Assured
Assured is an AI-powered SaaS platform that automates provider credentialing, multi-state licensing, payer enrollment, and continuous network management for digital health companies, health systems, and health plans, reducing onboarding time from months to days.
- Company typePrivate
- Founded2024
- HeadquartersIrving, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Assured does
Assured is an AI-powered provider network management platform founded in 2024 and headquartered in New York, targeting healthcare organizations that need to credential, license, and enroll providers across multiple states and payers. The company unifies four core modules — Credentialing, Licensing, Payer Enrollment, and Network Management — on a cloud-native SaaS platform that automates primary source verification across 2,000+ data sources and applies predictive and semantic AI for pre-submission validation, document interpretation, and continuous 24/7 monitoring of licenses, DEA registrations, board certifications, and exclusion lists. The platform exposes REST and GraphQL APIs for integrations with CAQH ProView, PECOS, NPPES, ATS, EMR, Salesforce, and identity management systems (SSO/SCIM).
The company sells to digital health companies, health systems, and health plans through an enterprise field sales motion with custom, quote-based pricing and multi-year contracts, supplemented by managed delegated credentialing services for groups with 100+ providers. Reported customer outcomes include reducing credentialing turnaround from 60+ days to under 48 hours, achieving 95% first-pass approval rates, and enabling 30% faster payer enrollment activation. Named referenceable customers include Blossom Health, Tono Health, Birches Health, SOL Mental Health, Platinum Dermatology Partners, and ARCHE.
Assured has achieved NCQA-certified CVO status and SOC 2 Type II compliance with HITRUST alignment, supporting its positioning for delegated credentialing relationships with payers and large provider organizations. The company raised a $6M seed round in 2024 led by First Round Capital with participation from Kindred, and is led by CEO and co-founder Varun Krishnamurthy, who previously founded Dawn Health (a virtual sleep clinic acquired in 2023).
Assured firmographics
Firmographics- Name
- Assured
- Legal name
- Assured Health, Inc.
- Website
- https://withassured.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Assured is an AI-powered SaaS platform that automates provider credentialing, multi-state licensing, payer enrollment, and continuous network management for digital health companies, health systems, and health plans, reducing onboarding time from months to days.
- Ownership category
- akta.pro rank
Assured industry classification
Industry- Product category
- Healthcare Provider Network Management
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Eligibility & Benefits Verification (HLACACAD)
Keywords
Where Assured is headquartered
LocationHeadquarters
- HQ city
- Irving
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Assured business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Subscription-based Platform Licensing: Custom pricing based on organizational needs and scale. SaaS platform for provider network management covering credentialing, licensing, payer enrollment, and network management.
- Delegated Credentialing Services: Full-service delegated credentialing program management including policy templates, committee frameworks, audit preparation, and roster management for groups with 100+ providers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Custom enterprise pricing |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels4 records
Assured product offering
Product offeringCore offering
Assured operates an AI-powered provider network management SaaS platform that automates healthcare provider credentialing, multi-state licensing, payer enrollment, and continuous compliance monitoring. The platform verifies provider data against 2,000+ primary sources, achieving 95% first-pass approval rates and reducing credentialing time from 60+ days to under 48 hours. It is NCQA-certified as a Credentials Verification Organization and serves provider groups, payers, health systems, and digital health companies.
Product overview
Assured is an AI-powered provider network management platform that unifies four core modules: Credentialing, Licensing, Payer Enrollment, and Network Management. Built as a cloud-native SaaS platform, it combines AI automation with human expert support to help healthcare organizations onboard providers and scale across states and payers. The platform automates primary source verification across 2000+ sources, manages multi-state licensing, accelerates payer enrollment, and provides continuous compliance monitoring—all in one integrated system.
Differentiator
Problem solved
Functional benefit
Products and services
- Credentialing End-to-end provider credentialing solution that automates primary source verification across 2,000+ sources, reducing turnaround time from 60+ days to under 48 hours. Built for healthcare organizations including provider groups, payers, and health systems.
- Licensing Multi-state license management and auto-renewal solution that tracks expirations, submits applications, and handles renewals across all 50 U.S. states for healthcare organizations scaling provider networks.
- Payer Enrollment Provider enrollment solution that automates submissions to payers in parallel, tracks enrollments and follow-ups in real time, and enables 30% faster in-network activation across any payer or state.
- Network Management Real-time provider data monitoring solution with centralized roster management, verifying provider data from 2,000+ sources and maintaining ongoing compliance for healthcare organizations.
Quantifiable outcome
- Credentialing time reduced from 60+ days to under 48 hours (80% reduction)
- +6 more outcomes
Companies that use Assured
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
Assured technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability5 records
Feature6 records
Assured partnerships and signals
Strategic signalScale indicators8 records
Recent moves5 records
Expansion highlights5 records
Assured competitors and assessment
Company assessmentBroad incumbents
- MD-Staff (Applied Statistics & Management): Long-standing incumbent credentialing and privileging software suite for medical staff offices at hospitals and health systems — competes with Assured in the health system segment and is explicitly named in Assured's comparison content as a legacy alternative.
- HireRight: Global background screening and identity verification provider with adjacent healthcare credentialing and compliance capabilities — competes for parts of the primary source verification and continuous monitoring workflows Assured automates.
- Symplr: Large healthcare governance, risk, and compliance platform offering credentialing, provider data management, and payer solutions across health systems — broadest incumbent competitor with deep enterprise relationships and a much larger R&D and sales footprint.
Direct peers
- Medallion: AI-powered provider credentialing, licensing, and payer enrollment platform targeting digital health companies and health systems — directly overlaps with Assured's core offering, customer profile, and go-to-market motion, and is explicitly named in Assured's competitive comparison content.
- Verifiable: Provider network management and credentialing automation API platform serving digital health, telehealth, and staffing organizations — competes head-to-head with Assured on automated primary source verification and multi-state payer enrollment.
- CertifyOS: Provider credentialing and licensing platform serving payers, health systems, and digital health companies — directly competes with Assured across credentialing, licensing, and payer enrollment, and is explicitly named in Assured's comparison pages.
- Credentially: Provider credentialing and onboarding automation platform serving healthcare staffing, digital health, and clinical enterprises — offers automated primary source verification and multi-state licensing similar to Assured's core modules.
- Andros: Provider network management and credentialing platform built for digital health and value-based care organizations — overlapping focus on automated credentialing and payer enrollment for scaling telehealth and virtual care companies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Assured social profiles
Digital presenceAssured compliance and trust
Trust signalCompliance4 records
Assured financial estimates
Financial estimateRevenue estimate
Valuation estimate
Assured leadership team
Management profileNumber of profiles
Profiles1 record
Assured funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Assured M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Assured
What does Assured do?
Assured operates an AI-powered provider network management SaaS platform that automates healthcare provider credentialing, multi-state licensing, payer enrollment, and continuous compliance monitoring. The platform verifies provider data against 2,000+ primary sources, achieving 95% first-pass approval rates and reducing credentialing time from 60+ days to under 48 hours. It is NCQA-certified as a Credentials Verification Organization and serves provider groups, payers, health systems, and digital health companies.
Is Assured a public or private company?
Assured is a private company. It is classified as venture growth investor backed and is currently operating.
When was Assured founded?
Assured was founded in 2024. It employs 101 to 250 people.
Where is Assured based?
Assured is headquartered in Irving, United States, in the North America region.
How does Assured make money?
Two revenue lines are on record. Subscription-based Platform Licensing is the primary driver. The others are delegated Credentialing Services.
Who are Assured's main competitors?
Broad incumbents on record are MD-Staff (Applied Statistics & Management), HireRight and Symplr. Direct peers are Medallion, Verifiable, CertifyOS, Credentially and Andros.
Does Assured have an API?
Yes. Assured offers REST and GraphQL APIs for EHR, RCM, and identity management (SSO/SCIM) integrations. The platform connects to CAQH ProView, PECOS, NPPES, Medicare/Medicaid, and major payer portals. API enables real-time profile updates, attestations, and automated Medicare enrollments with 99% accuracy.
What industry is Assured in?
Assured's product category is Healthcare Provider Network Management. Its primary akta.pro industry code is HLACACAD, Eligibility & Benefits Verification. Its NAICS code is 513210 and its SIC code is 7372.