Agence Calibre

What Agence Calibre does

Agence Calibre (legal entity aGeNCE CALIBRÉ INC.) is a Quebec-based fine wine importation and distribution agency headquartered in Saint-Hyacinthe, Canada. Founded in 2009, the company curates and imports premium wines from a portfolio of approximately 20 producers spanning Germany (Nahe, Mosel, Ahr, Rheingau, Rheinhessen, Pfalz, Württemberg), Austria (Burgenland, Steiermark, Kamptal, Weinviertel, Wachau, Carnuntum, Wagram), Italy (Trentino, Piedmont, Lombardy, Tuscany), Spain (Rioja, Rueda), France (Côtes de Gascogne), and Canada (Ontario). It has also added Zieher glassware as an adjacent product line.

The firm serves two customer segments: individual wine enthusiasts who purchase through the CALIBRÉ retail boutique at 2045 Laframboise in Saint-Hyacinthe, and restaurants, wine bars, and hospitality venues sourced via a B2B distribution network surfaced through an "OÙ BOIRE" (Where to drink) section on its website. Distribution is domestic (Quebec and Ontario). Marketing is conducted primarily through Instagram and Facebook profiles and a Wix-hosted website that publishes producer profiles and a downloadable portfolio catalog (dated June 2026). The administrative contact and principal operator is Roland Bambach.

The business model is transaction-fee based: revenue is generated on the resale of imported wines to consumers and trade accounts. There is no disclosed pricing model, no e-commerce checkout on the website, and no disclosed revenue. The operating footprint is intentionally lean—1 to 10 employees, a single retail boutique, and an administrative office both located in Saint-Hyacinthe. No proprietary technology, digital platform, or AI/ML capability underpins the offering; the firm's competitive position rests on direct producer relationships, regional curation expertise, and trade-channel access rather than on technology assets.

Name

Agence Calibre

Legal name

aGeNCE CALIBRÉ INC.

Website

https://agencecalibre.ca

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Agence Calibre is a Saint-Hyacinthe, Quebec-based fine wine importer and distributor founded in 2009, curating premium wines from European and Canadian producers for individual enthusiasts through its CALIBRÉ boutique and for restaurants and hospitality venues via B2B distribution across Quebec and Ontario.

Ownership category

akta.pro rank

Product category

Fine Wine Importation and Distribution

NAICS

Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Alcohol Importers & Brand Owners (Wholesale) (CRAOAIAB)

akta.pro secondary industry

Wine Shops (Off-Premise) (CRANAAAB)

Keywords

• Fine wine importation
• Wine distribution
• European wine portfolio
• Wine retail boutique
• Restaurant wine supply

Headquarters

HQ city

Saint-hyacinthe

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Fine Wine Importation and Distribution: Agence Calibre imports and distributes premium wines from European producers (Germany, Austria, France, Spain, Italy) and Canadian producers (Ontario). Revenue is generated through sales of imported wines to individual consumers via their boutique and to restaurants/hospitality venues.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Agence Calibre imports a curated portfolio of premium wines from boutique producers in Germany, Austria, Italy, Spain, France, and Canada, and distributes them in Canada. The company sells wines directly to consumers through its CALIBRÉ boutique in Saint-Hyacinthe, Quebec, and supplies restaurants and hospitality venues through a distribution network. It also distributes Zieher glassware as a complementary product line.

Product overview

Agence Calibre is a fine wine importation company based in Saint-Hyacinthe, Quebec, Canada. The company operates as a single unified import and distribution service, bringing wines from international producers across Germany (9 wineries), Austria (8 wineries including Setzer, Hiedler, Muthenthaler, Glatzer), Canada, Spain (2 wineries), France, and Italy (4 wineries) into the Canadian market. The core offering consists of wine importation and distribution services, supplemented by a retail boutique called CALIBRÉ where wines are sold directly to consumers. The company distributes to restaurants and wine establishments throughout Quebec and maintains both administrative offices and a physical boutique location for direct sales.

Differentiator

Problem solved

Functional benefit

Products and services

• Fine Wine Importation Services Importation of premium wines from boutique producers in Germany, Austria, Canada, Spain, France, and Italy into the Canadian market. Serves as the upstream service that sources the portfolio offered to downstream customers.
• CALIBRÉ Boutique Retail Sales

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

24 partnerships are on record, tiered core.

• Weingut HexmercoreOthersWine producer from Meddersheim, Nahe, Germany. Part of Agence Calibre's curated German wine portfolio.
• MerkelbachcoreOthersWine producer from Ürzig, Mosel, Germany. Riesling specialist in the Mosel region.
• Meyer-NäkelcoreOthersWine producer from Dernau, Ahr, Germany. Noted Pinot Noir (Spätburgunder) producer.
• Weingut MichelcoreOthersWine producer from Bad Sobernheim, Nahe, Germany.
• Weingut SpreitzercoreOthersWine producer from Östrich-Winkel, Rheingau, Germany. Riesling producer.
• St. AntonycoreOthersWine producer from Nierstein, Rheinhessen, Germany.
• Von WinningcoreOthersWine producer from Forst, Pfalz, Germany.
• Peter LauercoreOthersWine producer from Kupp, Mosel (Saar), Germany. Known for Saar Rieslings.
• Weingut DautelcoreOthersWine producer from Bönnigheim, Württemberg, Germany.
• CEELcoreOthersWine producer from Rust, Burgenland, Austria.
• Weingut RebenhofcoreOthersWine producer from Rust, Burgenland, Austria.
• Weingut HiedlercoreOthersWine producer from Langenlois, Kamptal, Austria. Prominent Kamptal producer.
• Weingut SetzercoreOthersWine producer from Hohenwarth, Weinviertel, Austria. Family winery founded 1705, specializing in Grüner Veltliner and Riesling. Located at 400m altitude with winemaking tradition dating to 1360.
• MuthenthalercoreOthersWine producer from Hohenwarth, Weinviertel, Austria.
• Weingut GlatzercoreOthersWine producer from Spitz, Wachau, Austria.
• Josef FritzcoreOthersWine producer from Göttlesbrunn, Carnuntum, Austria.
• Norman HardiecoreOthersWine producer from Prince Edward County & Niagara, Ontario, Canada.
• Bodegas TihomcoreOthersWine producer from Haro, Rioja, Spain.
• Bodegas VEGANZONEScoreOthersWine producer from Castile-León, Rueda, Spain. Organic/vegan wines.
• Maison FontancoreOthersWine producer from Gers, Côtes de Gascogne, France.
• MOSERcoreOthersWine producer from Maso Warth, Trentino, Italy. Known for Trentodoc sparkling wines.
• Bussi PierocoreOthersWine producer from Calloso, Piedmont, Italy.
• CalefficoreOthersWine producer from Spineda, Lombardy, Italy.
• Il PalagiocoreOthersWine producer from Figline Valdarno, Tuscany, Italy.

Recent moves5 records

Expansion highlights3 records

Direct peers

• Eurovintage: Canadian wine agency importing a curated portfolio of European producers to the on-premise and retail trade. Comparable as a multi-country European wine importer with B2B emphasis, though with a larger operational footprint.
• Profile Wine Group: Canadian importer and agent specializing in premium European wines with strong German and Austrian representation. Highly comparable to Calibre given shared regional focus and on-premise/restaurant distribution.
• Trialto Wine Group: Canadian fine wine importer and agency representing premium international producers to restaurants and retailers across multiple provinces. Closely comparable to Calibre as a portfolio-led boutique importer targeting the on-premise channel.
• Authentic Wine & Spirits Merchants: Canadian importer representing family-owned European wineries to restaurants and independent retailers. Comparable to Calibre in boutique, family-producer-led approach and B2B channel focus.
• Lifford Wine Agency: Toronto-based boutique importer representing a curated list of family-owned and premium European wineries to Ontario's restaurant and retail trade. Directly comparable to Calibre in curation-led, B2B-focused import model.

Broad incumbents

• Dandurand: Quebec-based premium alcohol agency and distributor with a broad portfolio across wine, spirits, and beer. Operates in the same geography with overlapping premium wine producers, but at significantly larger scale and broader category scope.
• Mark Anthony Group: One of North America's largest privately held alcohol beverage companies with broad wine, beer, and spirits portfolios. Comparable as a Canadian premium beverage distributor, but operates at vastly larger scale and across many categories.

Emerging players

• Niche Wine Co. Smaller Canadian importer focused on low-intervention and boutique European producers. Partial overlap with Calibre in the small-batch European fine wine category, serving as a regional/scale peer.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/agencecalibre
• Instagraminstagram.com/agencecalibre
• LinkedInlinkedin.com/company/agencecalibre

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agence Calibre