Allen Media Broadcasting
Allen Media Broadcasting operates 12 ABC, NBC, and CBS affiliated local television stations across Oregon, Hawaii, Wisconsin, Iowa, Michigan, Minnesota, Arizona, and California, selling broadcast and digital advertising to local businesses while operating as a division of Byron Allen's Allen Media Group.
- Company typePrivate
- Founded1993
- HeadquartersAtlanta, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What Allen Media Broadcasting does
Allen Media Broadcasting (AMB) operates a network of 12 regional broadcast television stations affiliated with ABC, NBC, and CBS across the United States, serving markets in Oregon, Hawaii, Wisconsin, Iowa, Michigan, Minnesota, Arizona, and California. Each station delivers local news, weather, sports, and entertainment programming alongside network-supplied content, and maintains its own digital presence via station websites, mobile applications, and social media channels. The company describes its mission as building "big four" affiliated broadcast stations that stay connected to local markets. AMB is a division of Entertainment Studios/Allen Media Group, a privately held media conglomerate founded by Byron Allen in 1993 and headquartered at 300 Interstate North Pkwy SE in Atlanta, Georgia; the corporate family also owns nine 24-hour HD television networks (including The Weather Channel) and produces, distributes, and sells advertising for 64 first-run syndicated television programs.
The company's core product is local broadcast television with associated digital and streaming capabilities. Underlying technology consists of over-the-air broadcast television infrastructure, station-level websites and apps, and OTT distribution integrations spanning Roku, Apple TV, Android TV, Tizen, Vizio, Amazon Fire TV, Comcast, Verizon, and Hisense. Analytics tooling includes Google Analytics and Adobe Analytics for audience measurement. No public-facing API, developer platform, or proprietary technology stack is disclosed; content syndication and cross-platform reach are the principal technical differentiators.
AMB's business model is advertising-driven. Revenue is generated by selling broadcast spot advertising and cross-platform digital advertising — including television spots, station website, app, social, and streaming placements — to local and regional businesses and agencies. Pricing is quote-based, varying by market, time slot, program, and audience reach, and is not publicly disclosed. Go-to-market is sales-led, executed by station-level account executives managing local advertiser relationships and new business development. The company's primary revenue stream is classified as television advertising sales.
Allen Media Broadcasting firmographics
Firmographics- Name
- Allen Media Broadcasting
- Legal name
- Allen Media, LLC
- Website
- https://allenmediabroadcasting.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Allen Media Broadcasting operates 12 ABC, NBC, and CBS affiliated local television stations across Oregon, Hawaii, Wisconsin, Iowa, Michigan, Minnesota, Arizona, and California, selling broadcast and digital advertising to local businesses while operating as a division of Byron Allen's Allen Media Group.
- Ownership category
- akta.pro rank
Allen Media Broadcasting industry classification
Industry- Product category
- Broadcast Television
- NAICS
- Television Broadcasting Stations (51612), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- Local News & Weather Stations (MPABACAJ)
- akta.pro secondary industry
- News OTT & Live News Streaming Channels (MPABAHAK)
Keywords
Where Allen Media Broadcasting is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Offices14 records
Markets served
Allen Media Broadcasting business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Television Advertising Sales: Revenue generated from selling advertising time on broadcast television stations to local and regional businesses. Includes traditional spot advertising, sponsored content, and digital advertising solutions across station websites and apps.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Allen Media Broadcasting product offering
Product offeringCore offering
Allen Media Broadcasting operates 13+ local broadcast television stations affiliated with the ABC, NBC, and CBS networks across diverse U.S. markets (Oregon, Hawaii, Wisconsin, Iowa, Michigan, Minnesota, Arizona, California), delivering local news, weather, sports, and entertainment programming. The company sells broadcast television airtime and digital advertising inventory to local and regional businesses and advertising agencies through station-level account executives. Beyond local broadcast, the broader Allen Media Group portfolio includes nine 24-hour HD networks (notably The Weather Channel) and 64 syndicated television programs.
Product overview
Allen Media Broadcasting operates a network of regional broadcast television stations affiliated with ABC, NBC, and CBS networks across multiple U.S. markets. The company's core product is local television broadcasting, providing news, weather, sports, and entertainment content through 12 stations in states including Oregon, Hawaii, Wisconsin, Iowa, Michigan, Minnesota, Arizona, and California. Under the parent company Entertainment Studios/Allen Media Group, the portfolio extends to nine 24-hour HD television networks including The Weather Channel, and digital streaming platforms such as Local Now, Pattrn, Sports.TV, The Grio, and HB-CU Go. The company also distributes 64 television programs, making it one of the largest independent producers/distributors of first-run syndicated television programming.
Differentiator
Problem solved
Functional benefit
Brands
- Action News Now: Local broadcast news brand for KHSL-TV, KNVN-TV, CW, and Telemundo in the Chico-Redding DMA
Products and services
- Local Television Stations (KEZI, KDRV, KITV, WAOW, WKOW, WXOW, KWWL, WJRT, KIMT, WQOW, KVOA, KHSL) Regional broadcast television stations affiliated with ABC, NBC, and CBS networks, providing local news, weather, sports, and entertainment programming to markets across the United States including Oregon, Hawaii, Wisconsin, Iowa, Michigan, Minnesota, Arizona, and California.
- Broadcast and Digital Advertising Solutions
Companies that use Allen Media Broadcasting
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles3 records
Allen Media Broadcasting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Allen Media Broadcasting partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- ABC NetworkcoreMultiple AMB stations are ABC affiliates including KEZI, KDRV, WAOW, WKOW, WXOW, WQOW, WJRT, KHSL. Network provides programming and brand association.
- NBC NetworkcoreKVOA (Tucson) and KWWL (Waterloo) are NBC affiliates. Network provides programming and brand association.
- CBS NetworkcoreKIMT (Rochester) and KHSL (Chico) are CBS affiliates. Network provides programming and brand association.
- ComcastminorCable provider distributing AMB station content to subscribers.
- VerizonminorTelecommunications provider distributing AMB content through Verizon FiOS and mobile platforms.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
Allen Media Broadcasting competitors and assessment
Company assessmentOthers
- The Weather Channel (Weather Group): Weather Group Television is a sister company within Allen Media Group, operating The Weather Channel cable network. While not a direct broadcast competitor, it shares parent ownership and content infrastructure with AMB, making it a strategic peer for evaluating the broader AMG broadcasting ecosystem.
Direct peers
- Cordillera Communications: Cordillera is a privately held operator of 9 ABC, NBC, and CBS affiliates in mid-sized US markets. Closest private-market comp to Allen Media Broadcasting by portfolio size and affiliate mix.
- Nexstar Media Group: Nexstar is the largest US television broadcaster with ~200 stations, including CW and major network affiliates. Competes directly with AMB for station acquisitions and local advertiser relationships, and sets the strategic benchmark for broadcast TV consolidation.
- Gray Television: Gray Television is a publicly traded operator of ~180 local broadcast TV stations across the US, heavily weighted to small and mid-sized markets. It is the most direct comp to Allen Media Broadcasting given similar market-size focus and Big Four network affiliation mix.
- Hearst Television: Hearst Television owns ~30 stations affiliated with NBC, ABC, and CBS in mid-sized markets. Comparable to AMB in network mix and audience strategy, and a likely competitor in regional news and political ad markets.
- E.W. Scripps Company: Scripps operates ~60 local stations plus national networks (ION, Court TV, Newsy, Scripps News). It is directly comparable to AMB in size and market mix, and competes for the same small-market acquisition targets.
- Sinclair Broadcast Group: Sinclair operates ~185 stations and is a major producer of local sports and news content. Its multi-platform distribution strategy and political advertising scale closely mirror what AMB is building within the Allen Media Group ecosystem.
- Tegna: Tegna owns ~64 stations concentrated in mid-sized markets, overlapping Allen Media Broadcasting's geographic and demographic profile. Recent ownership transition makes it a key reference point for valuation of mid-market broadcast station groups.
- News-Press & Gazette Company: NPG owns a small portfolio of broadcast stations in markets such as St. Joseph, MO and Idaho Falls. Comparable private smaller-station operator that competes with AMB for low-DMA ad budgets and local talent.
Broad incumbents
- Fox Corporation: Fox Corporation owns the Fox Network and operates its owned-and-operated stations plus Tubi. While not a direct small-market affiliate competitor, Fox is an adjacent broadcast TV powerhouse that competes for the same political and national ad budgets that AMB monetizes.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Allen Media Broadcasting social profiles
Digital presenceAllen Media Broadcasting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Allen Media Broadcasting leadership team
Management profileNumber of profiles
Allen Media Broadcasting subsidiaries and ownership
Company hierarchySubsidiaries16 records
Allen Media Broadcasting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Allen Media Broadcasting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Allen Media Broadcasting
What does Allen Media Broadcasting do?
Allen Media Broadcasting operates 13+ local broadcast television stations affiliated with the ABC, NBC, and CBS networks across diverse U.S. markets (Oregon, Hawaii, Wisconsin, Iowa, Michigan, Minnesota, Arizona, California), delivering local news, weather, sports, and entertainment programming. The company sells broadcast television airtime and digital advertising inventory to local and regional businesses and advertising agencies through station-level account executives. Beyond local broadcast, the broader Allen Media Group portfolio includes nine 24-hour HD networks (notably The Weather Channel) and 64 syndicated television programs.
Is Allen Media Broadcasting a public or private company?
Allen Media Broadcasting is a private company. It is classified as corporate owned and is currently operating.
When was Allen Media Broadcasting founded?
Allen Media Broadcasting was founded in 1993. It employs 1,001 to 5,000 people.
Where is Allen Media Broadcasting based?
Allen Media Broadcasting is headquartered in Atlanta, United States, in the North America region.
How does Allen Media Broadcasting make money?
One revenue line is on record: television Advertising Sales.
Who are Allen Media Broadcasting's main competitors?
The Weather Channel (Weather Group) is listed as an others. Direct peers are Cordillera Communications, Nexstar Media Group, Gray Television, Hearst Television, E.W. Scripps Company, Sinclair Broadcast Group, Tegna and News-Press & Gazette Company. Fox Corporation is listed as a broad incumbent.
Does Allen Media Broadcasting have an API?
No public API is recorded for Allen Media Broadcasting.
What industry is Allen Media Broadcasting in?
Allen Media Broadcasting's product category is Broadcast Television. Its primary akta.pro industry code is MPABACAJ, Local News & Weather Stations, with a secondary code of MPABAHAK, News OTT & Live News Streaming Channels. Its NAICS code is 51612 and its SIC code is 4833.