Qi beauty International

What Qi beauty International does

Qi beauty International Pty. Ltd. is an Australian private skincare company founded in 2005 and headquartered in Nerang, Queensland, that develops and sells holistic skincare products, at-home facial kits, and practitioner training programs based on proprietary 'quantum skin technology.' The company's core technical platform is the Qi STIMS system — micro-magnet patches and strips applied to the skin and guided by a library of more than 20 facial mapping protocols (the Qi beauty Maps) that target specific outcomes including lifting, hydration, brightness, scar revision, barrier support, and menopausal-skin concerns. The product portfolio spans cleansers, oils, moisturizers, serums, eye care, exfoliants, and facial mists, with CO2-extracted Australian botanicals and a certified Australian Made supply chain operating on 100% solar power.

The company runs a dual-track go-to-market model: a direct-to-consumer Shopify storefront shipping to 40+ countries, and a professional channel serving certified spa practitioners and aestheticians across Australia, Canada, USA, UK, New Zealand, Europe, Mexico, and the Channel Islands. Professional revenue is generated through a $1,483 practitioner start-up pack that includes live Zoom certification training, lifetime access to the Qi beauty Academy, and consumables such as STIMS Mini Pod refills ($189 per 20-pod pack) and back-bar supplies. The DTC range sits between $8 (Travel Spritz) and $279 (Complete STIMs Home Kit), while the EYEBAR professional eye-rejuvenation kit is priced at $350.

Qi beauty operates as a founder-led entity under Kathy Pedersen with 1-10 employees, no disclosed institutional funding, and ownership concentrated with the founder. Strategic priorities evidenced in 2026 include new product launches (QiO2 Oil, Quantum Esthetics), menopause-specific protocol expansion, continued content publishing on the neural-skin axis, and partnerships including the One Tree Planted environmental program and APAA industry association membership.

Name

Qi beauty International

Legal name

Qi beauty International Pty. Ltd.

Website

https://qibeauty.com.au

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Qi beauty International is an Australian skincare company that sells proprietary micro-magnet STIMS home facial kits, botanical skincare, and a practitioner certification program to global DTC consumers and certified spa partners.

Ownership category

akta.pro rank

Product category

Holistic Skincare Products

NAICS

Soap and Cleaning Compound Manufacturing (32561), Beauty Salons (812112)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Professional/Backbar Skincare (Esthetician & Spa Use) (CRABAAAK)

akta.pro secondary industries

Dermocosmetics & Medical-Grade Skincare (CRABAAAF), Medical-Grade / Clinical Facials (Dermatology & Med Spa) (HSALADAN), Professional Skincare & Facial Treatments (CRABALAF)

Keywords

• Quantum skincare technology
• Holistic facial treatments
• Practitioner certification training
• Botanical skincare products
• Micro-magnet skin therapy

Headquarters

HQ city

Nerang

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Direct E-commerce Retail: Direct-to-consumer sales of skincare products including cleansers, oils, moisturisers, serums, spritz, and home kit systems through the company's Shopify-powered online store. Products sold at various price points from $8 travel items to $279 complete kits.
2. Professional/Wholesale: B2B wholesale supply of professional-grade skincare products and Qi STIMS technology to certified practitioners and spa partners. Includes practitioner certification training kits and refill products for professional use.
3. Practitioner Certification & Training: Live online certification via Zoom with treatment demonstrations, online resources, and lifetime access to treatment demonstrations through the Qi beauty Academy. Practitioner start-up kits sold at $1,483 for 30 treatments plus certification.
4. Spa Partner Treatments: Qi beauty facial treatments offered through certified spa partners globally, who pay for training, certification, and ongoing product supply to deliver Qi beauty treatments to their clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Qi beauty International develops and sells holistic skincare products and at-home facial kits built around proprietary quantum stimulation micro-magnet (STIMs) technology, complemented by a practitioner certification program and global spa partner network. The company manufactures and distributes Australian botanical skincare (cleansers, oils, serums, moisturisers, mists, eye care, exfoliants) along with professional STIMs kits and refill pods used in facial treatments delivered by certified spa partners worldwide.

Product overview

Qi beauty International is an Australian skincare company specializing in quantum technology-based skin wellness using proprietary STIMs (quantum stimulation micro-magnets). The product portfolio centers on the Qi beauty Facial treatment and Home Kits featuring patches and strips with STIMs technology, complemented by a comprehensive range of skincare products including cleansers (Every Skin Cleanser), oils (QiO2 Oil, Intense Oil), moisturisers (Day Moisturiser, Nourish Moisturiser), serums (ActiV8 Eye Serum, Anti-Age Peptide Serum, Fade herbal peptide Serum, Professional Eye Serum), eye care (Organic Eye Cream), exfoliants (Remove Exfoliant), and facial mists (Qi Spritz, Travel Spritz, Refillable Mini Spritz Bundle). Professional offerings include the EYEBAR non-invasive eye rejuvenation treatment, practitioner certification programs, and STIMS Mini Pods refills. The company also offers a library of Face Mapping protocols including Nexus, NexusComplex, NexusPlus, PoutUp, QiElevate, QiElevate+, RiseLine, ScarRevision, AcuStrips, AcuReset, BarrierShield, ClarityReset, EclipseEye, FlexiLift, FlowLine, FlowPoint, HOKU, LineLift, LowerNexus, and NeckLine Maps. All products are Australian Made certified, cruelty-free, and developed using sustainable manufacturing practices with CO2 extraction methods.

Differentiator

Problem solved

Functional benefit

Products and services

• Qi beauty Facial Flagship Qi beauty facial treatment using proprietary quantum stimulation (STIMs) micro-magnet technology for holistic skin wellness, delivered through certified spa partners globally.
• Qi beauty Home Kit - Complete STIMs Edition At-home skin wellness kit combining Patches and Strips with STIMs micro-magnet technology for personalized face mapping protocols, including Mini Spritz, step-by-step instructions, vegan leather storage pouch, and reusable sliding drawer box.
• Home Kit - STRIPS At-home kit using Qi beauty STRIPS with concentrated STIMs micro-magnet technology for targeted, intensive skin treatment for lifting, filling, hydrating, or brightening, priced at $159.
• Home Kit - Original Patch Kit At-home kit using Qi beauty Patches with STIMs micro-magnet technology for broad coverage and full-face application with the original patch configuration.
• Every Skin Cleanser (Clarity Cleanser) Gentle facial cleanser with Australian botanical extracts designed for all ages and skin types, providing a foundation for sustainable daily skincare at $65.
• QiO2 Oil Intense repair oil for skin barrier disorder, impaired microbiome, and nutrient deficiency, made with organic ingredients for skin brightening and even complexion.
• Intense Oil Intense facial oil with microbiome support and skin barrier strengthening properties for all ages and presenting conditions, priced at $69.
• ActiV8 Eye Serum 15ml eye serum formulated with vitamin C and antioxidants addressing hydration, collagen production, antioxidant protection, and inflammation reduction, priced at $30.
• Professional Eye Serum 15ml Professional-strength 15ml eye serum formulated for practitioner use to address hydration, collagen production, antioxidant protection, and inflammation reduction with vitamin C.
• Anti-Age Peptide Serum Anti-aging peptide serum working below the surface to improve hydration, elasticity, and pigmentation using synergistic formulations of peptides, amino acids, and active adaptogens, priced at $149.
• Fade Herbal Peptide Serum Herbal peptide serum designed to brighten and even skin tone, part of the Fade serum collection.
• Nourish Moisturiser Botanical moisturiser with vitamins B5 and E, Geranium, Fig extract, and Sea Buckthorn Oil for day or night use, certified Australian Made with Organics.
• Day Moisturiser Hydrating day moisturiser supporting skin barrier with ionic creams offering defense against free radicals, dehydrating pollutants, and UV stress, priced at $75.
• Organic Eye Cream Rich nourishing eye cream with Australian Kakadu plum, Jojoba oil, and Sea Buckthorn Oil containing over 190 nutritional compounds and active vitamin C for the delicate eye area, priced at $55.
• Remove Exfoliant Physical cream exfoliant with fine grade volcanic pumice stone, vitamins A and E, Carrot seed oil, Rosemary leaf extract, and Rosewood oil for gentle exfoliation of face, neck, and décolletage, priced at $50.
• Qi Spritz (Hydrating Facial Mist) Signature hydrating facial mist featuring Australian native extracts and medicinal compounds traditionally used by Indigenous Australians, a multi-use skin mist for restoration.
• Qi Travel Spritz 7ml refillable travel mist for on-the-go skin hydration featuring organic ingredients, priced at $8.
• Refillable Mini Spritz Bundle Bundle of 3 refillable mini spritz bottles for anti-bacterial, pro-microbiome skin protection on-the-go for travel, air conditioning, pollution, and environmental toxins.
• Qi beauty EYEBAR Professional Kit Non-invasive holistic eye rejuvenation professional kit using 20 STIMS for under-eye application, including cleanser, acu-gel, eye serum, 20 single-use STIMS, headband, bag, brochures, and instructional card, priced at $350.
• REFILL STIMS 20 Mini Pods Pack of 20 mini STIMS pods for EYEBAR treatments or quick lip flip and eye brightening treatments, designed as grab-and-go add-on for facial treatments, priced at $189.
• Qi beauty Embroidered Headband - Professional Embroidered professional headband with soft cotton material, velcro adjustment, and washable design for spa and treatment use.
• Cotton Drawstring Bag Cotton drawstring bags available in large and small sizes for product storage.
• Gift Card Gift cards available in denominations from $84.70 to $847.00 for purchase of Qi beauty products and treatments.
• Qi beauty Practitioner Certification & Start-Up Pack Professional practitioner certification program including live online Zoom training, online resources, personalized feedback from founder Kathy Pedersen, lifetime access to treatment demonstrations, and start-up pack with 30 single pods, Intense Oil, Fade Serum, Acu-Gel, logo fan brush, and printed training manual, priced at $1,483 for 30 treatments.
• Qi beauty Map Library (Face Mapping Protocols) Library of expertly designed facial mapping protocols (including Nexus, NexusComplex, NexusPlus, PoutUp, QiElevate, QiElevate+, RiseLine, ScarRevision, AcuStrips, AcuReset, BarrierShield, ClarityReset, EclipseEye, FlexiLift, FlowLine, FlowPoint, HOKU, LineLift, LowerNexus, and NeckLine Maps) that guide precise STIMS placement for targeted skin outcomes including lifting, brightening, hydration, scar revision, barrier support, and stress-related concerns.

Quantifiable outcome

• Skin will appear lighter, lifted and more hydrated after removal of the STIMS
• +2 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• One Tree PlantedcoreOthersEnvironmental partnership program where for every pack of micro-magnets sold, one tree is planted. Qi beauty founder Kathy Pedersen is passionate about this cause and the company has personally planted 120 trees surrounding Qi beauty International. Practitioners support these environmental efforts with their continued passion for Qi beauty.
• Association of Professional Aestheticians of Australia (APAA)coreOthersKathy Pedersen, Qi beauty founder and developer, is a member of the APAA to uphold standards and ongoing improvements in the aesthetics industry.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Osmosis Beauty: Holistic professional skincare brand with proprietary technology and treatment modalities sold through licensed practitioners. Comparable to Qi beauty in its non-invasive, holistic skin wellness positioning and practitioner-driven distribution.
• Éminence Organic Skin Care: Organic, Biodynamic professional skincare brand with a strong spa channel and certified organic positioning. Comparable to Qi beauty in botanical/natural positioning, professional spa distribution, and practitioner certification model.
• Lira Clinical: Professional skincare brand offering proprietary treatment systems and practitioner training, with a focus on natural botanical ingredients and signature facial protocols. Directly comparable to Qi beauty in combining proprietary protocols, professional certification, and botanical formulations.
• AlumierMD: Professional skincare brand distributed exclusively through certified medical and skincare professionals with science-led formulations. Comparable to Qi beauty in exclusive professional channel, certification model, and clinical positioning.
• Circadia by Dr. Pugliese: Professional skincare brand built around chronobiology and practitioner training programs. Comparable to Qi beauty in offering science-led professional skincare paired with formal certification and treatment protocols delivered through licensed partners.
• Aspect Dr: Australian professional skincare brand focused on practitioner-grade formulations sold through clinics and salons. Comparable to Qi beauty in being an Australian-founded, practitioner-channel skincare company with a clinical/dermocosmetic positioning.
• PCA Skin: US-based professional skincare brand sold through licensed skincare professionals with an extensive professional treatment and education platform. Comparable to Qi beauty in professional-only distribution and treatment-driven product ecosystem.

Broad incumbents

• Dermalogica: Global leader in professional skincare, sold through licensed skin therapists and concept spaces worldwide. Comparable to Qi beauty as a broad incumbent with proprietary treatments, certification programs, and an international spa partner footprint.
• Image Skincare: Established professional skincare brand with broad product range, strong US spa channel, and practitioner education. Comparable to Qi beauty as a larger incumbent operating in the same professional skincare + certification space.
• iS Clinical: Skincare brand with proprietary botanical-based formulations sold through medical and professional channels. Comparable to Qi beauty in combining science-led botanical formulations with a clinical/professional distribution model.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/qibeauty
• YouTubeyoutube.com/channel/UCn-lpa9aGWAAblfAZXYMcpA
• Facebookfacebook.com/QibeautyInternational
• LinkedInlinkedin.com/company/qi-beauty-international
• Instagraminstagram.com/qibeautyinternational

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Qi beauty International