What Production Values does

Production Values, Inc. is a privately held, founder-owned video production company headquartered in Watertown, Massachusetts, founded in 1989 by Ed Lemos, a former director and producer at NBC, ABC, CBS, and PBS. The firm operates as a full-service production house delivering end-to-end corporate communications video, from scripting and shooting through editing and final deliverables in any format. Its service portfolio spans corporate overviews, training and educational content, product demonstrations, medical and pharmaceutical videos, trade show and national event A/V support, and add-on offerings including CD/DVD fulfillment (with same-day capacity for up to 500 DVDs or 1,000 CDs), DVD authoring, and media compression/transcoding.

The company's business model is project-based professional services, with pricing structured around configurable packages (1, 2, or 3 camera crews) plus optional add-ons such as teleprompter, makeup artist, production assistant, and set designer. Pricing is quote-based and not publicly disclosed. Go-to-market is sales-led and relationship-driven, with direct customer contact via phone and the company website; growth has historically come through word-of-mouth referrals rather than active marketing campaigns. The customer base is entirely enterprise, including 99 Restaurants, Staples, Hewlett-Packard, EMD Serono, DebMed, Sun Financial Group, and GoJo Industries (Purell), with notable projects for the World Health Organization and a 13-episode HGTV series titled 'Tough As Nails.' The firm is small (1-10 employees), operates only in the United States, and has no external institutional investors, subsidiaries, or acquisition history.

Name

Production Values

Legal name

Production Values, Inc.

Website

https://production-values.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1–10 employees

Short description

Production Values is a Watertown, MA-based, founder-owned video production company founded in 1989 that delivers end-to-end corporate communications, training, medical/pharma, and event video services to enterprise clients including HP, Staples, EMD Serono, and 99 Restaurants.

Ownership category

akta.pro rank

Product category

Video Production Services

NAICS

Motion Picture and Video Production (51211), Postproduction Services and Other Motion Picture and Video Industries (51219)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Corporate & Internal Communications Video (MPADAEAC)

akta.pro secondary industries

Video Production & Post-Production (BPAFAIAB), Live-Action Production Management & Line Producing (MPADABAH)

Keywords

• Video production services
• Corporate video production
• Video editing services
• Event video coverage
• Training video production

Headquarters

HQ city

Watertown

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Video Production Services: Full service video production from scripting to shooting and editing to final deliverables in any format. Services include corporate videos, training videos, product demonstrations, event coverage, and DVD/CD fulfillment.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Production Values is a full-service video production company providing end-to-end scripting, shooting, editing, and deliverable creation across multiple formats including CD, DVD, Blu-ray, and web. The company serves corporate, training, product demonstration, and event coverage needs, with additional expertise in CD/DVD fulfillment and motion graphics.

Product overview

Production Values is a full-service video production company founded in 1989, offering a comprehensive suite of video production services spanning corporate communications, training and educational content, medical/pharmaceutical videos, product demonstrations, and event coverage. The core service portfolio includes Video Production Services (with 1-2-3 camera crew options, teleprompter, make-up artist), Video Editing, CD/DVD Fulfillment, DVD Authoring with custom menus, and Media Compression/Transcoding. The company also produces specialized demo reels across Commercial, National Events, Food, Pharma, and Product categories. Notable projects include Video News Releases for GoJo/Purell, a WHO handwashing compliance program with Professor Didier Pittet, and a 13-episode HGTV reality series 'Tough As Nails.'

Differentiator

Problem solved

Functional benefit

Products and services

• Video Production Services End-to-end video production service encompassing scripting, shooting, and editing for corporate clients across multiple industries including technology, healthcare, retail, and consumer products.
• CD/DVD Fulfillment Services Physical media authoring and distribution services for clients needing CD, DVD, or Blu-ray deliverables for corporate communications, training, or marketing purposes.
• Video News Releases (VNRs) Production of broadcast-quality Video News Releases designed for media distribution and corporate communications.
• Event Coverage and Demo Reels Professional video coverage of corporate events, trade shows, and national events with post-event highlight reels and promotional content creation.

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered major and minor.

• World Health Organization (WHO)majorStrategic or Co-development PartnerProduction Values partnered with WHO to create an entertaining vehicle to help with handwashing compliance in the medical field. Worked directly with Professor Didier Pittet of the WHO on this healthcare education initiative.
• HGTVmajorStrategic or Co-development PartnerCreated and produced a 13-episode reality television series for HGTV called 'Tough As Nails,' which followed a female builder of luxury homes in a predominantly male industry.
• TomTomminorStrategic or Co-development PartnerProduced all videos for TomTom's North American Division competition for their Global Sales Meeting, creating a spoof on NBC's SNL called 'Satellite Navigation Live' which won first place.
• GoJo Industries (Purell)minorStrategic or Co-development PartnerCreated all Video News Releases, provided Broadcast Reports and Marketing Video Support for the launch of Purell Instant Hand Sanitizer.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• MultiVision Digital: MultiVision Digital produces video content specifically for healthcare and pharma training, sales, and marketing — a vertical Production Values explicitly serves with its pharma demo reel and EMD Serono work.
• D S Simon Media: D S Simon Media is a corporate communications video production firm producing Video News Releases, B-roll, and broadcast-ready content for Fortune 500 brands. Highly comparable to Production Values in client type, deliverables, and broadcast-grade output.
• Lemonly: Lemonly produces animated explainer videos and corporate communications content for enterprise marketing teams. Comparable in serving corporate communications buyers with video content, though Lemonly skews toward animation.
• Studio B Films: Studio B Films produces corporate, training, and explainer videos for enterprise and healthcare clients. Directly comparable service mix and target customer base to Production Values.
• Big Star Films: Big Star Films is a corporate video production company serving enterprise, healthcare, and tech clients with training, marketing, and event video. Closely comparable offering and vertical mix to Production Values.
• Toolbox Studios: Toolbox Studios is a Boston-area video production company serving enterprise clients with corporate communications, training, and event video. Geographic and offering overlap make it one of the closest local peers.
• Tribe Pictures: Tribe Pictures is a corporate video production company producing training, brand, and internal communications films for enterprise clients. Direct overlap with Production Values' corporate communications and training focus.
• Bluewater Media: Bluewater Media is a corporate video and event production company serving enterprise and B2B clients. Comparable service mix and buyer profile to Production Values.

Broad incumbents

• Cramer: Cramer is an established brand experience and content production firm serving large enterprise clients with corporate communications, training, and event video. Larger scale and broader portfolio than Production Values, but overlapping in core service.

Regional players

• Casual Films: Casual Films is a global corporate video production agency serving enterprise clients with training, internal communications, and brand films. Comparable offering but primarily UK-headquartered, making it a regional rather than direct U.S. competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ProductionValues
• LinkedInlinkedin.com/company/production-values-inc-

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Production Values