Red Meat Industry Services
Red Meat Industry Services (RMIS) is a South African non-profit industry coordination body that operates the national livestock traceability platform and coordinates FMD response, research, and inclusive growth programmes for the red meat value chain.
- Company typePrivate
- Founded2022
- HeadquartersGauteng, South Africa
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Red Meat Industry Services does
Red Meat Industry Services (RMIS) is a South African Non-Profit Company (NPC), registered in 2022 under registration number 2022/473820/08, that serves as the formal industry coordination body for the country's red meat value chain. Headquartered in Pretoria/Faerie Glen and led by CEO Dewald Olivier, RMIS operates the national RMIS Traceability Platform — a cloud-based system that tracks animal movements from farm to abattoir and integrates via standardized APIs with eight or more third-party livestock management systems (Benguelasoft, Logix, AIMS, Datamars, FlexiAuction, Gigalot, Pointr Software, Matrix Software). The platform's Phase 2 release in November 2025 added the public FMD CaseMap and automated WhatsApp alerts within a 10km radius of confirmed Foot-and-Mouth Disease outbreaks, alongside a free RMIS Movement App for producers without existing digital systems. RMIS is funded by industry levies collected via Red Meat Levy Services (administered by Agricultural Levy Services) rather than through disclosed commercial pricing, and it functions as a statutory-style coordinating body rather than a traditional vendor. Its operational scope extends well beyond the platform to include the Field to Future R&D framework (with 9 approved research projects), Mobile Cattle Handling Units deployed to rural communities, accredited training programmes for emerging and smallholder farmers, and direct coordination with the Department of Agriculture, the Ministerial Task Team, and the FMD Industry Coordination Council on national disease response — including the procurement and distribution of over 5 million FMD vaccine doses from suppliers including BVI, Biogénesis Bagó, and Dollvet.
Red Meat Industry Services firmographics
Firmographics- Name
- Red Meat Industry Services
- Legal name
- Red Meat Industry Services NPC
- Website
- https://rmis.co.za
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Red Meat Industry Services (RMIS) is a South African non-profit industry coordination body that operates the national livestock traceability platform and coordinates FMD response, research, and inclusive growth programmes for the red meat value chain.
- Ownership category
- akta.pro rank
Red Meat Industry Services industry classification
Industry- Product category
- Livestock Traceability Platform
- NAICS
- Cattle Ranching and Farming (1121)
- SIC
- Agricultural Prod-Livestock & Animal Specialties (200), Agricultural Services (700)
- akta.pro primary industry
- Herd Management Software & Identification (RFID, EID, Data Platforms) (AFAAAIAH)
- akta.pro secondary industries
- Livestock Precision Monitoring Software (Herd/Flock Analytics, Health Alerts) (AFAAAFAM), Livestock Weighing, Sorting & Handling Facility Services (AFAEALAG), Animal Disease Surveillance & Reporting Systems (HLAMAJAB), Diagnostics & Laboratory Coordination (Sample Collection, Lab Liaison, Interpretation) (AFACALAE)
Keywords
Where Red Meat Industry Services is headquartered
LocationHeadquarters
- HQ city
- Gauteng
- HQ country
- South Africa
- HQ region
- Africa
Offices1 record
Markets served
Red Meat Industry Services business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Revenue model
- Industry Levies: RMIS is an NPC funded through industry levies collected from the red meat value chain. Red Meat Levy Services (handled by Agricultural Levy Services) collects levies from industry participants.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
Red Meat Industry Services product offering
Product offeringCore offering
RMIS operates a national livestock traceability platform that records and verifies livestock movements across the South African red meat value chain, integrating farmers, feedlots, abattoirs, auctioneers and veterinarians via APIs. Around this platform it provides disease surveillance tools (including an FMD CaseMap), an RMIS Movement mobile app, accredited training, a mobile cattle-handling unit for communal farmers, consumer education, and aggregated industry statistics and reports.
Product overview
RMIS (Red Meat Industry Services) is a South African industry coordination body that operates the RMIS Traceability Platform — a unified national livestock traceability platform connecting farms, auctions, feedlots, and abattoirs. The platform integrates via API with multiple third-party livestock management systems (Benguelasoft, Logix, AIMS, Datamars, FlexiAuction, Gigalot, Pointr Software, Matrix Software) to share standardised animal movement data. The offering is augmented by the free RMIS Movement App for producers without existing digital systems, the RMIS WhatsApp Community for verified alerts, and the public FMD CaseMap for disease incident tracking. Complementing the core platform are practical services including Mobile Cattle Handling Units, Accredited Training, Consumer Education, and the Field to Future R&D programme. RMIS also publishes industry data products including slaughter statistics, price dashboards, animal disease reports, and AMT Trends reports. Together, these products and services form a coordinated ecosystem aimed at disease control, market access, and inclusive growth across South Africa's red meat value chain.
Differentiator
Problem solved
Functional benefit
Products and services
- RMIS Traceability Platform (Phase 2)
- RMIS Movement App
- Accredited Training
Quantifiable outcome
- Phase 2 of Traceability Platform launched with 8+ livestock management system integrations
- +3 more outcomes
Companies that use Red Meat Industry Services
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
Red Meat Industry Services technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability2 records
Feature5 records
Red Meat Industry Services partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core.
- Biogénesis BagócoreArgentina-based animal health company supplying high-potency FMD vaccines. Delivered 1 million doses in February 2026 as part of sustained supply pipeline, with commitment to supply additional 5 million doses by March 2026. Partner in national vaccination campaign.
- DollvetcoreTurkish animal health company providing FMD vaccine supply. 1.5 million doses delivered as part of multi-source vaccine procurement strategy. Permit secured for import of vaccine from Turkey.
- Agricultural Research Council (ARC)coreGovernment research body committed to producing 20,000 FMD vaccines per week, scaling up to 200,000 per week in 2027. Also supporting OVR laboratory capacity expansion with staff and equipment.
- FMD Industry Coordination CouncilcoreMinister-appointed council with RMIS participation for coordinating industry input, aligning operational capacity, and ensuring decisions reflect ground realities in FMD response.
- University of PretoriacoreCollaborative research partnership with the Faculty of Veterinary Science on FMD virus persistence studies. Led by Professor Armanda Bastos from the Hans Hoheisen Research Centre. Research focuses on evidence-based risk reduction for FMD virus at slaughter, including Phase 1A (deboning necessity at 15 days), Phase 2 (serological test development), and Phase 3 (vaccination impact assessment).
- Ministerial Task Team (MTT)coreGovernment-appointed task team consisting of 10 government members and 14 private veterinarians focused on FMD control. RMIS supports through OVR capacity expansion, tracing projects, and operational coordination.
- Benguelasoft, Logix, AIMS, DatamarscoreFarm-level livestock management systems integrated with RMIS Traceability Platform via API. Enables seamless data sharing for animal movement tracking without requiring additional systems or duplicate data entry.
- FlexiAuctioncoreAuction platform integrated with RMIS Traceability Platform enabling animal movement data sharing at point of sale.
- Gigalot, Pointr SoftwarecoreFeedlot management systems integrated with RMIS Traceability Platform for movement data sharing and FMD response coordination.
- Matrix SoftwarecoreAbattoir management system integrated with RMIS Traceability Platform enabling carcass traceability back to origin farms.
- Onderstepoort Biological Products (OBP)coreLocal vaccine storage and distribution facility for BVI-supplied FMD vaccines. Acts as intermediary for vaccine imports and distribution to feedlots and buyers who contributed to procurement.
- Botswana Vaccine Institute (BVI)coreOnly producer of SAT-type FMD vaccines in Southern Africa. Supplied 644,000 doses of SAT-strain vaccine to South Africa in October 2025. Currently the only registered supplier of SAT-type vaccines for the region, with capacity being scaled up based on increased demand.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Red Meat Industry Services competitors and assessment
Company assessmentEmerging players
- AgriWebb: Australian livestock farm management software platform that integrates animal records, movements, and compliance data. Comparable to RMIS's farm-level data integration and is one of the system types RMIS integrates with through its traceability platform.
- FoodLogiQ (now RepositiveFood / AgShift): Food supply-chain traceability and compliance platform with strong livestock-to-fork traceability. Overlaps with RMIS's farm-to-abattoir traceability mandate in technology stack and value-chain coverage.
Direct peers
- AHDB (Agriculture & Horticulture Development Board): UK statutory levy-funded body that delivers research, data, and market development services for livestock and red meat producers. Highly comparable to RMIS in levy funding, data products, and industry-coordination mandate.
- Meat & Livestock Australia (MLA): Australian producer-owned industry body that funds research, marketing, and traceability services for the red meat value chain. Directly comparable to RMIS in mandate (industry services, data, R&D coordination) and funding model (levies), serving a similarly export-oriented livestock sector.
- Canadian Cattle Identification Agency (CCIA / CCIA-tag): Canada's national livestock identification and traceability administrator. Comparable to RMIS's traceability platform and animal movement tracking mandate, with similar regulatory and disease-control responsibilities across the cattle value chain.
Broad incumbents
- National Cattlemen's Beef Association (NCBA): US trade association representing cattle producers, funding research, policy, and marketing for the beef value chain. Comparable to RMIS's industry representation, policy coordination, and producer-funded service delivery mandate.
- Datamars: Global livestock identification and farm management solutions provider (RFID tags, readers, software). Comparable on identification infrastructure that feeds RMIS's traceability platform via API integration.
- Allflex Livestock Intelligence (MSD Animal Health): Global leader in livestock identification (RFID/EID tags, readers) and monitoring technology, now part of MSD Animal Health. Comparable on the hardware/device side of livestock identification that underpins RMIS's traceability data layer.
Regional players
- Botswana Vaccine Institute (BVI): Sole regional producer of SAT-type FMD vaccines for Southern Africa and a direct supplier to RMIS's vaccination programme. Comparable in disease-control domain though not a coordination body — illustrates the regional disease-control ecosystem RMIS operates in.
Others
- Benguelasoft: South African farm-level livestock management software provider integrated with RMIS's traceability platform. An ecosystem/technology partner rather than competitor, but illustrative of the local software landscape RMIS coordinates.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Red Meat Industry Services social profiles
Digital presenceRed Meat Industry Services compliance and trust
Trust signalCompliance1 record
Red Meat Industry Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Red Meat Industry Services leadership team
Management profileNumber of profiles
Profiles2 records
Red Meat Industry Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Red Meat Industry Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Red Meat Industry Services
What does Red Meat Industry Services do?
RMIS operates a national livestock traceability platform that records and verifies livestock movements across the South African red meat value chain, integrating farmers, feedlots, abattoirs, auctioneers and veterinarians via APIs. Around this platform it provides disease surveillance tools (including an FMD CaseMap), an RMIS Movement mobile app, accredited training, a mobile cattle-handling unit for communal farmers, consumer education, and aggregated industry statistics and reports.
Is Red Meat Industry Services a public or private company?
Red Meat Industry Services is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Red Meat Industry Services founded?
Red Meat Industry Services was founded in 2022. It employs 1 to 10 people.
Where is Red Meat Industry Services based?
Red Meat Industry Services is headquartered in Gauteng, South Africa, in the Africa region.
How does Red Meat Industry Services make money?
One revenue line is on record: industry Levies.
Who are Red Meat Industry Services's main competitors?
Emerging players on record are AgriWebb and FoodLogiQ (now RepositiveFood / AgShift). Direct peers are AHDB (Agriculture & Horticulture Development Board), Meat & Livestock Australia (MLA) and Canadian Cattle Identification Agency (CCIA / CCIA-tag). Broad incumbents are National Cattlemen's Beef Association (NCBA), Datamars and Allflex Livestock Intelligence (MSD Animal Health). Botswana Vaccine Institute (BVI) is listed as a regional player. Benguelasoft is listed as an others.
Does Red Meat Industry Services have an API?
No public API is recorded for Red Meat Industry Services.
What industry is Red Meat Industry Services in?
Red Meat Industry Services's product category is Livestock Traceability Platform. Its primary akta.pro industry code is AFAAAIAH, Herd Management Software & Identification (RFID, EID, Data Platforms), with a secondary code of AFAAAFAM, Livestock Precision Monitoring Software (Herd/Flock Analytics, Health Alerts). Its NAICS code is 1121 and its SIC code is 200.