URBAN SPIRIT

What URBAN SPIRIT does

URBAN SPIRIT is a privately-held SARL based in Venelles, near Aix-en-Provence in the PACA region of France, operating since 2009 in two complementary capacities: as an audiovisual technical provider (Urban Spirit Audiovisuel) offering equipment rental, on-site technical direction, sound system audit and optimization, and hybrid event streaming; and as a full-service event agency (Agence événementielle) handling concept design, venue sourcing, catering and artist coordination, and end-to-end production. The company owns and operates a professional audiovisual fleet (speakers, LED walls, lighting, video, conference kits, special effects) and employs a small named team including a Technical Director (Richard Plotin), General Technician (Ugo Corbani), and 3D Scenography/Communication specialist (Anne Garnier).

The company's technical differentiator is its in-house 3D scenography capability, using SketchUp, D5 Render, Twinmotion, and Affinity to produce photorealistic renders and flyover videos that let clients validate event layouts, lighting, and technical configurations before production. This integrated agency-plus-technical model eliminates the multi-vendor coordination typical of corporate event delivery, allowing Urban Spirit to act as a single point of contact across sound, lighting, video, LED walls, rigging, and technical direction.

URBAN SPIRIT generates revenue through usage-based equipment rental, professional services for technical direction and event production, and turnkey event organization. Pricing is quote-based with a stated 24–48 hour response commitment; no published rate cards exist. The go-to-market is sales-led and event-driven, combining direct engagement with corporate clients, agencies, and venues, with an active Instagram channel (@urbanspirit13) and Trustindex-verified reviews (26+, above 4.5 stars) supporting demand generation. The customer base spans enterprise logos including Toyota, IVECO, Le Petit Futé, Decathlon, Mitjet International, Hôtel Renaissance Aix, and GROUPE RESTOLEIL, with a flagship long-term (10+ year) partnership with Circuit Paul Ricard covering F1 Grand Prix, GT World Challenge, ELMS, and Ultimate Cup Series events.

Name

URBAN SPIRIT

Legal name

URBAN SPIRIT

Website

https://urban-spirit.fr

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

URBAN SPIRIT is a PACA-region audiovisual rental and technical services firm that also runs a corporate event agency, serving enterprise clients with integrated sound, lighting, video, LED wall, and 3D scenography solutions for corporate, sports, and private events.

Ownership category

akta.pro rank

Product category

Audiovisual Event Production Services

NAICS

Performing Arts, Spectator Sports, and Related Industries (711)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Audio-Visual Equipment Rentals (Sound, Projection, Screens) (HSACAFAF)

akta.pro secondary industries

Event Rentals (Tents, Furniture, A/V, Decor) (HSACAAAG), Event Theming, Mood Boards & Concept Design (HSACAOAH), Corporate Event Rentals (Furniture, Staging, Tents) (HSACADAI)

Keywords

• Audiovisual equipment rental
• Corporate event production
• 3D scenography services
• Event technical services
• Live event AV production

Headquarters

HQ city

Venelles

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Equipment Rental: Rental of professional audiovisual equipment including speakers, lighting, LED walls, microphones, mixing consoles, video equipment, conference kits, automatic projectors, special effects, and stands/accessories. Also available as ready-to-use packs for karaoke, conferences, parties, DJ setups, and screen+sound combinations.
2. Technical Services: Full technical assistance including on-site installation, operation, and dismantling. Services include sound system setup, lighting installation, video/streaming capture, LED wall management, electrical distribution, and live technical direction.
3. Turnkey Event Organization: Complete event coordination from concept to execution including venue finding, catering coordination, animation booking, scenic design, and full technical management. Single point of contact for entire corporate event delivery.
4. Audio System Audit & Optimization: In-situ acoustic diagnostics, coverage mapping, EQ and delay calibration, DSP/limiter parameterization, speaker recommendations, maintenance and team training services for hotels, conference halls, restaurants, and public venues.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

URBAN SPIRIT designs and delivers corporate events with in-house audiovisual production, 3D scenography, and equipment rental. The company operates two complementary divisions: Urban Spirit Audiovisuel for technical AV services (sound, lighting, video, LED walls, control room) and Agence Urban Spirit for turnkey event organization including venue sourcing, catering coordination, and complete technical management. The company serves corporate, sports (notably motorsport), and private events across the PACA region of France.

Product overview

URBAN SPIRIT operates as two complementary business units: Urban Spirit Audiovisuel provides professional audiovisual equipment rental (speakers, LED lighting, video/LED walls, microphones, mixing tables, special effects) and technical services (control room operation, temporary installations, streaming, and technical coordination), while the Agence événementielle offers full-service corporate event planning including 3D scenography, venue coordination, and catering/animations. The 3D Scenography module uses SketchUp, D5 Render, Twinmotion, and Affinity Designer for photorealistic event visualization. Additional services include sound system audit/optimization for venues, video capture, and hybrid event streaming solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Audiovisual Equipment Rental (Catalogue Location) Rental of professional audiovisual equipment including speakers, powered speaker systems, battery-powered autonomous speakers, LED lighting, lighting effects, microphones, mixing tables, video equipment, conference kits, automated projectors, special effects, and stands/accessories. Ready-to-use packs available for karaoke, conferences, parties, DJ setups, and screen+sound combinations. Targeted at professionals and individuals for corporate events, private parties, and technical productions.
• Technical Audiovisual Services (Prestations Techniques) Technical audiovisual services including control room operation and exploitation, temporary installations, multi-zone sound systems, ambient/scene lighting, indoor/outdoor LED walls, electrical distribution, video capture/streaming, 3D scenography, and technical coordination. Targeted at corporate event organizers, sports event organizers, and private event hosts requiring professional execution.
• Sound System Audit & Optimization Sound system diagnostic and optimization service including in-situ acoustic analysis, coverage mapping, calibration (EQ, delays, levels), DSP/limiter parameterization, speaker recommendations and positioning, maintenance, and team training. Targeted at hotels, conference rooms, restaurants, and public venues requiring permanent or semi-permanent audio installations.
• 3D Scenography (Scénographie 3D) 3D scenography service for visualizing corporate events before production. Creates photorealistic renders showing volumes, lighting, circulation, and technical integration. Includes brief analysis, 3D modeling, variant proposals, and HD exports with optional flyover video. Targeted at corporate event organizers who need to validate event layouts and technical configurations before production.
• Turnkey Event Agency (Agence Événementielle) Full-service event agency for corporate events including seminars, conventions, company evenings, galas, product launches, sports events, and private concerts. Offers concept development, venue search, catering coordination, animation coordination, and complete technical management with a single point of contact. Targeted at corporations and organizations hosting professional events.
• Hybrid Events & HD Streaming Hybrid event and high-definition live streaming solutions that connect physical and remote audiences via interactive platforms with multi-camera video control room for total engagement. Targeted at corporate event organizers needing to extend audience reach beyond physical attendees.
• Video Capture (Captation Vidéo) Video capture service for events including multi-camera setup and live transmission. Targeted at event organizers needing professional video documentation and broadcast of their corporate, sports, or private events.
• Professional Installation Services Professional installation services for permanent audiovisual setups in commercial establishments including hotels, restaurants, conference centers, and public venues. Includes equipment supply, installation, and commissioning.

Quantifiable outcome

• 10+ years of ongoing collaboration with Circuit Paul Ricard for major international sporting events
• +1 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Circuit Paul RicardcoreStrategic or Co-development Partner · 1 January 2014Long-term technical partnership (10+ years) providing audiovisual services at Circuit Paul Ricard. Urban Spirit serves as the primary technical provider for major events including F1 French Grand Prix, GT World Challenge Europe, European Le Mans Series (ELMS), Ultimate Cup Series, and various corporate hospitality events. Services include race commentary systems, podium audio, broadcast coordination, DJ sets, and complete technical direction.
• IDEC Sport ClubminorStrategic or Co-development PartnerVenue partnership for events including Mitjet International Awards 2025 ceremony. Urban Spirit provided complete sound and lighting setup for the awards ceremony at the IDEC Sport facility in Signes.
• Château de La Roque ForcademinorChannel Partner/ Reseller/ DistributorRegular venue partnership for corporate events, galas, and private celebrations. Urban Spirit provides recurring technical services including sound, lighting, and scenic design for events held at this premium venue.
• Actese ÉvénementsminorChannel Partner/ Reseller/ DistributorAgency partnership for corporate events and conferences. Urban Spirit serves as technical back-office for Actese events including olympiad corporate events and product reveals.
• Goodnight AgencyminorChannel Partner/ Reseller/ DistributorWhite-label technical partnership where Urban Spirit provided complete audiovisual and event management support for Leadersanté/Lead For Kids corporate event under Goodnight Agency branding.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Encore Event Technologies: Encore is a global event technology and AV services company serving hotels, venues, and corporate clients with audiovisual production and event technology. Comparable to Urban Spirit in its event AV production focus and corporate client base, but operating at global scale.
• Production Resource Group (PRG): PRG is a global leader in entertainment and event technology, providing production services, equipment rental, and technical solutions for concerts, corporate events, and broadcasts. Comparable to Urban Spirit as a full-service event AV partner, though with materially greater global scale and capital base.
• Freeman: Freeman is a leading global event experience company providing AV production, event design, and logistics for trade shows, corporate events, and live experiences. Comparable to Urban Spirit in its integrated event services approach, though at much larger scale and broader geographic reach.
• GL Events: GL Events is a major French event services group spanning venue management, equipment rental (GL events Audiovisuel), and live event production globally. Comparable to Urban Spirit as a broader event services operator with in-house AV technical capabilities, though at a substantially larger scale.
• Solotech: Solotech is a Canadian-based audiovisual and entertainment technology company providing equipment rental, technical production, and integrated AV solutions for live events globally. Comparable to Urban Spirit in its full-service AV production model, though at significantly larger scale and broader geographic reach.

Direct peers

• Dushow: Dushow is a French audiovisual equipment rental and event services company offering sound, lighting, video, and stage solutions to event professionals across France. Comparable to Urban Spirit in its core AV rental and technical services model targeting corporate and live event clients.
• Videlio: Videlio is a French audiovisual integrator and rental services company specializing in installations and event services for corporate, hospitality, and public-sector clients. Comparable to Urban Spirit in its AV services focus and French/PACA geographic market, with overlap in venue installations and event production.
• B-Live: B-Live is a French event services agency providing event design, coordination, and technical production for corporate events and brand activations. Comparable to Urban Spirit in its corporate event services and French market presence, with overlap in event coordination and AV production services.
• Novelty (Novelty Group): Novelty is the leading French event AV rental and production company, providing sound, lighting, video, and staging for corporate, sports, and entertainment events across France and internationally. Comparable to Urban Spirit as a French AV rental and event technical services provider serving the same customer segments, though at materially larger scale.

Regional players

• Neumann & Müller: Neumann & Müller is a leading German event technology and AV production company providing sound, lighting, and video services for corporate and live events in the DACH region. Comparable to Urban Spirit as a European regional AV event services provider with a similar integrated event-production model in a different geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/urbanspirit13
• Facebookfacebook.com/urbanspirit13

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about URBAN SPIRIT