What Hello Cleaners does

Hello Cleaners is a US nationwide managed marketplace that connects consumers and businesses with vetted, insured, and background-checked local cleaning professionals. The platform operates as a self-serve booking system accessible via the company website, phone, and email, offering 14 specialized service categories — including deep cleaning, move-in/move-out, post-construction, carpet and upholstery, appliance, after-party, Airbnb and rental turnover, hoarder and heavy-duty, pressure washing, commercial janitorial, pre-sale, same-day, and recurring hourly housekeeping — across 23 states.

Underlying technology consists of a standard service marketplace with online booking, free-quote, and phone-support flows; pricing is unit-based by home size and service type, with subscription-style recurring plans offering up to 15% off weekly bookings. Revenue is generated through transaction fees on bookings plus recurring subscription-style contracts, supported by a 10% online-booking discount to drive digital adoption and same-day premium pricing for urgent demand. The company is registered as HelloCleaners LLC, is privately held and bootstrapped (no disclosed funding rounds, parent company, or institutional investors), and reports a headcount of 1–10 employees with operational support seven days a week.

Name

Hello Cleaners

Legal name

HelloCleaners LLC

Website

https://hellocleaners.us

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Hello Cleaners is a US nationwide managed marketplace that connects consumers and businesses with vetted, insured local cleaning professionals across 23 states, offering 14 specialized services through a self-serve booking platform.

Ownership category

akta.pro rank

Product category

Residential & Commercial Cleaning Services Marketplace

NAICS

Janitorial Services (561720), Carpet and Upholstery Cleaning Services (56174), Janitorial Services (56172)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Whole-Home Deep Cleaning (Top-to-Bottom Intensive) (HSAEABAC)

akta.pro secondary industries

Whole-Home One-Time Cleaning (HSAEAFAA), Cleanroom & Controlled Environment Cleaning (BPABABAH), Routine Bathroom Cleaning (Toilet/Sink/Shower) (HSAEALAA), Eco Allergy-Safe Cleaning (HEPA, low-VOC, fragrance-free) (HSAEAGAL), Same-Day / Express Dry Cleaning (HSAJADAD)

Keywords

• Residential cleaning services
• Commercial cleaning services
• Cleaning marketplace platform
• Move-in move-out cleaning
• Recurring housekeeping services

Headquarters

HQ city

Sheridan

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Cleaning Services Transaction Fees: Hello Cleaners operates as a managed marketplace, connecting customers with vetted independent cleaning teams. Revenue is generated through service fees on cleaning jobs booked through the platform. Customers pay for services like deep cleaning, move-in/out, carpet cleaning, appliance cleaning, pressure washing, commercial cleaning, Airbnb turnovers, hoarder cleanup, and hourly housekeeping. Pricing is based on home/property size, service type, and add-ons.
2. Recurring Cleaning Plans: The company offers recurring weekly, bi-weekly, and monthly cleaning plans with discounts (15% off weekly, 12% off bi-weekly, 10% off monthly). Recurring bookings generate predictable subscription-like revenue from housekeeping and commercial cleaning contracts.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Hello Cleaners operates a managed online marketplace that connects customers with vetted, insured, background-checked independent cleaning professionals across 23 U.S. states. The platform offers 14 specialized cleaning services for residential, short-term rental, commercial, and real estate use cases, with flat-rate pricing by home size and service type plus hourly recurring housekeeping plans. Customers book online in under 2 minutes, request free quotes, or call support, with same-day/emergency availability in many areas and a 100% satisfaction guarantee backed by a free re-clean policy.

Product overview

Hello Cleaners is a nationwide cleaning marketplace that connects customers with vetted, insured cleaning professionals across 23 U.S. states. The platform operates as a single unified booking system offering 14 distinct cleaning services: Deep Cleaning, Move-In Cleaning, Move-Out Cleaning, Post-Construction Cleaning, Carpet & Upholstery Cleaning, Appliance Cleaning, After-Party Cleaning, Airbnb/Rental Turnover Cleaning, Hoarder/Heavy-Duty Cleaning, Pressure Washing, Commercial Cleaning, Pre-Sale Cleaning, Same-Day Cleaning, and Hourly Housekeeping Cleaner. The core offering consists of residential and commercial cleaning services, with specialty offerings like post-construction cleanup, hoarder restoration, and short-term rental turnovers serving as distinct service verticals. Pricing is primarily flat-rate based on home size and service type, with an hourly option for recurring housekeeping. The platform emphasizes vetting, insurance, satisfaction guarantees, and upfront transparent pricing across its service portfolio.

Differentiator

Problem solved

Functional benefit

Products and services

• Deep Cleaning Top-to-bottom intensive residential cleaning covering baseboards, grout, fixtures, kitchen sanitization, bathroom scrubbing, dusting, and floor care. Priced from $160 for a studio to $500–$900+ for large homes 3,000+ sq ft, with add-ons for inside oven ($25–$60) and inside fridge ($20–$50). For homeowners and tenants seeking a thorough detail clean beyond standard housekeeping.
• Move-In Cleaning Pre-move-in deep sanitization covering kitchens, bathrooms, cabinets, and high-touch areas to prepare a new home before furniture arrives. Priced from $160 (studio/1 bath) to $630–$900+ for large homes, with deep move-in add-on (+$40–$80) and inside fridge/oven/cabinets add-on (+$20–$50). For incoming tenants and homeowners moving into a new property.
• Move-Out Cleaning Inspection-ready deep cleaning following landlord and property-manager approved checklists, covering inside cabinets, appliances, and baseboards to help tenants secure full security deposit returns. Priced from $160 (studio) to $630–$900+ for large homes, with oven/fridge add-ons ($25–$95). For outgoing tenants, landlords, and property managers.
• Post-Construction Cleaning Specialized cleaning after renovations that removes drywall dust, debris, and construction residue using HEPA vacuums, leaving spaces move-in ready. Priced from $280 (small apartment) to $800–$1,000+ for large homes, with heavy dust removal add-on (+$200–$300) and contractor final clean at $0.30–$0.60 per sq ft. For homeowners, contractors, and builders completing renovation projects.
• Carpet & Upholstery Cleaning Hot-water-extraction steam cleaning for carpets, rugs, sofas, and fabric furniture that lifts stains, allergens, and odors with non-toxic methods safe for pets and children. Priced from $40 (medium rug) to $120–$150 (sectional sofa), with pet odor treatment add-on at $40–$90. For homeowners and rental hosts needing deep fabric cleaning.
• Appliance Cleaning Specialist deep cleaning for ovens, refrigerators, microwaves, dishwashers, washers, dryers, and BBQ grills — inside and out using food-safe degreasers. Priced from $25 (microwave) to $300–$450 (commercial oven). For homeowners, renters, and short-term rental hosts.
• After-Party Cleaning Event cleanup service handling trash removal, drink-spill treatment, stain removal, and full home sanitization after parties, weddings, and gatherings. Priced from $140 (small home) to $300–$460 (4 bedroom), with trash removal add-on at $40–$120. For hosts of social events, weddings, and gatherings.
• Airbnb / Rental Turnover Cleaning Short-term rental cleaning with linen changes, bed making, staging, kitchen reset, bathroom sanitization, and optional laundry and restocking for Airbnb, VRBO, and Booking.com properties. Priced from $90 (studio/1 guest) to $210–$320 (4 bedroom), with laundry/restock add-ons at $15–$45. For short-term rental hosts and property managers.
• Hoarder / Heavy-Duty Cleaning Compassionate, discreet cleanup service for extreme clutter situations including clutter removal, junk hauling, dump-fee handling, biohazard management, and full home restoration and sanitization. Priced from $400–$700 (small home, light clutter) to $1,200–$2,200+ for severe multi-day hoarding jobs, with dump fees at $250–$500 per load. For individuals, families, landlords, and social workers dealing with hoarding situations, severe clutter, or neglected properties.
• Pressure Washing Exterior surface cleaning using high-pressure water and soft-wash techniques for driveways, patios, decks, siding, fences, sidewalks, and roofs with eco-friendly detergent options. Priced from $60 (sidewalk) to $180–$350 (siding), with $0.35–$0.60 per sq ft and a $150 minimum charge. For homeowners and property managers needing exterior cleaning.
• Commercial Cleaning Janitorial services for offices, retail stores, medical facilities, warehouses, restaurants, and gyms on flexible daily, weekly, or monthly schedules, including after-hours and overnight options. Priced at $150–$250 (small office), $250–$480 (medium), $480–$850 (large), with corporate/multi-floor at $0.12–$0.25 per sq ft and weekly plans 10–15% off. Hourly commercial cleaner at $55–$95/hr; team of 2 at $95–$160/hr. For facilities managers and business owners.
• Pre-Sale Cleaning Presentation-ready cleaning service focused on buyer appeal and listing photos, covering kitchens, bathrooms, floors, windows, and high-touch areas to help homes sell faster. Priced from $220 (small home) to $450–$700 (large home), with carpet add-on at $70–$150, appliance add-on at $60–$140, and interior windows at $40–$120. For home sellers and realtors preparing properties for market.
• Same-Day Cleaning Emergency and last-minute cleaning service with cleaners dispatched within 4–6 hours for urgent situations, guests, inspections, and unexpected move-outs. Priced from $200 (studio) to $330–$500 (3 bedroom) with an emergency dispatch minimum of $200 (15–25% premium over standard pricing). For households and businesses needing urgent cleaning.
• Housekeeping Cleaner (Hourly / Recurring) Hourly recurring cleaning service with flexible scheduling (weekly, bi-weekly, monthly) starting at $40/hr per cleaner with a 2-hour minimum; team of 2 cleaners at $75/hr; supplies add-on at $10–$25; weekly plan 15% off; bi-weekly plan 12% off; monthly plan 10% off; no long-term contracts. For households seeking regular, predictable housekeeping on subscription-style recurring plans.

Quantifiable outcome

• 4.4 star average rating from 100+ verified customers
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• MaidThis: Online residential and Airbnb cleaning marketplace with vetted cleaners, online booking, and multi-city coverage. Directly comparable in Airbnb turnover specialization and marketplace model.
• Homeaglow: On-demand residential cleaning marketplace with vetted cleaners, transparent online pricing, and same-week booking. Comparable in digital-first consumer marketplace model targeting residential customers with vetted independent cleaners.
• Tidy: Tech-forward residential cleaning platform offering online booking, vetted cleaners, and recurring plans. Highly comparable in target customer (residential), service mix (deep, recurring, move-in/out), and digital-first GTM.

Direct peers

• Molly Maid: National residential cleaning franchise offering recurring and one-time housekeeping, move-in/out, and deep cleaning services. Comparable in service mix and household customer base, though delivered via a franchise rather than marketplace model.
• The Maids: National residential cleaning franchise specializing in 22-step team cleaning for recurring and one-time services. Direct overlap in deep cleaning, move-in/out, and recurring housekeeping offerings for residential customers.
• TaskRabbit: On-demand marketplace for household tasks including cleaning, moving help, and handyman work. Comparable in connecting vetted independent cleaners to consumers via a digital booking platform with transparent pricing.
• Handy (by Angi): National online marketplace connecting customers with pre-screened home cleaning and handyman professionals. Closest direct competitor to Hello Cleaners with a similar vetted-professional marketplace model and on-demand booking flow.
• Thumbtack: Marketplace that matches customers with local professionals across home services including house cleaning, carpet cleaning, and commercial cleaning. Comparable in marketplace structure, broad service catalog, and prosumer/SMB target customer base.

Regional players

• CleanNet USA: National commercial janitorial and office cleaning franchise. Comparable in commercial cleaning service line (offices, medical, retail) that Hello Cleaners offers, but with a franchise/contracted cleaner model rather than consumer marketplace.

Broad incumbents

• Angi (formerly Angie's List): Large established home services platform with ratings, leads, and booking across hundreds of categories including house cleaning, carpet cleaning, and commercial janitorial. Much broader portfolio than Hello Cleaners but directly overlaps on cleaning verticals.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hello Cleaners