What Euro Bake does

Euro Bake, legally "Euro-Bake," is a St. Petersburg, Florida-based wholesale artisan bread supplier founded in 1993. The company specializes in par-baked and fully baked breads, buns, rolls, and specialty loaves that draw on European-inspired recipes (German pretzels, Italian ciabatta, Cuban breads, Tuscan, Nordic-style loaves) and are produced using hearth-oven baking methods. Finished products are flash-frozen immediately after baking to lock in freshness and extend shelf life—up to 365 days on frozen SKUs—without preservatives. Euro Bake's product portfolio spans approximately 30+ SKUs across pretzel, brioche, ciabatta, Cuban, Tuscan, sourdough, multigrain, and specialty categories, with select products carrying Non-GMO Project Verified certification.

The company operates exclusively as a wholesale B2B supplier, with no direct-to-consumer or retail e-commerce. Distribution is conducted through a network of major U.S. foodservice wholesalers and distributors—the roster includes Sysco, U.S. Foods, Gordon Food Service, Performance Food Group, Ben E Keith, Cheney Brothers, Reinhart, Shamrock, and specialty distributors—each carrying Euro Bake SKUs. A dedicated direct sales team of regional sales managers (eleven plus on record) covers U.S. zones from the West Coast to the Northeast, with a Director-level National Retail & ISB function and a Head of Culinary & Innovation supporting customer development. Euro Bake is a wholly-owned brand of Lantmännen Unibake USA, Inc., itself part of the Sweden-based Lantmännen cooperative; Lantmännen Unibake operates 36 bakeries across 21 countries and distributes to over 60 countries globally, providing Euro Bake with sourcing, formulation, and production scale that an independent U.S. bakery could not match. Pricing is not publicly disclosed and is negotiated through foodservice distributor relationships.

Name

Euro Bake

Legal name

Euro-Bake

Website

https://eurobake.us

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

101–250 employees

Short description

Euro Bake is a St. Petersburg, Florida-based wholesale supplier of par-baked and fully baked artisan breads, buns, and rolls, sold exclusively through major U.S. foodservice distributors to restaurants, delis, hotels, and caterers as a brand of Lantmännen Unibake USA.

Ownership category

akta.pro rank

Product category

Wholesale Bakery Products

NAICS

Bread and Bakery Product Manufacturing (31181), Commercial Bakeries (311812), Bakeries and Tortilla Manufacturing (3118)

SIC

Bakery Products (2050), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)

akta.pro primary industry

Frozen & Par-Baked Bakery Production (THAFAFAK)

akta.pro secondary industries

Frozen Bakery Products Manufacturing (AFAKAAAF), Refrigerated & Frozen Doughs and Batters Manufacturing (AFAKACAM), Pretzels & Savory Baked Snacks Manufacturing (AFAKAIAD)

Keywords

• Wholesale bakery products
• Artisan bread supplier
• Foodservice distribution
• Par-baked breads
• Frozen bakery products

Headquarters

HQ city

Saint Petersburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Wholesale Artisan Bread Sales: Euro Bake generates revenue through wholesale B2B sales of artisan breads, dinner rolls, burger buns, demi loaves, pretzel products, and specialty bakery items to foodservice operators. Products are sold through a distributor network and direct sales representatives across defined geographic territories in the United States.

Go-to-market motion1 record

Distribution channels10 records

Marketing channels2 records

Core offering

Euro-Bake is a wholesale artisan bread supplier that produces par-baked and fully baked breads, buns, rolls, and specialty bakery products for foodservice operators. Products are flash-frozen immediately after baking to extend shelf life without preservatives and are distributed through major foodservice wholesalers across North America. The company operates as a brand of Lantmännen Unibake USA, Inc., headquartered in St. Petersburg, Florida.

Product overview

Euro Bake is a wholesale artisan bread supplier offering par-baked and fully baked bread products for foodservice operators. The company provides a comprehensive portfolio including pretzel products (sticks, nuggets, twists, burger buns, dinner rolls), brioche buns (4" and 4.5"), ciabatta products (sandwich rolls, rustic loaves, diamond cuts, herb varieties), Cuban breads (7" pan, 12" and 28" loaves), Tuscan sandwich baguettes, artisan loaves (Swiss Muesli, Farmhouse Country, Jalapeño Cheddar, Sundried Tomato Garlic, Three Cheese Asiago, Black Pepper Asiago Parmesan, Roasted Garlic, Sourdough Demi, Sprouted Grain), soft potato hoagie, Portuguese rolls, basil cheese rolls, and specialty luau rolls. Products are distributed through major foodservice wholesalers and the company operates as part of Lantmännen Unibake USA. They offer both par-baked and fully baked formats with flash-freezing technology for extended shelf life.

Differentiator

Problem solved

Functional benefit

Products and services

• Pretzel Sandwich Roll 7.5" A true German soft pretzel made using an old traditional German recipe, imported from Germany, non-GMO per EU regulations. Designed for sandwiches or to hold a sausage.
• Pretzel Nuggets Bite-sized pretzel nuggets crafted from a traditional German recipe with authentic pretzel flavor and soft texture, approximately 500 pieces per case.
• Pretzel Twist - Large 10 oz. A large soft pretzel twist made using an old traditional German recipe, ideal for shareable appetizers or charcuterie boards, packaged with salt pack.
• Pretzel Burger Bun (Sliced) A soft 4-inch pretzel bun made from a traditional German recipe with authentic pretzel flavor and a light, airy texture, imported from Germany and pre-sliced.
• Pretzel Dinner Roll A classic German pretzel roll with authentic flavor and soft texture, ideal for bread baskets, sliders, and mini sandwich applications, imported from Germany.
• Brioche Sandwich Bun, 4" - Sliced A soft 4-inch, 3 oz round gourmet brioche-style bun, hearth-oven baked for a superior crust that remains soft but holds up to juicy slider builds.
• 4.5" Brioche Bun (Sliced) A soft, 4.5-inch gourmet brioche bun designed for premium burger and sandwich builds, hearth-baked for a rich crust with a tender interior.
• Ciabatta Sandwich Roll (Sliced) A 4.7-inch gourmet ciabatta bun with a light interior and hearth-baked crust designed to hold up to hearty sandwich and burger builds without falling apart.
• Rustic Ciabatta Loaf A classic artisan ciabatta loaf featuring a light, open-cell crumb and rustic flour-dusted crust, made with extra virgin olive oil.
• Cuban Sandwich, Pan Cubano 7" A Cuban-style roll with a crisp crust and a light, open-textured crumb structure, made to be pressed for grilled Cubans, paninis, and Italian subs.
• Cuban Sandwich Baguette 12" A 12-inch Cuban-style roll with a crisp crust and a light, open-textured crumb structure, ideal for grilled Cubans, paninis, and Italian subs.
• Cuban Bread 28" An extra-long Cuban-style roll with a crisp crust and a light, open-textured crumb structure, made to be pressed for grilled Cubans, paninis, and Italian subs.
• Tuscan Sandwich Baguette, 8" - Sliced A fully-baked, hinge-sliced sandwich roll ideal for a wide range of sandwich builds while maintaining excellent hold.
• Swiss Muesli Loaf A European-style breakfast bread made with hazelnuts, sunflower seeds, pumpkin seeds, apple pieces, raisins, dates, cranberries, flax seeds and wheat germ, topped with muesli cereal.
• Farmhouse Country Loaf An artisan bread featuring flax seeds, toasted soy grits, whole wheat flour, sunflower seeds, oats, carrot flakes, pumpkin seeds, honey, molasses, banana chips, apple pieces and wheat germ.
• Artisan Jalapeño Cheddar Demi Loaf A small artisan demi loaf loaded with jalapeño peppers and cheddar cheese throughout the dough, then topped with even more cheese for bold flavor.
• Artisan Sundried Tomato Garlic Demi Loaf A rustic artisan demi loaf featuring sundried tomatoes and roasted garlic throughout the dough, delivering bold Mediterranean-inspired flavor.
• Three Cheese Asiago Bread An artisan loaf made with Asiago, Parmesan and Romano cheeses inside and more Asiago cheese baked on top, in par-baked format.
• Black Pepper Asiago Parmesan Loaf An artisan loaf with cracked black pepper and cheese mixed throughout the dough and topped with more cheese, featuring Wisconsin Asiago and Parmesan cheeses.
• Roasted Garlic Loaf Crafted with roasted whole garlic cloves and an all-natural sourdough starter for a well-rounded flavor with just the right amount of garlic in every bite.
• Artisan Sourdough Demi Loaf A classic artisan sourdough loaf featuring a rustic crust, flavorful interior, and decorative scoring for handcrafted appeal, in a smaller size ideal for individual portions.
• Sprouted Grain Loaf A multigrain artisan loaf featuring sprouted grains and a touch of honey, topped with a mixture of grains for a rustic look.
• Soft Potato Hoagie (Sliced) A classic soft American-style 7.75" hoagie with less sodium than competitors, no DATEM, and no preservatives, pre-sliced and packed in bags of 6.
• Portuguese Roll A classic Portuguese-style roll with a soft, tender interior and a light, crisp crust, 3.2 oz and 5.7 x 3.5 inches, made with vegan ingredients and no preservatives.
• Basil Cheese Roll An artisan-style roll with pesto and cheese flavor in every bite, featuring a light, open crumb and visually appealing finish.
• Basil Cheese Dinner Roll A flavorful artisan dinner roll infused with basil pesto and Asiago cheese for a rich, savory taste in every bite, fully baked and frozen.
• Luau Sandwich Roll A soft, sweet Hawaiian-style bread made with real pineapple and coconut, featuring a signature pineapple-inspired scoring for standout presentation.

Quantifiable outcome

• 365-day frozen shelf life for many products
• +1 more outcomes

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Lantmännen UnibakecoreStrategic or Co-development PartnerEuro Bake is a brand of Lantmännen Unibake USA, Inc., part of the Lantmännen cooperative based in Sweden. Lantmännen Unibake is a global leader in bakery products with 36 bakeries in 21 countries and distribution across over 60 countries. Euro Bake has been operating as part of this organization for over 30 years in the USA.

Scale indicators2 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Toufayan Bakeries: US manufacturer of specialty flatbreads, pita, wraps, and artisan-style rolls sold through foodservice and retail. Comparable B2B bakery manufacturer model with overlapping operator customers.
• Otis Spunkmeyer (Richtree / Aryzta): Frozen baked goods (cookies, muffins, par-baked breads) sold primarily to foodservice operators through broadline distributors. Comparable frozen-bakery operator focus and channel.
• Schulstad Bakery Solutions: Sibling brand under Lantmännen Unibake USA, also selling par-baked artisan breads and Danish-style products through US foodservice. Closest portfolio and channel peer to Euro Bake within the same parent.
• Bridgford Foods: US manufacturer of frozen and par-baked breads, rolls, and doughs distributed through foodservice and retail channels. Comparable frozen bakery format and operator customer base.
• ACE Bakery: North American manufacturer of artisan hearth-baked breads and rolls distributed to foodservice operators. Direct competitor in premium par-baked artisan format.
• La Brea Bakery (Aryzta): Frozen and par-baked artisan breads and rolls sold to foodservice operators in the US, with strong brand recognition in ciabatta, sourdough, and specialty loaves. Direct competitor to Euro Bake's portfolio.
• Rich Products Corporation: Major US manufacturer of frozen, par-baked, and thaw-and-serve bakery products sold through foodservice distributors. Directly competes with Euro Bake in the same channel with overlapping artisan bread, roll, and bun SKUs.

Broad incumbents

• Flowers Foods: Largest US wholesale bakery distributor (Nature's Own, Dave's Killer Bread, Wonder) operating across fresh, frozen, and foodservice channels. Overlaps with Euro Bake in foodservice buns and artisan-style loaves.
• Grupo Bimbo (Bimbo Bakeries USA): Global bakery incumbent with broad US foodservice and retail presence (Thomas', Sara Lee, Arnold). Competes with Euro Bake on branded artisan-style buns, rolls, and specialty loaves via the same distributors.
• Pepperidge Farm (Campbell Soup): Established US baked goods brand offering premium breads, rolls, and frozen baked goods across foodservice and retail. Comparable in artisan-style positioning and operator relationships.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/euro-bake-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Euro Bake