in the Middle East, operating physical repair centers across Egypt, Qatar, Jordan, and Iraq to serve individual Apple device owners.
- Company typePrivate
- Founded2011
- HeadquartersOld Cairo, Egypt
- Headcount—
- GTM typeB2C
- OfferingServices
What ABMCARE does
ABMCARE is a private, Middle East-focused Apple Authorized Service Provider and the sole regional distributor for Apple service, operating under the MIDIS Group, a diversified ICT conglomerate with more than 150 companies and over 3,500 employees across Europe, Africa, and the Middle East. Headquartered in Old Cairo, Egypt, and founded in 2011, ABMCARE runs six physical service center branches across Egypt (Cairo, Port Said), Qatar (Doha with two iFix-branded locations at Al Khuwair and Villaggio), Jordan (Amman), and Iraq (Baghdad). The company manages over 30 Apple service providers in the region and is embedded with a network of 16 Apple-authorized channel partners including iMachines, iSTYLE, iCenter, iFix, and others.
The core technology stack is Apple-provided: ABMCARE technicians use Apple-certified diagnostic tools, follow Apple service guidelines, and install only genuine Apple parts. The service catalog spans the full Apple hardware lineup including iPhone, Mac (desktops and MacBooks), iPad, Apple Watch, AirPods, Apple TV, Beats, and Apple accessories, plus software reinstallation, OS restoration, and component-level diagnosis. The company supports both in-warranty (domestic, international, and extended) and out-of-warranty repairs.
The business model is professional services and parts sales on a pay-as-you-go per-ticket basis, with published country-specific price lists in local currencies (EGP/AED in Egypt, USD in Jordan, IQD/OMR in Iraq, QR in Qatar). Additional revenue comes from paid collection and delivery of devices. Customers are individual Apple device owners served through physical storefronts and direct pickup, with a content marketing blog supporting top-of-funnel education. The company operates as a captive subsidiary within MIDIS Group, with no external funding disclosed.
ABMCARE firmographics
Firmographics- Name
- ABMCARE
- Legal name
- ABMCARE
- Website
- https://abmcare.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Short description
- ABMCARE is an Apple Authorized Service Provider and sole regional distributor for Apple service in the Middle East, operating physical repair centers across Egypt, Qatar, Jordan, and Iraq to serve individual Apple device owners.
- Ownership category
- akta.pro rank
ABMCARE industry classification
Industry- Product category
- Consumer Electronics Repair Services
- NAICS
- Electronic and Precision Equipment Repair and Maintenance (811210), Electronic and Precision Equipment Repair and Maintenance (8112), Electronic and Precision Equipment Repair and Maintenance (81121)
- akta.pro primary industry
- Endpoint Support & Device Lifecycle Services (IMACD) (BPAEAJAF)
Keywords
Where ABMCARE is headquartered
LocationHeadquarters
- HQ city
- Old Cairo
- HQ country
- Egypt
- HQ region
- Africa
Offices6 records
Markets served
ABMCARE business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Apple Device Repair Services: Revenue generated from repair services for Apple products including iPhones, iPads, MacBooks, and other Apple devices. Services include both in-warranty and out-of-warranty repairs, using genuine Apple parts.
- Parts Replacement: Revenue from replacement parts including batteries, displays, and other components. Genuine Apple parts are used for all replacements.
- Diagnostic Services: Charges for device diagnosis and evaluation, particularly for out-of-warranty cases where customers request diagnosis reports before proceeding with repairs.
- Collection and Delivery Services: Paid collection and delivery service for devices requiring repair.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Egypt - Software and Diagnostic Charges |
| Unit Pricing | Pay-as-you-go | Egypt - iPhone Battery Replacement |
| Unit Pricing | Pay-as-you-go | Egypt - iPhone Display Replacement |
| Unit Pricing | Pay-as-you-go | Jordan - Software and Diagnostic Charges |
| Unit Pricing | Pay-as-you-go | Jordan - iPhone Battery Replacement |
| Unit Pricing | Pay-as-you-go | Jordan - iPhone Display Replacement |
| Unit Pricing | Pay-as-you-go | Qatar - Battery Prices |
| Unit Pricing | Pay-as-you-go | Qatar - Display Prices |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels1 record
ABMCARE product offering
Product offeringCore offering
ABMCARE operates as an Apple Authorized Service Provider offering in-warranty and out-of-warranty repair and support for iPhone, Mac, iPad, Apple Watch, AirPods, Apple TV, Beats, and Apple accessories across Egypt, Qatar, Jordan, and Iraq. Services are performed by Apple-certified technicians using genuine Apple parts and Apple-provided diagnostic tools, supplemented by paid collection-and-delivery and software reinstallation services.
Product overview
ABMCARE is an Apple Authorized Service Provider and the sole distributor for Apple service in the Middle East, managing over 30 Apple service providers across Egypt, Qatar, Jordan, and Iraq. The company operates a fully equipped, one-stop-shop repair facility for Apple products, offering both in-warranty and out-of-warranty repairs using only genuine Apple parts. Their service portfolio includes iPhone Repair Service, Mac Repair Service (MacBook and desktops), iPad Repair Service, Apple Watch Repair Service, AirPods Repair Service, Apple TV Repair Service, Beats Repair Service, and Apple Accessories Repair Service. Software services encompass Software Restoration Service, Software Reinstallation Service (Mac OS and iOS), and Device Diagnosis Service. Additional offerings include Collection and Delivery Service for customer convenience. All repairs are performed by Apple-certified technicians following Apple's strict guidelines for service centers.
Differentiator
Problem solved
Functional benefit
Products and services
- iPhone Repair Service Same-day iPhone repairs performed by Apple-certified technicians using genuine Apple parts, covering in-warranty and out-of-warranty repairs including battery replacement, display replacement, and diagnostic services for all iPhone models.
- Mac Repair Service Comprehensive repair services for MacBook and Mac desktops including component-level repairs, whole-unit swaps, troubleshooting, diagnosis, and Mac OS reinstallation performed by Apple-certified technicians.
- iPad Repair Service Professional iPad repair services including iOS reinstallation, hardware diagnostics, and genuine Apple part replacements for all iPad models.
- Apple Watch Repair Service Authorized Apple Watch repair and service for all Apple Watch models using genuine Apple replacement parts.
- AirPods Repair Service Professional AirPods repair services including diagnostic assessment and component replacement using genuine Apple parts.
- Apple TV Repair Service Repair and troubleshooting services for all Apple TV models.
- Beats Repair Service Authorized repair services for Beats headphones and audio products using genuine Apple parts.
- Apple Accessories Repair Service Service and repair for Apple-branded accessories including cables, chargers, and other Apple peripherals.
- Software Restoration Service Diagnosis and restoration of corrupted or improperly installed software, performed by Apple Certified Technicians to restore Apple devices to proper working specifications.
- Software Reinstallation Service Reinstallation of genuine Apple software and operating systems, including Mac OS and iOS upgrades and correct reinstallation of previously licensed software.
- Device Diagnosis Service Standard Apple-approved diagnostic testing to identify device problems and produce diagnosis reports or repair estimates for warranty and out-of-warranty cases.
- Collection and Delivery Service Paid pickup and delivery service for Apple devices requiring repair.
Companies that use ABMCARE
Customer profileSegments1 record
Ideal customer profiles1 record
ABMCARE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
ABMCARE partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered minor.
- iMachinesminorApple authorized reseller partner operating in the Middle East region.
- iWorldminorApple authorized reseller partner.
- Switch plusminorApple authorized reseller partner in Egypt.
- Trade LineminorApple authorized reseller partner.
- iSTYLEminorApple authorized reseller partner in Oman and Lebanon.
- AdkomminorApple authorized reseller partner.
- iCenterminorApple authorized reseller partner in Iraq.
- Master StoreminorApple authorized reseller partner in Iraq.
- 365 SolutionsminorApple authorized reseller partner in Jordan.
- Al BawaselminorApple authorized reseller partner.
- Modern SystemsminorApple authorized reseller partner in Jordan.
- Alpha StoreminorApple authorized reseller partner in Kuwait.
- GaitminorApple authorized reseller partner in Qatar.
- DigitsminorApple authorized reseller partner in Kuwait.
- Modern HomeminorApple authorized reseller partner in Qatar.
- iFixminorApple Authorised Service Provider in Qatar with two locations: Al Khuwair and Villaggio.
Scale indicators2 records
Recent moves1 record
Expansion highlights5 records
ABMCARE competitors and assessment
Company assessmentRegional players
- iSTYLE: Apple Premium Reseller and authorized service provider operating across Central/Eastern Europe, the Middle East (including Oman and Lebanon), and Africa. Directly comparable regional Apple-authorized retail/service footprint and a documented ABMCARE partner for cross-referrals.
Broad incumbents
- CompuCom: Managed IT services provider offering endpoint support, device lifecycle management, and break/fix services for enterprise clients. Comparable as a device lifecycle services player, though B2B-focused and not Apple-specialized.
- Asurion: Largest US device protection, repair, and tech-support company, operating uBreakiFix and Soluto. Comparable as a vertically integrated consumer device repair and support services platform, though much larger and US-focused.
- Samsung Authorized Service Centers: Samsung's authorized service network performs comparable authorized repair services for Galaxy devices. Useful comparable for authorized-brand device repair economics, especially in MEA markets where Samsung holds higher smartphone share than Apple.
- Geek Squad (Best Buy): Best Buy's consumer-facing tech support and repair arm offers device setup, troubleshooting, and repairs across many brands. Comparable as a broad consumer repair and support services channel, though it operates in the US and isn't Apple-specialized.
- Apple Store (Apple Inc. Retail): Apple's own retail stores offer in-store and mail-in repair via the Genius Bar using genuine parts. This is the primary competitor for ABMCARE's authorized service mandate — any Apple Store expansion in MEA would directly cannibalize ABMCARE's positioning.
- SquareTrade (Allstate): Device protection plan provider owned by Allstate that handles claims and repair routing for smartphones, tablets, and laptops. Comparable as an adjacent authorized-repair fulfillment channel, though it operates in the US.
Direct peers
- uBreakiFix (Asurion): Largest US consumer electronics repair chain, offering same-day repairs for iPhone, smartphones, tablets, computers, and game consoles. Directly comparable business model: walk-in device repair using brand-agnostic parts and processes, though ABMCARE is Apple-authorized specifically.
- CPR Cell Phone Repair: Franchise-based consumer electronics and smartphone repair chain with same-day repair focus. Closely comparable to ABMCARE in offering repair services across multiple device categories through physical locations.
- Puls (formerly iCracked): On-demand mobile device repair service sending technicians to customers' homes/offices for iPhone, smartphone, and computer repairs. Directly comparable to ABMCARE's repair-plus-collection-and-delivery model, though operating in the US.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
ABMCARE financial estimates
Financial estimateRevenue estimate
Valuation estimate
ABMCARE leadership team
Management profileNumber of profiles
ABMCARE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ABMCARE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ABMCARE
What does ABMCARE do?
ABMCARE operates as an Apple Authorized Service Provider offering in-warranty and out-of-warranty repair and support for iPhone, Mac, iPad, Apple Watch, AirPods, Apple TV, Beats, and Apple accessories across Egypt, Qatar, Jordan, and Iraq. Services are performed by Apple-certified technicians using genuine Apple parts and Apple-provided diagnostic tools, supplemented by paid collection-and-delivery and software reinstallation services.
Is ABMCARE a public or private company?
ABMCARE is a private company. It is classified as corporate owned and is currently operating.
When was ABMCARE founded?
ABMCARE was founded in 2011.
Where is ABMCARE based?
ABMCARE is headquartered in Old Cairo, Egypt, in the Africa region.
How does ABMCARE make money?
Four revenue lines are on record. Apple Device Repair Services are the primary driver. The others are parts Replacement, diagnostic Services and collection and Delivery Services.
Who are ABMCARE's main competitors?
iSTYLE is listed as a regional player. Broad incumbents are CompuCom, Asurion, Samsung Authorized Service Centers, Geek Squad (Best Buy), Apple Store (Apple Inc. Retail) and SquareTrade (Allstate). Direct peers are uBreakiFix (Asurion), CPR Cell Phone Repair and Puls (formerly iCracked).
Does ABMCARE have an API?
No public API is recorded for ABMCARE.
What industry is ABMCARE in?
ABMCARE's product category is Consumer Electronics Repair Services. Its primary akta.pro industry code is BPAEAJAF, Endpoint Support & Device Lifecycle Services (IMACD). Its NAICS code is 811210.