Element Fitness

What Element Fitness does

Element Fitness PT is a Portugal-based, private for-profit operator of gyms headquartered in Paço Das Ilhas. According to its short description, the company runs gyms centered on autonomous training for young people, using what it characterizes as technically based fitness programs. The positioning suggests a self-directed training model targeted at younger demographics, differentiating from traditional coach-led or group-class gym formats, though the specific technology stack, equipment, app, or curriculum underlying the "technical" programming is not documented in the available inputs.

The company operates at a meaningful scale, employing between 501 and 1,000 people, which implies a multi-site footprint rather than a single flagship location. No details are disclosed on the number of gyms, exact geographic coverage within Portugal, or international presence, and the company website (elementgyms.pt) was only available as a loading/verification placeholder at the time of capture, yielding no further substantive content on products, pricing, leadership, partnerships, or unit economics.

No revenue, funding history, customer composition, ownership structure, or strategic transaction data are available in the input. As a result, the company's business model — beyond the inferred B2C membership model typical of gym operators — cannot be characterized in detail from the supplied evidence. The data gap is substantial and limits any deeper inference about pricing tiers, revenue mechanics, or growth trajectory.

Name

Element Fitness

Website

https://elementgyms.pt

Company type

Private

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Element Fitness PT is a Portugal-based private gym operator that runs multi-location facilities focused on autonomous, technically oriented fitness training programs for young people.

Ownership category

akta.pro rank

Product category

Fitness Centers

NAICS

Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

General Personal Training (In-Person & Virtual) (HSADAAAA)

akta.pro secondary industry

Group Fitness, Personal Training & Wellness Coaching (EDALAIAE)

Keywords

• Autonomous fitness training
• Gym memberships
• Fitness center services
• Strength training programs
• Youth fitness programs

Headquarters

HQ city

Paço Das Ilhas

HQ country

Portugal

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Core offering

Element Fitness operates fitness centers in Portugal that deliver autonomous training programs targeted at young people, built on technically grounded fitness routines. The company sells access to its gyms and structured autonomous-training programming rather than traditional supervised personal-training sessions.

Product overview

No product information available. The source page displays a loading/verification placeholder with no substantive content about Element Fitness's products, services, or offerings.

Differentiator

Problem solved

Functional benefit

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• Planet Fitness: Global low-cost gym franchisor with thousands of locations. Comparable through its low-cost, autonomous-training model and youth-friendly branding, though it operates primarily in the Americas rather than Europe.

Direct peers

• McFit: European fitness chain offering low-cost, multi-location gym access. Comparable through its high-volume, value-driven gym model and pan-European operational footprint that pushes price discipline across markets including Iberia.
• Holmes Place Portugal: Premium multi-location fitness club operator in Portugal. Comparable as a multi-site gym operator in the same Portuguese market, though positioned at a higher price tier than Element Fitness.
• Fitness Hut: Portuguese low-cost gym chain operating multiple locations across Portugal. Direct competitor to Element Fitness in the same geography with a similar multi-location value proposition targeting cost-conscious members.
• Solinca (David Lloyd Leisure): One of the largest Portuguese gym chains with multiple locations. Comparable as a direct multi-location fitness operator in Portugal targeting similar mainstream consumer segments.
• Basic-Fit: European low-cost gym chain with locations across the Iberian Peninsula. Comparable through its low-cost, multi-location, autonomous-style training model that targets value-seeking gym-goers.

Emerging players

• Smart Fit: Latin American low-cost gym chain rapidly expanding multi-location operations. Comparable as a high-growth, low-cost gym operator targeting mass-market consumers with a standardized, technology-enabled format.

Regional players

• The Gym Group: UK-based low-cost gym chain operating multiple locations. Comparable in business model (low-cost, autonomous member access) but operates primarily in the UK rather than Iberia.
• PureGym: UK-based low-cost gym chain that has expanded into several European markets. Comparable as a low-cost, autonomous-style gym operator with a multi-location strategy, though it has not yet entered Portugal directly.

Others

• Gympass: Corporate wellness platform that aggregates access to gyms and fitness content. Comparable as an adjacent ecosystem participant that connects employees to gyms like Element Fitness, and a potential distribution/partner channel.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• Facebookfacebook.com/elementgyms.pt
• LinkedInlinkedin.com/company/elementgyms

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Element Fitness