Belisia

What Belisia does

Belisia Interior Concepts NV is a privately held Belgian interior design and office furniture company founded in 1921 and headquartered in Bilzen, Belgium, with a regional office in Maastricht, Netherlands. The company operates as a full-cycle specialist for meeting, presentation, information, and communication environments, designing, realizing, and maintaining workspace interiors for enterprise and institutional clients across the BeNeLux region. Its core activity is end-to-end interior fit-out projects that combine custom-built furniture ('Maatwerk') with curated third-party brands (Narbutas, Interstuhl, Fermob, HAY, Arper), executed through a proprietary 'Belisia Studio' process that covers intake, business scans, 3D renders, technical drawings, and coordination with executing parties or architectural firms.

The company's product portfolio spans 12 furniture categories (lighting, accessories, tables, ergonomic solutions, seating, acoustic solutions, outdoor furniture, storage, chairs, custom furniture, desks, and electrification), delivered as integrated components of turnkey projects rather than as standalone retail items. It also offers an office furniture leasing programme as a recurring-revenue alternative to outright purchase. The company operates with a small core team of approximately 7 design+project experts and claims roughly 1,500 satisfied customers across its 102-year history.

Belisia makes money primarily through one-time project sales (design, supply, and installation of complete office interiors) supplemented by a subscription-based leasing stream. The go-to-market is enterprise field sales: a quote-based, consultative model targeting corporate IT firms, law firms, education institutions, municipalities, hospitals, and hospitality venues. Marketing relies on a project portfolio website, social media presence (Facebook, Instagram, LinkedIn), and a recurring network of architectural firm partners (PCP, A2O, Architectendepôt, ADEM, VP architecten) that drive referrals. The legal entity is a Belgian corporation (BE 0839.564.692) with no disclosed external investors, parent company, or public listing.

Name

Belisia

Legal name

Belisia Interior Concepts NV

Website

https://belisia.be

Company type

Private

Founded year

1921

Operating status

Operating

Headcount range

11–50 employees

Short description

Belisia Interior Concepts NV is a Belgian interior design and office furniture firm (founded 1921) that designs, supplies, and installs full-cycle workspace interiors for corporate, education, government, healthcare, and hospitality clients across Belgium and the Netherlands via direct enterprise sales.

Ownership category

akta.pro rank

Product category

Office Interior Design & Furniture

NAICS

Interior Design Services (54141), Office Furniture (including Fixtures) Manufacturing (3372)

SIC

Office Furniture (2520), Public Bldg & Related Furniture (2531)

akta.pro primary industry

Interior Design Services (BPAHAKAB)

Keywords

• Office interior design
• Custom office furniture
• Workspace fit-out
• Office furniture leasing
• Commercial interior solutions

Headquarters

HQ city

Bilzen

HQ country

Belgium

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Office Furniture Sales (Direct Purchase): Belisia designs, supplies, and installs custom and loose office furniture including desks, seating, lighting, acoustics, storage, and outdoor furniture. The company combines custom-built solutions with curated third-party products (e.g., Narbutas, Interstuhl, Fermob, HAY, Arper) to deliver complete interior fit-outs.
2. Office Furniture Leasing: Belisia offers a furniture leasing programme for clients who do not own their premises. Customers pay a fixed monthly amount for an inspiring workspace that can be flexibly adapted to changing needs. Benefits include preserved working capital, easier financing, always-up-to-date interiors, and environmental advantages.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Belisia designs, realizes, and maintains interior spaces as a specialist for meeting, presentation, information, and communication environments. The company supplies custom-built and curated third-party office furniture (desks, seating, lighting, acoustics, storage, outdoor), delivers full-cycle project services including intake/business scan, 3D renders, technical drawings, and installation, and offers an office furniture leasing programme for organisations that prefer not to purchase furniture outright.

Product overview

Belisia operates as an interior design services company that designs, realizes, and maintains workspace environments. The company offers a comprehensive portfolio of 14 product categories (Verlichting, Accessoires, Tafels, Ergonomische oplossingen, Zitmeubilair, Akoestiek, Outdoor, Opbergen, Stoelen, Maatwerk, Bureaus, and Electrificatie) alongside core services (Interieur & Meubilair and Leasing). These products are primarily office furniture and accessories that are integrated into their interior design projects, combined with custom furniture solutions (Maatwerk) and delivered as part of turnkey workspace solutions. The company does not sell products as standalone items but rather as components of complete interior design projects, supplemented by a leasing option for clients who prefer not to purchase furniture outright.

Differentiator

Problem solved

Functional benefit

Products and services

• Interieur & Meubilair (Interior Design and Furniture Service) Full-cycle interior design and furniture service for meeting, presentation, information, and communication environments. Includes intake conversation or business scan, custom plan design, 3D renders, technical drawings, coordination with executing parties or architectural firms, supply and installation of custom and loose furniture, lighting, acoustics, and storage, plus ongoing maintenance. Delivered to corporate, education, government, hospitality, and healthcare clients in Belgium and the Netherlands.
• Office Furniture Leasing Subscription-based office furniture leasing programme targeting organisations that lease their premises. Customers pay a fixed monthly amount for an inspiring workspace that can be flexibly adapted to changing needs. Stated benefits include preserved working capital, easier financing, always-up-to-date interiors, and environmental advantages. Specific tiers and pricing are not publicly disclosed.
• Maatwerk (Custom Furniture) Bespoke custom furniture solutions including locker walls, pantries, reception desks, and space dividers. Delivered as part of Belisia's interior design projects to address specific functional and aesthetic requirements that catalogue items cannot meet.

Quantifiable outcome

• 1,500 satisfied customers served across Belgium and the Netherlands
• +1 more outcomes

Named customers17 records

Segments5 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Nine partnerships are on record, tiered core and minor.

• PCP architecten GenkcoreStrategic or Co-development PartnerPCP architecten Genk is a recurring design partner on Belisia projects. Notable collaborations include the Landwaarts office redesign (Genk), Youston office redesign (Genk), and the De Crypte funeral centre (Genk). PCP brings architectural expertise to complement Belisia's interior design and furniture capabilities.
• A2O ArchitectencoreStrategic or Co-development PartnerA2O Architecten from Hasselt collaborated with Belisia on the Hogeschool UCLL (LiZa Campus) interior fit-out project. The project involved a vibrant hub of knowledge and learning with a common learning and resource centre surrounded by administrative offices, modern classrooms, skills labs, and auditoria.
• Architectendepôt MaasmechelencoreStrategic or Co-development PartnerArchitectendepôt Maasmechelen partnered with Belisia on two library projects: Bibliotheek Oudsbergen (Oudsbergen/Opglabbeek) and Bibliotheek As ('Het Lichthuis'). The firm provides architectural design expertise that Belisia complements with interior fit-out and furniture solutions.
• ADEM architecten HasseltcoreStrategic or Co-development PartnerADEM architecten from Hasselt collaborated with Belisia on the Bibliotheek Hechtel-Eksel project. Belisia contributed to concept development and provided loose furniture, while ADEM handled the architectural design.
• VP architecten HoeseltcoreStrategic or Co-development PartnerVP architecten (architect Pieter Verjans) from Hoeselt partnered with Belisia on the Bibliotheek Hoeselt project, which involved transforming an old church in OLV Parochie into a modern library.
• PCP (for Rentmeesterij Hotel)minorStrategic or Co-development PartnerBelisia's collaboration with PCP resulted in the hotel interior design for Rentmeesterij near Alden Biesen. PCP facilitated the overall project while Belisia provided high-quality loose hotel furniture for bedrooms, restaurant, and reception areas.
• David Francart (Interior Architect)minorStrategic or Co-development PartnerInterior architect David Francart designed the Wijnhuis Christiaens interiors in Tongeren and Bilzen, with Belisia executing the furniture supply and interior fit-out. The design features natural wood, black, visible concrete, and brass combined with soft seating in warm colour tones.
• Architect Egide Meertens (Riemst)minorStrategic or Co-development PartnerArchitect Egide Meertens from Riemst collaborated with Belisia on the Notaris Neven notary office project. The design incorporates red-brown architecture with custom and loose furniture combining white and black as a timeless base.
• David Francart (for Notariaat Bilzen)minorStrategic or Co-development PartnerInterior architect David Francart partnered with Belisia on the Notariaat Bilzen project, which focused on acoustics and concentrated work areas with individual workstations alternating with room dividers featuring acoustic panels and solid oak slat walls.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Vitra: Swiss design-led office furniture and interior firm with deep BeNeLux presence through showrooms and projects. Vitra competes with Belisia in design-forward enterprise fit-outs and overlaps on curated brand portfolios and custom manufacturing capabilities.
• Sedus: German office furniture manufacturer with integrated interior design services, serving European enterprise and government clients. Comparable to Belisia in combining custom manufacturing with workspace consulting and full-cycle project delivery.
• Gispen: Dutch office furniture manufacturer and interior design specialist with a century-long heritage, similar to Belisia. Gispen competes in the same BeNeLux market with custom and modular workspace solutions targeting enterprise and public-sector clients.
• Kinnarps: Swedish office interior and furniture specialist offering end-to-end workspace solutions across Europe. Kinnarps' full-service model and BeNeLux presence make it a direct comparable to Belisia in cross-border enterprise projects.
• Ahrend: Dutch-headquartered office furniture and interior design firm with a similar full-service approach across BeNeLux. Ahrend directly competes with Belisia in workspace fit-out projects and offers comparable custom and curated brand portfolios.

Broad incumbents

• Haworth: Global office furniture and workspace solutions provider with European operations. Haworth competes in the broader commercial interior market where Belisia operates, though at a much larger scale and broader portfolio.
• Steelcase: Global office furniture leader with extensive BeNeLux distribution. Steelcase competes in large enterprise workspace projects and represents the upper-tier incumbent against which Belisia differentiates on local service and customization.
• MillerKnoll: US-headquartered office furniture conglomerate (Herman Miller + Knoll) with European distribution. MillerKnoll is a major design-driven competitor in the enterprise workspace segment where Belisia plays, particularly in cross-border enterprise RFPs.

Regional players

• Bulo: Swedish office furniture manufacturer with Northern European focus. Bulo's modular and custom offerings are comparable to Belisia's product mix, though primarily serving Scandinavian markets with limited BeNeLux presence.
• TEAM 7: Austrian custom office and home furniture manufacturer with European showroom presence. TEAM 7 overlaps with Belisia's custom furniture (Maatwerk) offering but is concentrated in DACH rather than BeNeLux.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Belisia
• LinkedInlinkedin.com/company/belisia
• Xx.com/Belisia_Belgium

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Belisia