5-Star Theatricals
5-Star Theatricals is a nonprofit, Ovation Award-winning resident musical theatre company based at the Bank of America Performing Arts Center in Thousand Oaks, producing three Broadway-caliber productions per year and serving Southern California audiences through subscriptions, group sales, and donations.
- Company typePrivate
- Founded1994
- HeadquartersThousand Oaks, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What 5-Star Theatricals does
5-Star Theatricals is a nonprofit musical theatre production company operating as the official resident musical theatre company of the Bank of America Performing Arts Center in Thousand Oaks, California. Founded in 1994 (originally as Cabrillo Music Theatre), the organization produces three major Broadway-caliber musical productions per year at the Kavli Theatre and Scherr Forum Theatre venues, with the 2026 slate including The Play That Goes Wrong, The Wizard of Oz, and Les Misérables. The company has been recognized as an Ovation Award-winning regional theatre and holds licensing relationships with major rights holders including Cameron Mackintosh (Les Misérables), Disney (Frozen), and Turner Entertainment/Warner Bros. (The Wizard of Oz).
The business model combines transactional and recurring revenue streams: single ticket sales via Ticketmaster and on-site box office, a 2026 Mini-Season subscription package offering 15% savings with subscriber benefits, tiered group sales (10–24 at 10% off, 25+ at 15% off) targeting schools, corporations, and social clubs, and a structured donation program with ten tiers ranging from $150 (1 Star Friend) to $40,000+ (5-Star Producer). Corporate sponsorships from local businesses (Gelsons, Toyota, City of Thousand Oaks, TO Arts) and ancillary props/costume rentals further supplement revenue. All ticket and sponsorship purchases are partially tax-deductible given the nonprofit status.
The technology stack is intentionally lightweight: a Squarespace-hosted website at 5startheatricals.com serves as the primary digital hub, with Ticketmaster handling online ticketing and email newsletters as the main retention channel. The organization operates with 1–10 employees, supported by volunteer and internship programs, and key roles include a Director of Donor Strategies and a corporate sponsorships contact. Named partners include the Bank of America Performing Arts Center (venue residency), Cameron Mackintosh Ltd and Turner Entertainment/Warner Bros. (licensing), and Ticketmaster (distribution).
5-Star Theatricals firmographics
Firmographics- Name
- 5-Star Theatricals
- Legal name
- Cabrillo Music Theatre Inc.
- Website
- https://5startheatricals.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- 5-Star Theatricals is a nonprofit, Ovation Award-winning resident musical theatre company based at the Bank of America Performing Arts Center in Thousand Oaks, producing three Broadway-caliber productions per year and serving Southern California audiences through subscriptions, group sales, and donations.
- Ownership category
- akta.pro rank
5-Star Theatricals industry classification
Industry- Product category
- Live Theatre / Performing Arts
- NAICS
- Theater Companies and Dinner Theaters (71111), Performing Arts Companies (7111)
- akta.pro primary industry
- Performing Arts Centers & Presenters (Programming/Booking) (MPAGABAM)
- akta.pro secondary industry
- Broadway & Commercial Theatre Productions (MPAGABAA)
Keywords
Where 5-Star Theatricals is headquartered
LocationHeadquarters
- HQ city
- Thousand Oaks
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
5-Star Theatricals business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Ticket Sales: Revenue from individual tickets to theatrical performances sold through Ticketmaster (online), box office (in-person), and phone. Each show has multiple performance times with tiered seating pricing.
- Season Subscriptions: Season membership packages offering 15% savings with benefits including 25% off additional single tickets, early seat access, subscriber-only events, and ticket exchange services.
- Donations and Sponsorships: Charitable contributions from donors at various levels ($150-$40,000+) with benefits including program recognition, VIP events, gala access, and backstage experiences. Corporate sponsorships available for local businesses with employee/client tickets and advertising benefits.
- Group Ticket Sales: Discounted group bookings for 10+ attendees with 10-15% off ticket prices, deferred payment options, and advance ticket access for schools, companies, and social organizations.
- Props and Costume Rentals: Rental program for theatrical props and costumes to other organizations or individuals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Mini-Season Subscription |
| Other | Pay-as-you-go | Group Discount - 10-24 members |
| Other | Pay-as-you-go | Group Discount - 25+ members |
| Other | Pay-as-you-go | Senior Discount |
| Other | Pay-as-you-go | Military Discount |
| Subscription | Annual | 1 Star Friend Donor Level |
| Subscription | Annual | 2 Star Supporter Donor Level |
| Subscription | Annual | 3 Star Patron Donor Level |
| Subscription | Annual | 4 Star Patron Donor Level |
| Subscription | Annual | Artists Season Sponsor |
| Subscription | Annual | Silver Sponsor |
| Subscription | Annual | Gold Sponsor |
| Subscription | Annual | 5-Star Sponsor |
| Subscription | Annual | 5-Star Producer |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
5-Star Theatricals product offering
Product offeringCore offering
5-Star Theatricals produces and presents live Broadway-caliber musical theatre productions at the Bank of America Performing Arts Center's Kavli Theatre in Thousand Oaks, California. The company mounts three major productions per year (for 2026: The Play That Goes Wrong, The Wizard of Oz, and Les Misérables) and monetizes them through individual tickets, season subscriptions, group sales, corporate sponsorships, and donor programs, supplemented by a props and costume rental operation.
Product overview
5-Star Theatricals is an Ovation Award-winning nonprofit musical theatre company that produces Broadway-caliber theatrical performances at the Bank of America Performing Arts Center's Kavli Theatre in Thousand Oaks, California. The company's core product offerings center around live theatrical productions including The Play That Goes Wrong, The Wizard of Oz, and Les Misérables as part of the 2026 season. The portfolio includes single show tickets, 2026 Mini-Season subscriptions (offering up to 15% savings), group ticket sales with tiered discounts, corporate sponsorships, donor programs at multiple giving levels, and props and costume rentals. The company operates as a nonprofit arts organization, with revenue streams from ticket sales, donations, corporate sponsorships, and special events like the Annual Gala.
Differentiator
Problem solved
Functional benefit
Products and services
- 2026 Mini-Season Subscription Annual subscription package granting access to all three productions in the season (for 2026: The Play That Goes Wrong, The Wizard of Oz, and Les Misérables) at savings up to 15%, with benefits including 25% off additional single tickets, early seat access, subscriber-only events, and ticket exchange services. Aimed at committed theatre patrons who want guaranteed seating and discounts across the full season.
- Single Show Tickets Individual tickets to any of the three annual productions, sold through Ticketmaster's online platform and the on-site box office at the Bank of America Performing Arts Center, with tiered seating pricing by performance time and section. Available to general audiences, with senior, military, and group discounts.
- Group Ticket Sales Discounted group ticket packages for school field trips, corporate outings, and social club outings. Groups of 10-24 receive 10% off; groups of 25 or more receive 15% off. Includes deferred payment options, advance ticket access, and premier customer service, coordinated through a dedicated group sales contact.
- Donor Programs Charitable giving program with ten annual donor levels (1 Star Friend $150, 2 Star Supporter $300, 3 Star Patron $600, 4 Star Patron $1,500, Artists Season Sponsor $2,500, Silver Sponsor $5,000, Gold Sponsor $10,000, 5-Star Sponsor $20,000, 5-Star Producer $40,000+) offering tax-deductible contributions with benefits including season subscriptions, gala tickets, VIP receptions, backstage access, meet-and-greets, and program recognition.
- Corporate Sponsorships Annual business sponsorship packages offering local companies employee and client tickets, gala table seating, premiere full-page color ads in show programs, and recognition throughout the season. Designed for businesses seeking cultural sponsorship visibility and client entertainment opportunities.
- Props and Costume Rentals Rental program providing theatrical props and costumes from the company's production inventory to other organizations and individuals for their own theatrical and event needs.
- The Wizard of Oz A live stage musical adaptation of the classic Wizard of Oz story featuring the iconic songs and characters from the original motion picture, with music and lyrics by Harold Arlen and E.Y. Harburg. Based upon the classic motion picture owned by Turner Entertainment and distributed by Warner Bros. Targeted at families, school groups, and general theatre audiences seeking familiar, family-friendly Broadway-caliber entertainment.
- Les Misérables A live stage production of the classic musical based on Victor Hugo's novel, featuring iconic songs including 'I Dreamed a Dream,' 'On My Own,' and 'One Day More.' Presented by arrangement with Cameron Mackintosh and Music Theatre International. Targeted at adult theatre audiences, season subscribers, and group bookings seeking title-brand Broadway musical theatre.
- The Play That Goes Wrong A live stage comedy farce where a cast of earnest actors struggle to keep their murder mystery on track, featuring collapsing sets, missed cues, and nonstop laughter. Targeted at general audiences, subscribers, and group bookings seeking light-hearted comedic entertainment.
Companies that use 5-Star Theatricals
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
5-Star Theatricals technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
5-Star Theatricals partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Bank of America Performing Arts Centercore5-Star Theatricals is the official resident musical theatre production company of the Bank of America Performing Arts Center in Thousand Oaks, with exclusive access to the Kavli Theatre and Scherr Forum Theatre venues.
- GelsonsminorCorporate sponsor displayed on website sponsor section
- City of Thousand OaksminorMunicipal sponsor displayed on website sponsor section
- ToyotaminorCorporate sponsor displayed on website sponsor section
- TO Arts (Thousand Oaks Arts Commission)minorArts organization sponsor displayed on website sponsor section
- Cameron Mackintosh LtdcoreLicensing partner providing rights to produce Les Misérables. Presented by arrangement with Cameron Mackintosh and Music Theatre International.
- TicketmastercorePrimary third-party ticketing platform for online ticket sales, handling distribution and transaction processing for single tickets and subscriptions.
- Turner Entertainment/Warner Bros.coreRights holder for The Wizard of Oz stage adaptation, based upon the classic motion picture owned by Turner Entertainment and distributed by Warner Bros.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
5-Star Theatricals competitors and assessment
Company assessmentBroad incumbents
- Center Theatre Group: Los Angeles-based major performing arts organization operating multiple theatres (Ahmanson, Mark Taper Forum, Kirk Douglas). Broader incumbent in the same Southern California theatre market with larger scale and more extensive programming.
- Broadway San Diego: San Diego-based presenter of touring Broadway productions. Adjacent comparison as a Southern California presenter/booking organization, though focused on touring shows rather than original productions like 5-Star Theatricals.
- Pasadena Playhouse: Historic Pasadena-based nonprofit theatre producing Broadway musicals and plays. Comparable as a Southern California resident nonprofit theatre with subscription model, though operates at a larger scale with broader programming.
Direct peers
- La Mirada Theatre for the Performing Arts: Southern California regional theatre producing Broadway musicals and plays with a resident company model. Directly comparable in size, mission, and audience demographic to 5-Star Theatricals.
- South Coast Repertory: Costa Mesa-based nonprofit professional theatre company. Comparable as a Southern California resident regional theatre producing seasons of productions with subscription, donor, and sponsorship revenue streams.
- Laguna Playhouse: Laguna Beach-based nonprofit regional theatre producing a season of plays and musicals. Comparable as a Southern California resident theatre with subscription model and donor-supported nonprofit structure.
- North Coast Repertory Theatre: Solana Beach-based nonprofit professional theatre producing plays and musicals. Comparable as a Southern California regional theatre company with subscription model and donor/corporate sponsorship revenue streams.
- Musical Theatre West: Long Beach-based nonprofit musical theatre company producing Broadway-caliber productions in Southern California. Directly comparable as a regional resident musical theatre company with subscription model and similar donor/sponsorship fundraising approach.
- Moonlight Stage Productions: Vista, California-based nonprofit producing Broadway musicals in an outdoor amphitheatre setting. Comparable as a California regional musical theatre company with seasonal production model and nonprofit funding structure.
Regional players
- Civic Theatre of San Jose: San Jose-based nonprofit community theatre producing Broadway musicals. Comparable business model (nonprofit, musical productions, subscription/donor model) but operates in a different Northern California market geography.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
5-Star Theatricals social profiles
Digital presence5-Star Theatricals financial estimates
Financial estimateRevenue estimate
Valuation estimate
5-Star Theatricals leadership team
Management profileNumber of profiles
Profiles2 records
5-Star Theatricals funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
5-Star Theatricals M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 5-Star Theatricals
What does 5-Star Theatricals do?
5-Star Theatricals produces and presents live Broadway-caliber musical theatre productions at the Bank of America Performing Arts Center's Kavli Theatre in Thousand Oaks, California. The company mounts three major productions per year (for 2026: The Play That Goes Wrong, The Wizard of Oz, and Les Misérables) and monetizes them through individual tickets, season subscriptions, group sales, corporate sponsorships, and donor programs, supplemented by a props and costume rental operation.
Is 5-Star Theatricals a public or private company?
5-Star Theatricals is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was 5-Star Theatricals founded?
5-Star Theatricals was founded in 1994. It employs 1 to 10 people.
Where is 5-Star Theatricals based?
5-Star Theatricals is headquartered in Thousand Oaks, United States, in the North America region.
How does 5-Star Theatricals make money?
Five revenue lines are on record. Ticket Sales are the primary driver. The others are season Subscriptions, donations and Sponsorships, group Ticket Sales and props and Costume Rentals.
Who are 5-Star Theatricals's main competitors?
Broad incumbents on record are Center Theatre Group, Broadway San Diego and Pasadena Playhouse. Direct peers are La Mirada Theatre for the Performing Arts, South Coast Repertory, Laguna Playhouse, North Coast Repertory Theatre, Musical Theatre West and Moonlight Stage Productions. Civic Theatre of San Jose is listed as a regional player.
Does 5-Star Theatricals have an API?
No public API is recorded for 5-Star Theatricals.
What industry is 5-Star Theatricals in?
5-Star Theatricals's product category is Live Theatre / Performing Arts. Its primary akta.pro industry code is MPAGABAM, Performing Arts Centers & Presenters (Programming/Booking), with a secondary code of MPAGABAA, Broadway & Commercial Theatre Productions. Its NAICS code is 71111.