medisana GmbH
medisana GmbH is a privately held German MedTech company, founded in 1982 and headquartered in Neuss, that sells MDR-certified Bluetooth-connected medical devices (blood pressure, thermometry, glucose, pulse oximetry, body composition) and wellness hardware to consumers across 16+ countries, with the VitaDock+ app and the Ombrio chronic-care subscription as its digital health platform.
- Company typePrivate
- Founded-
- HeadquartersNeuss, Germany
- Headcount—
- GTM typeB2C
- OfferingHardware or Manufacturing
What medisana GmbH does
medisana GmbH is a privately held German health technology company, headquartered in Neuss and founded in 1982, that designs, manufactures, and distributes a broad portfolio of connected medical devices and wellness hardware. Its product range spans Health Control (MDR-certified Bluetooth blood pressure monitors, thermometers, body composition scales with 8-sensor BIA technology, pulse oximeters, and blood glucose meters), Therapy & Healthy Home (mesh-nebulizer inhalers, nasal irrigators, pain therapy, light therapy), and Wellness & Warmth (Shiatsu and hot/cold massage devices, heated blankets, foot warmers). Most connected SKUs pair with the VitaDock+ mobile app — an MDR-certified health platform with 1.5M+ networked users that stores measurements locally and in the VitaDock Online Cloud and supports longitudinal trend tracking.
The company monetizes primarily through hardware sales via its owned medisana.com storefront (localized in 16+ countries including DE, NL, UK, DK, ES, FR, IT, PL, CH, FI, SE, RU, CN, HK, MY), supplemented by Amazon marketplace listings, a B2B shipping program for corporate and bulk buyers in Germany and Austria, and retail/pharmacy partnerships across Europe. Hardware ASPs range from €13.99 (blood glucose meters) to €109.95 (heated blankets). A nascent recurring-revenue stream comes from the Ombrio subscription (~€1.75/month or €21/year), a healthcare data sharing service targeting chronic-condition patients (COPD, diabetes, cardiovascular disease, asthma, obesity) that complies with the EU Data Act, plus the CareBox chronic-disease management service. Distribution is supported by a multi-channel digital marketing stack (Google Ads, Meta Pixel, TikTok Pixel, JUNE email, SEO, YouTube content) and a partnership with iamstudent.de for student discounts. Management is led by Managing Directors Thomas Teckentrup and Shumei Chen; the company has no disclosed parent, no PE/VC backers, and no publicly disclosed revenue, headcount, or funding.
medisana GmbH firmographics
Firmographics- Name
- medisana GmbH
- Legal name
- medisana GmbH
- Website
- https://medisana.com
- Company type
- Private
- Operating status
- Operating
- Short description
- medisana GmbH is a privately held German MedTech company, founded in 1982 and headquartered in Neuss, that sells MDR-certified Bluetooth-connected medical devices (blood pressure, thermometry, glucose, pulse oximetry, body composition) and wellness hardware to consumers across 16+ countries, with the VitaDock+ app and the Ombrio chronic-care subscription as its digital health platform.
- Ownership category
- akta.pro rank
medisana GmbH industry classification
Industry- Product category
- Consumer Health Electronics
- NAICS
- Electromedical and Electrotherapeutic Apparatus Manufacturing (334510), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345)
- SIC
- Surgical & Medical Instruments & Apparatus (3841), Electromedical & Electrotherapeutic Apparatus (3845)
- akta.pro primary industry
- Clinical-Grade Vital Signs Monitoring (ECG, SpO2, BP, Temp, Respiration) (HLACAPAI)
- akta.pro secondary industries
- Personal Medical Devices & Home Diagnostics (Thermometers, Blood Pressure Monitors, Glucose Meters, Rapid Tests) (CRADAMAK), Connected Medical Devices & Wearables (Sensors, Patches, Implantables) (HLACAPAB), Chronic Condition Management & Remote Monitoring (e.g., diabetes, HTN) (HLALADAD)
Keywords
Where medisana GmbH is headquartered
LocationHeadquarters
- HQ city
- Neuss
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
medisana GmbH business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Technology or R&D, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Medical Device Hardware Sales: Sale of certified medical devices including blood pressure monitors, thermometers, pulse oximeters, scales, inhalers, and diagnostic equipment. Products sold directly via e-commerce and through marketplace channels.
- Wellness & Personal Care Products: Sale of massage devices, heated blankets, foot spas, and personal care products through direct e-commerce and retail channels.
- Ombrio Subscription: Monthly subscription service (~€1.75/month or ~€21/year) enabling secure sharing of health monitoring data with healthcare providers. Targets patients with chronic conditions requiring regular health measurements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual medical devices and wellness products |
| Subscription | Monthly | Ombrio healthcare data subscription |
| Other | Other | Student discount program |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
medisana GmbH product offering
Product offeringCore offering
medisana GmbH designs, manufactures, and sells connected medical devices (blood pressure monitors, thermometers, body composition scales, pulse oximeters, blood glucose meters), therapy devices (mesh and ultrasonic inhalers, nasal irrigators, light and pain therapy), and personal wellness products (massage guns, heated blankets, foot warmers, massage cushions) for home use. These devices pair with the proprietary VitaDock+ App and VitaDock Online Cloud for data tracking, and are complemented by the Ombrio service that enables patients with chronic conditions to share home measurements securely with their doctors.
Product overview
medisana GmbH is a German health technology company offering a portfolio of connected medical devices and wellness products. The core offering consists of Health Control devices (thermometers, blood pressure monitors, scales, pulse oximeters, blood glucose meters) many featuring Bluetooth connectivity to the VitaDock+ App for data tracking, supplemented by Therapy & Healthy Home products (inhalers, nasal irrigators, air purifiers, pain therapy, light therapy) and Wellness & Warmth products (massage guns, heated blankets, foot warmers). The company also operates the Ombrio remote patient monitoring service enabling chronic disease patients to share home measurements with healthcare providers. The product ecosystem centers on the VitaDock+ App and VitaDock Online Cloud for data aggregation across connected devices.
Differentiator
Problem solved
Functional benefit
Brands
- Ombrio: A healthcare data sharing service that allows patients with chronic conditions to measure health values at home and securely share them with their doctor, reducing unnecessary appointments.
Products and services
- VitaDock+ App MDR-certified mobile application that receives health data via Bluetooth from connected medisana devices (blood pressure monitors, scales, thermometers, pulse oximeters) and stores it locally and in VitaDock Online Cloud, enabling long-term tracking and health management for individual users.
- Ombrio
Companies that use medisana GmbH
Customer profileSegments4 records
Ideal customer profiles3 records
medisana GmbH technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
medisana GmbH partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- iamstudent.deminorStudent discount verification partnership through iamstudent.de platform. Students can sign up for verified student discounts on medisana products. Program is free for students to join. Partnership extends reach to student demographic with exclusive offers.
- Zendesk Inc.minorCustomer service and support platform provider. Online Help Center uses Zendesk for handling service and support requests. Chat window functionality with IP address and chat message storage. Data may be transferred to servers in USA with appropriate safeguards.
- Trusted Shops GmbHminorTrustbadge and quality seal integration for customer review and trust signals. Server log files generated upon access with IP address, date/time, and data volume. Data protection ensured through UK adequacy regulations.
- DHLminorShipping and logistics partner for product delivery. Standard shipping provider with free shipping thresholds for orders above €40 (Germany) and €60 (Austria). 3-5 business day delivery standard.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
medisana GmbH competitors and assessment
Company assessmentDirect peers
- Withings: Withings (formerly Nokia Health) makes connected blood pressure monitors, body composition scales, sleep/activity trackers, and a companion Health Mate app — directly competing with medisana's connected VitaDock+ ecosystem in the European consumer health monitoring market.
- Sanitas (Hans Dinslage): Sanitas is a German manufacturer of blood pressure monitors, thermometers, and personal care products sold through retail and pharmacy channels. Closely comparable to medisana's health monitoring portfolio and German D2C and retail distribution.
- iHealth Labs: iHealth Labs makes connected blood pressure monitors, glucose meters, thermometers, and wearable activity trackers with a companion app — a directly comparable connected health device vendor competing with medisana in EU retail and online channels.
- Beurer GmbH: Beurer is a German family-owned manufacturer of health monitoring devices (blood pressure, thermometers, scales, massagers, heated products) and wellness goods. Most direct comparable to medisana given overlapping product portfolio, German heritage, and D2C-led European distribution.
- Omron Healthcare: Omron is the global leader in home blood pressure monitoring and a major player in nebulizers, thermometers, and body composition monitors. Comparable to medisana across its monitored-vitals portfolio and similarly strong in European pharmacy channels.
Emerging players
- Polar Electro: Polar makes heart rate monitors, sports watches, and connected health wearables with app integration. Comparable to medisana's connected health devices focus on vital signs and the VitaDock+ app ecosystem, though Polar is sports-fitness anchored.
- Xiaomi (Mi Health): Xiaomi's Mi Health ecosystem includes connected body scales, blood pressure monitors, thermometers, and bands with aggressive pricing. Indirect peer — competes on price point rather than regulated medical positioning, but pressures medisana's value-tier offerings.
Broad incumbents
- Braun (Procter & Gamble): Braun's healthcare portfolio covers thermometers, blood pressure monitors, and ear/forehead thermometers distributed through pharmacies and retailers across Europe. Comparable to medisana's health control category but owned by a global FMCG parent.
- Garmin Health: Garmin's smartwatch and fitness tracker lineup includes heart rate, SpO2, ECG, and stress monitoring with companion app. Adjacent peer — broader wearables portfolio with clinical-grade features overlapping medisana's connected vitals monitoring.
- Royal Philips (Personal Health): Philips' consumer health division covers connected blood pressure monitors, thermometers, and respiratory care. Comparable to medisana's MDR-certified connected devices, but as part of a much larger global health technology portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
medisana GmbH social profiles
Digital presencemedisana GmbH compliance and trust
Trust signalCompliance4 records
medisana GmbH financial estimates
Financial estimateRevenue estimate
Valuation estimate
medisana GmbH leadership team
Management profileNumber of profiles
Profiles2 records
medisana GmbH funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
medisana GmbH M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about medisana GmbH
What does medisana GmbH do?
medisana GmbH designs, manufactures, and sells connected medical devices (blood pressure monitors, thermometers, body composition scales, pulse oximeters, blood glucose meters), therapy devices (mesh and ultrasonic inhalers, nasal irrigators, light and pain therapy), and personal wellness products (massage guns, heated blankets, foot warmers, massage cushions) for home use. These devices pair with the proprietary VitaDock+ App and VitaDock Online Cloud for data tracking, and are complemented by the Ombrio service that enables patients with chronic conditions to share home measurements securely with their doctors.
Is medisana GmbH a public or private company?
medisana GmbH is a private company. It is classified as management employee owned and is currently operating.
When was medisana GmbH founded?
medisana GmbH was founded in -1.
Where is medisana GmbH based?
medisana GmbH is headquartered in Neuss, Germany, in the Europe region.
How does medisana GmbH make money?
Three revenue lines are on record. Medical Device Hardware Sales are the primary driver. The others are wellness & Personal Care Products and ombrio Subscription.
Who are medisana GmbH's main competitors?
Direct peers on record are Withings, Sanitas (Hans Dinslage), iHealth Labs, Beurer GmbH and Omron Healthcare. Emerging players are Polar Electro and Xiaomi (Mi Health). Broad incumbents are Braun (Procter & Gamble), Garmin Health and Royal Philips (Personal Health).
Does medisana GmbH have an API?
No public API is recorded for medisana GmbH.
What industry is medisana GmbH in?
medisana GmbH's product category is Consumer Health Electronics. Its primary akta.pro industry code is HLACAPAI, Clinical-Grade Vital Signs Monitoring (ECG, SpO2, BP, Temp, Respiration), with a secondary code of CRADAMAK, Personal Medical Devices & Home Diagnostics (Thermometers, Blood Pressure Monitors, Glucose Meters, Rapid Tests). Its NAICS code is 334510 and its SIC code is 3841.